TECHNIQUES IN EMPHASIZING VERBAL AND WRITTEN COMMUNICATION

COMMON WAYS WE COMMUNICATE

Spoken Word Virtual

images Written Word Body

Language

IMPORTANCE OF EMPHASIZING To bring clarity To direct attention To highlight Important point To make it percievable to the decoder

DISTORTION IN COMMUNICATION PROCESS

When messages do not reach the decoder.

70% messages are misinterpreted, disliked, rejected or not heard

ELEMENTS OF VERBAL COMMUNICATION Verbal Element (actual spoken words)

7%

Non-Verbal Element (body language)38%

Para-Verbal Element (volume and rate)55%

EMPHASIZING AND ITS IMPORTANCE Emphasizing means Stressing upon

something. Emphasizing is very necessary to bring out

the important aspect told by the communicator to the receiver.

Every message communicated should get its due emphasis

To give extra force to a word or phrase when you are speaking, especially to show that it is important

THE TECHNIQUES OF EMPHASIZING IN VERBAL

AND WRITTEN COMMUNICATION

VERBAL COMMUNICATION Varying the Pitch of Voice

Eg. Why are you late? Varying the Tone of Voice

Eg. “How could you tell that to me?” Varying the Pace of Presentation

Eg. Football commentary Varying the Volume of Voice

Eg. Court Rooms

CONT… Using Body Movements

Eg. Wink Using Facial Expressions or Gestures

Eg. Dialogue delivery in drama Controlling the use of Pauses Taking additional time (Be Cautious!!!)

WRITTEN COMMUNICATION Underlining Using Bold Letters

E.g. The test will be of 90 minutes duration carrying 20 marks and is scheduled for 22nd session. Those who fail to take the test may be given another chance (24th session).

Capitalization E.g. An IDEA can change lives!!!!

Using different fonts and sizes

CONT… Using different Colors Using Diagrams / Graphs / Pictures Using Numbers or Bullets Using Italics Using Circles or Boxes Using Punctuation Marks

Eg. Watch Out! / Best Wishes! / Best Wishes Using Heading and Sub-headings By giving Additional Space

DO’S AND DON’TS IN EMPHASIZING Do’s

Be refined Ensure match between the technique(s)

and words used Don’ts

Avoid over use Avoid verbosity Avoid jargons

BIBLIOGRAPHY Wikipedia Google images