technologies within typography v2

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TECHNOLOGIES WITHIN TYPOGRAPHY XXXXXXXXXXXXXXXXXXXXXXXXX ------------------------------------ y y /////////////////////////////////////////////////

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A short descriptive zine about the technologies of printing & typography.

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technologieswithin

typography

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/////// contents ////////////////

l A brief history of printing

l A brief history of typogrAphy

l A run down of typogrAphy used

/////// contents ////////////////

/////// A brief /////////////////////// history /////////////////////// of printing//////////

printing is a process that makes copies of a master image. tech-nologies are constantly developing and with this comes more efficient printing. Making faster copies with in-depth resolution, and even big-ger brighter prints. The first innovation came with moveable type. Although the very first moveable type was re-corded in China, the true

innovator was Johannes gutenberg. the build up of moveable saw a vast selection of typefaces.from here, the printing press took off and be-came popular in europe and then the world. with the creation of the print-ing press saw lots of vari-ations, some big some small all doing the same job. travelling forward in time saw the invention of the offset press.

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/////// A brief /////////////////////// history /////////////////////// of printing////////// After the huge machines

of the printing press, screen-printing became popular. Screen-printing originates from simple stencilling. Flexography next on the timeline is the process of creating a mirrored master image of what is required for printing. Although mainly used for packaging, flexography can be used in conjunc-tion with a letterpress. Using the plastic model

made previously, it can then be painted onto and then pressed into paper. After these advances in the history of printing, evolution of technology then paved the way for the laser printer. Later came the inkjet printer that could both be used at home on a personal computer. The most popular models offer us-ers a very cheap way to print all kinds of designs.

/////// A brief /////////////////////// history ////////////////

/////// of typography /////

Robert Slimbach designed adobe Garamond in 1989, it was based on the printed pages of Claude Garamond in the sixteenth century.

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abcdefghijklmnopqrstuvwxyzabcdefghijklmnopqrstuvwxyz123456789!ӣ$%^&*()_+=-:;@#~<>!?/|\

abcdefghijklmnopqrstuvwxyzabcdefghijklmnopqrstuvwxyz123456789!ӣ$%^&*()_+=-:;@#~<>!?/|\

typography is what language looks like. A quote taken from the thinking with type book, by ellen Lupton. typography can be dated back to ancient times. The Phaistos Disc is the first know record we have of typography. the disc was a piece of clay imprinted with symbols and was then cooked in a kiln, to re-use with inks as a mould.below is an example of a well-designed font:

/////// A brief /////////////////////// history ////////////////

Font

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he Gutenberg bible was printed using this font. Although the bible is extremely old the typefaces before are rarely digitise. The bible was created in Germany in the year 1450. Most of the book was set out in a two column structure and featured black and red colours. Only 21 copies of the bible just remain today.

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1454 gutenberg bible typeface, 24pt, unedited.

s you can see technology and typefaces have evolved dramatically. With comparing old and new typefaces together, we can see a great difference. As printing technologies have progressed so has typefaces. With the latest vast changing and every growing web fonts. Web designs now play a different roll of understanding typography. Taking a small role as a Typographer to meet their client’s needs.

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raleway typeface, thin, 19pt, unedited.

1454 Gutenberg Bible

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123456789!$%^&*()_+=-:;@#~<>!?/|\

Garamond

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league gothic

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Georgia

abcdefghijklmnopqrstuvwxyzabcdefghijklmnopqrstuvwxyz123456789!$%^&*()_+=-:;@#~<>!?/|\

Raleway

abcdefghijklmnopqrstuvwxyzabcdefghijklmnopqrstuvwxyz123456789!$%^&*()_+=-:;@#~<>!?/|\

Helvetica Neue LT Com

abcdefghijklmnopqrstuvwxyzabcdefghijklmnopqrstuvwxyz

123456789!$%^&*()_+=-:;@#~<>!?/|\

Gill Sans Mt

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Walkaway Black

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123456789!$%^&*()_+=-:;@#~<>!?/|\

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