tedx - analyzing the digital talk: visual tools for exploring global communication flows
TRANSCRIPT
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
Analyzing the Digital Talk | Visual Tools for Exploring Global Communication Flows
Prof. Arno Scharl, Department of New Media Technologywww.modul.ac.at/nmt ∏ www.weblyzard.com
October 2016
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
TIME SERIESSTRUCTURED
TEXT, IMAGESUNSTRUCTURED
BIG DATA
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
„… has led to wild claims on both sides of the divide.“
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
SUSTAINABILITYUNEP Live Web Intelligence
POLITICSUS Election 2016 Web Monitor
MARKETINGWYSDOM Success Metric
GLOBAL COMMUNICATION FLOWS
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
UNEP Live Web Intelligence
unep.ecoresearch.netDeveloped by the Department of New Media Technology of
MODUL University Vienna and powered by webLyzard technology
www.weblyzard.com/unep-live ▪ uneplive.unep.org
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
WEB INTELLIGENCE WORKFLOW
1. Gather Real-Time Content Streams
2. Filter Content to Ensure its Relevance
3. Enrich & Contextualize Documents Summarize and Assign Keywords Determine Positive vs. Negative Sentiment Add Location Data – “Geo-Tagging” Identify Persons & Organizations – “Named Entities“ Evaluate the Veracity of User-Generated Content
4. Dashboard to Visualize Patterns & Trends
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
Concordance List - Lexical Context
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
Word Tree - Lexical Context
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
Keyword Graph – Social Perceptions
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
Top Sources – Topic: “Biodiversity”
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
Editorial Stance – Frequency vs. Sentiment
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
Movers & Shakers – Opinion Holders vs. Targets
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
US Election 2016Web Monitor
us2016.weblyzard.com
Developed at the Department of New Media Technology of MODUL University Vienna; powered by webLyzard technology
www.weblyzard.com/us-election-2016-web-monitor
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
News Media
30-Day Average
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
Cluster MapStory Detection
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
Story DetectionTimeline
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
WYSDOM Success Metric – Sentiment Trends
webLyzard Stakeholder Dialog & Opinion Modelwww.weblyzard.com/wysdom
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
WYSDOM Success Metric – Desired & Undesired Topics
webLyzard Stakeholder Dialog & Opinion Modelwww.weblyzard.com/wysdom
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
WYSDOM Success Metric – Web Site Visitors
Page Views, Visits (Google Analytics)
webLyzard Stakeholder Dialog & Opinion Modelwww.weblyzard.com/wysdom
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MODUL University Vienna, Department of New Media Technology www.modul.ac.at/nmt ▪ www.weblyzard.com
@webLyzard
SUSTAINABILITY | unep.ecoresearch.netUNEP Live Web Intelligence
POLITICS | us2016.weblyzard.comUS Election 2016 Web Monitor
MARKETING | www.weblyzard.com/wysdomWYSDOM Success Metric