Report Sponsor: Supplier Guide Sponsors:

S E P T E M B E R 2 0 1 4

Telecom Analytics: Actionable Intelligence — Technology and ApplicationsBy Kelly Hill

B O N U SS U P P L I E RG U I D E14 TELECOM SOFTWARE

COMPANIES

30 CONSULTANTS

31 ANALYSTS

2

F E A T U R E R E P O R T

Big data is — well, big, in a word.

Telecom service providers are trying

to best figure out how to leverage the

nearly unfathomable amounts and types

of data pouring from mobile networks,

applications and devices in order to

operate more efficiently, increase revenues

and improve the customer experience.

A recent report from Frost & Sullivan

found that the global big data analytics

market earned $3.2 billion in revenue

in 2013 and expects that figure to reach

$15.1 billion in 2020. Telecom is expect-

ed to be one of the verticals to see strong

penetration of big data analytics.

Telecom companies, and wireless com-

panies in particular, are no strangers to

dealing with enormous amounts of data.

Internal data comes from three main

sources for telcos: their networks, their

OSS/BSS systems and devices.

“Big data ultimately is something that

telcos have been dealing with for liter-

ally decades,” said Chris King, senior di-

rector of product marketing for network,

cloud and analytics products for Oracle

Communications, noting that telecom

has had to work with large databases of

structured data for years. “It’s a problem

that can be categorized by either an enor-

mous volume of information, or a change

in velocity of the data — coming at a more

rapid rate, so you’re having to deal with

high speeds of data coming at you.

“Analytics is really the art, and the sci-

ence, of figuring out how to extract the

value out of all of my data,” King said.

Elisabeth Rainge, research VP of IDC’s

Communications Service Provider Op-

erations research program, noted that

in particular, revenue assurance has

traditionally been an area where tele-

com operators have excelled in the use

of data. Now, she added, technology has

advanced so that telecom companies are

no longer limited to basic uses of call

data records (CDRs) and systems can

support greater processing speeds and

capacity, which is enabling the shift to-

ward big data.

“There’s just a lot more you can do with

the computer platforms,” Rainge said.

Four things are changing in a big data

world, commonly called the four Vs,

Rainge added: the volume of data, the

velocity or speed of that data, and the

variety of data that is available — all

of which contribute to the fourth V, the

value of the data. Each of those aspects

have implications across a carrier’s busi-

ness, and telecom operators are seeking

to apply big data analytics to three areas

in particular: their networks, their mar-

keting and their customer care.

Big data: of the network, by the network,

for the network

In the constant quest to run their net-

works more efficiently to cut costs, and

more reliably to improve customer ex-

perience, big data analytics offers some

promising tools for mobile operators.

However, the task is far from simple.

For one thing, it’s prohibitively expen-

sive and practically impossible to moni-

tor everything in wireless networks, and

while storage has gotten less costly, tele-

com operators can’t simply collect and

save everything.

“A lot of data from the network is not

so interesting but needs to be captured

because it needs to be quickly analyzed

to see if the record is of value to save

for trend analysis, or if it is of no value

and can be thrown away,” said Thomas

Vasen, VP of product management and

marketing at DigitalRoute. DigitalRoute

has more than 300 customers through

direct relationships and through OEMs,

which white-label its analytics solution.

DigitalRoute does data analysis so that

companies are only storing data that is

of use — since storage costs money, af-

ter all — or aggregates the data and for-

wards results.

“Storing everything just creates a big

headache. You have to store the right

things. That is much more realistic,”

he added.

“[Operators] can’t afford to grow their

analytics in linear fashion with their

growth of network capacity,” said Scott

Register, senior director of network vis-

ibility product management for Ixia.

“What they want is not monitoring and

analytics tools that tell you, ‘everything

is great’ or ‘everything is great but 2% of

connections have problems.’ They want

3

F E A T U R E R E P O R T

to understand how to focus analytics and

data collection to that 2%.”

Rob Marson, strategic marketing manag-

er at JDSU, echoed the thought that service

providers have reached the point where

the expansion of data growth has outpaced

their ability to profit from it. What opera-

tors need, he said, is the ability to make

data-based decisions at a larger scale and

more affordably collect data from more

and more locations in the network.

Further complicating the issue is that

networks are getting less predictable.

“The reality is, as everything moves to

IP, including mobile networks, the pre-

dictability that you previously had when

everything was circuit-switched or TDM-

based, has disappeared,” Marson said.

The data is more meshed in nature, he

added, and includes applications that are

extremely latency sensitive. Meanwhile,

trends such as “Internet of Things” con-

nectivity are creating a more dynamic en-

vironment with many sudden spikes and

dips in traffic patterns.

John Reister, VP of marketing and

product for Vasona Networks, agreed. Va-

sona focuses on using data and analytics

to diagnose and solve congestion at the

cell sector level, and Reister said that de-

mand fluctuates very rapidly in modern

wireless networks.

“I don’t think that’s fully perceived

across the industry,” Reister said, adding

that operators are often seeing 15-minute

intervals of reporting for hundreds or

thousands of cell sectors. A single cell

site often has three or six sectors, and

some have as many as 12, and hand off

to one another frequently as users move

between sectors at a macro site.

Longer intervals of network polling

give a general demand view that starts

to rise around 6 a.m. and fluctuates a bit

over the course of the day, then tapers

off around midnight, Reister said — but

it doesn’t reflect significant spikes and

valleys that occur in single sectors in ex-

tremely brief time intervals and can still

cause bad user experiences.

“We’ve seen in the field that capacity

can vary by over 50% from one second to

the next,” Reister said. This can happen

even if a user is stationary and close to

the cell site, he added, because another

user enters the cell farther away. “When

you get the valleys, the cell is underuti-

lized; with the spikes, the cell is congest-

ed and causing bad experiences.” Vasona

takes the approach of smoothing out the

extremes by recognizing latency-sensi-

tive traffic such as video and prioritizing

it over email syncing and background

app updates.

Four major trends in networks have

implications for big data-based manage-

ment of networks:

• The continued evolution to LTE

networks, including Voice over LTE

• Increasingly heterogeneous net-

works that include small cells

and Wi-Fi

• Software-defined networking

(SDN) and network function

virtualization (NFV)

• Internet of Things/Machine-

to-Machine

Automation is already being regularly

implemented in turning up services, ac-

cording to Scott Sumner, VP of solutions

development and marketing at Accedian

Networks, which provides data primarily

on network layers 2 and 3. Provisioning

end points so that turn-up testing and

benchmarking for new sites — such as

small cells — is done automatically, or

that new services are turned on for en-

terprise or residential customers, is an

area where the sheer number of end-

points and the low revenues associated

with them have meant clear benefits for

automation, he said.

Network analytics, Sumner said, will

become increasingly important for SDN

networks. For SDN to work optimally,

SDN controllers need to have the ability

to map and correlate the physical net-

work and the virtual network, and use

data in order to enable efficient provision

and routing.

Rainge of IDC noted that the same

technological advances in the speed and

capacity of chips and servers that are

driving big data, are also tied to the ad-

vance of SDN.

Pre-deployment testing tools and

analysis are also going to be important in

SDN, according Ixia’s Register, including

4

F E A T U R E R E P O R T

Device-based analytics not only provides

broader reach at any time of day, Tanner

noted, but also avoids some of the issues

that limit network-based data.

“When you do [drive testing], you can’t

really see a lot of the problems that hap-

pen in the network, simply because the

subscriber may not be in reach of the net-

work when something happens,” Tanner

said. “There might be changeover prob-

lems. They might be roaming.” At the de-

vice level, he noted, information is still

available regardless of what network the

device is on. Small cells also pose a chal-

lenge for drive testing, as they may cover

areas that are not reachable by car.

Meanwhile, although there has been

much talk of self-organizing, self-healing

networks, the question remains as to

how much control operators are willing

to cede to data-centered systems, or how

long it might take them to get comfort-

able with the idea.

“Most operators like to be in con-

trol over how changes are made, where

changes are made,” said Vasen of Digit-

alRoute. “They would rather have alarms

and recommendations, and have a hu-

man deciding if it really makes sense to

do this.”

Vasen cautioned that particularly for net-

work operations, the number of actions

that can be taken in real time are limited.

“To actually increase capacity and be

able to adjust resources, very often it in-

volves physical tasks that need to happen

or moving hardware around. An analytics

report doesn’t need to be in real time for

that, it needs to be in time enough.”

Shaping customer experience is one of

the main goals of big data analytics for

the network, and it’s worth noting that

that can mean either improving it, or

cutting losses through processes such

as throttling (although carriers may not

like to talk about it). Analytics are part

of either tactic, noted Shahid Ahmed,

managing director for Accenture’s North

American communications industry and

network practice.

For example, he said, wireless carriers

that practice throttling “don’t just pick

customers randomly based on tonnage.”

Analytics are at work in their throttling

decisions, just as they are in ensuring

that high-quality, profitable customers

have good quality of service.

One other area that may substantially

impact network analytics is the antici-

pated activity in the Internet of Things/

machine-to-machine connectivity. Ahmed

went so far as to say that value of IoT is

fundamentally linked to analytics.

“The value of IoT is less around con-

necting a bunch of home settings and

thermostats — that doesn’t add any val-

ue until you put some analytics behind

it,” Ahmed said. If a company has an

IoT offering, he added, “you shouldn’t

even call it an IoT platform without

analytics. It’s just a connectivity plat-

form, without analytics.”

the analysis of both physical and virtual

systems such as firewalls to understand

the impact of virtualization — questions

such as, will 10 virtual machines have to be

deployed for every one physical machine?

Along with the networking environment

changes that are expected to come with

SDN/NFV, telecom operators are also ar-

chitecting networks that not only involve

data from macro cellular sites, but small

cells and Wi-Fi. This raises issues both in

terms of not only more network points

to monitor, but also whether the differ-

ent infrastructure types can be unified in

terms of the data they provide — even if,

as in the case of Wi-Fi, the technology is

different than cellular.

“If you get dramatically different data

in different networking environments,

it’s going to be really hard for you to un-

derstand,” Register said.

Small cells may be particularly reliant

on things like device-based analytics, ac-

cording to Michael Tanner, vice president

of products and marketing for CarrierIQ.

The company’s device-based solution is

deployed on more than 200 million devic-

es globally and involves the processing

of petabytes of data per month, accord-

ing to Tanner. Data includes the type of

devices, battery information including

the impact of various applications, signal

strength and proximity to cell zone.

Drive testing provides some similar

data, he noted, but typically is done on

a much smaller scale due to expense.

5

F E A T U R E R E P O R T

Marketing to moving targets

Mobile marketing is one area that is

gaining particular interest and investment

in big data approaches — and an area

where telecom companies seem to be

more willing to experiment than they are

with their networks.

“What big data analytics is really doing for

marketing is greatly increasing the granu-

larity, the rate and the scale with which it’s

possible to perform marketing,” said Olly

Downs, chief data scientist for Globys,

which focuses on mobile marketing and

analytics for mobile operators.

“It’s changing the level of measur-

ability. ... It’s giving new insight on the

impact on business performance that

marketing can have. And it’s also ...pro-

viding very rich new insights to market-

ers on how their customers actually be-

have and respond.”

Downs said that big data is allow-

ing more precise target definition within

the customer base, based on interactions

over time, and speeding up the experi-

mental design process. “The great limita-

tion in the marketing process has been the

marketer’s ability to actually define the

indivudal A/B tests to allow them to test

the hypotheses they have about how cus-

tomers will respond,” Downs said. “And

one of the big changes that’s happening is

the automation and great enrichment of

this experimental design process, which

allows marketers to focus back on the

creative elements.”

Mobile marketers are looking beyond the

well-worn use case of sending a Starbucks

coupon to a customer near a Starbucks lo-

cation, to more sophisticated approaches.

Xeuming Luo is the Charles Gilliland

Distinguished Professor of Marketing at

Temple University and the director of

its Global Center for Big Data in Mobile

Analytics. He and two co-authors pub-

lished a paper earlier this year looking

at the impact of “geo-conquesting” or

combative marketing: the targeting of

customers who are near a competitor’s

location rather than near a retailer’s own

location. Luo and his colleagues were

able to enlist the cooperation of a mo-

bile service provider for a randomized

field trial in a large city in China, offering

a movie ticket voucher via SMS at two

competing movie theaters and a neutral

location about halfway in between. SMS

containing different levels of discounting

were sent to customers within about 200

meters of the three locations.

“Whereas investments in physical loca-

tion once allowed competing retailers to

keep one another at arm’s length, mobile

technologies allow a company to main-

tain a presence anywhere — including

on a competitor’s doorstep,” according

to the paper, which went on to say that

“using real-time locational targeting,

marketers can offer deep discounts to

consumers near a competitor while pre-

serving margins on sales to consumers

near their own locations.”

The study confirmed that offensive

mobile targeting did indeed reap posi-

tive results, but that deeper discounts

needed to be offered in order to get

customers at a competitor’s location to

switch their plans.

Context, Luo told RCR, is the difference

between an offer that’s of interest and

one the consumer will consider spam.

“That’s really the marketer’s dream:

that moment when you push the right op-

portunity, in the right place, at the right

time, to the right customer,” he said. “At

the wrong time, it’s just spamming.”

Internet companies are advancing the

use of analytics far beyond what telcos

have so far.

“If you think about how other indus-

tries use analytics, they’re ahead in terms

of sophistication and ability to deal with

data,” said King of Oracle. “I think tel-

cos are becoming more and more aware

of that, so now they’re in the process of

catching up.”

Telecom companies, he noted, were

granted monopolies back in the days

when they existed as landline telephone

companies, essentially on the condition

that they be “trusted entities.” That sense

of responsibility and conservatism re-

mains, as well as reluctance to take risks

that might alienate their customer base.

Neil Lilley, product marketing manager

for OSS at Ericsson and responsible for

the Expert Analytics product that the

company launched earlier this year, said

6

F E A T U R E R E P O R T

that in the past, marketers could look at

segments based on their monthly usage

and their device, as well as demographic

information and experiment with pricing

on the consumption of services.

“Now, with the big data approach and

real-time approach, you can look at

more detailed segments, how the ser-

vices are being used, what kind of con-

tent is being drawn over the network,”

Lilley said. “There are some privacy is-

sues that have to be addressed, that’s

clear from both a market and a regu-

latory point of view … but you can do

quite a lot without invading privacy.”

Telecom companies have additional

regulatory requirements in terms of

privacy. Big data and privacy in the

modern telecom environment have

been the subject of recent inquiry and

exploration by the White House and the

NTIA (see sidebar on CTIA’s comments

to NTIA on big data and privacy).

There have been missteps by Internet

companies. Facebook’s nudging of us-

ers to install a second Messenger app for

communications purposes has been met

Sour

ce:

Smith

Mic

ro

7

F E A T U R E R E P O R T

with some resistance due to the large

number of permissions it requires us-

ers to accept, raising privacy concerns.

Internet and mobile ratings company

comScore recently settled a $14 million

class-action lawsuit regarding the bun-

dling of its tracking software with apps,

and the sale of harvested information to

third parties without sufficient notice

and control to users.

Telecom operators are perhaps right to

be cautious in this arena when it comes

to the use of personal information. Some,

like DigitalRoute — which works with

SAP to provide de-personalized big data

from telecom networks to the HANA

cloud, which SAP pays operators for and

then analyzes and processes before offer-

ing it to third parties — are bullish on the

opportunity for a new revenue stream.

“This is a completely new type of busi-

ness model for the operator, where they

can capitalize on data that they had pre-

viously completely ignored,” Vasen said.

Other companies, like Amdocs and Ixia,

have stuck to the path of analytics for op-

erators’ own use in streamlining opera-

tions and creating revenue from better

marketing and more agile services.

Still, the market pressures from OTT

and Internet players certainly exist.

“I think from an operator’s perspec-

tive, they need to move faster,” said

Carla Fitzgerald, chief marketing officer

for Smith Micro Software. “The rest of

the online world is already moving to

marketing and customer engagement

and business models that are going

to be built on big data. They’re going

to be able to understand, on an up-to-

the-second basis, where is my market,

what are they doing, how can I be there

in the right place at the right time on

the right device with the right offer?

Operators are moving very slowly right

now. They need to catch up.

“They have to be careful not to betray

that trust and loyalty that they have

with their subscribers — but they can

do more,” Fitzgerald added.

She gave the example of Sprint, which

is a client of Smith Micro’s and provides

a visual voice mail app that is the de-

fault for the carrier. Even without know-

ing the content of individuals’ personal

voicemails, Carla noted, carriers can

draw many useful insights from merely

knowing when people are logging in and

out of the app, and where they are when

they access their voicemails.

“It’s not just about the buying experi-

ence, it’s about how people choose to

interact with each other that the opera-

tor can know a lot about without being

limited to any one app — it’s not just Fa-

cebook messaging, it’s all the ways you

can communicate on the phone or the

tablet,” she said.

Beyond better mobile marketing, bet-

ter monetization of the network also

includes things like more rapid creation

and provisioning of new services.

“The really big area that we see grow-

ing and moving forward from the opera-

tor side are the services themselves —

creating new services, and optimizing

those services using analytics coming

from the device,” said Brian Deely, se-

nior director of product management

for Smith Micro Software. This is also

an area that is dovetailing with IoT, he

added, and Smith Micro has been doing

work in enabling closed-loop systems

with analytics contributing to feedback

loops from the device perspective.

For all the potential upside, however,

there are significant costs and transfor-

mation associated with moving to big

data systems as well. Frost & Sullivan

recently pegged deployment costs for

big data at six to seven figures.

Traditional data warehousing has

taken the approach of looking back

and analyzing events that have already

happened, noted Matthew Roberts, mar-

keting director for Amdocs. In order to

move to real-time or near-real-time sys-

tems, he said, companies have to have

both the big data platform in place as

well as analytics use cases. Amdocs, he

said, is poised to release a catalog of ap-

plications that provide those types of

utility to service providers.

“I think the real benefits from big data

are making those little, incremental

improvements to processes that over

time, turn out to be an evolution for a

company,” Roberts said.

8

F E A T U R E R E P O R T

Jeff Edlund, CTO of HP’s communica-

tions and media solutions group, said

that if operators want to convert sub-

scribers from OTT services and onto

ones that they design and control, they

have to have a better understanding of

lifestyle trends and habits — which they

can get from leveraging big data.

“They need to start evolving them-

selves from communication service

providers to content service providers,”

said Edlund. “In order to do that, they

need to understand consumers’ com-

munication, mobile and data and they

need to be able to propose personalized

plans, personalized content offers so

that they can increase ARPU.”

Edlund said his company’s big data

solutions such as Next Best Offer rely

on contextual information such as loca-

tion, time of day and a customer’s pro-

file information to serve up ads — for

example, recognizing that a user is at a

NASCAR race and is a Jeff Gordon fan.

Edlund offered up an interesting take

on the predictability of customer user

patterns and the longevity of necessary

data, saying that HP has found that even

if a user profile is thrown out entirely,

users’ habits are so ingrained that that

a minimal amount of observation can

rebuild an accurate profile.

“You are who you are, no matter how

hard you try to fake the system out or

become someone different. We could

completely obliterate the profile and

within about 20 days of watching the way

that you use your services and your digi-

tal life, we can re-match you back to the

original profile,” Edlund said.

“You are who you are — you can’t

change it.”

Customizing customer care

Carl-Johan Nilsson, business develop-

ment manager for CEM at Ericsson, said

that more intelligent back-end systems

that rely on analytics are important for

providing end users with more sophisti-

cated self-care options, and “to help the

end user have better access to informa-

tion on how to get better services, more

advice than on what product to buy.

“The whole lifecycle from a customer’s

perspective can be improved by having

the right information available,” Nilsson

said. Customer care analytics, with an

eye toward both self-care and quicker call

resolution, were part of Ericsson’s Expert

Analytics launch earlier this year.

Testing and service assurance company

Spirent Communications acquired DAX

Technologies earlier this year for its big

data capabilities for pulling in data from

disparate sources and processing it for,

among other applications, customer care.

In that arena, big data analytics can make

a significant difference in solving complex

issues that have been elevated through

customer care levels, according to Thom-

as Russo, general manager at Spirent.

Russo said that the system provides

dashboard information and is based on

a level of automation that examines ex-

isting data for the customer, user data

at the time in question and its potential

relationship to similar trouble tickets,

and comes up with a best guess as to

the underlying issue.

“What our system allows that agent to

do is quickly see, is this person likely ex-

periencing a coverage issue, a signaling

issue, a device issue, a provisioning is-

sue,” he said. “This use case is all about

reducing call-handling time.”

Howard Stevens, global head of mo-

bile for SAP, said his company has been

part of the enabling of T-Mobile US’ “un-

carrier” strategy. Because T-Mobile US

has eliminated long-term contracts, he

said, “they are going to have to get much

closer to their customers. In a saturated

market, you’ve got to get closer to your

own customers and you’ve got to under-

stand them better and be more relevant

to them, and more timely.”

T-Mobile US has slashed half a dozen

marketing platforms down to one, Ste-

vens said, which is cloud-based and

provided by SAP and allows the compa-

ny to create new marketing offers 80%

faster using 10% of the sources that it

previously took.

He pointed to T-Mobile US’ most-recent

churn results, in which it pushed churn

down to 1.5% postpaid and 4.5% prepaid.

“In a saturated market, those are ex-

traordinary numbers,” Stevens said. It’s

9

also worth noting that T-Mobile is see-

ing particular success in the prepaid

market recently, and US’s CEO John

Legere expects the company to surpass

Sprint in size of total customer base by

the end of this year.

Still, OTT providers are much more

sophisticated in proactive customer care,

according to Vasen of DigitalRoute.

Vasen said that he’s experienced times

when Amazon detected a poor network

experience for video and sent an

F E A T U R E R E P O R T

Sour

ce:

Smith

Mic

ro

CTIA On Big Data And Privacy

CTIA recently was among dozens of commenters responding to

the National Telecommunications and Information Administration

(NTIA)’s request for input on the big data and privacy report put

forth by the White House Office of Science and Technology, as well

as the President’s Council of Advisors on Science and Technology

report on technology, privacy and big data.

“Big data analytics is part of the most recent wave of technologi-

cal innovation that promises tremendous benefits to consumers

and society across a range of industry sectors,” CTIA said. The

group cited several examples of wireless operators’ use of big

data and analytics, including the analyzing of aggregated cus-

tomer call information to identify confusing menu options and

monitoring of dropped call logs in real time in order to locate and

prioritize outages.

Among CTIA’s positions on big data and privacy:

• CTIAsaiditsmemberssupportfederallegislationondatasecu-

rity and breach notification. This is an area were current legisla-

tion varies from state to state on whether or not users must be

notified if their personal information is compromised.

• If legislationonconsumerelectronicprivacy isproposed to

Congress, CTIA said its members “encourage the administra-

tion to clarify and appropriately limit the type of data that leg-

islation would cover.” CTIA says that legislation “should not

cover network data that carriers use to protect their network

and improve performance,” nor should it apply to publicly

available data such as census information.

• Excludede-personalizeddata fromany legislation,so long

as companies continue to follow best practices in anony-

mizing data so that it cannot be reasonably linked back to

specific individuals.

• Includeaflexible“responsibleuse”frameworkandnotman-

date specific accountability mechanisms in legislation.

CTIA said that reasonably anonymized data is highly unlikely to be

re-identified and presents a low level of risk due to the time, effort

and expense involved in re-identification efforts.

“If legislation or regulators require perfect anonymity, consumers

will not enjoy the potentially transformative social and economic

benefits of data-driven innovation,” CTIA said.

Notifications for consumers are increasingly more complex than

traditional “notice and choice” rules account for, CTIA noted, with

the usage of data likely to evolve over time.

“Companies are expected, at the time of data collection, to

give consumers notice of (among other things) the data they

collect, the purpose for which they collect it, and the entities

with whom they will share it,” CTIA said in its comment. “Com-

panies are expected to use the data only for those purposes

for which they collected the data, and they are expected to offer

consumers choices about how their information may be used

for secondary purposes.

“One of the defining characteristics of data-driven innovation, how-

ever, is that companies will not always be able to predict at the

time of collection all of the possible beneficial uses of data that

they may discover in the future. In addition, non-consumer-facing

companies that increasingly obtain large amounts of consumer

data are not in a position to interact directly with, and provide no-

tice and choice to, consumers. ... Requiring companies to contact

consumers to update their consent each time they use data for

a new purpose similarly could prevent companies from launch-

ing new services. In addition, frequent notices in the context of

ubiquitous data collection and big data analytics likely would be

unhelpful, burdensome and intrusive to customers and would im-

pede the delivery of the data-driven products and services con-

sumers want,” CTIA concluded, arguing instead in support of a

“respect for context” approach with an attitude of transparency

and individual control.

“As the White House Privacy Blueprint explained, the ‘respect for

context’ principle allows changes in the relationship between the

consumer and the company ‘over time in ways not foreseeable at

the time of collection,’ and enables ‘adaptive uses of personal data

[that] may be the source of innovations that benefit consumers.’”

Companies should be able to infer consent based on a user’s

request for certain services, and to improve those services, CTIA

said, adding “as companies develop new products and services,

including those that relate to the Internet of Things, it may be

necessary to find new ways to disclose data practices that matter

to consumers.”

CTIA went on to suggestion that consumers understand that an

app that gives suggestions for restaurants that are close by needs

access to the subscriber’s location information.

“It would not be desirable to the consumer to receive just-in-time

notice and choice before the app accessed geolocation data for the

purpose of providing recommendations, as such notice would create

unnecessary friction in the user experience and over time desensi-

tize the consumer to any valuable consumer protection,” CTIA said.

11

F E A T U R E R E P O R T

email with an apology and credit soon

afterward — even though Amazon has

little control over the network itself.

Telecom operators, he said, don’t take

a similar proactive approach to soothing

ruffled feathers of users who have

dropped calls and data sessions.

“They don’t take any proactive action,”

Vasen said. “That’s a real pity. It’s not

because the technology is not there, it’s

because the processes are not there.”

Ulla Koivakoski, senior vice president of

analytics for Comptel, said that the com-

pany’s operator customers face the twin

challenges of top-line declines and invest-

ment needs increasing and are looking to

big data to help solve those issues.

“Everybody is looking at how they can

make more money from their customers,

and how they can automate their pro-

cesses to become more efficient,” Koiva-

koski said. She added that while churn

is of concern to everyone in the industry,

operating expenses are as well.

“You can be throwing money away if

you pay the customer to stay; to pay is

not sustainable,” she said. Analytics of-

fers the opportunity to examine custom-

er behavior more closely, identify those

who might be at risk of churning and

perhaps offer incentives other than dis-

counts, helping carriers protect margins.

A Comptel-commissioned survey of

6,000 international mobile users last

year looked at both customer service

opportunities and revenue possibilities.

It showed that many users did want more

attention from their service providers,

even if it was in the form of an apology

when service quality declined. In fact,

90% wanted personalized interactions and

more than three-quarters said that “one

way mobile operators can improve their

personal interactions with customers it by

proactively recognizing and acknowledging

poor service quality when it happens.”

The Comptel survey also showed that

40% of consumers said they would be

more likely to purchase additional con-

tent or services when they had just been

paid, giving operators something more

to think about in terms of offer timing.

However, the survey also showed just

how fine a line operators can walk with

marketing: more than 80% of prepaid

users said they’d be glad to receive of-

fers from their mobile operator, but al-

most a third of them wanted only very

precisely targeted offers or operators

risked their dissatisfaction.

Most experts across the ecosystem

agreed that the application of big data and

analytics to the wireless industry is still in

its early days. But, SAP’s Stevens said, he

expects to see some large carriers move

past proof-of-concept stages for big data

implementations and into large-scale im-

plementations by the end of this year.

“I think we’re past the point of it being

just a good idea,” Stevens said. “In real-

ity, we’re still in the hype phase, but it’s

becoming a reality.”

Key takeaways

• Big data has applications across the

mobile operator’s business. Data

is increasing in volume, velocity

and variety and carriers recognize

value but are in the early stages

of exploring big data systems and

applications. Silo approaches still

exist within service providers, but

big data is expanding beyond IT

and drawing interest in customer

care and marketing applications as

well as network operations.

• Automation of big data applica-

tions holds significant promise for

efficiency and agility, and to some

extent is being deployed. But op-

erators will have to feel confident

in the underlying systems and their

data sources before they are willing

to cede control of their networks.

• The vendor ecosystem is ramping

up sophisticated offerings, but the

culture within operators is more of a

limiting factor on big data and analyt-

ics than the supporting technologies.

• Faster, more targeted marketing and

service creation are an area of sig-

nificant interest as ARPUs have not

kept pace with network demand.

But mobile carriers face particular

challenges both in being sensitive to

consumer concerns and regulations

about privacy while maintaining

flexibility for their business opera-

tions and opportunities.

2014 Telecom Software Supplier Guide

OV E R 1 5 0 C O M PA N I E S

S O F T W A R E , C O N S U L T A N T S , A N A LY S T S

13

Featured Companies

GlobysGlobys is a big data analytics company with more than 15 years of experience delivering out-of-the-box solutions that transform massive amounts of customer data into valuable insights and action. Our contextual marketing solutions help some of the world’s largest mobile operators deliver highly personalized and contextual customer experiences that maximize ARPU and reduce churn. Contact Lara Albert for more information, LAlbert@globys.com | +1 (206) 576-1065 | www.globys.com

SonusSonus secures real-time communications so that the world’s leading service providers and enterprises can embrace SIP-based applications through secure, reliable and scalable IP networks. With service provider and Fortune 500 customers in more than 50 countries and 17 years of experience enabling VoIP, video and Unified Communications, Sonus offers a complete portfolio of hardware-based and virtualized Session Border Controllers (SBCs), policy/routing servers and Diameter and SS7 Signaling Systems. For more information visit www.sonus.net or call 1-855-GO-SONUS.

SkyfireSkyfire, an Opera Software company, is dedicated to leveraging the power of cloud computing to radically improve the mobile experience for operators and their consumers. www.skyfire.com | 650-980-2600 for more info

Openwave MobilityOpenwave Mobility’s award winning DynaMO delivers the industry’s most advanced optimization for HD video and streaming audio, with the highest QOE and lowest TCO. For more info contact us at 650-480-7231 | sales@owmobility.com. Visit www.owmobility.com

Allot Communications, Ltd.Allot Communications Ltd. is a leading global provider of intelligent broadband solutions that put mobile, fixed and enterprise networks at the center of the digital lifestyle. Allot’s DPI-based solutions identify and leverage the business intelligence in data networks, empowering operators to shape digital lifestyle experiences and to capitalize on the network traffic they generate. For more information, please visit www.allot.com or contact us at marketing@allot.com.

Flash NetworksProvider of mobile Internet optimization and monetization solutions, enabling operators to boost network speed, optimize video and web traffic, and generate over-the-top revenues from the mobile Internet. For more information please contact Naomi Rabbie, 972-961-0841 | naomir@flashnetworks.com or visit flashnetworks.com

14

Supplier Guide

SOFTWARE COMPANIES

7signal SolutionsTelecom Software526 S. Main StreetAkron, OH 44311Contact: Eric Camulli855-763-9526info@7signal.comwww.7signal.com7signal is The Wi-Fi Performance Company. Use 7signal’s Sapphire solution to measure, optimize and proactively assure peak Wi-Fi performance in hospitals, universities and business-critical enterprises.

Accanto Systems OyTelecom Software3720 Welborne LaneFlower Mound, TX 75022970-481-1753www.accantosystems.comAccanto Systems is the leading provider of intelligent Customer Service Assurance solutions for communications services providers globally. With its unique probe-based technology, Accanto Systems seamlessly delivers in-depth monitor-ing, analysis and troubleshooting intelligence to operators, enabling them to overcome the chal-lenges associated with migrating to converged, next-generation telecom architectures.

Accedian NetworksTelecom Software2351 Alfred Nobel, Suite N-410St Laurent (Montreal), QC, H4S 2A9Contact: Doug Smidl514-331-6181info@accedian.com www.accedian.comAccedian Networks is the leader in Performance Assured Networking for mobile backhaul, business services and cloud connectivity. Our solutions pro-vide service providers and network operators with visibility into their networks and this differentiat-ing ability empowers them to optimize, improve and manage the performance of their network, thereby delivering the best possible experience to their subscribers.

Accelera Mobile BroadbandTelecom Softwarewww.acceleramb.comAccelera creates wireless network virtualization technology, which unifies heterogeneous network resources to create seamless high-speed carrier-grade connectivity.

Accruent | Siterra Telecom Software10801-2 N. Mopac ExpresswayAustin, TX 78759Contact: Jason Day 512.861.0726jday@accruent.comwww.accruent.comWith more than 40,000 users globally, Accru-ent’s Siterra software is the industry standard for managing wireless network projects for Wireless Tower Companies, Infrastructure Service Providers, Wireless Carriers and Mobile Network Operators. Accruent’s solutions are used by all five of the top five U.S. carriers.

Accuver AmericasTelecom Software500 N. Central Expressway #210Plano, TX 75074Contact: Daniel Galeana469-241-6100sales.usa@accuver.comwww.accuver.comAccuver provides comprehensive 4G air interface test solutions for field and lab measurement. Our XCAL product line offers tools for drive testing, network optimization, in-building testing, mobile testing, and network benchmarking; as well as throughput, VoLTE MOS, video, and capacity testing.

Affinegy, Inc.Telecom Software617 Davis Drive, Suite 100Durham, NC 27713919-433-2200www.affinegy.comAffinegy is a proven global provider of service enablement and network management software solutions for the home.

Agilis International, Inc.Telecom Software1 Research Court, Suite 370Rockville, MD 20850240-912-3040agilisinformation@agilisinternational.comwww.agilisinternational.comAgilis International is a leading innovator of Customer and Operational Analytics used by Com-munications Service Providers for Subscriber Life Cycle Management, Customer Risk Management, Margin Management, Cost and Revenue Assurance, Data Warehousing and Reporting/Dashboarding. The team at Agilis International has considerable experience in developing solutions for both emerg-ing as well as Tier-I telecommunications service providers throughout the world.

AirHop Communications Inc.Telecom Software6150 Lusk Blvd. Ste. B204 & B205San Diego, CA 92121Contact: Yan Hui858-848-6188info@airhopcomm.comairhopcomm-web.comFounded in 2007, AirHop is a privately held startup that develops advanced RAN intelligence software critical to the next wave of the mobile Internet. AirHop’s eSON products are the first to completely address the installation, operation, per-formance, and multi-vendor support challenges of multi-layer, small cell and HetNet deployments.

Aktavara Telecom SoftwareLjusnevägen 3, 128 48 BagarmossenStockholm, Sweden46 (0)8 615 8070info@aktavara.comwww.aktavara.comAktavara is a market innovator providing COTS software for Communications Service Providers.

Alcatel LucentTelecom Software600-700 Mountain AvenueMurray Hill, NJ 07974877-894-4647olcshelp@alcatel-lucent.comwww.alcatel-lucent.comAlcatel-Lucent is at the forefront of global com-munications. We provide products and innovations in IP and cloud networking, as well as ultra-broadband fixed and wireless access. We serve service providers and their customers, as well as enterprises and institutions throughout the world.

Alepo Telecom Software 3415 Greystone Drive, Ste. 104Austin, TX 78731512-879-1030sales@alepo.comwww.alepo.comAlepo Service Enabler is a complete, carrier-grade BSS / OSS software framework that enables the delivery, monetization, and management of the latest IP data services. With SE, service provid-ers can bring new services to market sooner and secure the position as an innovative and profitable market leader.

15

Supplier Guide

Allot CommunicationsTelecom Software300 Trade CenterWoburn, MA 01801Contact: John Priest781-939-9311jpriest@allot.comwww.allot.comAllot Communications is a leading global provider of intelligent broadband solutions that put mobile, fixed and enterprise networks at the center of the digital lifestyle. Allot’s DPI-based solutions identify and leverage the business intelligence in data networks, empowering op-erators to shape digital lifestyle experiences and to capitalize on the network traffic they generate.

Amartus Telecom SoftwareCentury Court, Block B, Upper George’s StDublin, IrelandDun Laoghaire, Co353 1 663 8000info@amartus.comwww.amartus.comService Delivery Automation - Frost and Sullivan 2013 “Ten to Watch” list of operational support systems companies (OSS)/business support systems (BSS)

AmdocsTelecom Software1390 Timberlake Manor PkwyChesterfield, MO 63017314-212-7000www.amdocs.comAs the market leader in software and services for service providers in the communications, media and entertainment industry, we ensure service provider success by embracing their big-gest challenges. Our extensive product portfolio and wide-range of proven services enable ser-vice providers to leverage their natural resources - brand, customer relationships, operations, network and data - to simplify the customer experience, harness and capitalize on the data explosion, stay ahead with new digital services and improve operational efficiency.

Anritsu A/S (Service Assurance)Telecom Software1155 East Collins Boulevard, Ste. 100Richardson, TX 75081800-267-4878www.anritsu.comAnritsu’s solutions are a probe-based non-intrusive monitoring system designed to provide the busi-ness critical performance measurements needed for management reports and network operations. MasterClaw is the leading service and network monitoring system for traditional fixed, SS7, GSM, GPRS, UMTS and VoIP/IMS networks that fulfills the needs for both real time reporting and long term trend analysis with highly flexible customized KPIs and reports. MasterClaw is a high-performing open platform, and it presents a true state-of-the-art fully distributed architecture.

AnueTelecom Software26601 W. Agoura Rd.Calabasas, CA 91302877-367-4942info@ixiacom.comwww.ixiacom.com/anueThe Ixia Anue Net Tool Optimizer® (NTO) helps to optimize and secure rapidly evolving, dynamic data center networks. The Anue NTO intelligently connects your network with monitoring tools to aggregate, filter, load balance, and de-duplicate network traffic.

Aptilo NetworksTelecom SoftwareArenavägen 47,Block 2, 10th floorStockholm S-121 77 Contact: Johan Terve+46 8 5089 8900 johan.terve@aptilo.comwww.aptilo.comAptilo is the leading provider of carrier Wi-Fi ser-vice management and offloading solutions. Aptilo maximizes functionality and fast-tracks deploy-ments while minimizing impact on existing systems.

Aria SystemsTelecom Software575 Market Street, 10th Floor San Francisco, CA 94105866-933-2742sales@ariasystems.comwww.ariasystems.comSaaS-Based Subscription Billing - Frost and Sul-livan 2013 “Ten to Watch” list of operational sup-port systems companies (OSS)/business support systems (BSS)

AricentTelecom Software303 Twin Dolphin Drive, 6th Fl.Redwood City, CA 94065Navojit Datta650-632-4310navojit.datta@aricent.comwww.aricent.comAricent is the world’s premier engineering soft-ware and services company.

AriesoTelecom Software3495 Piedmont Rd, Bldg 11 Suite 550Atlanta, GA 30305678-904-2424Arieso.Info@jdsu.comwww.arieso.comLocation-Aware Resource Management & Plan-ning. Frost and Sullivan 2013 “Ten to Watch” list of operational support systems companies (OSS)/business support systems (BSS)

AscomTelecom Software300 Perimeter Park Drive, Ste. DMorrisville,NC 27560Contact: Tanja Heidrichheidrich@ascom-ac.dewww.ascom.comAscoms business unit Systems & Solutions located in Aachen and Frankfurt, Germany as well as Solothurn and Wallisellen, Switzerland, plans and implements large scale software applica-tions in the area of business and operations supporting solutions for the telco industry as well as selected other market segments. Our service offering ranges from analysis and consulting, over system design and integration, project management, engineering and implementation to maintenance and support. We deliver customised solutions and services in the fields of IT and Business Service Management - Interconnect Business Solutions - Enterprise Asset Manage-ment - Mobile Applications - Fraud Management - Carrier Business Solutions.

16

Supplier Guide

Astellia Telecom Software 116 West 23rd Street New York, NY 10011 Esther Duval +1 646 375 2435 infos@astellia.com www.astellia.com Astellia is a leading provider of network and subscriber intelligence enabling mobile operators to drive business performance. Astellia’s vendor-independent real-time monitoring and trouble-shooting solution covers end-to-end 2G, 3G and 4G from radio access to core network. Astellia’s scalable products and expert services address the needs of operators full value chain.

Aster Telecom Pvt LtdTelecom SoftwareASRao Nagar, HyderabadHyderabad, India986-686-0059srinivasgudimalla@ymail.comwww.aster.inAster Telecom Services, It’s a dependable services

ATOSTelecom Software2500 Westchester Avenue, Ste. 300Purchase, NY 10577914-881-3000info.na@atos.netwww.atos.netAtos is an international information technology services company with annual 2011 pro forma revenue of EUR 8.5 billion and 74,000 employ-ees in 48 countries. Serving a global client base, it delivers hi-tech transactional services, consult-ing and technology services, systems integration and managed services. With its deep technol-ogy expertise and industry knowledge, it works with clients across the following market sectors: Manufacturing, Retail, Services; Public, Health & Transports; Financial Services; Telecoms, Media & Technology; Energy & Utilities

AvvasiTelecom Software103 Randall DriveWaterloo, Ontario, Canada N2V 1C5519-772-6902info@avvasi.comwww.avvasi.comAt the core of Avvasi solutions is a unique technology that allows for a highly scalable, real-time measurement of video-based Qual-ity of Experience (QoE). Much like MOS scores, this perceptual measurement accurately reflects subscribers perceived experiences with video content. Avvasi is able to break down video traffic by device, source, content, media format, media duration, and network topology.

Azimuth SystemsTelecom Software35 Nagog ParkActon, MA 01720Contact: Erik Org978-263-6610info@azimuthsystems.comwww.azimuthsystems.comAzimuth’s Analytics Business unit offers the Best, Fastest and Most Holistic Benchmarking solution with device-network analytics to benchmark and qualify device impact on the network

Berkshire Search Partners LLCTelecom Software11021 E Adamo Dr,PO Box 891149Tampa, FL 33689John Alexander813-634-7094info@berkshiresp.comwww.berkshiresp.comBerkshire Search Partners provides Talent Acquisition & Talent Management solutions for small-to-medium-sized companies involved in Technology & Telecommunications industries/markets throughout USA.

BroadsoftTelecom Software9737 Washingtonian Blvd, Ste. 350Gaithersburg, MD 20878301-977-9440info@broadsoft.comwww.broadsoft.comBroadSoft is the leading, worldwide innovator of Voice over IP (VoIP) applications that is trans-forming how people connect, communicate and collaborate.

CA Technologies, Inc.Telecom SoftwareOne CA PlazaIslandia, NY 11749800-225-5224www.ca.comCA Technologies’ portfolio of software and services helps our customers speed time to value, ensure critical application performance and simplify se-curity and operations so they can drive innovation and quality for their customers.

Casewise Telecom Software777 Summer Street, Suite 303Stamford, CT 06901203-588-1966www.casewise.comEstablished in 1989, Casewise provides Business Process Analysis, Business Process Management, Business Architecture software and consulting solutions to over 3,000 major global organizations. These solutions enable organizations to visualize, audit, report, improve and continually maximize complex operating processes and technology infrastructures.

Celcom Axiata BerhadTelecom Software603-363-08888www.celcom.comGive your business the leading edge to excel in a fast-paced and competitive world. With Celcom First, we understand that every SME is unique in its own way, which is why our unrivalled advan-tages are specially suited for your SME business to experience control, convenience and priority in your hands.

CellvisionTelecom SoftwareGrønlandsleiret 31Oslo, Norway N-0190Contact: Tonie Olsentol@cellvision.comwww.cellvision.comCellVision provide a suite of productized software solutions that help mobile operators market their mobile broadband offering more accurately, run their operations more efficiently and provide a bet-ter customer care experience to their subscribers.

17

Supplier Guide

Celplan Telecom Software1920 Association Drive, 4th FloorReston, VA 20191703-259-4020sales@celplan.comwww.celplan.comCelPlan Technologies is a leading provider of radio frequency (RF) planning; optimization tools, and value added consulting, engineering and training services to the wireless industry.

Centina Systems, Inc.Telecom Software 1255 W 15th Street Ste 465Plano, TX 75075Contact: Gregg Hara469-298-0471gregg@centinasystems.comwww.centinasystems.comCentina Systems provides Service Assurance and Service Quality Management solutions for com-munications service providers globally. The com-pany is focused on helping operators enhance the customer experience, while at the same time improving their operations through increased agil-ity and faster time to market of new services.

CENTRITelecom Software701 5th Ave, Suite 550Seattle, WA 98104206-395-2793sales@centritechnology.comcentritechnology.comCENTRI is a leading provider of mobile data opti-mization and bandwidth management solutions. Mobile Data Intelligence - Frost and Sullivan 2013 “Ten to Watch” list of operational support systems companies (OSS)/business support systems (BSS)

CHR SolutionsTelecom Software9700 Bissonnet, Suite 2800Houston, TX 77036-8014713-995-4778jeff.boozer@chrsolutions.comwww.chrsolutions.comAt CHR Solutions we help you grow revenue, reduce cost, improve operations, manage risk, and align technology. We deliver comprehensive technology solutions and business operations services to Communications Service Provid-ers around the world. Our goal is to provide all required solutions and services to help you plan, build and operate your business.

Cisco PrimeTelecom Software170 West Tasman Dr.San Jose, CA 95134Contact: Kristy Hughes800-553-6387krhughes@cisco.comwww.cisco.comgo/primeCisco Prime products deliver next-generation management by supporting an intuitive workflow-oriented user experience and integrated lifecycle operations across Cisco architectures, technologies, and networks. Cisco Prime helps IT organizations.

ClarabridgeTelecom Software11400 Commerce Park Dr., Ste. 500Reston, VA 20191571-299-1822inforequest@clarabridge.comwww.clarabridge.comClarabridge is the industry-leading intelligent Customer Experience Management (CEM) solution selected by more Global 1000 companies than any other solution. We provide the CEM hub that bridges the gap between listening to the Voice of the Cus-tomer (VOC) and proactively acting on it.

ClarityTelecom SoftwareClarity International Pty LimitedLevel 3, 15 Blue StreetNorth SydneyAustraliaNSW 2060info@clarity.comwww.clarity.comOur solutions are built on a common, modular, product architecture built on industry standard hardware, software and networking solutions. They are based on a scalable architecture and can grow to support Tier 1 carriers with high volumes of users and data.

ClickSoftwareTelecom Software35 Corporate Drive, Suite 400Burlington, MA 01803Contact: Anna Lawler888-438-3308anna.lawler@clicksoftware.comwww.clicksoftware.comClickSoftware is the leading provider of mobile workforce management and service optimisa-tion solutions, supporting almost half million field resources globally, across several industries. For

the communications industry, it offers a single solution to manage their workforce as one, leading to higher productivity, improved response to emer-gency work and most importantly, better customer service.

ComarchTelecom Software9450 W. Bryn Mawr Ave, Suite 325Rosemont, IL 60018847-260-5500info@comarch.comwww.comarch.com/telecommunicationsSince 1993, Comarch’s Telecommunications Business Unit has been specializing in design-ing, implementing and integrating solutions and services for telecommunication operators. Our mission is to enable you to increase revenues and build strong relations with your clients and busi-ness partners.

Comptel CorporationTelecom SoftwareSalmisaarenaukio 1HelsinkiContact: Steve Hateley617-960-9875comptel@marchpr.comwww.comptel.comComptel’s mission is Making Data Beautiful. Comptel aims to become a leading provider of customer interaction automation systems.

ComputarisTelecom Software5000 Windplay Drive, Ste. 5El Dorado Hills, CA 95762Contact: Bill Monroe916-939-5106william.monroe@computaris.comwww.computaris.comBridging IT applications to the wireless network. Experts in BSS software and systems integration, on-site professional services, and Value Added Services.

18

Supplier Guide

ComverseTelecom Software200 Quannapowitt ParkwayWakefield, MA 01880781-246-9000info@comverse.comwww.comverse.comComverse is the world’s leading provider of software and systems for business enablement through converged billing and active customer management, mobile Internet, value-added and managed services. Comverse’s extensive customer base spans more than 125 countries and covers over 450 communication service pro-viders serving more than two billion subscribers. Comverse is ranked number 55 in PwC’s Global 100 Software Leaders based on research by Pierre Audoin Consultants.

ConceptwaveTelecom Software5935 Airport Rd, Suite 1105Mississauga, Ontario, Canada, L4V 1W5905-405-2188info@conceptwave.comwww.conceptwave.comConceptWave is a leading provider of cus-tomer, product, and order lifecycle management solutions that enable communications service providers to rapidly introduce new market offers and to empower superior customer experience. Our unique offer is to provide an end-to-end catalog-driven suite of order fulfillment automa-tion software with ConceptWave Order Care and Rapid CRM.

ConteXtreamTelecom Software1043 N. Shoreline Boulevard, Ste. 201Mountain View, CA 94043877-645-3385Info@ConteXtream.comwww.contextream.comConteXtream is a privately held software com-pany delivering the industry’s first cloud-based network virtualization framework for carriers, cloud service providers, and private cloud opera-tors. Leveraging the power of proven virtualization and grid technologies, ConteXtream’s market-ready products help extract more value and profitability from networks through higher perfor-mance, greater scalability, and lower operating and capital expenditures.

CSGTelecom Software9555 Maroon Circle Englewood, CO 80112303-200-2000 www.csgi.com/contact#north_americaCSG’s wireless solutions help hundreds of service providers worldwide automate processes, con-solidate multiple systems, enhance revenue, and realize operational efficiency. Many leading wireless operators rely on our solutions to deploy innova-tive subscriber tariff structures, convergent prepay/postpay propositions, and enhanced revenue assurance processes. Our integrated mediation and billing solutions offer real-time charging, dynamic account selection options, and blended service propositions. This approach lets operators define differentiation based on value not just price, and target and reward their most profitable customers.

cVidya Networks Ltd.Telecom Software8211 West Broward Blvd., Suite 460 Plantation, FL 33324954-465-2400info@cvidya.comwww.cvidya.comcVidya Networks is a global leader of Revenue Intelligence solutions for telecom, media and entertainment service providers. Innovative cVidya solutions serve to maximize margins, improve customer experience and optimize ecosystem relationships by encompassing Revenue Assurance, Fraud Management, Operational Risk Management & Compliance, Sales Performance Management and Pricing Analytics.

Cycle30Telecom Software710 2nd Avenue, Ste. 1260Seattle, WA 98104Contact: Jeth Harbinson303-601-0551Jeth.Harbinson@cycle30.comwww.cycle30.comCycle30 provides a hosted order-to-cash billing platform for cable, wireless, telecommunications, utilities and machine-to-machine services. We em-power service providers to focus on their custom-ers, while Cycle30 handles the billing operation. The Cycle30 platform includes customer man-agement, service fulfillment, billing and revenue management, service assurance, integrations, and business intelligence. Cycle30 is a U.S. company, headquartered in Seattle, Washington, with data center facilities across North America and beyond

DiametriqTelecom Software1990 W. New Haven Ave., Ste. 303Melbourne, FL 32904321-473-4271info@diametriq.comwww.diametriq.comDiametriq, offering LTE control signaling solutions to meet the needs of LTE network operators, was built on the assets of IntelliNet Technologies, a wireless solutions company founded in 1992. The company’s application enabled Diameter Solution Suite addresses traffic management, interoperabil-ity and service migration issues.

DigitalRouteTelecom Software2520 Northwinds Pkwy, Ste. 425Alpharetta, GA 30009678-580-5010www.digitalroute.comDigitalRoute’s mediation solution delivers a new approach to managing data. Our platform, MediationZone, empowers organizations to liberate the value hidden in their usage information via a unique approach that supports multiple mission-critical aspects of their business. DigitalRoute customers benefit from fewer integration points, reduced costs and flexible data management. Over 250 leading companies from around the globe are today actively using DigitalRoute technology to help meet their data management needs. Digi-talRoute is headquartered in Stockholm, Sweden with regional offices in Gothenburg, Atlanta, and Kuala Lumpur. DigitalRoute is a venture-backed, privately held company.

DSETTelecom Software520 Guthridge Court, Suite 200Norcross, GA 30092770-453-9190info@dset.comwww.dset.comDSET’s operational support system tools allow service providers to tackle a variety of challenges associated with the provisioning, activation and configuration of telecom services, as well as the electronic exchange of provisioning information with other telecommunications providers.

19

Supplier Guide

EDX WirelessTelecom Software1400 Executive Pkwy, Ste 430Eugene, OR 97401Contact: Bob Akins541-345-0019sales@edx.comwww.edx.comEDX’s SignalPro family of products helps engi-neers plan, deploy and optimize virtually any wireless network from Public Safety, Transporta-tion, Cellular and Broadband to Smart Grid and beyond.

Elitecore Telecom Software10, Shalks Crossing Road, Suite 501-329Plainsboro, NJ 08536201-484-0483sales@elitecore.comwww.elitecore.comFounded in 1999, Elitecore Technologies is a Carlyle Group investee global IT product company providing BSS alongside packet core with flexibil-ity of modular as well as pre-integrated offerings. Its Wi-Fi Service Management Platform (SMP) helps operators leverage Wi-Fi as an integral part of their heterogeneous networks strategy to deliv-er better subscriber experience, reach, availability and service offerings. Elitecore offerings are compatible to large vendor ecosystem address-ing CSP requirement of faster time to market and better TCO. Being a traditional IP solutions player, Elitecore products are highly responsive to next-generation services, fulfilling operator monetiza-tion needs across all access networks.

Empirix Telecom Software 600 Technology Park Drive, Ste. 100Billerica, MA 01821978-313-7000info@empirix.comwww.empirix.comEmpirix is the recognized leader in deliver-ing end-to-end network performance visibility, empowering our clients to improve business performance through solutions that enable you to proactively preempt problems by predicting the customer communication experience. We enable organizations worldwide to accelerate the devel-opment, deployment and profitable operations of new, fluid, and complex communications by vali-dating the quality of user experience and overall performance of networks and applications.

Ensim Telecom Software2620 Augustine Drive, Suite 140Santa Clara, CA 95054877-693-6746www.ensim.comFounded in 1998, Ensim is a leading provider of solutions to automate on-boarding, orchestra-tion, provisioning, and management, of users and organizations with business applications, services, and infrastructure in private, public, and hybrid clouds. Ensim has over 5,000,000 seats deployed worldwide and is used by over 20,000 small, medium, and large sized organizations and government agencies through service provid-ers, system integrators, msp’s, and resellers.. OSS/BSS for Cloud-based offerings - Frost and Sullivan 2013 “Ten to Watch” list of operational support systems companies (OSS)/business support systems (BSS)

Equinox Information SystemsTelecom Software1309 Briarville Rd., Ste. 300Madison, TN 37115Contact: David West, Executive Vice President615-612-1200info@equinoxis.comwww.equinoxis.comEquinox Information Systems provides cost-ef-fective and flexible software solutions to optimize and protect revenue for the telecom industry for over a quarter century.

Ericsson Telecom Software6300 Legacy DrivePlano, TX 75024Contact: Pamela Mallette972-583-0000pamela.mallette@ericsson.comwww.ericsson.com/oss-bss Our experience-centric managed services model aligns service delivery with the operator’s strate-gic and business objectives, securing a customer experience-centric operation that proactively drives business innovation. Our sharing models, such as the wholesale network sharing model, are focused on structural efficiency and enabling new business models, giving operators maximum flexibility.

ETA InternationalTelecom Software5 Depot StGreencastle, IN 46135Contact: Teresa Maher800-288-3824eta@eta-i.orgETA International - Founded in 1978, Electronics Technicians Association, International is a not-for-profit professional association fostering excellence in electronics through certification. The associations initiatives are to provide a prominent certification program of competency criteria and testing bench-marks that steer international electronic standards and renowned professional electronics credentials.

EXFOTelecom Software400 GodinQuebec, QC G1M2K2Contact: Marie-Anne Grondin 418-683-0913isales@EXFO.comwww.EXFO.comEXFO is among the leading providers of next-gener-ation test and service assurance solutions for wire-less and wireline network operators and equipment manufacturers in the telecommunications industry.

F5 TechnologiesTelecom Software401 Elliott Avenue WestSeattle, WA 98119-4017206-272-5555info@f5.comwww.f5.comAmid a data explosion, you’re looking at diverse technologies, such as 4G LTE networks, to improve network coverage, efficiency, and performance. Your ultimate goal: improve profitability by driving revenue and reducing infrastructure costs. F5 solu-tions offer unprecedented scalability, reliability, and performance on a single, carrier-grade, purpose-built platform. Standardize strategic network control points and grow your business in a cost-effective, controlled way.

Famigo, Inc.Telecom Software3925 W. Braker Ln.Austin, TX 78759Contact: Q Beck323-384-7406q@famigo.comwww.famigo.comFamigo creates a safer, fun mobile environment for your kids.

20

Supplier Guide

Fiberlink Telecom Software 1787 Sentry Parkway West Building Eighteen, Ste. 200Blue Bell, PA 19422 855-MAAS360sales@fiberlink.com www.maas360.comFiberlink’s in-depth expertise and focus on delivering enterprise mobile computing solutions for over two decades translates to best practices that accelerate deployment, eliminate risk and re-duce costs. We continuously innovate to serve the needs of our customers by delivering mobile solu-tions that help them gain competitive advantage, increase employee productivity, and implement proper security measures.

Field DailiesTelecom SoftwareContact: Jim Duff859-379-2120jimduff@fielddailies.comwww.fieldmanagement.usMore than ever before field reports and closeouts are critical to business success and remotely collected information must be sent, with full accuracy, back to headquarters, for field crew reporting and closeout docs. Field Dailies auto-mates the transmission and receiving of all field reports and closeout documents.

Flash NetworksTelecom Software505 Thornall Street, Suite 205 Edison, NJ 08837877-638-8424www.flashnetworks.comFlash Networks is a global provider of intelligent mobile Internet solutions that enable operators to improve quality of experience, reduce network operational expenses and manage and monetize the mobile Internet.

Flash TechnologyTelecom Software332 Nichol Mill LaneFranklin, TN 37607Contact: Wade Collins615-503-2000flashinfo@spx.comwww.spx.comTower and Obstruction Lighting Systems and Monitoring

FNT Solutions Inc. Telecom Software 1 Gatehall Drive, 3rd fl Parsippany, NJ 07054973-590-2627 x307john.clougher@fntsolutions.comwww.fntsolutions.comFNT provides a software titled Command. Com-mand is an IT management software that can perform DCIM functions as well as many different IT tasks such as server application management, WAN, LAN and Telecommunications management. Command also has a series of pre set integration packages for coordination with other IT tools. This allows Command to tie the many silo’s of informa-tion throughout the IT environment into one single picture for better management and control.

Forsk (Atoll Software)Telecom Softwarewww.forsk.comForsk is an independent company providing radio planning and optimisation software solutions to the wireless industry since 1987.

FTS - Formula Telecom Solutions Ltd.Telecom Softwarewww.fts-soft.comFTS is a global provider of billing, charging, cus-tomer care and policy control solutions that have greater flexibility and provide greater indepen-dence for communications and content service providers, resulting in a dramatically lower total cost of ownership (TCO).

Gemalto Telecom Software4401 Wilson Blvd., Ste. 210Arlington, VA 22203877-291-1312noramgov@gemalto.comwww.gemalto.comOur expertise spans the entire process of creat-ing digital security solutions for our clients and their customers. We develop secure software and operating systems which we embed in billions of trusted devices of many kinds, like UICC cards, banking cards, tokens, electronic passports or ID cards. We personalize these devices, and deploy the software and services for managing them and the sensitive data they hold throughout their life-cycle.

GenbandTelecom Softwarewww.genband.comGENBAND is a global leader in smart networking solutions for service providers and enterprises in more than 80 countries. From the Core to the Edge to the Experience™, the company’s technology seamlessly evolves IP networks to new levels in scalability, security, profitability and efficiency. GENBAND’s market-leading technology facilitates multimedia voice, data and video sessions and “anywhere” and “any device” services that scale on public and private networks. GENBAND is head-quartered in Frisco, Texas, and has R&D, sales and support resources in more than 50 countries.

GL Communications IncTelecom Software818 West Diamond Avenue,3rd Floor Gaithersburg, ME 20878Contact: Shelley Sharma301-670-4784info@gl.comwww.gl.comGL Communications Inc. specializes in both test and measurement hardware and software products for telecommunications industry all over the world.We offer consulting services for T1/E1/T3 testing and analysis, and system design of wireless, satellite, fiber optic, and microwave networks. Please visit http://www.gl.com for any additional information.

GlobysTelecom Software705 5th Avenue South, Ste. 700Seattle, WA 98104Contact: Lara Albert206-576-1065LAlbert@globys.comwww.globys.comGlobys is a big data analytics company with more than 15 years of experience delivering out-of-the-box solutions that transform massive amounts of customer data into valuable insights and action. Our contextual marketing solutions help some of the world’s largest mobile operators deliver highly personalized and contextual customer experiences that maximize ARPU and reduce churn.

21

Supplier Guide

GoS NetworksTelecom Softwarewww.gosnetworks.comGoS Networks takes policy to smart connected devices and across the RAN via a unique software solution, GoS 360°. By extending policy to the user’s device, GoS 360° allows operators to monetize their existing network investment, reduce CAPEX and OPEX, and enhance the User’s Experi-ence. CSP Policy Control and Enforcement - Frost and Sullivan 2013 “Ten to Watch” list of opera-tional support systems companies (OSS)/business support systems (BSS).

GuavusTelecom SoftwareContact: Suzanne McCormac415-577-9135www.guavus.comThe Guavus tool is unique in its ability to take data from different reporting sources and merge this data into a comprehensive view of our subscrib-ers’ end-to-end experience. The Guavus approach is reducing the data gathering and the analysis lifecycle by 50%, enabling us to make quicker decisions and spend more time focused on solving our business challenges.

Hetnet SoftwareTelecom Software4805 Golden Foothill Parkway, Suite 2El Dorado Hills, CA 95762Contact: Ed Kurzenski916-673-1039info@hetnetsoftware.comwww.hetnetsoftware.comHetnet Software consolidates and automates end-to-end management of today’s 3G/4G/LTE net-works, including solutions for fault, performance, service levels, configuration, network management, CEM and SON.

Hewlett-Packard (HP)Telecom Software3000 Hanover StreetPalo Alto, CA 94304-1185866-625-0242 Option 3www.hp.com/go/cmeHP Customer Engagement Management Services – Transformation to help you deliver great customer experiences across every channel to enhance competitive advantage. With this service, HP assesses quality and effectiveness, and provides opportunities for improvement within and across your contact centers and operations.

HuaweiTelecom Softwarewww.huawei.comAs one of the largest software vendors in China, Huawei is ready to work closely with operators and OSS/BSS manufacturers worldwide, to provide state-of-the-art and open operation support solu-tions and serve the global telecom industry on a constant basis. Huawei’s TopEng series provides solutions and products in all fields across OSS and BSS, including integrated customer service (Call Centre), customer relationship management (CRM), Billing, Customer Care, Settlement and Integrated Network Management. Huawei is also dedicated to product integration and outsourcing services, to offer operators integrated solutions in the fields of OSS and BSS.

Hughey & PhillipsTelecom Software240 W. Twain AveUrbana, OH 43078Contact: Jim Sullivan937-652-3500oblighting@hugheyandphillips.comwww.hugheyandphillips.comH&P is a global leader in the design and manufac-turing of obstruction lighting technology. Offering a complete line of low, medium and high intensity lighting technology solutions for radio, television, and communication towers; wind turbines; build-ings; smokestacks; bridges; and other obstructions to aerial navigation.

IBMTelecom Software1 New Orchard RoadArmonk, NY 10504-1722800-426-4968www.ibm.comTurn challenges into opportunities - The communi-cations industry is rapidly evolving with escalating infrastructure costs, declining customer acquisi-tion rates due to market saturation, high customer churn rates, declining ARPU and competition mak-ing it difficult to monetize new applications and generate new sources of revenue. IBM’s business analytics solutions help communications service providers address challenges in two key areas: Improve network and services to reduce customer churn and transform operations and optimize your call center.

iBwaveTelecom Software7075 Robert-Joncas, Suite 95Montreal, QCH4M 2Z2514-397-0606info@ibwave.comwww.ibwave.comOur leading software enables 500+ clients in over 80 countries to automate the design, deployment and operations of wireless in-building networks to ensure optimal connectivity.

Incognito Software, Inc.Telecom Softwarewww.incognito.comIncognito Software is a global provider of broad-band software provisioning and activation solu-tions that help monetize IP based subscriber and commercial services. Service providers and large enterprises worldwide use our products to quickly and cost-effectively deploy data, voice, and video services across a multitude of networks.

InfobrightTelecom Software47 Colborne Street, Suite 403Toronto M5E1P8877-596-2483info@infobright.comwww.infobright.comInfobright develops and markets a high perfor-mance, self-tuning analytic database designed for applications and data marts that analyze large volumes of “machine-generated data” such as web data, network logs, telecom records, stock tick data and sensor data.

InfonovaTelecom Softwarewww.infonova.comInfonova, founded in 1989, specializes in provid-ing technology and business-oriented solutions and services to telecommunications, media, utility and convergent industries. Infonova’s R6, a proven Multi-Industry Business Support System, has been implemented for fixed line incumbents, tier 2 aggregators / attackers, cable TV, mobile “MVNO” bureau, utilities and content players supporting both Telco 1.0 and Industry 2.0 business models. Built in Java EE, R6 is a revenue sharing and al-location platform, that supports real multi-tenant concept-to-cash operations for fully convergent and complex business models and delivers pre- & post-paid convergence at a fraction the cost and time of traditional integration scenarios.

22

Supplier Guide

InfoVistaTelecom Software12950 Worldgate Drive Suite 250Herndon, VI 20170617-960-9873info@infovista.comwww.infovista.comInfoVista is the leading provider of IP and RF planning, assurance and optimization software so-lutions and services that enable efficient network and IT transformations. InfoVista’s performance management solutions ensure that QoE goals are achieved by measuring end-to-end delivery ef-fectiveness from the end user viewpoint.

Interop TechnologiesTelecom Softwarewww.interoptechnologies.comInterop Technologies is the next-generation, lead-ing-edge provider of core solutions for mobile net-work operators worldwide. Our high-performance, highly scalable solutions power services delivered to millions of wireless customers every day.

Intrado Inc.Telecom SoftwarePO Box 999Longmont, CO 80502Contact: Raymond Wendell720-494-5800info@intrado.comwww.intrado.comIntrado Inc. supports public safety agencies and telecommunication services providers with emer-gency communication services and technology via the Intrado Mobility products and services suite.

JDS Uniphase CorporationTelecom Software2201 Fullwood PlaceRaleigh, NC 27614Contact: Michael Tschirret919-388-5069michael.tschirret@jdsu.comwww.jdsu.comJDSU serves markets that are at the heart of what’ss important, making virtually every network in the world faster and more reliable. From devel-opment and planning, through deployment and turn-up testing, to optimization and assurance, JDSU test instruments, software, and expertise ensure that all network’s DSL, fiber, cable, and wireless are always working at their best.

JDSUTelecom Software430 N McCarthy BlvdMilpitas, CA 95035Contact: Bre Corson408-546-5000info@jdsu.comwww.jdsu.comJDSU serves markets that are at the heart of what’s important, making virtually every network in the world faster and more reliable. JDSU leads the fastest-growing segments of the optical-net-working market: tunable XFPs, transport blades, and reconfigurable optical add/drop multiplex-ers (ROADMs). From development and planning, through deployment and turn-up testing, to opti-mization and assurance, JDSU test instruments, software, and expertise ensure that all networks, DSL, fiber, cable, and wireless are always working at their best.

Jinny SoftwareTelecom Softwarewww.jinnysoftware.comGlobal provider of Mobile VAS infrastructure, Mo-bile Advertising and Diameter Signalling solutions.

Kansys, IncTelecom Softwarewww.kansys.comKansys, Inc is an IT Solutions Firm founded in 1997. Our adaptive approach allows us to Col-laborate, Develop and Manage solutions that increase revenue and maximize operational effi-ciency. The use of Metadata driven software allows us to be nimble and quickly build solutions.

KPMG CE1MTelecom Softwaretmt@kpmg.comwww.kpmg.comKPMG’s team of telecoms experts work with some largest fixed, mobile and satellite companies all over the world to address their current challenges and better align their capabilities with today’s consumer. Whether this means acting as a central ecosystems manager, or providing network, soft-ware and device capabilities, our global team can help define strategies to adjust to today’s rapidly changing market.

Laris Consulting LLCTelecom Software213 Carnegie Center #3522Princeton, NJ 8543Contact: Michael Gayden609-542-0478info@larisconsulting.comwww.larisconsulting.comToll-free call center services, inventory, billing, performance reporting and disaster recovery solu-tions. Telecom products and services.

LavastormTelecom Software321 Summer StreetBoston, MA 02210617-345-5422sales@lavastorm.comwww.lavastorm.comWe respect data, and we help analytic people, like you, understand it and manipulate it at the most detailed level possible. Someone once said we were like an “MRI for data,” and we all thought that description was bang on. We build analytic soft-ware that enables a new, agile way for business analysts to analyze, optimize and control data so they can build analytics that allow them to take fact-based action.

Link AnalyticsTelecom Software1050 Crown Pointe ParkwaySuite 1580Atlanta, GA 30338404-645-7308info@linkanalytics.comwww.linkanalytics.comLink’s suite of Advanced Analytical technology-based solutions, designed for the Communications industry, can be integrated into your organization to optimize media and marketing spend, discover competitive opportunities, and understand the customer experience.

MATRIXXTelecom Softwarewww.matrixxsw.comMATRIXX Software enables NOW. We give Com-munications Service Providers instant visibility, intelligence and control of services across your network. Our patented, smart charging technology enables a seamless, intuitive service experience that empowers your subscribers - in the moment, every moment. Delivering up to a 100 times increase in efficiency and scalability, we equip you with the most advanced solution designed specifi-cally for the data generation. Charging. Policy. Insight. Value. NOW.

23

Supplier Guide

MavenirTelecom Softwarewww.mavenir.comMavenir is a leading provider of software-based networking solutions that enable mobile service providers to deliver high-quality internet protocol (IP)-based voice, video, rich communications and enhanced messaging services to their subscribers globally.

MDS (Martin Dawes Systems)Telecom Softwarewww.mdscem.comMDS provides managed revenue and customer management solutions for communications service providers that are flexible and assured to enable operators to grow their business and effectively serve their most complex customer bases.

MetaswitchTelecom Softwarewww.metaswitch.comMetaswitch is powering the transition of commu-nication networks into a cloud-based, software-centric future. With a reputation earned by solving tough technical problems, Metaswitch develops openly programmable solutions that run on stan-dard hardware or in virtualized environments and act as the key control points in elastic voice, video and data networks.

MicrosoftTelecom Softwarewww.microsoft.comMicrosoft, in concert with its Partners, delivers flexible B/OSS solutions that span billing and real time charging, service fulfillment, service assurance, service delivery platforms, and network management and scale to meet the requirements of Service Providers of all sizes.

MobileComm Professionals Inc.Telecom Software465 W President George Bush Hwy, #200Richardson, TX 75080Contact: Gurmeet Likhari214-575-4500 newsletters@mcpsinc.comwww.mcpsinc.comMobileComm Professionals is a key industry player in the wireless services arena. We utilize our exper-tise in wireless services to provide quality centric, cost effective solutions to all major Wireless Mobile Operators, Engineering firms, Infrastructure providers and Original Equipment Manufacturers (OEMs).

Mobixell NetworksTelecom Softwarewww.mobixell.comMobixell provides intelligent mobile video opti-mization and web acceleration technologies that optimize Operator’s data network and maximize data profitability. Mobixell solutions enable opera-tors to provide superior broadband and Internet services to their subscribers, with excellent rich media user experience and enhanced value added services. Our solutions include mobile data and video optimization technologies, Web acceleration, overall traffic management, and advanced revenue generating services.

MobolizeTelecom Software2800 28th StSanta Monica, CA 80134Contact: Tiffany Ashmawy310-693-8340info@mobolize.comwww.mobolize.com Mobolize CacheFront is Endpoint Web Optimization software that provides content delivery optimiza-tion at the point of greatest impact: the endpoint device.

MocanaTelecom Softwarewww.mocana.comMocana unlocks the extended mobile enterprise and simplifies wide-scale deployments by securing apps automatically, in seconds. The company’s Mobile Application Protection (MAP™) app-shielding solution - distributed globally by SAP - mitigates the complexities of mobile manage-ment, while freeing developers from tedious and expensive security coding projects.. Frost and Sullivan 2013 “Ten to Watch” list of operational support systems companies (OSS)/business sup-port systems (BSS).

Monolith Software Telecom Software 2435 North Central Expressway, 12th Floor Richardson, TX 75080 Jonathan Crawford 312-957-6470 info@monolith-software.com www.monolith-software.comMonolith Software provides a next generation, service assurance solution that unifies fault, per-formance, topology, and service level management in a single scalable platform.

Mosaik SolutionsTelecom Software6423 Shelby View Drive, Suite 101Memphis, TN 38134901-377-8585sales@mosaik.comwww.mosaik.comMosaik Solutions builds world-class applications backed by comprehensive wireless network intel-ligence. Make better decisions and attract more customers with accurate datasets and tailored marketing solutions.

MYCOMTelecom Software1080 Holcomb Bridge Rd, Bldg 200, Suite 350Roswell, GA 30076Contact: Virginie Daniel770-776-0000virginie.daniel@mycom-usa.comwww.mycom.comMYCOM is a leading independent provider of carrier-grade Network and Services Performance Management solutions and Advance Engineering Services to the world’s largest Communications Service Providers (CSPs). Its products, services and 700 staff are focused on delivering advanced network performance intelligence that enables CSPs to optimize networks, govern suppliers, rapidly launch new technology and services, and deliver high quality customer experiences.

Nakina SystemsTelecom Softwarewww.nakinasystems.comNakina Systems provides Network Integrity Management solutions to the telecommunications industry worldwide. Our solutions enable service providers to introduce new services and grow networks more rapidly and with fewer outages by automating the discovery of network equip-ment, reconciling with inventory systems, auditing software in the network, and centralizing manage-ment of network security. Nakina’s solutions power integrity in the world’s largest networks, and they are provided in partnership with the world’s largest and most advanced equipment manufacturers.

24

Supplier Guide

NapatechTelecom Softwarewww.napatech.comNapatech is the world leader in accelerating network management and security applications. As data volume and complexity grow, the performance of these applications needs to stay ahead of the speed of networks in order to do their jobs. We make this possible, for even the most demand-ing financial, telecom, corporate and government networks. Now and in the future, we enable our customers’ applications to run faster than the net-works they need to manage and protect. Intelligent Real-Time Network Analysis - Frost and Sullivan 2013 “Ten to Watch” list of operational support systems companies (OSS)/business support systems (BSS).

NetCrackerTelecom SoftwareUniversity Office Park III, 95 Sawyer RoadWaltham, MA 02453800-477-5785sandra.riel@netcracker.comwww.netcracker.comNetCracker Technology is the proven partner for communications service providers and cable operators offering comprehensive, end-to-end solutions and delivery capabilities to optimize their enterprise. With its global reach, leading-edge technology, and unbroken track record of success-ful implementations, NetCracker helps eliminate operational and business silos and delivers real-time experience in an on-demand world.

NetformxTelecom Softwarewww.netformx.comNetformx is the leader in collaborative require-ments-to-order software solutions for enterprise technology.

NetNumberTelecom Software650 Suffolk Street, Ste. 307Lowell, MA 01854Kim Gibbons978-848-2820info@netnumber.comwww.netnumber.comNetNumber delivers a common NFV infrastructure for all signaling control, policy enforcement and subscriber database services in the network.

NetscoutTelecom Software310 Littleton RoadWestford, MA 01886800-357-7666info@netscout.comwww.netscout.comNetScout Systems, Inc. is the market leader in Unified Service Delivery Management enabling comprehensive end-to-end network and applica-tion assurance. For over 25 years, NetScout has delivered breakthrough packet-flow technology that provides trusted and comprehensive real-time network and application performance intelligence for the network, applications and users.

NeustarTelecom Softwarewww.neustar.bizNeustar, Inc. (NYSE: NSR) is a trusted, neutral pro-vider of real-time information and analysis to the communications services, financial services, retail, media and advertising sectors. Neustar applies its advanced, secure technologies to help its clients promote and protect their businesses.

Newfield WirelessTelecom Software2855 Telegraph Avenue, Suite 200Berkeley, CA 94705Contact: Matthew Ehrenmann510-848-8248sales@newfieldwireless.comwww.newfieldwireless.comNewfield Wireless is a pioneer in next-generation mobile geoanalytics. Our TrueCall platform unlocks rich user experience and location data enabling mobile operators to optimize their networks, maximize service assurance, launch new services and monetize subscriber data. Operators can view their entire networks one subscriber experience at a time.

NexGen Utility Solutions LLCTelecom Software2050 Marconi Drive Suite 300Alpharetta, GA 30005404-713-6972tstrickland@nexgenusa.comwww.nexgenusa.comNexGen Utility Solutions is a provider of device installation solutions and technical resources to leading energy utilities, communications compa-nies and OEM device manufacturers throughout the United States. Our company implements, builds and supports America’s infrastructure: the smart grid, wireless communications systems, wireline telecommunications.

Nexius Software SolutionsTelecom Softwarewww.nexius.comservices/software-solutionsNetwork and Business Intelligence data-driven solutions to assure a quality service experience, drive operational efficiencies and uncover busi-ness opportunities. Nexius believes that there is a treasure trove of opportunities in Big Data from networks, devices, and social media to improve a service provider’s business. Through our deep experience with structured and unstructured data, business and operational support systems (B/OSS), and leading data analytics platforms, we can develop, integrate and optimize a solution to unlock the value in your data.

Nokia Solutions and NetworksTelecom Software6000 Connection DriveIrving, TX 75039Contact: Pepe Lastres972-374-3000pepe.lastres@nsn.comwww.nsn.comNokia Solutions and Networks (NSN) provides the world’s most efficient mobile networks, the intelli-gence to maximize network value and the services to make it all work seamlessly.

Ontology SystemsTelecom Softwarewww.ontology.comOntology Systems is revolutionising how compa-nies use their application data. Using semantic search technology, Ontology applies the power, simplicity and speed of search to business ap-plications across the enterprise. Search and centralise applications, databases, files, spread-sheets – anywhere, without the cost and risk of integration.

OpenetTelecom Software1886 Metro Center Drive, Suite 310Reston, VA 20190703-480-1820info@openet.comwww.openet.comOpenet software enables the world’s largest network operators to innovate service offerings in an increasingly mobile, data-driven society. Our technology extends from the network core to the mobile device and our products represent an in-tegrated suite of industry leading charging, policy, data management, and interaction capabilities. Together, these represent a powerful platform for service innovation in a dynamic, connected world.

25

Supplier Guide

OpentextTelecom Software275 Frank Tompa DriveWaterloo, ON N2L 0A1519-888-7111sales@opentext.comwww.opentext.comOur EIM products enable businesses to grow fast-er, lower operational costs, and reduce information governance and security risks by improving busi-ness insight, impact and process speed. OpenText strives to enrich the way people use information, foster innovation, be trusted in our relationships, be committed to excellence in all that we do, work with our stakeholders and demonstrating honesty and passion towards common goals.

Openwave MessagingTelecom Softwarewww.owmessaging.comOpenwave Messaging is the leading global provid-er of innovative messaging software solutions. The company’s Universal Messaging Suite™ provides a powerful, open and flexible, complete messaging environment optimized for today’s most complex messaging requirements, including millions of mailboxes, security controls, identity management, and ease of integration with both internal systems and external partners.

Openwave MobilityTelecom Software1600 Seaport Boulevard, 4th Floor Redwood City, CA 94063650-480-7200info@owmobility.comwww.owmobility.comOpenwave Mobility empowers operators to manage and monetize mobile data. Openwave Mobility’s data service solutions are used by over half a billion subscribers worldwide. Frost and Sullivan 2013 “Ten to Watch” list of operational support systems companies (OSS)/business support systems (BSS).

OracleTelecom Software500 Oracle ParkwayRedwood Shores, CA 94065650-506-7000www.oracle.comOracle’s software and systems span the commu-nications industry technology landscape – from carrier-grade servers, storage and IT infrastructure, to mission-critical business and operational sup-port systems and service delivery platforms; from business intelligence applications and retail point-

of-sale solutions to the Java platform running on more than two billion mobile and handheld devices.

Orga SystemsTelecom Softwaresales@orga-systems.comwww.orga-systems.comOrga Systems is a leading software vendor for real-time charging and billing solutions, with an international customer base in the telecommuni-cations, utilities and automotive markets.

PCTELTelecom Software20410 Observation Dr, Suite # 200Germantown, ME 20876Contact: Chintan Fafadia301-444-2047chintan.fafadia@pctel.comwww.rfsolutions.pctel.comPCTEL RF Solutions specializes in the design, optimization and testing of today’s wireless communication networks. We develop and build innovative scanning receivers, drive test software, and interference management solutions that help wireless cellular operators get the most out of their wireless spectrum.

POLARIS NETWORKS INCTelecom Software75 Robbins RoadLexington, MA 02421Contact: Pamela Datta-11035pamela_datta@polarisnetworks.netwww.polarisnetworks.netLeading supplier of software for LTE EPC. In-cludes S1AP, GTPu, GTPv2C, Diameter, PMIPv6.

ProceraTelecom Softwarewww.proceranetworks.comProcera Networks delivers Internet Intelligence solutions designed for carriers, service providers and enterprises worldwide. Procera’s Packet-Logic solutions provide actionable intelligence and policy enforcement to ensure a high quality experience for any Internet connected devices. Network operators deploy Procera’s technology to enable real-time visibility, superior performance and scalability, and deliver personalized services for millions of enterprises and consumers. Enter-prises utilize Procera’s embedded NAVL solutions to ensure that they can deliver on BYOD and Cloud services to their employees.

Progress SoftwareTelecom Softwarewww.progress.comOne way forward is the New Generation Operations Systems and Software (NGOSS) frameworks created by the TM Forum, and Progress has the only solution for the TM Forum’s information framework (the SID). Progress OSS/BSS Integration, powered by Progress® DataXtend® Semantic Integrator (SI) will reduce operational cost, integration complexity and the risks associated with OSS/BSS integration, giving you a faster time to market and an enhanced experience for your customers. With the OSS/BSS Integration solution, business analysts, architects and devel-opers can create, maintain and govern common-model-based data services in your service-oriented architecture (SOA). These services reduce the complexity and cost of your SOA implementations while improving agility.

PT CommunicationsTelecom Softwarewww.pt.comAs a global supplier of advanced network solutions, PT offers Diameter and SS7 Signaling Systems deliv-ering advanced routing/applications to SS7, 4G/LTE and IMS telecom networks.

Pulse Electronics/Larsen AntennasTelecom Software3611 NE 112th AvenueVancouver , WA 98682Contact: Steve Bruegger360-944-7551antennas.us@pulseelectronics.comwww.pulseelectronics.comPulse Electronics is a leading global supplier of LTE, WLAN, 3G/4G, DAS and M2M fixed and mobile antenna solutions.

RadcomTelecom Software6 Forest AvenueParamus, NJ 07652800-RADCOM-4support@radcomusa.comwww.radcom.comRadcom provides innovative service assurance and customer experience management solutions for lead-ing telecom operators and communications service providers. RADCOM specializes in solutions for next-generation mobile and fixed networks, including LTE, VoLTE, IMS, VoIP, UMTS/GSM and mobile broadband.

26

Supplier Guide

RadisysTelecom Softwarewww.radisys.comRadisys is a leading provider of embedded wire-less infrastructure solutions for telecom, aero-space, defense, and public safety applications. Radisys’ market-leading MRF (Media Resource Function) and T-Series Virtualized Platforms coupled with Trillium software, services and market expertise enable customers to bring their products to market faster with lower investment and risk.

RazorsightTelecom Software1750 Presidents Street, Suite 205Reston, VA 20190703-995-5900marketing@razorsight.comwww.razorsight.comIn a revolutionary new development that leverages 10 years of working exclusively with leading global communications providers, analyzing massive volumes of data, delivering cloud based analytics to CFO organizations at AT&T, Verizon, Comcast, T-Mobile, Tata, Telus, Facebook and numerous oth-ers, Razorsight has married a team of the indus-try’s best Data Scientists with its industry leading cloud analytics software to create a new Predictive Analytics solution.

Redbend SoftwareTelecom Softwarewww.redbend.comRed Bend Software is the leader in Mobile Soft-ware Management (MSM). Over 1.75 Billion Red Bend-Enabled™ devices use our software and services for firmware over-the-air (FOTA) updating, application management, device management, device analytics and mobile virtualization. More than 80 leading manufacturers, mobile operators, semiconductor vendors and automotive companies worldwide trust Red Bend to make their mobile de-vices and services continuously better in a rapidly changing world.

RedkneeTelecom Software2560 Matheson Blvd East, Suite 500Mississauga, ONL4W 4Y9Contact: Ashleigh Young905-625-2622marketing@redknee.comwww.redknee.comRedknee, a leading provider of real-time monetiza-tion software, delivers innovative converged billing, charging, policy management, and customer care solutions to some of the world’s largest CSPs.

RedSky Technologies, Inc.Telecom Software925 West Chicago Avenue, Suite 300Chicago, IL 60642Contact: Martha Sexauer312-432-4300info@redskytech.comwww.redskye911.comRedSky provides 9-1-1 location management for Enterprise telephone users to help them meet State statutes. RedSky also provides NG9-1-1 infrastructure functional elements. Software/ser-vice based.

ResponstekTelecom SoftwareUnited Kingdom Building409 Granville Street, Suite 863Vancouver,British Columbia, Canada V6C 1T2866-484-2900solutions@responsetek.comwww.responsetek.comResponseTek is a customer experience manage-ment (CEM) software company focused on the requirements of Global 2000 organizations with diverse product lines. The ResponseTek Listening Platform™ analyzes valuable customer sentiment in real-time and scales to meet the demands of big data, eliminating silos of customer informa-tion captured across multiple channels including websites, call centers, retail or branch locations and social platforms.

Rohde & Schwarz (IPOQUE acq in 2011)Telecom Softwarewww.ipoque.comipoque provides network intelligence and policy control solutions helping fixed and mobile broadband operators to better understand traffic patterns, monetize new data services and improve the quality of experience for their subscribers. Our application classification and analysis engine en-ables bandwidth and congestion control, prioritized quality of service delivery and detailed network visibility. ipoque was founded in 2005 in Leipzig, Germany, and has become a Rohde & Schwarz company in 2011.

RooxTelecom Softwarewww.roox.ruRooX Solutions is a rapidly growing Russian software company focusing at innovative next-gen Customer Experience Management (CEM) solu-tions for the Telco 2.0 environment.

Sage InstrumentsTelecom Software240 Airport BlvdFreedom, CA 95019Contact: Steve Glassman831-761-1000glassman@sageinst.comwww.sageinst.com

SandvineTelecom Software408 Albert StreetWaterloo, Ontario, Canada N2L 3V3519-880-2600sales@sandvine.comwww.sandvine.comSandvine provides a single platform to introduce unified, standards-compliant network policy control into any fixed, mobile or converged access network, at any scale. An unmatched commitment to re-search and development delivers the industry-first, exclusive and standards-compliant solutions that let our customers out-maneuver their competition.

SAPTelecom SoftwareSAP (UK) Ltd. Clockhouse PlaceBedfont Road Feltham, Middlesex 2116Contact: Howard Stevens+44 870 608 4000 howard.stevens@sap.comwww.sap.comHeadquartered in Walldorf, Germany, with locations in more than 130 countries, SAP SE is the world leader in enterprise software and software-related services.

SAP MobileTelecom Software3999 West Chester PikeNewtown Square, PA 19073866-727-1489www.sap.comUnwire your employees, customers, and partners with proven, highly-rated mobile solutions from a company you can trust. SAP is the only vendor that can provide you with complete, end-to-end software solutions that mobilize your entire organization. Use a single, unified mobile platform for all your employee, consumer, and partner app needs.

27

Supplier Guide

ServiceFrameTelecom SoftwareBelfield Innovation Centre, Nova UCDDublin, IrelandContact: Yiru Huang35317163620Info@serviceframe.comwww.serviceframe.comServiceFrame is the leading independent governance platform, addressing Performance, Risk and Compliance in Telco Managed Services. ServiceFrame brings smart relationship intelli-gence, the expertise of the organization, and rich visualization together to initiate and enable the Governance process. ServiceFrame is Software delivered as a service ensuring rapid deployment, easy integration and configuration, and anywhere on any device availability. The worlds smartest managed services rely on ServiceFrame.

SEVEN NetworksTelecom Software959 Skyway Road, Suite 100San Carlos, CA 94070650-381-2670info@seven.comwww.seven.comSEVEN Networks develops innovative software solutions that help wireless carriers manage and optimize mobile traffic before it impacts the net-work. SEVEN’s flagship Open Channel products reduce operator costs, increase efficiency in the use of wireless infrastructure, and enhance end-user experience. Extending the management of data traffic from the network to the mobile client brings immediate capacity relief to overloaded networks. Operators gain actionable intelli-gence on their networks, application activity is optimized, and unnecessary signaling activity is significantly reduced. SEVEN products are in pro-duction in 20 languages across five continents.

SevoneTelecom Software4550 New Linden Hill Rd., Suite 300Wilmington, DE 19808302-319-5400info@sevone.comwww.sevone.comSevOne provides the world’s fastest, most scal-able IT management and reporting platform, delivered as all-in-one appliances, to help you detect and avoid performance events before they impact your business.

Sigma SystemsTelecom Software55 York Street, Suite 1100Toronto, Ontario M5J 1R7 Canada800-838-2196delivered@sigma-systems.comwww.sigma-systems.comSigma Systems helps telco and cable service provid-ers around the world deliver more than 150 million advanced communication and enhanced entertain-ment services every day. Our proven, award-winning portfolio of OSS products and solutions for service order management, provisioning and activation; device provisioning; and advanced mediation support integrated, bundled IP service offerings for residential and business subscribers including VoIP, ultra-fast broadband, advanced digital and IP video, IPTV, wire-less and more.

Smith MicroTelecom Software51 ColumbiaAliso Viejo, CA 92656800-477-1543cs@smithmicro.comwww.smithmicro.comSmith Micro Software, Inc. provides software and services that simplify, secure, and enhance the mobile experience. The Company’s portfolio of wire-less solutions includes a wide range of client and server applications that manage voice, data, video, and connectivity over mobile broadband networks. Our primary customers are the world’s leading mobile network operators, mobile device manufacturers, and enterprise businesses. In addition to our wireless and mobility software, Smith Micro offers personal pro-ductivity and graphics products distributed through a variety of consumer channels worldwide.

SolarwindsTelecom Software3711 South MoPac ExpresswayBuilding TwoAustin, Texas 78746866-530-8100Sales@SolarWinds.comwww.solarwinds.comSince our founding in 1999, SolarWinds’ (NYSE: SWI) mission has been to provide purpose-built products that are designed to make IT professionals’ jobs easier. We offer value-driven products and tools that solve a broad range of IT management challenges – whether those challenges are related to networks, servers, applications, storage or virtualization.

SonusTelecom Software4 Technology Park DriveWestford, MA 018861-855-GO-SONUSwww.sonus.netSonus secures real-time communications so that the world’s leading service providers and enterpris-es can embrace SIP-based applications through secure, reliable and scalable IP networks. With ser-vice provider and Fortune 500 customers in more than 50 countries and 17 years of experience enabling VoIP, video and Unified Communications, Sonus offers a complete portfolio of hardware-based and virtualized Session Border Controllers (SBCs), policy/routing servers and Diameter and SS7 Signaling Systems.

SpirentTelecom Softwarewww.spirent.comSpirent TestCenter Live leverages hardware probes and client software applets to provide an end-to-end view of the network and application performance—one that starts in the RAN and is segmented to include the backhaul, core and cloud environments

StepLeaderTelecom Software819 W. Hargett StRaleigh, NC 27603Contact: Matthew Davis919-573-9701info@stepleaderdigital.comwww.stepleaderdigital.comStepLeader develops, builds and sells mobile apps, and helps customers monetize the advertis-ing on those apps.

SubexTelecom Software12303 Airport Way,Bldg. 1, Ste. 390,Broomfield, CO 80021303-301-6200sales@subex.comwww.subex.comSubex Limited is a leading global provider of Business Support Systems (BSS) that empow-ers communications service providers (CSPs) to achieve competitive advantage through Business Optimisation - thereby enabling them to improve their operational efficiency to deliver enhanced service experiences to subscribers.

28

Supplier Guide

SynchronossTelecom Softwarewww.synchronoss.comSynchronoss is the mobile innovation leader that provides personal cloud solutions and software-based activation for connected devices across the globe.Founded in December 2000, the company completed a successful IPO in June 2006. Stock Exchange: Nasdaq – Symbol: SNCROur solu-tions help customers acquire, retain and service subscribers quickly, reliably and cost-effectively by simplifying the processes associated with manag-ing the customer experience for activating and synchronizing connected devices and servicesSyn-chronoss’ industry-leading customers include tier 1 service providers such as AT&T Inc., Verizon Wireless and Vodafone, tier 1 cable operators/MSOs such as Cablevision, Charter Communica-tions, Comcast, and Time Warner Cable and large OEMs such as Apple, Dell, Panasonic and Nokia. These customers utilize our platforms, technology and services to service both consumer and busi-ness customers, including over 300 of the Fortune 500 companies.

SyniverseTelecom Software8125 Highwoods Palm WayTampa, FL, 33647813-637-5000www.syniverse.comWe are mobile innovators, and our stellar work is recognized by both the global industry and local communities. Syniverse connects more than 4 bil-lion mobile subscribers through voice, data, SMS, MMS, mobile video communications and more.

Tango Telecom IncTelecom Software400 Trade Center, Suite 5900Woburn, MA 1801Contact: Rebecca Walsh781-879 9552info@tangotelecom.comwww.tangotelecom.comTango Telecom is a leading provider of Policy and Charging Control Solutions for evolving mobile networks. Through an evolutionary approach to in-frastructure replacement and seamless integration capabilities, our solutions drive service innovation, monetizing the growing demand for mobile data while optimizing network resources.

TaquaTelecom Software740 East Campbell Road, 2nd FloorRichardson, TX 75081972-692-1800www.taqua.comTaqua was founded in 1998 to develop next generation telecommunications systems and applications. The company has evolved into a leading supplier of products and services that enable a seamless user experience as the carrier transitions into VoIP, IMS, WiFi and 4G/LTE. Today, hundreds of carriers utilize Taqua to cost effec-tively provide a full array of revenue generating, broadband and mobile applications to all types of communication devices.

Tarana WirelessTelecom Software2953 Bunker Hill Lane, Suite 100Santa Clara, CA 95054Contact: Luke Angelus408-351-4085info@TaranaWireless.comwww.TaranaWireless.comTarana Wireless’ universal wireless transport delivers deterministic performance at full capac-ity across True NLoS, nLoS, and LoS operation enabling backhaul anywhere small cells are located.

TecnotreeTelecom Softwarewww.tecnotree.comTecnotree is a global provider of telecom IT solu-tions for the management of products, customers and revenue. Tecnotree helps communications service providers to transform their business to-wards a marketplace of digital services. Tecnotree empowers service providers to monetise service bundles, provide personalised user experiences and augment value throughout the customer life-cycle. With over 1100 telecom experts, Tecnotree serves more than 100 service providers in over 70 countries. Tecnotree is listed on the main list of NASDAQ OMX Helsinki with the trading code TEM1V.

TektronixTelecom Software14150 SW Karl Braun Drive P.O. Box 500Beaverton, OR 97077800-833-9200www.tek.comWhenever you view a web site, click a mouse, make a cell phone call, or turn on a TV you touch our work. As a world leader in test, measurement and monitoring technology, we enable our customers to do more than they ever have. Technical innovators of all kinds benefit from our products and expertise.

Telecom Product Profiles, LLCTelecom Software711 9th Ave SE #107Watertown, SD 7201Contact: Dana Lemmerman765-427-5827sales@telepp.comwww.telepp.comTowers, Shelters, Cabinets, Coax, Generators, and Fiber

TeleCommunications Systems (TCS) Telecom Software275 West Street, Annapolis, MD 21401800-557-5869www.telecomsys.comWhen it comes to mission-critical wireless commu-nications, TeleCommunication Systems, Inc. (TCS) (NASDAQ: TSYS) solves some of the toughest technical challenges. We produce solutions for communications that demand proven high levels of reliability, security, and availability

Telestax9600 Escarpment Blvd Ste 745Austin, TX 78749sales@telestax.comwww.telestax.comTeleStax provides Open Source Communications soft-ware and services that facilitate the shift from legacy SS7 based IN networks to IP based LTE and IMS net-works hosted on private (on-premise), hybrid or public clouds. TeleStax products include Restcomm, JSLEE, SMSC Gateway, USSD Gateway, SS7 Resource Adap-tors, SIP Servlets, Rich Multimedia Services, Presence Services/RCS, Diameter/AAA Services, XMPP Services, WebRTC services and others.

29

Supplier Guide

TellabsTelecom Software1415 West Diehl RoadNaperville, IL 60563630-798-8800sales@tellabs.comwww.tellabs.comTellabs Insight AnalyticsSM Service offers a powerful set of network analytic tools to identify and address performance and capacity issues in mobile backhaul networks before they become user-affecting problems.

TeocoTelecom Software12150 Monument Dr, Suite 400Fairfax, VA 22033703-322-9200solutions@teoco.comwww.teoco.comTeoco is a leading provider of assurance and ana-lytics solutions to communications service provid-ers worldwide. By taming the glut of telecom network, operational and business data, TEOCO leverages its expertise in ‘big data’ and ‘real-time’ capabilities to analyze and optimize network and business performance.

TibcoTelecom Software3307 Hillview AvenuePalo Alto, CA 94304 USA650-846-1000spotfire.tibco.comTIBCO Software (NASDAQ: TIBX) provides com-panies the two-second advantageTM, the ability to capture the right information at the right time. Distinguished by its speed to insight and adapt-ability to business challenges, Spotfire reveals unseen threats and opportunities, creating significant value. TIBCO Spotfire is the company’s in-memory analytics software for next generation business intelligence. More than 4,000 custom-ers worldwide rely on TIBCO to manage informa-tion, decisions, processes and applications in real time.

TNSITelecom Software10740 Parkridge Boulevard, Suite 100Reston, VA 20191703-453-8440www.tnsi.comA single connection to TNS provides connectiv-ity to carriers around the globe and access to a suite of advanced signaling & transport, intelligent database and next generation services. Whether launching new subscriber services, upgrading infrastructure, or migrating to IP, TNS delivers mission-critical services in a managed services model that helps minimize complexity, reduce risk and speed time to market.

TOA TechnologiesTelecom Software3333 Richmond Rd., Suite 420Beachwood, OH 44122Contact: Rick Shimko216-925-5950rick.shimko@toatech.comwww.toatech.comField service software gets mobile employees to the right place, on time. Predictive analytics op-timize field work - driving efficiencies, empowering employees, improving customer relationships.

Total Software Solutions, Inc. (TSS) Telecom Software11804 North 56th Street, Ste. BTemple Terrace, FL 33617Lee Huggins912-441-3734sales@totalsoftware.comwww.totalsoftware.comOSS & Billing, Mediation, Roamer Billing, Conver-sion Services, Fraud Management, Analytics & Reporting

TWR Lighting, IncTelecom Software4300 Windfern Rd, #100Houston, TX 77041Contact: Sandra Prewitt713-973-6905sales@twrlighting.comwww.twrlighting.comFAA approved & ETL Certified manufacturer of Aviation Obstruction Lighting for towers including: Our L-550 All LED Systems, LED Beacons and Obstruction Lights, High Intensity Lighting and Monitoring Systems.

Ulticom Telecom Software1020 Briggs RoadMount Laurel, NJ 08054856-787-2760sales@ulticom.comwww.ulticom.comUlticom’s signaling solutions have a proven track record of providing measurable value to the world’s leading telecom equipment manufactur-ers and service providers. We take a collaborative, holistic approach to addressing your signaling challenges by listening and leveraging all of our corporate resources. We begin with an adaptive business model that is designed to deliver flexible business-to-business practices which seamlessly fit into your business model. Our Solutions Engi-neers then combine deep signaling expertise with practical industry knowledge and creative thinking in order to solve complex signaling and network challenges. You can collaboratively work with the industry’s top signaling experts to fully explore how our leading signaling products can be adapted to give you a competitive advantage in today’s converging communications markets.

Vegayan Systems Pvt LtdTelecom SoftwareG 60,Kailash Commercial Complex,Vikhroli Hiranandani Link RdMumbai, IndiaMahesh Bhatt91 22 25190188sales@vegayan.comwww.vegayan.comSiMPLuS IP/MPLS OSS/BSS solutions offer Core/Access/BackHaul/Edge Networks Management with Planning Optimisation/Load Balancing/Pro-visioning/Inventory at (Logical+Physical )/Fault/Config/Performance/Audit/SLA Management/VPN /VPLS Management solutions for Services Assur-ance & better SLA’s

30

Supplier Guide

Velocent Systems, Inc.Telecom Software1250 East Diehl Road, Suite 400Naperville, IL 60563630-799-3800info@velocent.comwww.velocent.comVelocent Systems is pioneering Customer Experi-ence Assurance (CEA) for Mobile Data and Voice over LTE (VoLTE). Customer Experience Assurance (CEA) represents an evolution of Service Assur-ance and Service Quality Management (SQM) by providing real-time, synchronized, end-to-end analysis off the subscribers perceived experi-ence, the networks performance and the delivered service quality.

VentraqTelecom Software856-866-1000www.acec.comVentraq provides large-scale data integration, business analytics and personalization solutions for communication service providers (CSPs). These solutions enable CSPs to integrate all their data sources, analyze the data to enhance their opera-tional performance, make the data available for multiple users and systems across the enterprise and offer subscriber web-based self-care solutions for traditional and next generation communica-tions.

VeraxTelecom Software5700 Granite Parkway, Suite 200Plano, TX 75024855-219-0009office@veraxsystems.comwww.veraxsystems.comVerax OSS/BSS Suite is a complete, application-based “OSS/BSS-in-a-box” solution allowing Ser-vice Providers to quickly define, provision, monitor and bill services in convergent, multi-play environ-ments, enabling them to start generating revenues in a short time with no integration hassles.

Vibe WirelessTelecom Software5854 SE 5th StOcala, FL 34472Contact: James Mosieur352-512-0200jmosieur@vibe-wirelesswww.vibe-wireless.comVibe Wireless provides reverse logistics services including device returns, refurbishing, recycling and repair.

Victory Info Services 360Telecom Software3183 E. Warm Springs, Suite 200Las Vegas, NV 89120Contact: Jessica Lamore855-226-8900m.burns@victoryinfoservices.comwww.victoryinfoservices.comVictory Info Services, a subsidiary of MDF Hold-ings, LLC, provides mobile services and applica-tions for wireless carriers and their customers. Victory is on the cutting edge of technology that broadens, yet simplifies mobile applications, for the user.

VSS MonitoringTelecom Software930 De Guigne Drive, Sunnyvale, CA 94085408-585-6800info@vssmonitoring.comwww.vssmonitoring.comVSS Monitoring is a world leader in network packet brokers (NPB), providing a unique systems approach to enable network-wide and link-layer visibility, access and offload for a broad ecosys-tem of network monitoring and security tools. Deployed globally by 80% of the world’s tier 1 service providers, F500 corporations and major government agencies, VSS Monitoring packet brokers improve tool usage and efficiency, simplify IT operations, and greatly enhance tool ROI.

WeDo TechnologiesTelecom Softwarewww.wedotechnologies.com WeDo Technologies is a worldwide leader in rev-enue and business assurance, providing software and expert consultancy, to intelligently analyse large quantities of data from across an organisa-tion – helping to negate or minimise operational or business inefficiencies and allowing businesses to achieve significant return on investment via revenue protection and cost savings.

Westell TechnologiesTelecom Software750 N. Commons DriveAurora, IL 60504Contact: Ben Stump630-898-2500info@westell.comwww.westell.comWestell Technologies is a global leader of intel-ligent site and outside plant solutions focused on the critical edge and access networks.

Xalted CorpTelecom Software560 South Winchester BoulevardSan Jose, CA 95128650-319-6743sales@xaltedcorp.comwww.xaltedcorp.comOperations and business support systems (OSS/BSS) have been the driving forces allowing service providers to deliver a multitude of products and services to customers in an efficient way. OSS/BSS transformation can now be the catalyst for increasing revenues – supplementing and support-ing traditional sales and marketing routes.

ZTE (ZTESoft subsidiary)Telecom Softwarewww.ztesoft.comZTEsoft is a subsidiary held by ZTE Corporation which is the largest public listed telecom equip-ment manufacturer in China. As a leading provider of telecom software, solution and service, ZTEsoft specializes in providing comprehensive BSS/OSS solutions to global operators of wireless, wireline and broadband cable services, enabling agile operation to deliver innovative services quickly to address market challenges.

CONSULTANTS

AccentureConsultant877-889-9009www.accenture.comOur “high performance business” strategy is to use our expertise in consulting, technology and outsourcing to help clients achieve performance at higher levels so they can create sustainable value for their customers and stakeholders. We use our industry and business-process knowledge, our service offering expertise and our insight into, and understanding of, emerging technologies and new business and technology trends to formulate and implement solutions with and for our clients.

CapgeminiConsultantwww.capgemini.comCapgemini is one of the world’s foremost provid-ers of consulting, technology and outsourcing services. Present in 44 countries with more than 130,000 employees, the Capgemini Group helps its clients transform in order to improve their performance and competitive positioning.

31

Supplier Guide

DBSConsultant26 Clansman TerraceGulf HarbourAustralia 930 +64 9 428 2345Contact: rharsent@yahoo.comInternational mobile telecoms consulting ser-vices.

DeloitteConsultantwww.deloitte.comThe Deloitte Telecommunications group is part of our U.S. organization’s Technology, Media & Telecommunications (TMT) practice. We have more than 1,400 Technology, Media & Entertain-ment, and Telecommunications clients in the U.S. alone, including the vast majority of market category leaders across all sector segments.

LightPointe Communications, Inc.Consultant11696 Sorrento Valley Road, Ste. 101San Diego, CA 92121Contact: John Taylor858-834-4083sales@lightpointe.comwww.lightpointe.com

PricewaterhouseCoopers LLPConsultantwww.pwc.comPwC’s global communications industry group is dedicated to delivering effective solutions to the complex business challenges facing communica-tions companies. We can help you with capex, customer excellence, partnerships, network life-cycle management, regulation, and investor confidence, compliance, and risk. We work with clients from telecom, cable, satellite, and Inter-net companies from all developed and emerging markets around the world.

Tata Consultancy ServicesConsultantwww.tcs.comTCS’ solutions and service offerings address the entire landscape of telecom equipment vendors and telecom service providers including R&D, con-sulting, operations and Enterprise IT. Our solutions help you identify and address the challenges and opportunities created by convergence of applica-tions, networks or content. Our labs (IPTV, OSS / BSS, VAS & SDP, Nozomi - next-generation Wireless Innovation, etc.) build competency, develop innova-tive models and conduct experiments in wireless networks.

Tech Mahindra LimitedConsultantwww.techmahindra.comNTSS solutions enable the infrastructure to interact with internal and external information technol-ogy systems such as Operations Support System (OSS) and Business Support System (BSS) to provide full lifecycle management solutions to Communication Service Providers (CSPs). NTSS services span across the entire network ecosystem for telecom companies and enterprises ranging from network build, operate and maintain in an optimized and cost effective way. It also facilitates integration with Value Added Service platforms thereby achieving business efficiency and excellent customer experience.

TMNGConsultantwww.tmng.comTMNG Global’s approach to Customer Experience Management is a disciplined methodology to comprehensively manage a customer’s cross-channel exposure, interaction and transaction with a company, product, brand or service. Our Customer Experience Management practice is built upon two decades of success in CRM planning and implementation; network and operational service assurance; and self care and contact center as-sessment and optimization experience.

Van Nostran CommunicationsConsultantMidwest & Southeast U.S.Indianapolis, IN 46112Contact: Jill Van Nostran317-661-1855jill@jillvancommunications.comwww.jillvancommunications.comJill Van Nostran specializes in PR and digital mar-keting for wireless / mobile, telecom and B2B tech companies. Her mantra: more value, less hassle!

Wipro TechnologiesConsultantwww.wipro.comWipro have established practices in the areas of Billing & Customer Care, Service Delivery Platform, Service Provisioning, Service Assurance, Order Management, Inventory Management and Revenue Assurance. They have the widest range of offerings throughout the telecom ecosystem starting from R&D to IT and Consulting Services and which helps them to provide end to end solutions to their customers globally.

ANALYSTS

Analyst MasonAnalyst15 New England Executive ParkBurlington, MA 01803Contact: Mark Mortensen202-331-3080boston@analysysmason.comwww.analysysmason.comOur ability to understand the complex workings of TMT industries and draw practical conclusions, based on the specialist knowledge of our people, is what sets our consulting and research services apart.

Current AnalysisAnalyst21335 Signal Hill Plaza, Suite 200Sterling, VA 20164Contact: Jason Marcheck, 877-787-8947jmarcheck@currentanalysis.comwww.currentanalysis.comCurrent Analysis is a leading provider of timely, practical market intelligence and advice that helps global IT and telecom professionals compete, in-novate and improve performance.

Supplier Guide

Heavy ReadingAnalystContact: Sarah Wallaceanalysts@heavyreading.comwww.heavyreading.comHeavy Reading is an independent research organization offering deep analysis of emerging telecom trends to network operators, technology suppliers, and investors. Its product portfolio includes in-depth reports that address critical next-generation technology and service issues, market trackers that focus on the telecom industry’s most critical technology sectors, and exclusive worldwide surveys of network operator decision-makers that identify future purchasing and deployment plans.

IDCAnalyst5 Speen StreetFramingham, MA 01701Contact: Mary Wardley, Mark Winther508-872-8200leads@idc.comwww.idc.comInternational Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications and consumer technology markets.

InformaAnalyst30-32 Mortimer StLondon W1W 7RE, UNITED KINGDOMContact: Tony Brown, Ari Lopes 44 (0)20 7017 5000info@informa.comwww.informa.comInforma Telecoms & Media actively foster and empower the communities we serve, assisting them in debating and sharing best practice, solving problems and stimulating innovation. From our magazines to online information portals, from our large exhibitions to intimate networking lunches at focused conferences, we bring the

industry together to enable change

OvumAnalyst37-41 Mortimer StreetLondon, United Kingdom W1T 3JHContact: Shagun Bali, Clare McCarthy44 20 7017 6970crmgroup@ovum.comwww.ovum.comWith access to Ovum’s research and support from best-in-class analyst and consulting teams, compa-nies can turn analysis and insight into action. Our aim is to make our clients’ planning more effective, and to help them identify and assess relevant busi-ness opportunities.

Stratecast (Frost & Sullivan)Analyst7550 IH 10 West, Suite 400San Antonio, TX 78229Contact: Karl Whitelock, Jeff Cotrupe877-463-7678myfrost@frost.comwww.frost.comStratecast’s product line includes: Monthly Analysis Services [Communications Infrastructure & Convergence (CIC), OSS/BSS Global Competitive Strategies (OSSCS), Consumer Communication Services (CCS), and Business Communication Services (BCS)]; Weekly Analysis Service [Strate-cast Perspectives & Insights for Executives (SPIE)]; Standalone Research; and Business Strategy Consulting.

Strategy AnalyticsAnalyst199 Wells Ave., Ste. 108Newton, MA 02459Contact: Karen Donnellan617-614-0741 wireless@strategyanalytics.comwww.strategyanalytics.comStrategy Analytics works with Mobile Service Providers and Infrastructure Vendors to balance investment choices with market timing through in-depth reports, custom white papers and strategic analysis.

TBRAnalyst11 Merrill DriveHampton, NH 03842Contact: Michael Sullivan-Trainor603-929-1166www.tbri.comTBR specializes in providing in-depth and timely insights within the computer, software, telecom, mobility, and professional services industries. These critical insights can provide value to all lev-els of your organization: executive, sales, market-ing, product and business development, finance, procurement, and others.

TMF InsightsAnalyst240 Headquarters Plaza East Tower, 10th Floor Morristown, NJ 07960Contact: Rob Rich603-203-7771rrich@tmforum.org www.tmforum.orgTM Forum is a global trade association trusted by the world’s largest enterprises, service providers and suppliers to help them continuously transform to succeed in the digital economy. We help our members reduce costs and risks, improve business agility and grow their business through a wealth of knowledge, tools, standards, training and practice advice.

Yankee GroupAnalystOne Liberty Square6th FloorBoston, MA 02109Contact: Sheryl Kingstone617-598-7200info@yankeegroup.comwww.yankeegroup.comYankee Group’s research efforts are focused exclu-sively on the mobility revolution and its impact on business decisions and strategies. Our goal is to answer the important questions about the mobile economy every day, giving our clients the critical data, insight and advice they need to profit in today’s mobile world.

SEPTEMBER

Wireless Infrastructure Series:

HetNet review: Small cells, DAS, and integrated WiFi

OCTOBER

Test and Measurement Series:

Service assurance (in an SDN, NFV, IOT World)

NOVEMBER

Test and Measurement Series:

LTE, DAS and Small Cell Field Testing best practices

DECEMBER

Telecom Software Series:

Customer Relationship Management: Predicting Subscriber Health

For information contact sales@rcrwireless.com

25% discountWhen you sponsor 2 or more programs

Each program is limited to three (3) sponsors

Fast facts about RCR Wireless News digital network (May 2013)

Need guaranteed leads? Thought leadership? Incremental content marketing opportunities?Sponsor an RCR Wireless News' multi-platform, editorial program and receive the following benefits:

Editorial Webinar – sponsorship includes 200 guaranteed leads, participa-tion as sponsored guest and recognition as sponsor in all promotional materi-als. Sponsors will receive webinar registration and attendee list, responses to pre and post surveys and polling responses gathered during webinar.

Editorial Feature Report – in addition to recognition as sponsor in program promotion, sponsorship includes 200 guaranteed leads, distinct from webinar leads, 2-page ad spread or advertorial in feature report, and responses to lead capture survey questions.

Editorial RCR TV Program – sponsorship includes participation as sponsored guest in roundtable discussion with editor and industry analyst.

www.rcrwireless.com/article/section/free-reports

UPCOMING 2014 EDITORIAL

PROGRAMS INCLUDE:

500,000+ monthly page views

100,000+ unique monthly visitors to websites

150,000+ opt in newsletter subscribers

90,000+ monthly video minutes viewed on RCR Wireless News Youtube channel

34,000 monthly videos viewed on RCR Wireless News Youtube channel

Industry leading demand generation programs and results