test powerpoint for imkt120
TRANSCRIPT
NORTHWESTERN TECHNOLOGIES
Social Media
&
Todays Topics
Definition
History & Impact
Benefits & Affordability
How to & Conclusion
What is Social Media ?
Communication with customers
Real time communication
Networking platform
SOCIAL MEDIA
Past Present & Future
Benefits
Increased exposure
Strengthens branding
Ultimately increases sales
Is This Affordable ?
Cheaper than traditional
Free providers
Low upkeep costs
How it works
Make “friends”Make website “edgy”
Keep your “friends ” talking
Let’s Get Started
Decide on products/services
Desired outcome(s)
Define target market
Determine target channels
In Conclusion
Here to stay
Affordable
Do able
ReferencesChandler, S. (2013, March 12). Work in Progress. Retrieved from Forbes for Women: http://www.forbes.com/sites/work-in-progress/2013/03/12/the-hidden-benefits-of-social-media-marketing-why-your-strategy-may-be-working-better-than-you-think/Curtis, D. A. (2013). Brief History of social media. Retrieved from http://www2.uncp.edu/home/acurtis/NewMedia/SocialMedia/SocialMediaHistory.htmlFacinelli, S. (2009). What the Heck is "Social Media?". Franchising World, 41(7), 40-42.Kit, D. (2012, Januaury 1). An Historical Timeline of Social Media For Business. Retrieved from Media Funnel: http://mediafunnel.com/social-media/social-media-business-history-timeline/Merriam-Webster. (2014, March 27). Meriiam-Webster Dictionary. Retrieved from Merriam-Webster.com: http://www.merriam-webster.com/dictionary/social%20media