Text Message Marketing Tips

For Your Accounting Firm

Presented By:

SMS DominatorSMS Dominator

SMS (Short Message Service) Text Message  Marketing is the ability to send “permission-based” text messages to a group of people who have opted-in to your mobile list.

The small, yet powerful, 160 character space is one of the  best marketing tools available today.       

What Is Text Message Marketing?

How Text Message Marketing Works

Why Text Message Marketing?

WHY?

Text Messaging is the Most-Used Mobile

Service

More Than 6 BILLION Mobile

Subscribers World-wide

Most Mobile Users Send and

Receive Text Messages Daily

More Than ½ of U.S. Mobile Spending is

LOCAL

Consumers ALWAYS Have Their Mobile Devices with

Them

4.1 Billion Texts Are Sent

Daily in the U.S Alone

Extremely TARGETED

Permission-Based (Opt-in)

Reliable, INSTANT Reach

Benefits of Text Message Marketing

High Open Rates

High Response Rates

Reduced Advertising Costs

Benefits of Text Message Marketing

Cut Down on “No-Shows”

Builds Client Loyalty

Private Communication With Clients

Benefits of Text Message Marketing

Ways to Build Your Mobile List

Text to Join

Email List

Website Sign-

Up

People Opt-in Using Your

Keyword and Short Code,QR Code or

Phone Number

Add a Mobile Sign-Up Form to

Your Website

Email Your Client List and Ask Them to Join Your

Mobile List

Social Media

Sign-Up

Ask Your Social Media

Followers to Join Your Mobile List

Manual Sign-

Up

Newsletter Sign-Up

Create a Newsletter

on Accounting

Topics

Add New Clients

Who Agree to Join

Ways to Build Your Mobile List

Accounting Firm Flyers Business Cards Radio Ads TV Commercials Billboards T-shirts Posters Anywhere Else Your Target Market Will See Them!

Where to Advertise Your Short Code and Keyword?

Text 55555 to ACCOUNTANT and Get 20% OFF Services

Text Messaging Ideas For Your Accounting Firm

Idea #1Idea #1 Idea #2Idea #2 Idea #3Idea #3

Alert Clients About New

Services

Remind and

Confirm Appointme

nts with Clients to Reduce

“No-Shows”

Send Customers

Helpful Accounting Tips from Time to

Time

Text Messaging Ideas For Your Accounting Firm

Idea #4Idea #4 Idea #5Idea #5 Idea #6Idea #6

Use QR Codes to

Direct People to

Your Website, Online Videos,

etc.

Send “Thank You”

Messages to Your Clients

Conduct Client

Satisfaction Surveys and Polls

Different Types of Text Message Uses

ConfirmationConfirmation ReminderReminder CancellationCancellation

Types of Text

Message Uses

Let’s Take a Closer Look at These…

EXAMPLE

Ms. Smith, you have an appointment with Accounting Spot on January 6th at 3pm. Please call 555-555-5555 if you can not make it.

ConfirmationsConfirmations

EXAMPLE

Mr. Jones, it’s time to prepare your annual taxes. Contact Accounting Spot at 555-555-5555 to schedule an appointment.

RemindersReminders

EXAMPLE

Mr. Brown, I am sorry, but we had to cancel your appointment with Accounting Spot on Jan 9th. Please call us to reschedule at 555-555-5555

CancellationsCancellations

Reduce “No-Shows”

Ability to Fill More Canceled Appointments

Lowers Lost Revenue

Saves Staff Some Time

Easy - No Software or Technical Knowledge Required

Benefits of Appointment Reminders

How to Use QR Codes

Create an Instant Mobile Preview of Your Accounting Office

Send Users to Your Photos and Social Media Sites

Send Users to a Mobile Video of You Giving Helpful Accounting Tips

How to Use QR Codes

Send Viewers to the Sign-Up Page for your Online Newsletter

Put Your QR Codes on ALL Marketing Materials and Post in Your Office

Put QR Codes on Your Invoices

Always Include Your Accounting Firm’s Name in Your Messages

Make it Easy for Your Clients to Opt-Out of Your List

Notify Clients of Potential Text Message Costs

Text Messaging MarketingPoints to Remember

Sending Out Sporadic, Inconsistent Messages

Sending Out Spam

ONLY Sending Out Promotions

Text Message Marketing Mistakes to Avoid

THANK YOUTHANK YOU

For Viewing Our Text For Viewing Our Text Message Marketing Message Marketing

Presentation!Presentation!

If You Would Like More Information About

Text Message Marketing, Contact Us Today.

SMS Dominatorhttp://smsdominator.com