the 3 to 5 rule
TRANSCRIPT
© Jensen Group, 2015 Simplicity Project
Simplicity ToolkitThe 3to5 Rule
Rules All InteractionsSAP has partnered with The Jensen Group, the premier expert on organizational simplicity
to provide you with some of their tools and insights
These documents are segmented into three areas of focus...
Research Organizationaland
LeadershipSimplicity
Personal andTeam
Simplicity
EVERY DAY, WITH EVERYTHING: FOLLOW...
The 3-5 Rule
© The Jensen Group, 2015 Keeping It Simple(973) 539-5070 www.simplerwork.com
© The Jensen Group, 2015 Keeping It Simple(973) 539-5070 www.simplerwork.com
3-5 Secs
3-5 Mins
EVERYONE’S ATTENTION SPAN
All electronic communication: (e.g., emails, texts, social posts, etc.)Capture their attention within 3-5 seconds. After that, their attention will wander
All face-to-face communication: (meetings, presentations, as well as virtual face-to-face: teleconferences, videoconferences, etc. )People will give you their attention for 3-5 minutes.
If you need their attention longer than that, you will need to re-earn itin 5-minute increments
© The Jensen Group, 2015 Keeping It Simple(973) 539-5070 www.simplerwork.com
ABOUT
Mr. SimplicityTHE BIO OF A SIMPLETON
Bill Jensen makes it easier to do great work.
He teaches companies and teams to succeed by doubling their productivity while also pursuing their passions.
Bill has spent the past two decades studying how work gets done. (Much of what he’s found horrifies him.)
He is an internationally-acclaimed author and speaker who is known for provocative ideas,
extremely useful content, and his passion for making it easier for everyone to work smarter.
His first book, Simplicity, was the Number 5 Leadership/Management book on Amazon in 2000.
His latest books, The Courage Within Us and Disrupt! Think Epic, Be Epic reveal the secrets of success
in bold ideas and unleashing your own greatness. His next book is on The Future of Work.
Bill is CEO of The Jensen Group, whose mission is: To make it easier to do great work.
Among the Jensen Group’s clients are Bank of America, GE, NASA, the US Navy SEALS,
BBC, Philips Lighting, Chevron, the government of Ontario, Pfizer, Merck, L’Oréal Italia,
Johnson&Johnson, Guangzhou China Development District, and the Swedish Post Office.
Bill's personal life fantasy is to bicycle around the globe via breweries.
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1. Out of clutter, find simplicity
2. From discord, find harmony
3. In the middle of difficulty lies opportunity
Albert EinsteinThree Rules of Work