The Basics of Social Media Outsourcing

When it first gained popularity, social

media was seen as an excellent way to

keep in touch with family and friends.

As businesses scrambled to make

their presence felt on social

media, the idea of social media

outsourcing came to light.

SM activities for business

promotion generally involve

being active on such sites as

Facebook, Twitter, and LinkedIn.

Your activities on these networks

should be geared towards

reaching out to your target

market.

These activities necessitate

bookmarking on the same

social networking sites.

The more sites you join, the more

visible your brand becomes,

both to search engines and your

target market.

Understandably, being active on

multiple networking platforms

requires a lot of time and effort.

It is also a long-term process,

since the online community is

very dynamic and you need to

keep up with the latest trends.

This is why many business

owners choose to hire a third-

party company to handle these

activities on their behalf.

This is what outsourcing is all

about—

paying someone else to do the

work for you.

Consider this:

To ensure success for your SM

activities, you need to post at least

one tweet per hour and one Facebook

update each day.

If you maintain accounts on, say,

three networking sites other than

Facebook and Twitter, you’ll have to

make regular posts on those sites

Additionally, you’ll have to respond

to comments and answer questions

from your followers.

C a n y o u r e a l l y h a n d l e

t h i s o n y o u r o w n ?

Outsourcing may indeed be the

most cost-effective solution in

this case.

How Can You Maintain Authenticity with Social Media

Outsourcing?

You should also make sure an

open line of communication is

maintained with your outsourcer

so you can deliver real-time

feedback and corrections.

You can still maintain

authenticity by reviewing all

materials to be posted on your

accounts.

Finally, you should provide your

outsourcer with a set of

guidelines and standards to

adhere to.

Make sure that you choose the right

social media outsourcing company

that best meets your requirements

and serves your needs.

Call

1-702-501-8277

or visit

Squarefishinc.com