the benefits of blogging for your business

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The Benefits of by Inklyo.com for Your

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Page 1: The Benefits of Blogging For Your Business

The Benefits of

by Inklyo.com

for Your

Page 2: The Benefits of Blogging For Your Business

Business Blogging

With the expansion of online businesses, you may be

researching how an online presence can benefit your

company or how you can make money blogging. In

fact, there are numerous benefits to blogging that

you may have never considered. Let’s have a look at

five of the great benefits of business blogging.

Page 3: The Benefits of Blogging For Your Business

#1. Blogging Increases Your

One of the major benefits of

blogging for your business is that

you can attract a wide range of

customers who may not have

heard of you otherwise. Blogs are

one of the top ways to advertise

to the online community.

Page 4: The Benefits of Blogging For Your Business

Increasing Your Client Base, cont’d…

This is particularly true if your

target audience is young adults or

those in their twenties and

thirties. Fewer people are listening

to the radio and looking at print

newspapers, which decreases your

audience if you’re advertising in

those media.

Page 5: The Benefits of Blogging For Your Business

#2. Blogging Helps You Gain

One of the greatest benefits of blogging is

that it forms a community around a

shared interest. This not only offers great

ways to network within your field, but it

also helps you connect with your clients.

Page 6: The Benefits of Blogging For Your Business

Gaining Feedback, cont’d…Comments and feedback sections

will let your customers tell you

what they like and what needs

work. Nothing is perfect, and if

you want to appeal to a larger

customer base, you’ll want to

consider feedback to improve your

product.

Page 7: The Benefits of Blogging For Your Business

#3. Blogging Allows You towith Like-Minded Professionals

You never know when your blog will attract the right person

with the right connections. Networking is a top way to bring in

more clients, and it also leads to larger contracts and better

connections in your field. A reader may have some helpful

advice that could be just what you’ve been seeking.

Page 8: The Benefits of Blogging For Your Business

Networking with Professionals, cont’d…

These networks may also provide you with the newest information to stay up to

date with progress and innovations in your field and in your blog writing.

Page 9: The Benefits of Blogging For Your Business

#4. Show Your

Writing blogs is a great way to broadcast to clients,

and potential clients, what you know about your

profession. If clients can research your business and

scope out your services before committing to any

purchase, they’re more likely to contact you than

other businesses without an online presence.

Page 10: The Benefits of Blogging For Your Business

Show Your Expertise, cont’d…

The more you blog and the more readers

you get, the better your company appears

to an outsider. The knowledge and

prowess you’ve acquired in your field will

be demonstrated to anyone who

encounters your blog. This can lead to

growth beyond a wider client base, such

as awards in your field or consulting

positions.

Page 11: The Benefits of Blogging For Your Business

#5. and

One of the greatest benefits of blogging

is that adding a blog to your social

media presence is more personal and

humanizing than a 140-character

Twitter post.

Page 12: The Benefits of Blogging For Your Business

Personalize and Humanize, cont’d…

Blogging gives your business a voice, style,

tone, and personality that will make it easier

for customers to connect with your business.

When you create this voice, make sure it’s

genuine and honest. If your customers think

you’re putting on a mask to sell a few

products, they may be turned off.

Page 13: The Benefits of Blogging For Your Business

A Good Blog Writing Service Increases the Benefits of Blogging

Are you worried your blogs will seem

unprofessional? Sometimes, having knowledge

doesn’t always translate into well-written,

SEO-friendly content. You may not have the

time and resources to devote to maintaining

your blog. It may be time to hire a blog writing

service to gain the most benefits from blogging.

Let’s be friends! Follow Inklyo.com on Facebook, Twitter, and LinkedIn:

For more help and great info about content marketing, check out our blog!

Page 14: The Benefits of Blogging For Your Business

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