the benefits of blogs
DESCRIPTION
Presented at a professional development workshop, July 2011.TRANSCRIPT
The Benefits of Blogs
Erin E. BoydCataloging/Reference Librarian
Alexandra (Lexie) AldridgeLibrary Assistant III
Rosa Parks Library, Troy University Montgomery Campus
Ladder of Participation
Benefits for Librarians
Advocacy
Blog about general library supportBlog about library fundingBlog about your library or library system
Collaboration
Ability to link library professionals from around the world
Participate in a collaborative environment with ease and speed
Share ideas and knowledge about a diverse range of topics and backgrounds with other library professionals
Education/Professional Development
• Create an online presenceo Create a mixture of personal and professional posts
• Create a place for class collaboration• Follow library veterans/experts posts• Instantly share or showcase new
research or ideas• Keeps you current with new library
technology/techniques
Education/Professional Development
• Networking opportunities• Provide a forum for discussion
o Discover different viewpointso Learn more about the posted topic(s)o Receive feedback
• Write about your experiences
Perks!
FreeEasy-to-use (no HTML knowledge)Not too time consumingAttracts tech-savvy usersCollaboration with other bloggersTagging for simple post organizationTagging for Google searches (increase blog
activity)User comment feedback
Benefits for Library Staff
andPatrons
Advocacy
Friends of the Libraryo Adultso Kids/Teens
Board of Trustees involvement
Advertising/Outreach
Offer general library informationPromote new library resources, services or
technology Extension of library display boards/casesAdvertise library events
o Book clubs, book reviews, book saleso Community or University-wide eventso Feature collections related to awards seasono Feature collections related to news eventso Lectures
Advertising/Outreach
Breakdown barriers between library staff and patronso Ask-A-Librarian section for patron write-inso Create open communication through comment
sectionso Host online book clubs through blog
posts/commentsLiaison communication (for academic libraries)Promote instruction sessions or tutoring
opportunitiesProvide a place for class collaboration
Library Staff Collaboration
Internal library departmental news blog Learn about other department’s activities Provide a communication link to all types of library
staff Opens communication
Conference reportsLibrary-wide staff involvement
Perks!
FreeEasy-to-use (no HTML knowledge)Not time consumingAttracts tech-savvy users
Create short training workshopsTagging for post organizationReceive patron feedbackCollaboration with other library staff or patrons
Finding What’s Right for You
Where Do I Start?
Finding a Blog Host
WordPress
Free Paid upgrade option (custom URL)
Integrate with Facebook and TwitterSlight learning curveFeatures mobile blogging
© 2011
Blogger
FreeUser-friendlySign in with your
Google account
© 2011
Tumblr
FreeUser-friendlyCreated for
short blog postsor picture posts
Features mobileblogging
© 2011
Facebook Notes
Free with a Facebook accountUser-friendly
© 2011
LiveJournal
Free Paid upgrade option
Sign in with your Facebook, Twitter, Google, etc…
User-friendly
© 2011
Movable Type
Free Paid upgrade option
Offers screencasts & support guides
Can be used as a CMSProvides revision history and dashboard to
organize multiple sitesSlight learning curve
© 2011
TypePad
Free 14 day trial Paid site
Offers personal supportConnect with LinkedInMarketed toward
non-technical usersFeatures mobile blogging
and one click sharing
© 2011
Extras (Blog Widgets)
ClustrMaps/Site CountersFacebook badgeFlickr widgetLinkedIn badge QR Code (for mobile access) Skype Twitter feeds/badge
How Do I Keep Up?
RSS Readers Google Reader My Yahoo! Bloglines Internet Explorer Within your blog provider
Create lists for specific types of blogs
Questions?