the business of real estate 2014 event

Brought to you by: Supported by:

WELCOME TO THE BUSINESS OF REAL ESTATE

You’ve come to the right place to take your business to another level of intensity and

success. Stay ahead of the game when it comes to expanding your influence and brand

attraction, garner skills and systems whose implementation will set your agency apart

from any competitors in your environment. Congratulations on your dedication to

relentless improvement, on your decision to turn away from ‘the everyday’ in your real

estate practice and your desire to stand apart as a unique business. Our panel of speakers

and event facilitators will make sure you learn as much as possible over the three days

while you mix with like-minded entrepreneurs.

In putting together the program for The Business of Real Estate we have made available

to you Australasia’s most extraordinary property industry operators with the sole aim of

better equipping you – a forward looking real estate leader – to survive and thrive in

an increasingly competitive and saturated market. This is a summit for those concerned

with the process of developing strong real estate businesses; it’s about robust systems

and on-point practical processes to better streamline your enterprise and improve your

bottom-line success.

During the course of this event, you’ll be given exclusive access to cutting-edge ideas

of inestimable value – expect your current thinking on people management, leadership,

recruitment, personal branding, guerrilla marketing with social media and prospecting to

be blown out of the water. It’s all new, and it’s the kind of hard-won knowledge garnered

by our leading panel of speakers who have patiently tested their new hypotheses of real

estate business within their own markets to great success. Expect to take on new skills

in the key business areas of leadership; team management; business structure and ‘the

numbers’; innovation and growth; property management and branding.

We promise you will enjoy the process of learning amongst the best leaders in our

industry at this luxurious location. You will also get a moment to recalibrate, rethink and

reinvigorate before heading back to your passion – your business – ready to improve it

out of sight.

We look forward to welcoming you.

Leanne Howard and Michael Sheargold

Leanne Howard Managing Director, The Real Estate Project

Michael Sheargold Founder, Real Estate Results

Designed exclusively for real estate principals and leaders

THE LEADERSHIP EVENT PROGRAM THAT HAS EVERYBODY TALKING

PRE-EVENT SUNDAY 31 AUGUST 2014

6.30pm–7.30pm Welcome Drinks

DAY ONE MONDAY 1 SEPTEMBER 2014

LEADERSHIP

TIME SESSION PRESENTER

8.15am–8.30am The Business of Real Estate: Why are We Here and What are We Going To Achieve? Michael Sheargold, Director, RER Network

8.30am–9.15am The Challenges of Growth John McGrath, CEO, McGrath Estate Agents

9.15am–10.00am Leadership Lessons from NZ’s Most Successful Real Estate Company Wendy Alexander, CEO, Barfoot and Thompson

10.00am–10.30am Morning Tea

10.30am–11.30am Coaching Your Team to Consistent High Performance Kevin Sheedy AM, AFL Legend

11.30am–12.15pm PANEL SESSION: John Cunningham, Managing Director, Cunninghams Property Playing to Your Strengths Matt Lancashire, Principal, Ray White New Farm What Type of Principal Should You Be? Richard Young, CEO, Caporn Young

12.15pm–1.00pm Lunch

YOUR SALES TEAM

1.00pm–1.45pm PANEL SESSION: Generating Leads into Your Office Craig Marshall, Principal, Century 21 Cordeau Marshall

Paul Curtain, Managing Director, Place Estate Agents Karen Vogl, Director/Auctioneer, hockingstuart Ringwood Barney McGrath, Real Estate Marketing Consultant

1.45pm–2.30pm Growth Through Recruitment Megan Jaffe, Principal, Ray White Remuera

2.30pm–3.15pm Planning and Accountability for the Sales Team Peter Kakos, Director, Marshall White Brighton

3.15pm–3.45pm Afternoon Tea

THE NUMBERS AND BUSINESS STRUCTURE

3.45pm–4.15pm Measuring The Health of Your Business Doug Driscoll, CEO, Starr Partners

4.15pm–4.45pm Look East! Opportunities in Chinese Market Scott Holmes, Business Development, REA Group

4.45pm–5.30pm How to Really Succeed at the Business of Real Estate Barry Plant, CEO, Barry Plant Group

7.15pm–10.15pm Drinks and Dinner Proudly brought to you by

BUSINESS AND LEADERSHIP IDEAS THAT WILL RESONATE WITH YOU

DAY TWO TUESDAY 2 SEPTEMBER 2014

INNOVATION AND GROWTH CASE STUDIES

TIME SESSION PRESENTER

8.00am–8.45am Taking Agents from Good To Great Matt Lancashire, Principal, Ray White New Farm Haesley Cush, Rental Principal, Ray White New Farm

8.45am–9.30am Using Video to Innovate Gary Peer, Director, Gary Peer & Associates Phillip Kingston, Director, Gary Peer & Associates

9.30am–10.45am BUSINESS NOW AND IN THE FUTURE (5 X 15 MINUTE SESSIONS)

Rise of the New EcoSystem Greg Dickason, Product and Information Systems, RP Data

Augmented Reality in Real Estate Doug Driscoll, CEO, Starr Partners

Create Better Touchpoints Using Your CRM Travis Williams, Director, Box + Dice

Capturing the Consumer Trend in Liveability Cecille Weldon, The Liveability Real Estate Framework™

The Connected Consumer –What They Know Before You Walk In Steven Carroll, Head of Sales – Residential North, REA Group


PROPERTY MANAGEMENT

11.15am–12.00pm Innovations in Property Management Jason Rose, Chief Digital Officer, Rental Express

12.00pm–12.45pm BUILDING AND MANAGING YOUR GREATEST ASSET (3 X 15 MINUTE SESSIONS)

Systems and Managing High Volume Sophie Lyon, General Manager – Property Management Division, Philip Webb

Growth Through Acquisition Frank Ham, Principal, LJ Hooker Toowong

New Strategies for Rapid Growth Peter Hooymans, Director, Melbourne Real Estate


YOUR BRAND

1.30pm–2.15pm Evolve Your Brand for Market Domination Matt(hew) Bourn, Director, mconnellbourn

2.15pm–3.00pm Your Brand and Your Agents’ Personal Brand Paul Curtain, Managing Director, Place Estate Agents

3.00pm–3.45pm Social Media – An Invaluable Way to Elevate Your Brand Craig Marshall, Principal, Century 21 Cordeau Marshall

3.45pm–4.15pm Afternoon Tea

4.15pm–-4.45pm Best Ideas Implementation Michael Sheargold, Director, RER Network

FREE BONUS DAY

THINK. TECHNOLOGY. TRENDS LEADING THE WAY FORWARD Brought to you by RP DATA

Stay a little longer for our bonus day, covering topics such as Big Data trends, owning the pipeline, harnessing your social channels and other ways to get ready for your biggest ‘spring selling season’ yet!

DAY THREE WEDNESDAY 3 SEPTEMBER 2014

MORNING SESSIONS (RECOMMENDED FOR EVERYONE)

8.30am–9.15am Resistance is Futile: The Big Data Trends That Will Graham Mirabito, CEO, RP Data Transform Your Business From ‘ambient commerce’, to digital forms that automatically fill themselves in and can be signed on screen, to push technology, CEO of

RP Data, Graham Mirabito examines the new trends in big data that are coming to your business, ready or not.

9.15am–10.00am How ‘Liked’ is Your Business? Social Media Strategies Kim McKay, Director, Klick Communications For Real Estate You’re on Facebook and Twitter, do you really need to worry about the others? What new social media is coming down the technology

pipeline and how will it impact on your business? What are the tools and trends that will help you manage social more easily?

Kim is the founder and director of one of Australia’s leading PR and social media agencies, specialising in digital media PR, socialising brands and seeding content, to build strong consumer relationships.


10.30am–11.30am The Seven Ways Million Dollar Agents Create Bulletproof Businesses Tom Panos, Real Estate Coach & Auctioneer The recent Macquarie Benchmark Report for real estate identified standards agents need to meet to excel. Tom Panos is one of

Australia’s most respected real estate coaches, and draws upon seven behaviours from this report that agents must adopt to excel in business today.

11.30am–12.00pm State Of the Market Review Tim Lawless, Head of Research, RP Data Solutions Drawing on the best data resources available in Australia, Tim Lawless will present you with an Australian and international review and

trend map for the real estate market into 2015.


AFTERNOON SESSIONS (RECOMMENDED FOR INDEPENDENTS ONLY)

1.00pm–1.45pm PANEL SESSION: The Secret to Independent Success Hosted by Kylie Davis, Head of Real Estate Solutions, RP Data Dan Neylan, Principal, Dowling Neylan Tom Offermann, Principal, Tom Offermann Real Estate Two high profile Noosa business owners discuss the key challenges they faced in deciding to go it alone, how they define success and

the systems and processes they have established in their business to create a culture of excellence.

1.45pm–2.15pm Technologies to Compete With the ‘Big Boys’ Greg Dickason, RP Data Solutions As an independent agency, not having a technology infrastructure is both a blessing and can be a lot of hard work. Greg Dickason looks

at software to make your life easier, maximise your profits and the pitfalls to avoid.

2.15pm–3.00pm Get Out There and Do It! Tom Panos, Real Estate Coach & Auctioneer Tom wraps up our day, complete with a good ‘rev up’ to take on the Spring Selling Season.

THE EVENT VENUE OUTRIGGER LITTLE HASTINGS STREET RESORT & SPA

Outrigger Little Hastings Street Resort and Spa is Noosa’s award winning ECO designed resort offering stylishly appointed and self-contained one, two and three bedroom apartments. Facilities including a heated resort pool, lap pool, Stephanie’s Ocean Spa, View on Little Hastings Restaurant and Bar and access to Noosa National Park, spoil guests for choice.

Nestled beside the Noosa National Park, is just a 500-metre stroll, or buggy ride, from the cosmopolitan dining and fashion hub of Hastings Street and the famed north facing Noosa Main Beach on Laguna Bay.

ACCOMMODATION OFFER

There are great accommodation deals available for delegates at the event venue.

• One bedroom apartment including full buffet breakfast for two each morning Maximum occupancy: 2 people $269 per room per night

• Two bedroom/two bathroom apartment with full buffet breakfast for all guests (up to 4) Maximum occupancy: 4 people $379 per room per night

• Three bedroom/three bathroom apartment with full buffet breakfast for all guests (up to 6) Maximum occupancy: 6 people $599 per room per night

BOOK ACCOMMODATION DIRECTLY VIA: https://www.thebookingbutton.com.au/properties/hastresortspadirect Please use promotional code: TBORE

PARKNG There is free onsite parking for all guests at Outrigger Little Hastings Street Resort & Spa

OUTRIGGER LITTLE HASTINGS STREET RESORT & SPALittle Hastings StreetNoosa Heads QLD4567 AustraliaToll-Free: 1800-726-591 Phone: +61-7-5455-2200Email: [email protected]

POWERHOUSE PROGRAM 30+ INDUSTRY THOUGHT LEADERS OVER 3 DAYS

MICHAEL SHEARGOLDDirector, Real Estate Results Network

The #1 Australian Performance Coach to the real estate industry – Michael has an impressive list of agents and principals that he has helped and worked with to be the leading agent or agency in their given market. Known for his ability to shift your mindset, refocus your attention and more importantly help you have a breakthrough in your business success.

SESSIONS: Why are We Here and What are We Going To Achieve?Michael will encourage delegates to think what they would like to gain from the next two days in terms of both their business and as a leader.

Best Ideas ImplementationMichael will bring together and summarise the key messages and ideas from the past two days and give you a framework for implementing them into your business.

JOHN McGRATHCEO, McGrath Estate Agents

John McGrath is considered one of the most influential figures in the Australian property industry. As Chief Executive of McGrath Estate Agents, he took the company from a lounge room start-up in 1988 to one of Australia’s most successful residential real estate groups, selling $7 billion in residential property in FY13.

SESSION: The Challenges of GrowthGoing from one office to three or building and extending a new franchise business, John McGrath has done both and will share his insights into the issues that arise when growing your business and how to solve them.

WENDY ALEXANDERCEO, Barfoot & Thompson

Wendy Alexander is the Chief Executive Officer of Barfoot & Thompson, New Zealand’s top-performing real estate company. She has more than 30 years of experience in real estate leadership and manages the operational side of this significant business.

SESSION: Leadership Lessons from NZ’s Most Successful Real Estate CompanyWhat makes New Zealand’s most successful real estate company tick? Discover the systems, culture and leadership thinking in place at Barfoot & Thompson that make them stand out from the crowd. Find out how you can implement their strategies into your business at every level.

KEVIN SHEEDY AMDirector, Greater Western Sydney Giants

Kevin Sheedy is one of Australian football’s best known and most enduring figures. In 2008, he was inducted in to the Australian Football League’s Hall of Fame, made a Legend of the Essendon Football Club and named The Australian Thinker of the Year. Kevin is currently Director of Greater Western Sydney Giants.

SESSION: Coaching Your Team to Consistent High PerformancePeak performance, whether in business or sport, is essential to success. In the hands of a great coach your team can achieve incredible things. As a leader you can actively learn the skills to help your team prosper from one of Australia’s leading sporting coaches and AFL legend, Kevin Sheedy AM. Not to be missed!

BARRY PLANTDirector, Barry Plant Group

Both an iconic brand, and a man renowned for his energy and industry-changing innovations, Barry Plant from The Barry Plant Group is at the helm of Victoria’s most successful real estate franchise. The Barry Plant Group is built around the ethos of offering a ‘red carpet experience’ to all clients, firm in the knowledge that servicing your client is key to creating a great result with minimum of fuss.

SESSION: How to Really Succeed at The Business of Real EstateHear Barry discuss the elements that make up a truly robust real estate business. He’ll unpack topics including third party endorsement, the knotty process of succession planning and the import of philanthropy to a brand’s business model and community commitment. Learn from a man well-versed in every element of modern Australian real estate practice – from ‘branchising’ to building a network highly successful of agencies.

KEYNOTE SPEAKERS & PRESENTATIONS


MEGAN JAFFEPrincipal, Ray White Remuera

Megan Jaffe is one of New Zealand’s top real estate sales licensees. Since joining the Ray White network in 2007 she has expanded her business to 3 offices and embraces the delivery of high-quality service as her firm’s key differentiator.

SESSIONS: Growth Through RecruitmentPeople and Recruitment – finding the best, retaining them, nurturing them and letting them help your business grow is a constant quest for real estate business owners and sales team managers. Hear from someone who has experienced exponential growth over the past few years on how she managed this process.

PETER KAKOSDirector, Marshall White Brighton

A leading light in Australian real estate, Peter now manages and is a director of Marshall White’s Brighton office. Previously, as an agent he was consistently ranked among the top 1 per cent of agents in the country.

SESSION: Planning and Accountability for the Sales Team

Taking personal responsibility for your actions creates accountability. When you encourage accountability amongst your sales team in combination with great planning strategies you can successfully guide them to accomplish more and in turn, grow your business. Hear how you can start today.

DOUG DRISCOLLCEO, Starr Partners

As CEO, Doug leads the highly respected network of 28 offices at Starr Partners. Doug has positioned the network at the forefront of modern techniques and technologies and they have recently been recognised at the 2013 & 2014 AREA awards as Australia’s most innovative real estate brand.

SESSIONS: Measuring The Health of Your BusinessDoes your business need a health check or are you doing fine? How is your day-to-day planning, is your culture strong across the business, are all your systems working. Hear from Starr Partners, CEO, Doug Driscoll on how to effectively measure the health of your business – your systems, profit, accountability and strategic direction. Take away the tips that work for this innovative property group.

Augmented Reality in Real EstatePart of the Business Now and In The Future 5 x 15 minute session. Doug will share the Starr Partners experience of integrating augmented reality into their marketing mix.

SCOTT HOLMESBusiness Development, REA Group

Scott is Head of Business Development and Creative Solutions at REA Group. He has worked on many projects in his 16 years at the REA Group, establishing the residential team and setting up the developer products and sections on realestate.com.au. Prior to this he spent 10 years at Barry Plant Group.

SESSION: Look East! Opportunities in Chinese MarketAs more Chinese consumers looks to Australia as a key destination for property purchase and investment find out how to negotiate and leverage the opportunities available within this lucrative market. Scott Holmes will also share the latest intel on myfun.com, a website that focuses on Chinese consumers looking to purchase Australian property.

MATT LANCASHIREPrincipal, Ray White New Farm

Matt’s reputation as one of Brisbane’s leading agents and principals is something he takes very seriously. He and his team market some of Brisbane’s finest properties and prestige residences with a simple focus: to maximise value in every transaction – value in price, value in service.

SESSIONS: Taking Agents from Good To GreatWhat skills do you need and what systems and processes should be in place to take your sales team to the next level? Alongside Haesley Cush , Matt will share what works in their business to achieve the best results from your team.

PANELLIST: Playing to Your Strengths – What Type of Principal Should You Be?


HAESLEY CUSHRental Principal, Ray White New Farm

Haesley Cush is a licensed Real Estate Agent and Auctioneer. He currently oversees a specialist property management business catering to all properties in Brisbane from entry level to the best in town and operating within Ray White New Farm team.

SESSION: Taking Agents from Good To GreatWhat skills do you need and what systems and processes should be in place to take your sales team to the next level? Alongside Matt Lancashire , Haesley will share what works in their business to achieve the best results from your team.

GARY PEER & PHIL KINGSTONDirectors, Gary Peer & Associates

Two long-term friends, Gary Peer and Phillip Kingston, got together in 1986 with the passion and motivation to build “one of the most admired real estate agencies in Australia”.

Word spread and the business grew. Handpicked sales and support staff joined the team, and over time, Gary Peer came to be more than just a local real estate icon. It is now one of Melbourne’s leading independent real estate businesses, serving clients across most of the inner south and south eastern suburbs.

SESSION: Using Video to InnovateGary Peer and Phillip Kingston have found their niche in the real estate video market in Melbourne and were recently awarded the 2014 REIV Innovation Award for their unique weekly reports on GP.TV.

Learn from them how to maximise your point of difference and engage your clients with video.

JASON ROSEChief Digital Officer & GM - New Business, Rental Express

Jason Rose is responsible for improving the digital capabilities of Rental Express and implementing new strategies and digital processes within the organisation. He also manages the team responsible for bringing on new clients to Rental Express and making sure that Rental Express is the number one choice for property management in Australia.

SESSION: Innovations in Property ManagementAs Chief Digital Officer at Rental Express, Jason is at the forefront of new technology and best practice usage in both property management and sales. Hear his insights into how to best position one of your biggest assets (your rent roll) in the digital age.

MATTHEW BOURNDirector, mcconnellbourn

Widely respected within the industry, and consistently one of the top performing agents throughout the entire upper north shore of Sydney, Matthew is the director and founder of mcconnell bourn. His business has earned a reputation built on the highest level of service and outstanding sales results for his clients.

SESSION: Evolve Your Brand for Market DominationEvolve or be extinct? Is it time for a strategic change? Things are moving rapidly in real estate with new innovations emerging everyday. How do you future proof your brand? Matt Bourn will share his experience in a highly competitive marketplace.

PAUL CURTAINManaging Director, Place Estate Agents

Paul Curtain is strongly considered by his industry peers and Place colleagues as an absolute thought leader within the real estate industry. As Managing Director of Place Estate Agents, he also has the immeasurable job of managing, mentoring, training and coaching their vast sales team.

SESSIONS: Your Brand and Your Agents’ Personal BrandPersonal agent branding seems to the buzzphrase of 2014. How do personal agent brands sit comfortably within your business brand? What process and guidelines do you implement? Paul Curtain will share how Place Estate Agents are working with their agents to create a harmonious relationship between the two.

PANELIIST: Generating Leads Into Your Office


CRAIG MARSHALLPrincipal, Century21 Cordeau Marshall

Craig Marshall is the owner and principal of one of Australasia’s largest and most successful franchise group, Century21 Cordeau Marshall. Craig is the driving force in the development and success of the business with particular focus on making social media, video and web content engaging and accessible.

SESSIONS:Social Media – An Invaluable Way to Elevate Your BrandIt’s still not going away - that social media fade that began a while back.The key of course is to understand the medium and use it to connect with your customers instead of broadcasting to the world. New world marketing vs old. Attraction vs push. Craig will share his insights into what is working right now.

PANELLIST: Generating Leads Into Your Office

TOM PANOSReal Estate Coach & Auctioneer

Tom Panos teaches agents how to attract business and not just chase it. He is regarded as one of Australia’s leading coaches on helping real estate people become 7 figure agents. Tom is also general manager of sales at News Limited and an active auctioneer.

BONUS SESSIONS: The 7 Ways Million Dollar Agents Create Bulletproof BusinessesThe recent Macquarie Benchmark Report for real estate identified standards agents need to meet to excel. Tom Panos is one of Australia’s most respected real estate coaches, and draws upon seven behaviours from this report that agents must adopt to excel in business today.

Get Out There and Do It!Tom Panos wraps up the RP Data sponsored bonus day – complete with a good ‘rev up’ to take on the Spring Selling Season.

GRAHAM MIRABITOCEO, RP Data

Graham joined RP Data in October 2005 and led the company to an initial public offering on the Australian Stock Exchange in 2006 with 40 per cent strategic shareholder, CoreLogic – America’s largest property data and analytics company. Graham has over 30 years’ experience in the information technology industry and holds an associate diploma in electrical engineering from Queensland University of Technology.

BONUS SESSION:Resistance is Futile: The Big Data Trends That Will Transform Your BusinessFrom ‘ambient commerce’, to digital forms that automatically fill themselves in and can be signed on screen, to push technology, CEO of RP Data, Graham Mirabito examines the new trends in big data that are coming to your business, ready or not.

TIM LAWLESSHead of Research, RP Data

Tim heads up the RP Data research and analytics team, analysing real estate markets, demographics and economic trends across Australia.

BONUS SESSION:State of the Market ReviewDrawing on the best data resources available in Australia, Tim Lawless will present you with an Australian and international review and trend map for the real estate market into 2015.

KIM McKAYFounder/Director, Klick Communications

Klick Communications is one of Australia’s leading PR and social media agencies, specialising in digital PR, socialising brands and seeding content, to build strong consumer relationships.

BONUS SESSION:

How ‘Liked’ is Your Business? Social Media Strategies For Real Estate You’re on Facebook and Twitter, so why worry about the others? What new social media is coming down the technology pipeline & how will it impact on your business? What are the tools and trends that will help you manage social more easily?

JOHN CUNNINGHAMManaging Director, Cunninghams Property

John’s innovative and personal approach backed by strong experience, expertise and intimate knowledge of the market has set the benchmark in the industry. Cunninghams Property has been recognised for it’s best practice systems and operations throughout Australasia.

RICHARD YOUNGCEO, Caporn Young

Caporn Young Estate Agents has established itself as one of the forerunners of real estate in Perth, offering a fresh approach, a passion and enthusiasm that is second to none. As Managing Director and Licensee, Richard leads his team by example with an exceptional sales track record and a stable of satisfied and loyal customers.

KAREN VOGLPrincipal, hockingstuart Ringwood

Karen has established an imposing reputation as Director & Auctioneer at hockingstuart Ringwood, and has been the driving force behind many sales success stories in the area. Her single-minded determination and experience have won her an extraordinary number of client recommendations and accolades.

BARNEY McGRATHReal Estate Marketing Consultant

Barney McGrath has an impressive understanding of all aspects of the real estate industry, including sales, marketing, technology and team management. A licensed real estate agent, Barney provides a practical and logical view of incorporating technology into the business and its processes.

PANEL SESSIONS IN THE LEADERSHIP & SALES TEAM TRACKS

PLAYING TO YOUR STRENGTHS – WHAT TYPE OF PRINCIPAL SHOULD YOU BE?

What happens when you get together three of Australia’s leading principals working both as independent business owners and within one of Australasia’s largest franchise groups to discuss what type of leader you should be and what strengths you need to be a great mentor? Get ready for a great insight into running a better business. Matt Lancashire from Ray White New Farm joins this session with John and Richard to offer a different insight as a principal working within a franchise group.

GENERATING LEADS INTO YOUR OFFICE

This panel session on Day One will cover the ever-present task of generating leads and promoting prospecting amongst and within your sales team from both a management and selling principal perspective. Craig Marshall, Principal, Century 21 Cordeau Marshall and Paul Curtain, Managing Director, Place Estate Agents round out this dynamic panel group.

BUSINESS NOW AND IN THE FUTURE 5 X 15 MINUTE SESSIONS

CECILLE WELDONThe Liveability Real Estate Framework™

Cecille Weldon is a member of the executive leadership team of LJ Hooker and Head of Liveability Real Estate. She is responsible for the development of their national sustainability strategy and creation and development of their industry leading Liveability Real Estate Framework™.

TRAVIS WILLIAMSDirector, Box+ Dice

Starting his real estate career in 1995 Travis soon moved to combine his passion for real estate with his technical knowledge to design, create and launch Box+Dice. As CEO, Travis oversees the strategic direction of the company and drives innovation developments. He is a licensed estate agent.

This exciting session of 5 x 15 minute presentations targets the movement towards more customer-centric business models in real estate with a focus on digital innovations. These are things you NEED TO KNOW ABOUT NOW to keep your business moving forward.

• Rise of the New Ecosystem Greg Dickason, RP Data

• Augmented Reality in Real Estate Doug Driscoll, Starr Partners

• Create Better Touchpoints Using Your CRM Travis Williams, Box+Dice

• Capturing the Consumer Trend in Liveability Cecille Weldon, The Liveability Real Estate Framework™

• The Connected Consumer: What They Know Before You Walk In Steven Carroll, REA Group

GREG DICKASONProduct & Information Systems, RP Data

Greg is General Manager, Product and Information Systems at RP Data. A background as an enterprise architect combined with customer facing product roles has made him passionate about meeting customer’s needs with simple technology solutions.Greg is also presenting a session as part of the RP Data Bonus Day targetted at independent business owners “Technologies to Compete With the ‘Big Boys’” looking at software to make your life easier, maximise your profits and the pitfalls to avoid.

STEVEN CARROLLHead of Sales – Residential North, REA Group

As Head of Sales – Residential North, Steven’s key focus is coaching customers, consumers & staff to understand how technology and demographic shifts are changing the business world. Over 12 years working in the digital space he has worked for three of the world’s leading media companies - EMAP in the UK, News Corp and REA Group in Australia.

BUILDING AND MANAGING YOUR GREATEST ASSET

BONUS PANEL: THE SECRET TO INDEPENDENT SUCCESS

SOPHIE LYONGeneral Manager, Property Management Division, Phillip Webb

Widely recognised as one of Australia’s industry leaders in property management, Sophie boasts an impressive professional history covering over 20 years in the industry with several high profile real estate firms.

FRANK HAMPrincipal, LJ Hooker Toowong

As Principal and Licensee of the LJ Hooker Toowong team, Frank leads by example, using his knowledge and skills in the marketplace as well as guiding and mentoring his strong sales and property management teams.

PETER HOOYMANS Director, Melbourne Real Estate

Peter is considered an industry expert on investment property and development. His company, Melbourne Real Estate, is an international project marketing and Melbourne property management company which prides itself on providing outstanding customer experience. With new project deals in hand, this rapid growth business is looking to add 750 – 1000 new properties to their rent roll in the next 12 months - a move from 36 properties under management in 2007 to 2400 in 2015.Melbourne Real Estate was awarded the Real Estate Business Awards 2014 Single PM Business of the Year in July.

The focus of these 3 x 15 minute presentations is market leading business growth for your Property Management division. Sophie Lyon, General Manager of PM Division at Phillip Webb; Peter Hooymans, Director of Melbourne Real Estate (AREA 2014 Awards Single PM Business of the Year Winner); and Frank Ham of LJ Hooker Toowong tackle the very real PM business challenges of:• Creating Systems and Managing High Volume – Sophie Lyon• Growing Your Rent Roll Through Acquisition – Frank Ham• Rapid Growth & Development – Peter Hooymans

Two high profile Noosa business owners discuss the key challenges they faced in deciding to go it alone, how they define success and the systems and processes they have established in their business to create a culture of excellence. Featuring Dan Neylan, Principal, Dowling Neylan and Tom Offermann, Principal, Tom Offermann Real Estate this session as part of the RP Data Bonus Day is hosted by Kylie Davis, Head of Real Estate Solutions, RP Data.

For all event enquiries please contact either: Penelope Valentine Kirsten Ross National Training & Events Manager Member DevelopmentThe Real Estate Project Real Estate Results NetworkT 1800 621 321 (AU) T +61 7 5592 4344 0800 170 456 (NZ) E [email protected] E [email protected] W thebusinessofrealestate.com.au

YOUR INVESTMENT FOR THREE PHENOMENAL DAYS

Your event tickets includes arrival drinks, morning tea, lunch and afternoon each day and networking dinner on Monday night. Plus conference bag and all event materials.

Individual Rate $1295pp Group of 2 or more from your office $1195pp Group of 10 or more from your network: $950pp*

RER NETWORK MEMBERS Please contact Kirsten Ross on +61 7 5592 4344 for your member exclusive ticket option IDEAS EXCHANGE 2014 ATTENDEES Please contact The Real Estate Project on 1800 621 321 for your exclusive past delegate ticket options

* We are not limiting this to just your office. Get together a group of like minded-leaders within your franchise group or give a social shout out to your industry friends. Any group of 10 can benefit for this ticket price. Call 1800 621 321 (AU) or 0800 170 456 (NZ)

Only 200 delegate places are available for this event.

Brought to you by: Supported by:

the business of real estate 2014 event

Documents