the cloud: a game-changer for web performance testing

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The Cloud A game changer for web performance testing Fred Beringer – VP Business Development Europe – SOASTA DATACENTRES 2011 - Nice

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Today in retail, financial services, media, telecommunications and a host of other industries, more and more business is transacted through consumer web sites and mobile applications. With new channels creating spikes in traffic, highly complex system architectures, and internet-savvy customers, websites and web applications must be tested at scale to maximize business results and avoid a catastrophic crash. However, whether due to time or cost or other reasons, upwards of 90 percent of web applications are not fully tested before launching. If testing is done, many times it's with a small percent of expected traffic, which is then extrapolated for an estimation of performance. Cloud computing is changing the game for testing web applications. Cloud testing enables, for the first time, performance testing that complements the lab and accounts for the conditions in a production environment, such as traffic spikes, network latency, firewalls, and other factors. And it can be done far more affordably than traditional testing methods, as part of agile development cycles, and without an army of highly skilled performance engineers.

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Page 1: The Cloud: A Game-Changer for Web Performance Testing

The Cloud A game changer for web performance testing

Fred Beringer – VP Business Development Europe – SOASTA DATACENTRES 2011 - Nice

Page 2: The Cloud: A Game-Changer for Web Performance Testing

PERFORMANCE

matters more than ever before

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Social media is highly viral and drives massive amount of

traffic.

#1

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500 million active users spending 700 billion minutes per month

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13 million hours uploaded in 2010

2 billion video viewed per day

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106 million accounts

10 billion tweets in 2010

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Your new marketing mix

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Web Architecture is complex

#2

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CDN Content

Switch Ad Server

Analytics

Shopping Cart CMS Content

Search Session Info

Databases

Load balancers

Media Server

Payment Server

Inside and outside the firewall

Application servers

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Content is king

#3

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1980

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1992

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1996

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2011

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Access devices explosion

#4

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Different performance on each device

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HIGHER EXPECTACTIONS

#5

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of consumers say speed is more important than functionality 39%

Source: Forrester Research

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Expect a web page to load in two seconds or less 47%

Source: Forrester Research

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Will abandon a web page if it takes more than three seconds

to load 40%

Source: Forrester Research

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Low performance and unreliability brings

MASSIVE BUSINESS IMPACT

#6

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PayPal down 45 minutes in 2009 $45 Millions lost revenue

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Amazon loses 1% of their sales for each 100ms of latency

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Google loses 20% of search traffic every 500ms of additional latency

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60% of companies admit that they do not have any performance management processes in place or what they have is ineffective.

DynaTrace study- 2009

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50%

Of companies having performance management processes admit that they are doing it only in reactive way when problem occurs.

DynaTrace study- 2009

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50% DynaTrace study- 2009

of application problems are found in production – when those problems have impacted end users and are most expensive to resolve.

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What is required today to test effectively

performance of web applications?

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SCALE #1

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Real time analysis

of performance data

#2

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SPEED

#3

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AFFORDABILITY #4

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Ready for some pain?

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Traditional Performance Testing doesn’t work anymore

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2006

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PERFORMANCE TESTING

REVOLUTION

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“ The massive resources of the cloud have changed the game for performance testing. Cloud Testing enables organizations to test their consumer facing Web and mobile applications fast, affordably and at scale. There’s now no excuse for the type of Web site disasters we’ve seen in the past that cost businesses millions in revenues and perhaps more in reputation. ”

Tom Lounibos CEO SOASTA

Cloud Testing

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What does it bring us?

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Affordable platform for infinite load

#1

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Billions possible points of failure

The new testing challenge

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Real-time analysis brings wisdom

#2

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Global and realistic traffic

#3

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Where is the needle?

#4

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In your code

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In your infrastructure

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Outside your firewall

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AGILE WORLD Fit for an #5

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Real-time collaboration

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Continuous performance testing

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Cloud Testing helps companies

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Cloud Testing helps American Girls

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Cloud Testing helps tax payers

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Cloud Testing helps phone lovers

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Let’s see how this website performs!

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The Cloud A game changer for web performance testing

[email protected]

twitter.com/fredberinger

http://www.fredberinger.com

[email protected] http://www.soasta.com

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Photos Credits: Slide 2: http://www.sxc.hu/photo/1219246 Slide 18, 19, 20: http://www.sxc.hu/photo/1267744 Slide 21: http://www.sxc.hu/photo/1181194 Slide 22,23,24: http://www.sxc.hu/photo/396185 Slide 25: http://www.flickr.com/photos/tsoumplekas/4495778365/ Slide 32: http://www.sxc.hu/photo/1160562 Slide 34: http://www.sxc.hu/photo/1331143 Slide 46: http://www.sxc.hu/photo/995000 Slide 48: http://www.sxc.hu/photo/560250 Slide 54: http://www.sxc.hu/photo/561622