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THE COCKTAIL ARCHITECT is a bar consulting & hospitality brand,
specializing in curating exceptional
experiences. Our authentic cocktails are
based on creativity, seasonality, quality,
and taste.
intro
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The Cocktail Architect has an amazing talent at creating
unique drinks that set a tone. Being about balance and
presentation, I knew my guests would be impressed, but not
only be impressed, they would feel at home.
WE OFFER
• Bar Consulting
• Training & Education
• Special Events
(corporate, social, non-profit)
• Bar Buzz
“KEVIN WENDLE | Owner & CEO | Hotel Esencia
intro
”
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Yusef Austin
the cocktail architect
Yusef Austin is a nightlife and bars aficionado. A native
New Yorker since 1998, Yusef worked his way up from
bartending at The Mercer Kitchen to opening New
York’s sexiest bar, The Boom Boom Room, under Andre
Balaz. His signature drinks were an instant hit, becoming
the best selling cocktails on the menu, and he developed
a loyal following. Yusef consults globally for several
hotels, restaurants and bars and can often be found in
one of BR Guest Hospitality’s 20+ New York City
restaurants, including Dos Caminos and Blue Fin, where
he is the head of Mixology.
about us
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Nandini Austin
the hospitality architect
Nandini arrived in New York City in 2008, from her
hometown of London, with one goal in mind, to bring
her business knowledge of hospitality and entertainment
to America. Working amongst the leading luxury
hospitality groups from Morgan’s Hotel Group, The Met
Bar Park Lane and Colin Cowie Celebrations. Nandini
uses her 20 years experience within the luxury lifestyle
sector to lead sales, marketing & PR for The Cocktail
Architect. Nandini is zealous about offering unique
client experiences and curating exceptional events.
With a highly tenacious nature and an entrepreneurial
spirit, Nandini can often be found writing for their blog
or prepping bar bites to pair with their cocktails.
about us
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From L.A. to Dubai and all in between The Cocktail
Architect has fueled more
parties than I can remember. I would recommend them to
anyone serious about creating a lasting memory through
cocktails...
“
COLIN COWIE | Colin Cowie Celebrations
capabilities
CAPABILITIES
• Bar Consulting
• Training & Education
• Special Events
• Bar Buzz
”
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Bar Consulting
We help restaurants and hotels elevate their bar scene to encourage repeat clients and maximize bar revenue.
• Concept Research
• Menu Development
• Seasonal Signature Cocktails
• Brand Ambassador
capabilities
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Training& Education
Our bar education creates needed energy behind the bar, encouraging your staff to consistently deliver exceptional service and drinks.
• Cocktail Construction and mise en place
• Spirits Education
• Standardization of Recipes
• Quality Control
capabilities
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Special Events
We help event planners elevate their cocktail hour for all types of events. Whether it’s a PR launch, big birthday bash or wedding, we create long lasting memories and
experiences.
• Signature Cocktails
• Staffing
• Specialty Bars and Ices
• Cocktail Demonstrations
capabilities
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Bar Buzz
We evoke bar buzz that engages a sense of community and encourage a loyal following.
• Pop-Up Events
• Liquor Sponsorships
• Strategic Partnerships
• Audience Development
capabilities
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bar consulting
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NEW SUMMER COCKTAIL MENU AT CHEFS CLUB
The Cocktail Architect created
a new summer menu inspired by a
twist on the classics. Using all local
and seasonal produce. Highlights of
the menus included a cardamom
daiquiri complete with a dehydrated
lime wheel, a spicy corn margarita
with a black salted rim and a Thai
gimlet with kaffir lime dust.
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LAUNCHING NEW BAR PROGRAM AT HOTEL ESENCIA
The Cocktail Architect was hired to
launch the hotel bar in time for high
season. After consulting with the
chef on key ingredients, visiting local
farmers and spice markets, a well
balanced menu was created. The job
was completed with a spirits
education and service standard
training.
bar consulting
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special events
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A BLOODY MARY BAR AT SUNDAY BRUNCH
The Cocktail Architect was hired for
a birthday brunch at the Baccarat
Resort in Santa Monica. The
backdrop of the speciality bar was
dressed with various pickling jars.
Each cocktail was served with a
unique garnish from spicy shrimps,
bacon to a bunch of mixed herbs.
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special events
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FRAGRANCE FLIGHTS
The Cocktail Architect teamed up
with MiN New York for a series of
mixology events called Journey of
the Senses. This unique event
allowed guests to experience custom
crafted cocktails with niche notes
such as black pepper, tobacco,
patchouli, amber, and cardamom.
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INTERVIEW
at hudson hotel, nyc
hotels / restaurants consulting
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hotels / restaurants consulting
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BLUE WATER GRILL
nyc
BRG ARTICLEbooze menus
!
!Behind!the!Bar!
By!Nicole!Schnitzler!!Between!his!celebrity5stacked!private!bookings!and!his!consulting!work!for!BR!Guest!Hospitality,!Yusef!Austin,!otherwise!known!as!The!Cocktail!Architect,!is!a!hard!one!to!keep!up!with!—!and!always!has!been.!After!hitchhiking!his!way!to!San!Francisco!at!age!17!for!a!Grateful!Dead!tour,!modeling!in!Paris,!and!acting!in!New!York,!Austin!realized!that!bartending!was!the!most!efficient!way!to!make!a!living!with!his!busy!schedule.!Today,!when!he’s!not!working!on!the!menus!for!Dos!Caminos,!Strip!House,!and!Blue!Water!Grill,!he!travels!the!world!creating!cocktails!for!the!likes!of!Tom$Ford,!Neiman$Marcus!and!Naeem$Khan.!Here,!we!chat!with!Austin!about!Oprah’s!bloody!mary!bar,!his!mile!high!drink!of!choice,!and!the!supermodel!he’s!shared!burgers!with!at!dawn.!!BoozeMenus:$Where$is$the$last$city$you$returned$from$for$work,$and$what$was$the$project?$Yusef&Austin:&Santa&Barbara.&I&was&there&because&Oprah&threw&a&party&for&the&Selma&
movie&premiere.&I&designed&the&cocktail&menu&for&Saturday&night,&and&I&set&up&a&very&
cool&bloody&mary&bar&on&Sunday&at&her&home.&
!BM:$How$do$you$go$about$creating$drinks$for$an$event$versus$a$drink$menu$for$a$restaurant$or$hospitality$concept?$YA:&I’m&always&looking&for&fresh,&seasonal,&unusual,&fun,&and&different&types&of&
ingredients&to&make&up&an&events&menu.&Working&for&a&restaurant&group&has&actually&
made&me&better&at&my&craft.&You&have&to&work&with&less&and&make&a&cocktail&that&
people&are&going&to&have&to&come&back&for&over&and&over&again,&as&opposed&to&a&drink&
that&is&tasty&but&you&might&only&have&one&of.!
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brand ambassador
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TRES PAPAOLOTE
!
!Behind!the!Bar!
By!Nicole!Schnitzler!!Between!his!celebrity5stacked!private!bookings!and!his!consulting!work!for!BR!Guest!Hospitality,!Yusef!Austin,!otherwise!known!as!The!Cocktail!Architect,!is!a!hard!one!to!keep!up!with!—!and!always!has!been.!After!hitchhiking!his!way!to!San!Francisco!at!age!17!for!a!Grateful!Dead!tour,!modeling!in!Paris,!and!acting!in!New!York,!Austin!realized!that!bartending!was!the!most!efficient!way!to!make!a!living!with!his!busy!schedule.!Today,!when!he’s!not!working!on!the!menus!for!Dos!Caminos,!Strip!House,!and!Blue!Water!Grill,!he!travels!the!world!creating!cocktails!for!the!likes!of!Tom$Ford,!Neiman$Marcus!and!Naeem$Khan.!Here,!we!chat!with!Austin!about!Oprah’s!bloody!mary!bar,!his!mile!high!drink!of!choice,!and!the!supermodel!he’s!shared!burgers!with!at!dawn.!!BoozeMenus:$Where$is$the$last$city$you$returned$from$for$work,$and$what$was$the$project?$Yusef&Austin:&Santa&Barbara.&I&was&there&because&Oprah&threw&a&party&for&the&Selma&
movie&premiere.&I&designed&the&cocktail&menu&for&Saturday&night,&and&I&set&up&a&very&
cool&bloody&mary&bar&on&Sunday&at&her&home.&
!BM:$How$do$you$go$about$creating$drinks$for$an$event$versus$a$drink$menu$for$a$restaurant$or$hospitality$concept?$YA:&I’m&always&looking&for&fresh,&seasonal,&unusual,&fun,&and&different&types&of&
ingredients&to&make&up&an&events&menu.&Working&for&a&restaurant&group&has&actually&
made&me&better&at&my&craft.&You&have&to&work&with&less&and&make&a&cocktail&that&
people&are&going&to&have&to&come&back&for&over&and&over&again,&as&opposed&to&a&drink&
that&is&tasty&but&you&might&only&have&one&of.!
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brand ambassador
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ELIT BY STOLI
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clients
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HOTELS
The StandardThe Plaza
Intercontinental
Eden Roc
Baccarat Resort
Hotel Esencia
Cosmopolitan Hotel
Atlantis
One & Only Hotels
RESTAURANTS
BR Guest Hospitality
The Boom Boom Room
Chef’s Club
Omar’s La Ranita
Skylark
AGENCIES
SparkslifeThe Brandman Agency
Susan Magrino PR
Niche Media
SPIRITS
Elit by Stolichnaya
Tres Papalote Mezcal
Double Cross Vodka
Tequila Avio’n
CORPORATE
First Republic Bank
FacebookForbes
Techweek
FASHION
Tom Ford
Neiman Marcus
Iman
L’orealTiffany & Co.
EVENT PLANNERS
Colin Cowie
Barbara Esses
Daughter of Design
David Beahm
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contact us
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INQUIRES
T 212 634 4255
FOLLOW US
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