the digital footprint: how to help and not hurt your business online
TRANSCRIPT
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THE DIGITAL FOOTPRINTHow to Help – and Not Hurt – Your Business Online
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Let’s start with the basics.
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But your footprint isn’t something to fear!
It’s a tool!
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• 87% of people use social media to discuss products• And by 2017 there may be four billion internet users in the world.
Ie. Your web presence is kind of a big deal.
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Social Media MarketingTraditional
PR
Electronic Advertising Print
Advertising
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Listening yet?
Here’s what you do.
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First, identify your audience.
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Then, POST POST POST!
…but don’t spam. No one likes spam.
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In case you were wondering…
• 75% of Facebook and Twitter users log in
daily
• 70% of Instagram users log in daily
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Always be mindful, appropriate, and professional in your online ventures.
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(Be intelligent, too.)
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Your social media presence will lead people to your business and your
website.
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So don’t be so busy on social media that you neglect your own site!
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Questions?
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PS – Follow me! ;)
@kickify@kissmygumbo
@freetweetadviceFacebook.com/Kickify
Linkedin.com/GretaperryPinterest.com/Kickify