the dirty data dilemma
TRANSCRIPT
Returns
Re-sends
7 Cher
7 Cherry Close, London, E17 9LJ
7 Cherry Blossom Close, London, N13 6BQ
7 Cherry Tree Drive, London, SW16 2PE
7 Cher
7 Cherry Close, London, E17 9LJ
7 Cherry Blossom Close, London, N13 6BQ
7 Cherry Tree Drive, London, SW16 2PE
Learn more at www.PCApredict.com
Trust PCA Predict to improve:
http://www.PCApredict.com
http://www.PCApredict.com
Tech Bazaar - Checkout
Online conversion rates
Customer experience Data for futuremarketing
The Dirty Data Dilemma
Adam, Head of Ecommerce for ‘The Gadget Emporium’, is horrified with the cart abandonment rates in their online checkout.
“I need to
find a way to
reduce cart
abandonment”
Meanwhile ...
Betty, Head of Customer Service, needs to reduce call times…
…improve the data in their CRM……and minimise social media complaints about addresses not being recognised.
“We need to fix
this dirty data
and keep our
customers
happy!”
And over in
Logistics
Joe is frustrated with his budget being impacted… …by too many returns and re-sends
“Wouldn’t it be great if we
could check customers
addresses BEFORE the
parcels get sent?!”
Adam, Betty and Jo set up a meeting and discover their competitor, ‘Tech Bazaar’, uses a service called Capture+ from PCA Predict they all exclaim...
“This is handy!”
A tool that verifies international customer addresses
speeds up data entry and is great for user experience
Adam goes online to see what he can find out…
“Looks like it
will work on our
ecommerce site
and our CRM
system… …and they
also have data
cleansing ”
Drag and drop interface
Rapid uploads and templates for fast set-up
Dirty data analysis
Returns full and completed addresses
Betty is delighted to see her team are already taking less customer complaints…
Joe’s teams are handling less returned mail…
Adam has seen a 19% increase in conversion rates online!
@gadgetemporium Does anything your
company do work? Your website doesn't
even recognise MY postcode! Sort it out!
Works internationally
Multichannel capability
Returns residential and business addresses
Data partners include:
@regularguy
*actual tweet, names changed to protect identity
Capture+ Facts
Cleanse+ Facts
The boss agrees it’s a perfect solution and gives the go-ahead
The next month...