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TRANSCRIPT
The Economic Impact of EuroVelo
and Cycle Tourism:
an opportunity for Turkey
Jesus Freire, Project Officer EuroVelo
Bursa, 28th September 2016
Content
1. Introduction: ECF and EuroVelo
2. Economic impact of cycling tourism in
Europe
3. Development: what investments are
required?
4. EuroVelo coordination
5. Concluding remarks
European Cyclists’ Federation
(ECF)
• ECF is the umbrella
federation of national
and regional cycling
organisations.
• Founded in 1983.
• Nearly 80 Member
organisations in over
40 countries.
• Based in Brussels.
Our mission:
More people cycling, more often !
Objective for Europe:
Doubling the share of cycling to
15% modal share by 2020!
5
EuroVelo organisation – National
level
6
EuroVelo
Council
ECF Board
EuroVelo Management
Team
NECC/C
Project Partners
Project Partners
NECC/C
Project Partners
Project Partners
NECC/C
Project Partners
Project Partners
Project Partners
European Parliament study of
cycling tourism
• Brought together all
the existing
information
• Interesting case
studies
• Identified some new
aspects
European Parliament study of
cycling tourism
Key findings:
• 2.3 billion cycle tourism trips per year in Europe
• The total economic impact of cycling tourism in Europe is in excess of €44 billion per year
Vs
€44 billion €39.4 billion
9
Potential impact of EuroVelo
Once the network is complete (estimated to be 2020):
• It could account for 60 million cycle tourism trips
• Generating 7 billion Euro of direct revenue per year
Comparisons
Country Estimated economic impact (billion
€)
Germany 11.37
France 7.49
UK 2.83
Sweden 2.58
Netherlands 2.57
Finland 2.2
Italy 2.05
Poland 2.02
Hungary 1.9
Spain 1.6
National ExampleThe Value of Cycle Tourism (June 2013)
Estimated economic benefits (p.a.):• Health Benefits: £4 m
• Cycle-related events: £5.6 m
• Leisure cycle-related infrastructure: £1.5 m
• Expenditure of Leisure Cyclists: £106.2 - £228.2 m
Total economic contribution: £117.4 - £239.3 m
(Euros: 137.2 – 279.6 m)
Local Example
Great Western Greenway, Republic of Ireland
• Former railway line re-opened as a cycle path in 2011. Cost approx. €6 million
• 145,000 visitors in 2011
175,000 visitors in 2012
200,000 visitors expected in 2013
• Created 38 new jobs and helping to secure 56.
• New developments: gourmet trail, an adventure sports trail and a Greenway artists’ group.
• The value to the local economy is estimated at €7.2 million a year and rising.
What investments are required?
Cycling tourists need attractive, safe and
comfortable routes.
But what does that mean in practice?:
What investments are required?
The needs of cycle tourists
The needs of cycle tourists
The needs of cycle tourists
Complete and consistent signage
The needs of cycle tourists
Good connections with public transport
The needs of cycle tourists
Cycle friendly service schemes
Up-to-date, reliable and accessible information:
The needs of cycle tourists
EuroVelo organisation – National
level
22
EuroVelo
Council
ECF Board
EuroVelo Management
Team
NECC/C
Project Partners
Project Partners
NECC/C
Project Partners
Project Partners
NECC/C
Project Partners
Project Partners
Project Partners
What does a NECC do?
Mandatory tasks:
23
Route Coordination
Signposting Coordination
Communication
Reporting
What does a NECC do?
Optional tasks:
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Network for services
Public transport
connectionsMonitoring
EuroVelo organisation – National
level
25
EuroVelo
Council
ECF Board
EuroVelo Management
Team
NECC/C
Project Partners
Project Partners
NECC/C
Project Partners
Project Partners
NECC/C
Project Partners
Project Partners
Project Partners
EuroVelo National Coordination
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Europeanroutes
National routes
Regional routes
Local routes
Coordination of national routes and EuroVelo routes are in the same hands and cover the whole country
Ideal situation
Solutions for coordination
28
• National EuroVelo Coordinators (NEC) –
single organisation - temporary solution
• National EuroVelo Coordination Centers
(NECCs) - consortia - permanent
solution
Members of an NECC
29
• Public authorities (ministries, agencies etc.) responsible for transport, tourism, regional development
• Public transport companies
• Private enterprises (tour operators etc.)
• NGO`s
NECC: The Netherlands
30
NECC: Switzerland
31