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The Face Rock Creamery Story Greg Drobot President, Face Rock Creamery

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Page 1: The Face Rock Creamery Story - Oregon Dairy Industriesoregondairy.org/wp-content/uploads/2014/04/WedPM2.pdf• Long cheese making tradition • Founded by Irish Settlers • Close

The Face Rock Creamery Story

Greg DrobotPresident, Face Rock Creamery

Page 2: The Face Rock Creamery Story - Oregon Dairy Industriesoregondairy.org/wp-content/uploads/2014/04/WedPM2.pdf• Long cheese making tradition • Founded by Irish Settlers • Close

Face Rock Creamery

Page 3: The Face Rock Creamery Story - Oregon Dairy Industriesoregondairy.org/wp-content/uploads/2014/04/WedPM2.pdf• Long cheese making tradition • Founded by Irish Settlers • Close

Face Rock Creamery

Page 4: The Face Rock Creamery Story - Oregon Dairy Industriesoregondairy.org/wp-content/uploads/2014/04/WedPM2.pdf• Long cheese making tradition • Founded by Irish Settlers • Close

Face Rock Creamery

Page 5: The Face Rock Creamery Story - Oregon Dairy Industriesoregondairy.org/wp-content/uploads/2014/04/WedPM2.pdf• Long cheese making tradition • Founded by Irish Settlers • Close

Face Rock Creamery

Page 6: The Face Rock Creamery Story - Oregon Dairy Industriesoregondairy.org/wp-content/uploads/2014/04/WedPM2.pdf• Long cheese making tradition • Founded by Irish Settlers • Close

Face Rock Creamery

Page 7: The Face Rock Creamery Story - Oregon Dairy Industriesoregondairy.org/wp-content/uploads/2014/04/WedPM2.pdf• Long cheese making tradition • Founded by Irish Settlers • Close

Bandon Oregon

• Long cheese making tradition• Founded by Irish Settlers• Close proximity to Coquille Valley• Great Milk Supply• Location on US HWY 101• Tourist Hub• Beautiful Location• Famous Cheddar Cheese

Page 8: The Face Rock Creamery Story - Oregon Dairy Industriesoregondairy.org/wp-content/uploads/2014/04/WedPM2.pdf• Long cheese making tradition • Founded by Irish Settlers • Close

Reasons NOT

to Start a Business

• Bad Economy• Financing is Impossible• Competition• I knew nothing about the industry• Regulation• Dependent on Consumer behavior• Hard Work• WAS I CRAZY?...

Page 9: The Face Rock Creamery Story - Oregon Dairy Industriesoregondairy.org/wp-content/uploads/2014/04/WedPM2.pdf• Long cheese making tradition • Founded by Irish Settlers • Close

Mitigating Risk

• Surround yourself with a strong Team– Joe Sinko– Daniel Graham– City of Bandon– Port of Bandon– State of Oregon– Coos, Curry, Douglas Development Corp (CCD)– CRAFT3– Oregon Cheese Guild– BRAD SINKO

Page 10: The Face Rock Creamery Story - Oregon Dairy Industriesoregondairy.org/wp-content/uploads/2014/04/WedPM2.pdf• Long cheese making tradition • Founded by Irish Settlers • Close

Development Goals

• Production Facility• Land• MONEY• Simple, RIGHT?

• KEY: What parties will you work with to  achieve these goals, AND what do these  parties WANT!

Page 11: The Face Rock Creamery Story - Oregon Dairy Industriesoregondairy.org/wp-content/uploads/2014/04/WedPM2.pdf• Long cheese making tradition • Founded by Irish Settlers • Close

Alignment of Interests

• Face Rock Creamery– Looking to Start a business– Has money and time to invest

• Financial Partners– Looking to lend to rural businesses specifically in 

manufacturing– Has money to invest 

• City of Bandon– Looking to create jobs, increase tax base– Has land, access to cheap money, URBAN 

REDEVELOPMENT DISTRICT

Page 12: The Face Rock Creamery Story - Oregon Dairy Industriesoregondairy.org/wp-content/uploads/2014/04/WedPM2.pdf• Long cheese making tradition • Founded by Irish Settlers • Close

City of Bandon• Small rural population (aprox

3,500)

• Progressive and Innovative Mayor, City Council,  and City Manager

• Open Communication of goals• Formed a Public/Private partnership• Use of Urban Redevelopment Funds

– Land: Negotiation a 50 year ground lease– Infrastructure: City built out all infrastructure– Public Restroom: City paid for public restroom

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Financial Partners

• Traditional Banks were a dead‐end, No SBA• Discovered lenders who focused on rural 

development, manufacturing was a plus!– Coos, Curry, Douglas County Development Corp          

(2 loans)– Business Oregon (1 loan)– Port of Bandon (1 loan)– Craft3 (2 loans)

• Lenders achieved their lending goals!• Face Rock got its money!

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Financing

• 6 different loan (Construction, Equipment,  Working Capital)

• Required 30% equity investment (Min)• Interest rates vary 7‐9%• Term 30yr amort, due in 10 years w/balloon • Personal and business guarantees • Steep price, but it was all or nothing• GOAL: Refinance after 2 yrs of operation

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Construction

• 9,000sf Building (80% is production and storage)• Highlights:

– “see through”

production area– Second story seating/viewing area– Café– Ice Cream dipping area– Wine/beer bar– Large retail area for cheese and other specialty food 

items.

Page 16: The Face Rock Creamery Story - Oregon Dairy Industriesoregondairy.org/wp-content/uploads/2014/04/WedPM2.pdf• Long cheese making tradition • Founded by Irish Settlers • Close

Our Dairy: The Scolari

Family

• Have been milking in Coquille Valley since  early 1930’s

• Conventional heard, pasture raised• Holstein and Brown Swiss• Aprox

250 head

• Produced just over 2,000,000# milk in 2013• Ability to adjust milk components

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Creamery Pictures

Page 18: The Face Rock Creamery Story - Oregon Dairy Industriesoregondairy.org/wp-content/uploads/2014/04/WedPM2.pdf• Long cheese making tradition • Founded by Irish Settlers • Close

Creamery Pictures

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Creamery Pictures

Page 20: The Face Rock Creamery Story - Oregon Dairy Industriesoregondairy.org/wp-content/uploads/2014/04/WedPM2.pdf• Long cheese making tradition • Founded by Irish Settlers • Close

Creamery Pictures

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Creamery Pictures

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Creamery Pictures

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Opening: May 8th, 2013

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Opening: May 8th, 2013

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Opening: May 8th, 2013

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Accolades

• 2013 ACS First in Class Blue Ribbon    • 2013 Culture Magazine 101 Best Cheeses of 

the Year• 2013 League of Oregon Cities Award

Page 27: The Face Rock Creamery Story - Oregon Dairy Industriesoregondairy.org/wp-content/uploads/2014/04/WedPM2.pdf• Long cheese making tradition • Founded by Irish Settlers • Close

THANK YOU

• www.facerockcreamery.com• Our cheese can be found at:

– Fred Meyer– Market of Choice– New Seasons– Haggen’s– Zupan’s