The Fundamentals of Internal Communication

This one-day workshop will introduce you to the key concepts of effective internal communication. The session will share best practice, industry knowledge, as well as tried and tested tools and techniques which will enable you to design and deliver great internal communication.

The session has been designed to give you a thorough understanding of internal communication, from the basics through to strategic internal comms.

Course Programme

Within the course we will cover:

How to align your communication objectives with organisational objectives Developing content that connects Understanding your audience and designing content for them Planning your channel strategy; how to get your communication to the right people at

the right time, in the right way Evaluation: ensuring your communication has impact Communications planning tools and techniques

Benefits of attending

Develop your knowledge, skills and capability within internal communication Understand how you can add value with effective internal communication Develop your writing skills Understand what makes an effective communications plan Learn from best practice from across the globe Understand how to segment your messages to get noticed by different audiences and

stakeholders Demonstrate the impact your internal communication has

Who should attend Internal communication managers Heads of internal communication Internal communication business partners Internal communication executives HR managers HR business partners Employee engagement specialists Anyone with an interest in internal communication