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The Future of Wearables From Consumer to the Enterprise

Charles Reed Anderson Head of Mobility & Internet of Things, IDC Asia Pacific [email protected]

@CRASingapore @IDCAP

mailto:[email protected]



2

Basic Wearables Smart Wearables

3rd Party Apps?

Types of Wearables

Source: IDC Asia/Pacific Internet of Things Practice, 2015

© IDC Visit us at IDC.com and follow us on Twitter: @IDC 3

22.1 66.3 4.2

89.4

2014 2019In millions

Smart Wearable

Basic Wearable

Global Wearables Market Forecast

26.3m

155.7m

Source: IDC WW Wearables Tracker, Q1 2015


5.2 11.9 0.5

24.2

2014 2019In millions

Smart Wearable Basic Wearable

Asia’s Wearables Market Forecast

5.7m

36.1m

Source: IDC WW Wearables Tracker, Q4 2014


Drivers Behind Adoption

1 Price

2 Variety

3 Capabilities

4 Visibility Source: IDC Asia/Pacific Internet of Things Practice, 2015


Some Obstacles Remain


Privacy Concerns


Social Backlash


Perception


The Caring Company?


Enterprises will leverage wearables to… \

1

12

Retail Brands enter the IoT

market

13

Brands embed Heart Rate Monitors

Headphones Clothing Under-garments


14

Targeting the Recreational Athlete

Cycling Running

Golf Tennis


15

acquires

20m users

80m users

20m users

Digital Health & Fitness Community


16

Tag Heuer to launched a Smart Watch at BaselWorld …

It is more than just sports…

17 Yes, we even connect diapers

18

The Opportunities for Brands

OEM/ODM Partnerships

New Revenue Streams

The Platform Play



Enterprises will leverage wearables to…

2

Free services to drive consumer IoT adoption

Why Free?

1 New customer acquisition

2

3

4

Deliver personalized marketing

Monetize the data captured

Improve a business process Source: IDC Asia/Pacific Internet of Things Practice, 2015

22

Potential Free Models

Sports Retailer

Leverage the data captured to deliver personalized

marketing and upsell new products

Mobile Advertisers

Leverage the data captured to sell to 3rd parties

Health Insurance

Leverage the data captured to improve the business process and attract new customers




3

Employee Tracking

Lone worker protection

Job scheduling

Time monitoring


Health & Safety

“Alert” notifications

Movement tracking

Health diagnostics Source: IDC Asia/Pacific Internet of Things Practice, 2015


Security

User tracking

Emergency alerts

Social media integration


Practitioner Management

Location-tracking

Job assignments

Urgent notifications Source: IDC Asia/Pacific Internet of Things Practice, 2015

28

Japan Airlines using iBeacons to track gate staff location

Ground staff equipped with a smartwatch and job notifications sent to their watches

iBeacons also being leveraged heavily by American Airlines, easyJet, and Virgin Atlantic

Enterprise Smart Watch


Compliance



Corporate Wellness Initiatives

Employee retention

Healthy workers = Happy workers

Reduce insurance rates Source: IDC Asia/Pacific Internet of Things Practice, 2015

Industrial Training & Supervision Remote access to

experts

Increased safety

Reduced training & MRO costs



Surgery Performance

Training & supervision

Easy access to patient vitals

Expert advisory

Minimize malpractice risks Source: IDC Asia/Pacific Internet of Things Practice, 2015



4


Customer Experience

Create new business models

Enhance or improve existing models



Health Diagnostics Tracks blood

pressure, heart rate, hydration levels, sleep cycles and body movement

Accelerometer for body movement

Impedance sensor for glucose levels

Pressure sensor for heart rate and blood flow Source: IDC Asia/Pacific Internet of Things Practice, 2015

for wearables in the Enterprise?


Leveraging innovative technologies…


…to deliver industry-changing solutions

More Technology Enablement

39

Which platform? Provisioning &

support

Existing software vendors

ISVs for bespoke builds

Capture and analyze the data

Identify next actions

Data privacy Secure endpoint and

content

Integration Implementation Support

Mobile networks Wifi/small cells Etc.

Build Ecosystem Partnerships


40

Insurance Companies: “usage-based”

medical insurance

Band/Watch Manufacturer Sports Nutrition:

vitamins and supplements

Sports Retailer: equipment and

clothing

Mobile Advertisers: free service for

data

Hospitals: remote patient

diagnostics

Pharma Firms: trials or impact measurement

Band/Watch Solution Providers


41

Payments Maps

Games Apps Service Provider Consumers

Glass OEM

Enterprises

Equipment Manufacturers ISV’s SI’s

Glass Solution Providers



Charles Reed Anderson Head of Mobility & Internet of Things, IDC Asia Pacific

[email protected]

CRASingapore

sg.linkedin.com/in/charlesreedanderson

the future of wearables - semicon taiwan€¦ · the future of wearables from consumer to the...

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