Founded in 1982

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32 E. Buttonwood St Hazleton PA 18101

570.459.1010www.panoramapa.com

The

Hazleton Region’sMonthly Magazine

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Over 30 years serving the Greater Hazleton Region.

Our FREE Magazine gets into 14,500 LOCAL Households and Businesses.

With 4.3 Readers per Magazine, we have over 60,000 Readers Monthly.

Affordable Advertising Ratesfor Vast Exposure.

FactsPanorama Magazine

We speak to a broad cross-section of LOCAL Area Consumers.

Age range is from Young 20’s to Grandparents.

Our sweet-spot is 25 – 55 year olds mostly in the work-force.

Readers are also Homemakers, Independent Business People,

Retirees and others.

Virtually all Readers are SPENDING MONEY in our LOCAL area!

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AudiencePanorama Magazine’s

Best and only LOCAL Monthly Business Booster!

Long-Term Retention:

Magazines are kept for a minimum of 4 weeks in LOCAL Homes, also in Doctor’s Offices, Dental Waiting Rooms, Business Reception Areas, and many other commercial venues.

Countless Panorama Magazines are kept for far longer than 4 weeks! Our research has shown that magazines are held in Business and Professional Offices for many months after the month of publication. A significant amount of Homeowners also retain magazines for considerable periods so they can reference recipes and other articles of interest.

This provides our Advertisers with excellent ongoing promotional value.

Our Advertiser’s Index helps Advertisers get found!

We are the LOCAL go-to source for a myriad of Businesses and Professional Services.

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StrengthsPanorama Magazine’s

We advertise Special Seasonal Promotions

We feature a Small Business of the Month, every month!

HOT Glossy Advertising: Front Cover. BackPage. Calendar. Center-Spread

LOCAL Coupons. Bulletin Board.

This type of response is more than FOUR TIMES that of direct mail which is generally in the 1% range.

This is a 4.52% return for a fill-out mail in contest.

We feature both children and adult Contests.Significant is that when we get 650-750 responses to a Children’s Contest,

who is helping the children fill out the forms? For the most part it is YOUNG PARENTS. (Slide 3: Our sweet spot, 25 to 55 year old readers.)

of Panorama More Advantages

Contests: We provide exciting Contests most months of the year. We generally get over 650 written

responses to our contests!

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Panorama’s

Superb ContentLocal Calendar of Events

Dining & EntertainmentTech and other Trends

Outdoor RecreationNostalgic Articles

Health and FitnessLegal & Financing

Family FeaturesHome & Garden

AutomotiveBridal Issues

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However, the most recent back-copies are also available for

reference online.

All of this provides Panorama Advertisers with considerably

more advertising value, for no additional cost.

We have an online Flip-Edition which is easy to access.

Every month this is updated to

feature the latest Magazine.

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Panorama’sOnline Presence

Population: Over 600,000Readership: Over 60,000 Monthly

We talk to Approximately 10% of the Population in this 2,500 square mile area.

Panorama has over 250 Distribution Points.

These are the key areas covered with many others in-between.

Panorama’sService Area

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Hazleton

Berwick

Bloomsburg

Shenandoah

Mountain Top

White Haven

Freeland

McAdoo

Tamaqua

Mahanoy City

Pottsville

HometownLehighton

Jim Thorpe

Nesquenhoning

West HazletonWeatherly

Panorama

Key Demographic

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Results are shown in the Chart.We did a Survey of over 2,000 people in mid-2015.

62% were Women.38% were Men.

Panorama has over 60,000 Local Area Readers EACH MONTH!

18-24 25-34 35-44 45-54 55-64 65+Age

2%

12%18% 16%

10%

4%

2%6%

13%9%

5%3%

We have been in business for over 30 years because our Advertisers know that Panorama Works!

38%men

62%women

Most important was that 73% of the Respondents were Men and Women in the 25-54 Age Bracket. As shown on a previous slide, this is Panorama’s Sweet Spot of its Readers.

(Women make over 80% of all household buying decisions)

In a recent Survey by Two-Sides North America, the following statistics were uncovered.

64% of Magazine Readers pay more attention to advertisements in PRINTED MAGAZINES than Online Publications.

Readers Survey

PAPER vs ELECTRONIC

Readers Survey

When given a choice 81% said they prefer reading PRINT on PAPER.

Adverisements in PRINT are given78% MORE ATTENTION than their Online Equivalents.

Panorama Magazine is the LOW COST solution to get your Message to the Market!

Call us today for a no-obligation discussion of your Greater Hazleton Area advertising needs.

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Testimonials!

Panorama helps us connect to the Greater Hazleton population, which helps our business tremendously.

- Blakeslee Animal Clinic. Blakeslee.

We have been advertising in Panorama for more than 16 years. We absolutely love our results!

- Hazle Drugs, Hazleton.

Panorama is the BEST source of new business for us. We have tried many other

local advertising sources, and continue to find that Panorama keeps on coming

through time after time! - Fysical Therapy. Hazleton.

We have only been adverrtising in Panorama for about 9 months now. What incredible results for us! We are stuck like glue to this awesome magazine!

- Honest Abe’s Tax Services, Hazleton.

PanoramaTestimonials!

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