the martini family
DESCRIPTION
My recent presentation on The Martini Family for the Manhattan Cocktail Classic... doesn't mean that much without the script of course but the family Tree thing is nice.TRANSCRIPT
PRESENTS
THE MARTINI FAMILYOR C O C K T A I L R O YA LT Y A L L Y O U N E E D T O K N O W T O O R D E R , D R I N K A N D E N J O Y T H E K I N G O F C O C K TA I L S
WITH SPONSORED BY ANGUS WINCHESTER TANQUERAY
Five Aims for Today I want to remind or educate you of the Iconic status of the drink. Explain that the Martini is not just a drink but a Family of Drinks. Show how by only thinking of 7 different variables in a Martini then you can have 9216 variants Amuse you. By trying to give you some Michael Pollen style advice as to how to be good at drinking and ordering Martinis. Remind (or Convince) you that Tanqueray makes not just fabulous T&Ts but also Award Winning Dry Martinis
Why (or Who) Me? Global Ambassador for Tanqueray Gins A Bartender with over 2 decades of Experience A Gin Genius A Martini Maven
Rule # 1
Beware the drink that has the word Martini in its name
Why So Important? Authenticity and Credibility Imagery Celebrity Less a Recipe more a Ritual So easy to make (so easy to screw up) Personalised Tastes so damn good
Iconic Cocktail
Martini Symbolism The Martini is American The Martini is Urban The Martini is High Status The Martini is a Mans drink The Martini is Optimistic The Martini is Adult The Martini is Retro
Celebrity
Wit and Wisdom Dorothy Parker & Ogden Nash Dean Martini and Humphrey Bogart HL Mencken and Bernard De Voto Nikita Khrushchev Earnest Hemingway and Ian Fleming New Yorker Cartoons Anonymous
Dorothy Parker
I love a Martini two at the most at three I am under the table and at four I am under the host
Ogden Nash The Drink with Something in it
Dean Martin
after two Martinis dont drive dont even try to Putt
Humphrey Bogart
I should never have switched from Scotch to Martinis
H.L Mencken
The Only American Invention as Perfect at the Sonnet
Bernard De Voto
You can no more keep a martini in the refrigerator than you can keep a kiss there. The proper union of gin and vermouth is a great and sudden glory; it is one of the happiest marriages on earth and one of the shortest-lived. The fragile tie of ecstasy is broken in a few minutes, and thereafter there can be no remarriage
Nikita Khrushchev
Americas most lethal weapon. And slightly cold on the stomach
Earnest Hemingway
I had never tasted anything so cool and clean they made me feel civilized.''
Ian Fleming "A dry martini," Bond said. "One. In a deep champagne goblet." "Oui, monsieur." Just a moment, Three measures of Gordons, one of vodka, half a measure of Kina Lillet, Shake it very well until it's icecold, then add a large thin slice of lemon peel. Got it? "Certainly, monsieur." The barman seemed pleased with the idea. "Gosh, that's certainly a drink," said Leiter. Bond laughed. "When I'm...er...concentrating," he explained, "I never have more than one drink before dinner. But I do like that one to be large and very strong and very cold and very well-made. I hate small portions of anything, particularly when they taste bad. This drink's my own invention. I'm going to patent it when I can think of a good name."
Anonymous one is perfect, two is too many and three is not enough the Elixir of Quietude the cloak by which to jump the puddle between day and night
Rule #2
Read all you can before and (if alone) during Martini drinking.
Gadgets Galore Martini Measures Vermouth Spikes Martini Scales Martini Stones Martini Testers
Origins
Turf Club
Martinez
Marguerite
Turf Club
Martinez
Marguerite
Dry Martini
Sweet Martini
Perfect Martini
Turf Club
Martinez
Marguerite
Dry Martini Army
Sweet Martini Hanky Panky Lone Tree
Perfect Martini
Turf Club
Martinez
Marguerite
Dry Martini Army
Sweet Martini Hanky Panky Lone Tree
Perfect Martini
Cooperstown
Cardinale
Fourth Estate
Bronx
Turf Club
Martinez
Marguerite
Dry Martini Army
Sweet Martini Hanky Panky Lone Tree
Perfect Martini
Cooperstown
Cardinale
Fourth Estate
Bronx
The VeggiesGibson ASDM Gin Salad Buckeye
The DashesParisian Society Torpedo Allies
Extra Dry Martini
The Modifieds
The Oddities
Valencia Alaska
Squirrel Martini sandwich Kangaroo
Martyranny
Rule # 3
Be Precise and Be Particular about your drink
Gin Tanqueray is the benchmark London Dry Gin Tanqueray won the Ultimate Cocktail Challenge Martini Award in 2010 Tanqueray also has No. TEN that was invented for the Martini
Vermouth What type? What temperature? How Much?
Rule #4
Beware the bar that does not keep its vermouth in the Fridge
Bitters?
Dilution Ice type Preparation method The James Bond Question
Rule #5
Beware the shaker & love the Stirrer
Glassware
Rule #6
Size Mattersmoderation
as does
More Glasses
Garnishes The Charles Dickens Question Olive or Twist Olives Zesting or Perfuming?
Martini Bars Around the World
Rule #7
A Martini is always made with Gin and Vermouth
The Martini Shot