the power of a platform and why you need one
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http://influencefaculty.com/why-you-need-a-platform-for-professional-communication/TRANSCRIPT
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THE POWER OF A PLATFORM AND WHY YOU NEED ONE
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From best selling authors, musicians and actors, to physicians, CEO’s, division leaders, team members, and entrepreneurs… they all need a platform for professional communication.
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WITHOUT A PLATFORM• you have limited or zero
reach• you can’t influence
anyone• you can’t get to YES• you can’t get what you
need
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You could borrow someone else’s platform – that’s true, and that’s what most people do. But then you don’t have control. They have control.
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So, NOW is the time to develop your OWN platform.
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And developing your own platform has never been easier.
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• Your platform could be your blog or podcast
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It could simply be an email list combined
with a regular communication
to that list
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Two things to consider and act on• What’s it worth to you to have a platform?• What’s it worth to you to use that platform in
an emotionally engaging way?
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Whatever form it takes, now is the time to develop your platform. Not tomorrow, or next month, or next year. Think of your platform like life insurance. You can’t take it out after you’re dead.
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TO LEARN MORE, PLEASE VISIT
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