the rise of the commerce marketer
DESCRIPTION
The world is changing. Consumers are using mobile devices more than PCs. Social networks like Facebook and Twitter have risen from nothing to be some of the most common destinations on the Internet. Email is around you 24/7 -- wherever you are -- on your laptop, on your tablet and on your phone. In this world, the Commerce Marketer has risen to the challenge with the understanding that they need more sophisticated approaches and technologies to turn one-time buyers into lifetime customers. This keynote addresses these changes, how Bronto sees the commerce world evolving, and how we are preparing our customers to become true Commerce Marketers and secure their place as the key revenue drivers for their businesses.TRANSCRIPT
