the roi of enhancing your candidate experience
TRANSCRIPT
The ROI of Enhancing Your Candidate Experience
#CandEx@lever
Thursday May 5, 2016
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the chat box for questions
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Leela SrinivasanCMOLever
@leelasrin
Thanks for joining us!
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Our featured speaker
William Tincup, SPHR, SHRM, SCP
Tincup & Co.@williamtincup
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Agenda
• The Candidate Experience Awards• Let’s Go Grocery Shopping• Your Candidate Experience• The Two Rules Of Sales• Why FedEx Matters• Selling Internally• How Candidates Review Gigs• Parting Words• The Thing About ROI• Q&A
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The Candidate Experience Awards
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The Candidate Experience Awards
• Talent Boardwww.thetalentboard.org/cande-awards/
• Please Get To Know• Gerry Crispin || @GerryCrispin • Elaine Orler || @elaineorler• Ed Newman || @newmaed • Kevin W. Grossman || @KevinWGrossman
• Twitter Hashtag || #TheCandEs
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Let’s Go Grocery Shopping
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The Parking Lot
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Getting A Basket
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The Produce Department
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The Bakery
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Meat Market
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The Deli
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Milk & Eggs
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Pharmacy
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The Aisles In Between
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The Check Out
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Customer Service
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Unpacking Your Groceries At Home
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The Candidate Experience Awards
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Your Candidate Experience
• How Would You Rate Your Experience?• Would You Recommend To A Friend?• The New Candidate Experience
• Engaging All The Senses• Procession And Expectations• Consumable Communications • TOTAL Transparency
• Have You Applied To One Of Your Jobs?
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The Two Rules Of Sales
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The Two Rules of Sales
• Complete Honesty• I Want To Sell To You FOREVER
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Why FedEx Matters
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Why FedEx Matters
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Selling Internally
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Selling Internally
• Experience, Procession, Communications, Etc.• How Do We Treat Prospects?• How Do We Treat Customers?• How Do We Treat Employees?• How Do We Treat Partners?
• Why Wouldn't We Apply The Same Rigor To Our Candidate Experience.
• Before They Answer...
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How Candidates Review Gigs
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How Candidates Review Gigs
• They Google The Company• They Glassdoor The Company And CEO• Within LinkedIn They Reach Out To Former
Employees
• That's Before They Apply
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Parting Words
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Parting Words
• Let's Not Think Of This A "Nice To Have" Initiative.
• It's Simple, Candidates Expect Better Treatment Today. Especially Top Talent. If You Really Want To Attract Them, The Investment In The Experience Is The Minimum.
• To Dazzle Them Takes Much Much More.
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The Thing About ROI
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The Thing About ROI
• Are You Looking For A Number?• Are You Looking For A Magic Bullet?• Are You Looking For An Elixir That Solves All Of
Your Problems?
• Stop.
• Multi-variable / Fuzzy Math Ahead.
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Applying to a job doesn’t have to be painful
Now that I’m actively looking for work, I’ve had to fill out a lot of applications. I have a huge sigh of relief every time I see Lever. (5/4/16)
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3 things you can do in Lever to improve your candidate experience
1. Timing off for your candidate? Snooze them; add notes to pick up the conversation where you left off, at the right moment.
2. Set up an interview kit for each role so your interviewers look like they know what they’re doing.
3. Sync your email with one click so you can see and respond to candidate emails more quickly - from within Lever or your email account - and give the whole hiring team visibility. [email protected]
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Sign up for a demo at: www.lever.co and join over 900 amazing companies on Lever!
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Q&A
William Tincup, SPHR, SHRM SCPTincup & Co.
Email = [email protected] = 469-371-7050Twitter = @williamtincupInstagram = @williamtincupLinkedIn = linkedin.com/in/tincupFacebook = facebook.com/tincupSkype = williamtincup
Join us next week!
The Ultimate Case for Building a Diverse Team, and How to Do It
Wed May 11, 10:00 - 10:45 am PT
www.lever.co/recruiting-resources
Jeremy Johnson
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