the shoe of tomorrow

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THE SHOE OF TOMORROW Stephanie Solatan Andrea Cazares Maximillian Forsberg Sebastian Guerra-Martinez

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Post on 12-Apr-2017

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THE SHOE OF TOMORROW

Stephanie SolatanAndrea Cazares

Maximillian ForsbergSebastian Guerra-Martinez

INTRODUCING…

The Brubeck Huaraches!

WHY DAVE BRUBECK?o The Brubeck Contract will attract:

- “Brubeck” sounds like “Beckett”- Fashion-conscious teenagers

-Parents will buy them for their children-Atheletes

o Reasonable price and more affordable shoes than “Beckett” shoes

HOW ARE WE GOING TO PRODUCE IT? Authentically made in Mexico with unskilled

labor Manufacturer will export it to us Rubber from old tires will be used to make

the sole Faux leather

PRODUCTION AND CONSUMPTION 300,000 pairs Less durable than they normally would be

because of unskilled labor Exploit the “fad”