the state of women owned businesses

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©2014 Experian Information Solutions, Inc. All rights reserved. Experian and the marks used herein are service marks or registered trademarks ofExperian Information Solutions, Inc. Other product and company names mentioned herein are the trademarks of their respective owners.No part of this copyrighted work may be reproduced, modified, or distributed in any form or manner without the prior written permission of Experian. Experian Public.

The State of Women Owned Businesses

Dec 7th, 2014Dateline: Costa Mesa, CA

2©2014 Experian Information Solutions, Inc. All rights reserved.Experian Confidential

Commercial score and delinquency

0

1

2

3

4

5

6

7

8

9

32

33

34

35

36

37

38

National Male Female

DBT

IPV2

Mean Intelliscore Plus Score ("IPV2") and Days beyond terms ("DBT")

IPV2 Comb_DBT

3©2014 Experian Information Solutions, Inc. All rights reserved.Experian Confidential

0

5

10

15

20

25

30

$ 1,000 ‐ $14,999

$ 15,000 ‐$24999

$ 25,000 ‐$34999

$ 35,000 ‐$49999

$ 50,000 ‐$74999

$ 75,000 ‐$99999

$100,000 ‐$124,999

$125,000 ‐$149,999

$150,000 ‐$174,999

$175,000 ‐$199,999

$200,000 ‐$249,999

$250,000 +

% of sam

ple

Estimated Income

Estimated Personal Income (Individual)

Female Owned Businesses Male Owned Businesses

Personal Demographics

Female avg. = $84,600Male avg. = $91,500

4©2014 Experian Information Solutions, Inc. All rights reserved.Experian Confidential

Personal demographics

0

10

20

30

40

50

60

Unknown Yes

% of sam

ple

Home Business Indicator

Female busienss owners Male busienss owners

5©2014 Experian Information Solutions, Inc. All rights reserved.Experian Confidential

Personal demographics

0

10

20

30

40

50

60

70

80

90

Unknown Yes

%  of sam

ple

Home Owner Indicator

Female busienss owners Male busienss owners

6©2014 Experian Information Solutions, Inc. All rights reserved.Experian Confidential

Personal demographics

0

10

20

30

40

50

60

70

80

Married Single Unknown

% of sam

ple

Marital Status

Female busienss owners Male busienss owners

7©2014 Experian Information Solutions, Inc. All rights reserved.Experian Confidential

Commercial demographics

0.00

10.00

20.00

30.00

40.00

50.00

60.00

70.00

80.00

90.00

100.00

1‐4 5‐9 10‐19 20‐49 50‐99 100‐249 250‐499 500‐999 Over 1000

% of sam

ple

Employee Size

Employee Size

Female Owned Businesses Male Owned Businesses

8©2014 Experian Information Solutions, Inc. All rights reserved.Experian Confidential

Commercial demographics

0.00

10.00

20.00

30.00

40.00

50.00

60.00

70.00

80.00

90.00

100.00

% of sam

ple

Sales Size

Sales Size

Female Owned Businesses Male Owned Businesses

9©2014 Experian Information Solutions, Inc. All rights reserved.Experian Confidential

Commercial demographics: thickness of file

0

10

20

30

40

50

60

70

80

90

0 1‐5 6+

% of sam

ple

Total Number of Open Commercial Trades

Female Owned Businesses Male Owned Businesses

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Commercial demographics: shopping for commercial credit

0

10

20

30

40

50

60

70

80

90

100

0 1‐5 6+

% of sam

ple

Number of Inquires last 3 months

Female Owned Businesses Male Owned Businesses

11©2014 Experian Information Solutions, Inc. All rights reserved.Experian Confidential

Industry type: Top 10

0.00

1.00

2.00

3.00

4.00

5.00

6.00

7.00

GeneralContracting

BusinessServices

Real EstateAngents

Eating places Motion Pictureand Videotape dist

Misc. retailstores

Buildingcleaning andmaintenance

Managementconsulting

GeneralAutomotive

repair

Plumbing,Heating, andAir Cond.

% of sam

ple

Male Owned Busiensses

• Green bars appear in the Top 10 for males only.

• Red bars are those that are shared by both in the Top 10.

12©2014 Experian Information Solutions, Inc. All rights reserved.Experian Confidential

Industry type: Top 10

0.00

1.00

2.00

3.00

4.00

5.00

6.00

7.00

8.00

BusinessServices

Beauty Shops Misc. retailstores

Buildingcleaning and

maint

Misc. personalservices

Eating places Real EstateAngents

Child Day Care Gift, Novelty,and Souvenier

Managementconsulting

% of sam

ple

Female Owned Businesses

• Green bars appear in the Top 10 for females only.

• Red bars are those that are shared by both in the Top 10.

13©2014 Experian Information Solutions, Inc. All rights reserved.Experian Confidential

Consumer data

14©2014 Experian Information Solutions, Inc. All rights reserved.Experian Confidential

Business owners personal credit

0

5

10

15

20

25

300‐349 350‐399 400‐449 450‐499 500‐549 550‐599 600‐649 650‐699 700‐749 750‐799 800‐849

% of sam

ple

Score

Vantage Score V3

Female Owned Businesses Male Owned Businesses

Female avg. = 689Male avg. = 699

15©2014 Experian Information Solutions, Inc. All rights reserved.Experian Confidential

Business owners personal credit

0

5

10

15

20

25

30

35

40

45

50

0 1‐5 6‐9 10‐19 20‐29 30+

% of sam

ple

Number of Trades

Number of Open Trades

Female Owned Businesses Male Owned Businesses

Female avg. = 7.1Male avg. = 5.8

16©2014 Experian Information Solutions, Inc. All rights reserved.Experian Confidential

Business owners personal credit

0

5

10

15

20

25

% of sam

ple

Balance

Total Balance on Open and Closed Trades (includes mortgage)

Female Owned Businesses Male Owned Businesses

Female avg. = $122,000Male avg. = $151,000

17©2014 Experian Information Solutions, Inc. All rights reserved.Experian Confidential

Business owners personal credit

0

2

4

6

8

10

12

14

16

18

20

0 1‐5 6‐9 10‐19 20‐29 30‐39 40‐49 50‐59 60‐69 70‐79 80‐89 90‐99

% of sam

ple

Ratio

Total Balance balance to limit ratio on open trades  (includes mortgage)

Female Owned Businesses Male Owned Businesses

Female avg. = 34.9%Male avg. = 32.8%

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Business owners personal credit

0

2

4

6

8

10

12

14

16

18

20

22

24

% of sam

ple

Total payment  in $

Total monthly payment   (excludes mortgages)

Female Owned Businesses Male Owned Businesses

Female avg. = $1.200Male avg. = $1,500

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Business owners personal credit

051015202530354045505560657075

0 1‐5 6‐9 10‐19 20+

% of sam

ple

Total number of trades

Total number of 90+ days past due in the last 24 months                                (includes mortgages)

Female Owned Businesses Male Owned Businesses

Female avg. = 1.30Male avg. = 0.90

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