the stocklists - december 2011
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The UK's favourite magazine for the retail flooring industry.TRANSCRIPT
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StainGuard SaxonyCarpet protection - that’s guaranteed
NEW
Look for the ButterflyYour assurance of a quality carpet
Stocklistswith5 December 2011 FlooringNews
BRITAIN’S No. 1 FLOORCOVERING MAGAZINE FOR THE RETAIL AND CONTRACT MARKET
The
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Happy Christmas from the team at The Stocklistsand thanks to all our advertisers for their support and to our readersfor making us the best read retail flooring publication of 2011.
2 THE STOCKLISTS December 2011
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Published by Mayville Publishing Co Ltd219 West Ella Road, West Ella, Hull HU10 7SD
Tel: 01482 659396 Fax: 01482 659397 www.thestocklists.comSales Director: Diane Martin. [email protected]
Publication Director: David Spragg. Founded by Roy Spragg in 1973.
AdvertisersFlooringNews starts on page 33
Adhesives 4
Buying Groups 8-9
Carpet Company Directory 14-15
Carpet trouble-shooter 12-13
Carpet Types 5
Underlay 10
Wholesaler Distribution Directory 16-18
Wool Fibre Page 11
Woolsafe: the carpet care guide 6-7
ISSN 2046-7338 © Mayville Publishing Co. Ltd. 2011 Issue: 441Every care is taken in compiling this magazine, but the proprietors assume no responsibility in the effects arising therefrom.
FlooringFactsheets
StocklistsThe
FIRST FOR FLOORING NEWS AND DATA 5 DECEMBER 2011
UK manufactured Carpet Cutting Machines
WWW.CARPETCUTTINGMACHINES.CO.UK
Classified advertising........................................ page 59
� carpets/rugs/tiles woods/laminates/smooths
� accessories/services/organisations � fibres � underlay
� wholesalers/distributors � adhesives
Shiny new stuff for stone3M announces protection innovationpages 38
In an independent survey which asked 450 retailers this year which of the ninetrade titles they actually read, our magazine came top of the pile.
Thank you!
To the manor re-bornUlster quality seen on TVpage 34
adore arrivesEagerly awaited roll-out to
transform LVT page 39
2012 prospects surveyLet us know how next year is
looking for your business page 57
MachinationsDennis Flower looks at some tools of the trade page 56
Monthly ‘Stocklisters’ shown in BOLD
Index Page Contact Price No No List Date
� ADAM..................................................................46 01562 829966 —
� ADORE................................................................39 01675 433075 —
� AFS ...................................................................19 020 8805 8620 July 2011
� ALTERNATIVE FLOORING...........................47 01264 335111 —
� ASSOCIATED WEAVERS ...............................FC 01422 431100 —
� BALTA..................................................................48 +32 55 335252 —
� BONDWORTH ..................................20,49 01562 745000 June 2011
�BRITISH�WOOL .......................................54 01274 688 666 —
� BROCKWAY�CARPETS�LTD. .........21 01562 828200 Mar 2010
� BRM........................................................................9 01892 519400 —
�CARPENTER .............................................BC 01457 861141 —
� COLUMBIA�FLOORING .....................22 0208 443 3322 —
� CORMAR............................................................50 01204 881234 —
� CROWN .............................................................51 0800 077 3301 —
� CYBERGOLD UK ............................................41 01494 761814 —
� EDEL�TELENZO .......................................23 01422 374417 —
� F.BALL ....................................................4 01538 361633 —
� FITA......................................................................55 01159 506836 —
� FLOORWISE ...............................................18 01509 673974 —
� FURLONG�FLOORING .................24,25 01772 696787 Nov 2010
� HECKMONDWIKE..........................................52 01924 406161 —
� INTERFLOOR ...................................................35 01706 213131 —
� INTERIORS UK.................................................41 — —
� J2 FLOORING..............................................37,43 01704 536421 —
� MASTER�WEAVERS�new monthly page....26 01562 754382 —
� MERRYFIELD GROUP .......................................3 01422 373799 —
� MOHAWK ...................................................27 01480 479830 —
� NICF.................................................................44 0115 958 3077 —
� RACKHAMS................................................28 020 85319225 —
� REFLEX DATA SYSTEMS ................................55 01482 881152 —
� SOLENT�WHOLESALE�CARPET .......29 01243 774623 Nov/Dec 2011
� STS�FLOORING�DISTRIBUTORS........30 0845 341000 July 2011
� TAT CARPET ......................................................._ — —
� T�&�E�DISPLAY�GROUP� ....................37 0121 585 7600 —
� WESTON�HAMMER� .............................31 0845 644 9090 —
� VORWERK .........................................................53 0870 0104484 —
2011
Clever click for planksBalterio invents new lock
for laminates page 33
Carpet showcase 2011Our ‘hotshots’ review the bestcarpet roomsets of the year
page 45-53
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4 THE STOCKLISTS December 2011
Adhesives
Flooring Factsheet
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5THE STOCKLISTS December 2011
TUFTED
With advances in manufacturing technology, 95% of all carpet
produced today is tufted. It takes about an hour to make a roll of
carpet that might take eight hours to weave. To make tufted carpet,
hundreds of yarn-threaded needles are pushed through the primary
backing fabric to form loops or tufts, which may be left as is or cut. A
heavy adhesive coating is applied to hold the tufts in place and a
secondary backing is usually glued on for strength and stability. A wide
variety of styles and textures can then be created using various
techniques.
LOOP PILE
Berber • Berber carpets look like and are named after a handmade,
bulky wool carpet made by the Berber tribes of North Africa and Asia.
The loops are made from thick or bulky yarns of wool, nylon,
polypropylene or a blend of these fibres to give a cushioned effect
underfoot. These carpets are available in an assortment of colours and
may be flecked and can be either level loop or multilevel loop.
Level�loop • When all the loops are of the same height, a highly
flexible and durable carpet is created which has a natural, casual
appearance even when (commonly) it is made from synthetic fibres.
The tight loop texture tends to hide marks so it’s a good blend
between luxury and practicality.
Multi-level�loop • The loops vary to two or sometimes three
loop heights to create informal, random textures which are very
forgiving for marks and stains and therefore very suitable for high
traffic areas and busy family rooms.
CUT PILE
Freize • Frieze (pronounced free-say) carpets are similar to saxony,
but the yarns are more tightly twisted and should always be heat set.
They have a dense, low pile surface which creates a coarse, pebbly
texture. Frieze carpets are very durable and hide footprints, dust and
dirt, which makes them suitable for heavy traffic areas.
Saxony • Saxony textures are made of twisted yarns, which should
be heat set. The tips remain very distinct, rather than blending together
to form a very elegant finish. Saxony textures show footprints and
vacuum marks so are suitable for more occasional rooms in the home.
More textured variations improve the practicality of saxonies.
Twist • The popular twist carpet is the cut-pile standard. The yarn is
tightly twisted and often heatset to retain this feature and the result is
a versatile, textured finish that is ideal for plain colours.
Velvet • Velvet textures (sometimes called ‘velour’ or ‘plush’) all have
a level surface pile of approx 5mm to 10mm height, which is then
sheared to give a smooth finish. With very little twist in the yarn, the
WOVEN
Woven carpet may be in a tiny minority of today’s production but
still produces some of the finest carpets which are used for
prestigious installations.
Axminster • The pile of the carpet is inserted into the backing
as it is woven and cut to length, creating U-shaped tufts to give a
velvety surface. The process locks in the fibre to create a carpet of
high durability and performance retention as well as a luxury feel.
The process allows for intricate designs and colours to be used –
although modern trends mean that the traditional patterned
axminster has given way to current fashion trends for plain carpets.
Wilton • Wilton woven carpets are produced in a similar way to
axminsters – the principal difference being that a continuous fibre
is woven all the way through. The carpet can be sheared to create
a range of cut and loop textured effects. The result is a high quality
carpet of unrivalled durability.
Flat�weave • Manufactured in the same way as wilton, flat
weave is a loop pile which allows the yarn to be woven across a
wider area to created a flatter, more textured effect.
ends blend together which then further enhances the overall finish.
These carpets tend to ‘shade’ with heavy use. Footprints show easily
and the colour looks different from place to place because fibres
lying in different directions reflect the light differently. A luxury for
occasional rooms.
CUT AND LOOP
When some of the pile is cut and other left as loop, a variety of
surface textures and patterns can be created (in a variety of
colours). The multi-level surface is excellent for hiding footprints and
stains so cut and loop is good for high traffic areas and general
purpose rooms in the home.
Shag�pile • Shag pile has varied in popularity. The pile is up to
50mm long and the texture is casual and loose but the surface
flattens easily and lacks durability.
BONDED
Bonded carpets (sometimes called ‘fibre-bonded’ or ‘fusion bonded’)
are created by firing fibres into an adhesive material – the fibres are
not stitched into the backing in any way. The technique is principally
used for commercial carpet tiles.
Tip Sheared Level Loop
Random Sheared Multi-Level Loop
V
Velvet/Plush Frieze
Twist Berber
S
Saxony Sha
Shag
Flooring factsheet
Carpet�types
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6 THE STOCKLISTS December 2011
Flooring factsheetCarpet�care�guide�from�WOOLSAFE�
Entrance or walk-off matsThe use of entrance mats at all outside entrances to
the house is highly recommended, as they will
significantly reduce the rate at which the carpet will
soil. They should be of adequate size to allow street
dirt to be removed from shoe soles and must be
cleaned regularly themselves.
Regular MaintenanceRegular cleaning will extend the life of a carpet and
maintain its appearance. Vacuum clean regularly and
thoroughly, which removes gritty dirt that can
damage the fibres.
Deal�with�spillages�as�soon�as�possible,
preferably the moment they occur.
Beware of products claiming to be safe on all fibres,
including wool. It might be true, but if it does not have
the WOOLSAFE Mark, it is not endorsed by most carpet
manufacturers!
Never use any detergents such as dishwashing
liquids, soaps or other cleaners recommended for
general household use. Although they may clean the
carpet satisfactorily they will almost certainly cause
problems such as rapid re-soiling, colour bleeding or
other damage to the pile or backing of the carpet.
Use�only�WOOLSAFE approved�products
WOOLSAFE-approved carpet
care products have been
independently and
scientifically tested and are
safe and effective for
cleaning and maintaining all
types of carpets and rugs.
Housekeeping Tips for Carpets and Rugs
Services for RetailersCustomer�carpet�care�HELPLINE�
If you have trouble dealing with customer queries
like “How do I get red wine stains out of my carpet?”
Just give them our HELPLINE�
01943�850�817 and we’ll give them the correct
advice. Simple.
Certified�Operator�Network
For experienced, specialist wool carpet cleaners
you can trust visit: www.woolsafe.org/find/a-
registered-carpet-cleaner.
WOOLSAFE Registered�Inspectors
Solve disputes with customers with our
independent carpet complaint Investigators. Just
visit: www.woolsafe.org/find/a-registered-carpet-
inspector and call your nearest inspector.
WOOLSAFE Approved�Products
Have confidence in the cleaning product you
recommend, use the WOOLSAFE Approved
Products Directory it contains only safe and
effective carpet cleaning products. For spot
removers visit: www.woolsafe.org/spotremovers
Carpet�Care�Leaflets
We offer to help you develop custom carpet care
literature and we also offer generic carpet care
leaflets designed to be given away with each cut of
carpet. Correct�carpet�maintenance
should�start�from�day�one.
Web�pages�and�Links�
We offer to help you develop custom carpet care
pages for your website or you can link to our
website’s carpet care pages for up-to-date and
accurate advice.
Contact us by email, telephone or post to:
The WOOLSAFE Organisation
49 Boroughgate, Otley, LS29 8NR
Tel: 01943 850817
E-mail: [email protected] or visit
www.woolsafe.org
The�WOOLSAFE Organisation�–
promoting�quality�carpet�and�rug�care
since�1991.WOOLSAFE The Retailer's single source solutionfor carpet care advice and services.
Periodic CleaningWhen the carpet or rug reaches a stage where it
could do with a really good clean, you can either do
the job yourself, or you can call in a specialist carpet
cleaning company.
If you are considering cleaning the carpet or rug
yourself make sure to use�only�WOOLSAFE
approved�products. Look for the WOOLSAFE
Mark on the bottle or package.
It�is�best�to�engage�the
services�of�a�professional
carpet�&�upholstery
cleaning�company.To get a
really expert job done entrust the
work to a WOOLSAFE accredited
carpet cleaning company.
These companies are fully trained, have been in
business for a considerable length of time, are
members of one or more recognised professional
trade associations related to the cleaning industry
and have a reputation for top quality service. And
they use�only�WOOLSAFE-approved
cleaning�agents on your wool carpets and rugs!
If you have a problem with a carpet or rugthat requires an independent inspector, a network of
carpet complaint investigators, trained and registered
by The WOOLSAFE Organisation is available
throughout the UK and Ireland.
WOOLSAFE Registered�Inspectors
have extensive experience in
investigating the causes for carpet
complaints based on their practical
involvement with carpets and rugs
over many years.
They are fully qualified to
investigate carpet and rug complaints on-site on
behalf of carpet manufacturers, retailers, cleaning
companies and carpet owners. They can carry out or
commission tests where required, and will provide
comprehensive reports.
To contact an inspector in your area call
01943 462127, email: [email protected], or
visit: www.woolsafe.org / Private Householder /
Registered Inspectors
The Green WOOLSAFE
Mark identifies those
products that not�only
are�the�most
suitable�for wool and
other quality carpets, but
also�have�the�right
environmental
characteristics.
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7THE STOCKLISTS December 2011
maintenance • cleaning • spot removal • protection • inspection
The Clean Carpet you Expect... the Service you Deserve
www.servicemasterclean.co.uk
Environmentally Aware forSuperior Carpet Carewww.envirodri.com
Vacuum Cleaners - the Choice of Cleaning Professionals
www.sebo.co.uk
British Wool makes a BetterCarpet... Naturally
www.britishwool.org.uk
This information is provided with thesupport of WOOLSAFE members for thebenefit of all carpet retailers and fitters.
General Rules for Spot Removal• Soak up liquids with white kitchen roll, tissues, toilet
roll or clean cloth
• Scoop up or scrape off solids
• Try to identify unknown spots prior to treatment –
if unsure, use solvent first
• Always work from the edge of the spot inwards
• BLOT,�do�NOT�rub
• Use small quantities of spot remover at a time,
applied to a cloth, NOT directly to the spot; work
into the spot with a small, soft brush or sponge
• Take care with applying solvents to bitumen-backed
carpet tiles
• When using solvents always ensure there is plenty
of fresh air ventilation
• Always thoroughly rinse out water-based spotters
with clean water
• Dry the spot, if possible, with a hair dryer
Treatments1. Blot with white kitchen roll or paper tissues
2. Vacuum clean
3. Cold water
4. Warm water
5. WOOLSAFE-approved carpet shampoo solution
(diluted)
6. WOOLSAFE-approved spot remover for
water-based stains
7. WOOLSAFE-approved spot remover for
greasy/oily stains
8. Absorbent paper or paper tissue and hot iron
9. Chewing gum remover (solvent or freeze type)
10. Nail varnish remover or acetone
11. White spirit or turpentine substitute
12. Surgical spirit (ethyl alcohol or ethanol)
13. Rub with a coin
14. Rub gently with coarse sand paper
15. WOOLSAFE-approved�disinfectant�or�
deodorizer
16. Rust�remover
17. Carpet�re-colouring�kit
(Treatments used by professional carpet cleaners)
Easy SpotsSpot or stain Try 1st Try 2nd Try 3rd
Blood 5 6 3
Burn/scorch marks 13 14
Butter 7 5
Candle wax 8 7
Chewing gum 9
Chocolate/cocoa 5 7 6
Cola 3 5 6
Cream 7 5
Egg 5 6
Floor wax 7 5
Fruit juice 3 5
Gravy and sauces 5 6
Herbal tea 3 6
Metal polish 5
Mustard 5 6
Oil and grease 7 5
Paint (emulsion) 3 5
Shoe polish 7 5
Tea 3 5 6
More Difficult SpotsSpot or stain Try 1st Try 2nd Try 3rd
Artificially coloured drinks 3 6
Bleach 3 17
C/heating radiator fluid 5 6 16
Coffee 4 6
Felt-tip pen 7 or 11 12 5
Furniture polish 7 5
Glue/adhesive (plastic base)10 11
Ink (fountain) 3 6 5
Ink (ballpoint pen) 12
Lipstick 7
Milk 4 5 15
Nail varnish 10
Paint (oil) 11
Rust 16
Soot 2 6 5
Tar (asphalt) 7
Urine (fresh stain) 3 5 15
Urine (old stain) 6 15
Vomit 5 6 15
Red wine 1 6
These may require repeated attempts with stronger
spot removers. Some stains you may find impossible
to remove completely in which case the assistance of
a professional carpet cleaner is required.
Life inspired cleaning innovationswww.bissell.com
WOOLSAFE ApprovedCarpet Cleaning Products
www.prochem.co.uk
Home of the Legendary CleaningProduct - Carpet Power
www.ozkleen.co.uk
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THE STOCKLISTS December 2011
Flooring factsheet
How�to�decide�whether�to�join�a�buying
group�–�and�which�one…
• Evaluate all buying groups as they all work differently
• Talk to the main marketing contact and/or a member
of the committee
• Get a list of members and call up two or three for a
‘real-world’ view
• Establish your territorial exclusivity – where’s the next
nearest member of each buying group
• Ensure you understand the financial arrangements, any
fees that would relate to your membership, how the
bills are paid and whether your fees are refundable if
it doesn’t work out. Ask the buying group for a
consultation to estimate your potential savings
• Review all the extra benefits and services to see what
you would actually use
• Check out the product ranges offered including the
own-label options and the UK/European mix
• Ensure you understand any rules that may limit your
flexibility to run your business the way you want
Why join?Buying groups have been a highly successful feature of
the floor retailing scene in the last decade or so, giving
independents the extra edge they need to compete
effectively with the retail park chains.
More than 1000 retailers are now members of one of
the several buying groups which operate in our sector
and the numbers are slowly, but steadily growing.
While the benefits of bulk buying power are self-evident,
the resistance to the buying group concept among non-
members appears to be centred on fears of
surrendering some control to a committee – and most
particularly compromising long-established relationships
and negotiated terms with current suppliers.
The bottom line is the bottom line. A retailer selling
across a broad range of products is likely to improve
margins within a buying group – but you don’t need a
leap of faith to join up. Ask the buying groups for answers...
Buying�Groups
Pick the right one
www.smg-group.co.ukContact: David LewisTel: 0118 932 3832
www.greendalecarpets.co.ukContact: Rob Harding
Tel: 01432 852000Fax: 01432 852005
Associated Carpet Groupwww.smartercarpets.co.ukContact: Richard Moore
Tel: 01942 [email protected]
Key benefitsIncrease�margins
• Group purchases to get beneficial rates
• Rebates
• Exclusive higher-margin products
• Special promotions
One of the key reasons to join a buying group is tobenefit from the discounts they negotiate as a bulkbuyer from manufacturers. The way discounts andrebates are passed on to members varies betweengroups so make sure it’s absolutely clear how this will bedone. You’ll need to work out how this compares withdiscounts you have already negotiated locally withpreferred suppliers.
Increase�sales
• ‘Best of both worlds’ proposition
• Wider ranges and exclusive products
• POS, displays and merchandising support
Your customers will like the proposition that you areindependent but with the buying power of a group –this gives them (and you) the ‘best of both worlds’ withpersonal service and competitive pricing. Most groupswill also offer you ‘own label’ ranges and support withpoint-of-sale, merchandising and displays. Centralstockholding may also be on offer.
Access�professional�services
• Business services
• Financial services
• IT and internet support
•Training and workshops
• Professional bodies
Some buying groups offer an excellent range of otherservices which may be valuable to your business.Financial services include invoice factoring, credit, loansand insurance. Some of the more sophisticated groupsoffering marketing packages, software systems to helpyou run your business operations and customisedwebsites ready to use. Relationships with professionaland training organisations can also offer discounts.
Network�with�other�independents
• Members-only exhibitions with preferredmanufacturers
• Regular meetings
• Regional workshops
• Supplier presentations
• Helpline
A lot of retailers enjoy the buying group environment ofbeing independent but not alone out there on the HighStreet. Groups hold regular meetings and some havetheir own trade shows, regional meetings andworkshops to help you develop your business. Thenetwork gives you someone to call when you needadvice on, for example, an unusual installation, a technicalconsumer complaint, legal issue or business dilemma.
Metro Groupwww.carpet1st.co.uk
Contact: David KippingTel: 01204 393539
www.beautifulflooring.co.ukContact: Paul PhillipsTel: 01892 [email protected]
www.flooringone.co.ukContact: Glenn Harding
Tel: 0121 683 [email protected]
8
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9THE STOCKLISTS December 2011
Bond Retail Marketing, not just a buying group...
Profile
"a varied menu of services to choose from..."Although a negotiating and buyingfunction is a major part of it's business,BRM offers it's retailers a varied menu ofservices to choose from...• Department design and installation• Range planning and maintenance• GP% return and business planning• Retailers own brand design and ranges• Group collective rebates no individual targets
Small is beautiful...BRM retailers are given geographical protection and as such the numberof retailers is carefully monitored to enable the BRM team to give a highlevel of service."Valued asset...""We have worked with BRM for over eight years and have always foundthem to be the most valued asset to the success of our carpet and flooring business." Robert Bianchi Director - Arighi Bianchi. Macclesfield
For the full story please contactPaul Phillips Managing Director Tel. 01892 519400 E-mail [email protected] Harris Operations Director Tel. 07403 442229 E-mail [email protected]
David Mollison, Sunniva Royal Tunbridge Wells"We have had great success with theBEAUTIFUL FLOORING CrucialTrading offer featured in the LIVINGETC magazine with several customerstravelling a fair distance to buy from usbecause of the offer.."
"We also had a customer from Switzerlandwho found us through BEAUTIFULFLOORING he could not find what hewanted locally, so searched the internet,first order fitted, more to follow."
Simon Goff - Heals, London W1"A customer searching on-line for a local retailer found BEAUTIFULFLOORING and visited the Heals carpet department. We measured a 6 storeygeorgian house in W1 and secured the order worth over £10,000."
David Millard - Millers Flooring, Glasgow & Edinburgh"Large Company in Glasgow city centre - 4 small offices. Customer had ordered asample from BEAUTIFUL FLOORING and had not left the comfort of their ownoffice, had it measured and fitted within 7 days, and we had the balance paidbefore we went to fit."
"Another customer in Fellingham, Stirling was looking to order carpet on line andarrange fitting locally, found BEAUTIFUL FLOORING and contacted the storeand we arranged everything for her as it was a difficult fit."
"Orders we would never have seen had it not been for www.beautifulflooring.co.uk"
www.beautifulflooring.co.uk
Promotional activity
Not standing still...Web based trading, advertising andproduct searches are vital to amodern retail industry. BRMcreated www.beautifulflooring.co.ukfor its retailers to put them fimly onthe map. Each retailer has its ownon-line store within the main sitemaking www.beautifulflooring.co.uka unique visual opportunity.
"Free marketing tool..."Comment... Simon Manley-Michael JohnFlooring Leicester...
" We Know that BEAUTIFULFLOORING is definitely workingfor us, we all benefit from this freemarketing tool and the exclusivepromotional activity, such as theVictoria promotion featured in theOctober edition of HOUSEBEAUTIFUL magazine."
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10 THE STOCKLISTS December 2011
Flooring factsheet
Good�underlay�will...
• Improve underfoot comfort
• Increase appearance retention, reducing flattening
• Absorb the pressure of foot traffic and reduce wear
• Improve thermal insulation and warmth
• Increase sound insulation
• Smooth out sub-floor imperfections
• Last the lifetime of the carpet
Poor�or�old�underlay�will...
• Feel hard and unwelcoming
• Reduce carpet life
• Cause wrinkling and premature wear spots
• Cause carpet fibres to break down more quickly
• Not meet British Standards
How�thick?�
A maximum of 12mm is recommended (working with
gripper will be difficult thereafter) but rooms with heavy
traffic will need a thinner, denser pad. The combination
of thickness and density is all important as a thick
underlay with low density may not perform well.
Typically, the thicker the underlay, the better quality it will
need to be – 11mm is often used for luxury installations
with 9mm and 7mm the common domestic thickness.
In a tight market for margins, underlay for carpet and
laminate flooring offers retailers one of the best
opportunities to add value to every sale – with good
profitability, trade-up potential once benefits are
understood and high satisfaction levels with customers.
But 50% of carpet is still sold without new underlay!
Retailers should create an assumption that new
underlay is always required, the only decision is which
type. It’s also a good target-setter for sales staff.
Setting up in-store demonstrations so customers can
walk on samples with different grades of underlay and
feel the difference has shown excellent results – some
manufacturers offer point-of-sale units.
Underlay
Sponge�rubber
The market’s most popular underlay is available in flat orwaffle patterns in a wide range of weights for differentapplications. It performs well for comfort and has adurable spring retention.
PU�(polyurethane)�foam
PU foam is a relative newcomer to the market, typicallymade from recycled foam offcuts. The foam providesexcellent comfort and performance levels with lots ofthickness options – and its light weight helps handling. The product can be re-cycled again after use.
Crumb�rubber
Flat and dense, crumb rubber is good for heavy footfall - offering maximum protection but a little less comfort(and very good over stair nosings).
Laminate�underlay
There’s still an opportunity to sell underlay with laminateflooring, improving the acoustic performance of the floorand helping the boards float above any imperfections inthe sub-surface.
Combination
A rubber crumb base with a felt top layer offers a goodcombination of protection, durability and comfort. It alsoallows carpet with seaming to bed into the top felt.
Underfloor�heating�underlay
Always ask if there is underfloor heating. Most manufacturersoffer specialised products. Underlay and carpet with acombined tog rating up to 2.5 can be used – which meansthe underlay would normally have a tog rating of 1.0.
Felt
This traditional (but environmentally friendly) underlay ismade from recycled fibres – wool, jute and synthetic – tocreate a firm, dense pad with excellent thermal insulation.Still a very popular choice among contractors whenstretch fitting woven carpets.
Pre-tackified�underlay
A self-adhesive single stick underlay in both needlefeltand PU. A removable system for heavy use whencomfort is desired.
Benefits
www.underlay.com
www.numa-online.co.uk
www.interfloor.com
www.interfloor.com
Specialists in pre-tacked underlays,soft fibre boards & Roberts Tools.
www.estillon.co.uk
www.carpenter.limited.uk
www.floorwise.co.uk
Types
Sponge rubber Crumb
Combination PU foam
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11THE STOCKLISTS December 2011
THE�BEST�CARPET�WOOL
Wool carpets have a historic reputation for quality because as afibre it is known to withstand pressure and have excellentappearance retention properties. The best wool for carpetproduction is ‘strong’ wool and this is grown on sheep breeds foundin Britain and New Zealand. Most carpets will contain both BritishWool and New Zealand Wool because British Wool is more bulkyand resilient and offers texture and unique heathery shades tocarpet, whilst New Zealand wool is softer and whiter andparticularly good for plain, lighter shaded ranges. Combining the twowithin a blend for carpet yarn gives manufacturers the perfectqualities for carpet.
100%�wool�or�80/20�–�80/10/10�wool�richWool has yet to be matched by any man-made fibre; it has superiorstrength and does not need other fibres to improve itsperformance. However manufacturers choose to use synthetic fibreswithin the yarn blend for a number of reasons. These include fibreflexibility, dyeing, heat setting, stain resistance, durability and cost.These wool rich compositions offer industry standard carpets whichwill perform well in the home.
Flooring factsheetWool�fibre
THE�BENEFITS�OF�WOOL�CARPET
PracticalStrong and Resilient – Wool carpet will provide superior performanceover many years as it can offer unique resilience and long lastingdurability. The natural crimp of wool offers valuable ‘bounce-back’ so thatpile compression is resisted and the effects of tracking and shading arereduced – maintaining good appearance over many years.
Easy care – Wool is a natural fibre that has an inbuilt resistance to soilingdue to its natural oils and its outer surface of microscopic scales and as aresult additional anti-soil treatments are not necessary. Simply vacuumingthe carpet will keep it looking good and whilst wool initially repels spills,prompt and complete blotting with white paper towels or an absorbentcloth is advised and will address many household spillages.
ComfortSoft and Warm – Wool carpet adds luxurious underfoot comfort andwarmth to the home and acts as an insulator improving heat retentionand energy efficiency.
Peace and Quiet – Wool carpet absorbs sound and cushions the homeagainst echo and room to room noise transfer.
SafetyFire Retardant – Wool is naturally fire resistant, has a slow ignition rateand tests show that it is self extinguishing within seconds. It meets manysafety regulations without additional treatments and is favoured incontract locations for this reason.
Fall Friendly – Carpet cushions and so provides a softer floor whichprotects against serious injury in falls by the very young or the elderly.
Internal�EnvironmentIndoor Environment – As a natural ‘smart’ fibre with a complex physicaland chemical structure, wool helps to create a balanced atmosphere inthe home. It breathes and absorbs humidity in the air, releasing it whenthe atmosphere becomes dry and helps improve air quality by absorbingairborne toxins in indoor air.
Anti–allergy – The minute scales on the fibre’s surface will hold fine dustuntil vacuumed which helps to reduce floating particulate in theatmosphere. Wool does not give off harmful emissions or promote thegrowth of bacteria and wool is not a food source for dust mites.
Eco/Environmental�Natural and Sustainable – Grown on sheep, which graze freely, wool isboth 100% natural and fully sustainable. As shearing is a necessary part ofanimal husbandry this means that every year there is a fresh supply ofwool available for the carpet manufacturing industry.
Energy Efficient – Wool is energy efficient in the home and also in carpetproduction.
Biodegradable – Wool fibre is biodegradable in soil and will producenitrogen, sulphur, carbon dioxide and water which are all plant nutrients.
Environmentally Assessed – Wool is an environmentally responsible fibrethat has been measured in terms of its ecological impact. A Life CycleAnalysis study carried out by Leeds University to ISO 14040 standard forBritish Wool concludes that it compares favourably when measuredagainst man-made fibres.
SAFE EASY-CAREDURABLE COMFORT
British�WoolThe�Planet�Friendly�Fibre�for�Carpet
aboutwool.com
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12 THE STOCKLISTS December 2011
COLOUR�MATCHINGCarpets are produced in batches - known ascreels - and usually each batch produces between500m2 - 3000m2 in a single width, depending onthe creel size. Whilst the recipe used by the dyerremains constant, and is followed to the letter, in each separate production the colourreproduction will vary from batch to batch.However production is matched back to theoriginal or master sample to ensure that thecolour remains ‘within a commercial tolerance’.
This process if not an exact science and acommercial tolerance is subjective butnevertheless is usually the professional judgementof the head dyer based on his/her experience.
A greater level of tolerance is required onblended colours (Heathers etc). To ensure perfectcolour matching it is advisable that a single widthbe used in any installation requiring exact colourmatching.
N.B. Carpets which are laid with the pile travellingin different directions, even though they be fromthe same batch will appear not to match.
For further information please check with themanufacturers recommendations.
SAMPLESThe samples held by individual retailers may notbe from the same batch as current productionand therefore should be used as a guide and notan exact colour match.
SHEDDINGAll cut pile carpets will lose short fibre, which iscreated during production when spun yarn is cutfor tuft formation. These fibres fall onto thesurface of the pile and appear as ‘fluff ’.
The effect varies with yarn type and may beremoved without detrimental effect upon thecarpet by vacuum cleaning. This excess fibre isonly a small fraction of the total fibre contained inthe carpet.
PULLED�LOOPSPulled loops occur only in looped pile carpetwhere one or more loops in the continuous pileis pulled through the primary backing of thecarpet. This is usually due to some local condition,possibly some sharp object which has caught in aloop in situ and has resulted in a pull. Pulled loopsare easily dealt with by trimming the offendingend level with the rest of the pile. They should notbe left as this could result in further loops beingpulled and developing into a ladder.
SPROUTINGOccasionally an odd tuft or two can work its wayto the surface and stand proud of the rest of thepile. This is probably due to one end of the tuftbeing longer than the other i.e. J shaped tuftinstead of V shaped. Remedial action merelyrequires that the offending tufts be scissortrimmed level with the rest of the pile. Theyshould never be pulled out.
SHADINGShading occurs because the pile of the carpet hasbecome crushed, flattened or brushed in adifferent direction to the natural lie of the pilewhilst in situ. This causes light reflection atdiffering angles resulting in the creation of lightand dark patches on the carpet. This will occur onall pile fabrics but can be more noticeable onplainer carpets because the shadows created bypile pressure will not be disguised by a heavypattern or design.
STATICCarpets do not produce static but like otherhousehold fabrics and objects have the capacity tostore it. Static is caused by the build up of staticelectricity upon personnel in a dry environmentand is discharged when a person makes contactwith an object which can conduct electricity (i.e.door handle or filing cabinets, etc).
The static charges will vary in intensity dependingupon the individual, air humidity and the contactmaterials. Static is more usually associated withsynthetic materials as they do not retain moisturevery well but it can and does occur with wool invery dry room conditions.
Preventative measures include the introduction ofmoisture into the room or in situ carpettreatment.
FADING�ON�WOOLCarpets made from wool can and do fade in use.The degree of fade can vary depending on thecolour chosen and the local conditions to whichthe carpet is subjected.
Fading can be caused by exposure to ultra violetlight which is found in daylight, but is acceleratedwhen sunlight shines directly onto the carpet. Thishas the effect of lightening or “Bleaching” thecolour just as exposure to sunlight will lightenhuman hair. Wool is after all animal hair.
Protection should be given to carpets exposed tosuch conditions just as you would protect otherfurniture or fabrics.
A complaint on fading would be consideredjustified if it failed to meet the required shadestandard when tested to the British StandardBS1006 (1990).
This information is given by
responsible manufacturers
to help you help your
customer to make
an informed choice.
The original carpet tile
Flooring factsheetCarpet�trouble-shooter� • shedding • pulled loops
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13THE STOCKLISTS December 2011
PILE�REVERSAL(SEE SHADING)
Like shading, this occurs when the pile or nap ofthe carpet changes direction and thus reflects lightat different angles showing the effects of shadingwhich can become permanent. It is also describedas ‘watermarking’. This can happen to every carpetconstruction be it Axminster, Wilton, Tufted, HandWoven, Persian, Chinese, Indian or even CoirMatting. Like shading it can be more apparent onplain carpet because heavy patterns can disguisethe effects. It can occur quite quickly afterinstallation. A tremendous amount of research hasbeen carried out over many years by manyinstitutes to determine the cause of thisphenomenon but none of it has proved conclusive.There is no commonly known manufacturingprocess which can cause or cure this phenomenonand therefore it is not a manufacturing fault. Forfurther information please check with individualmanufacturers recommendations.
INDENTATIONSWhen a carpet is subjected to a heavy point load,such as under the legs of furniture, it isunreasonable to expect the carpet not to indent.Usually, the longer the load is in place, the longerwill be the time for the pile to recover. In the caseof very heavy loads in place for a considerabletime, the recovery time can be very considerable.
It must be remembered that it is not only the pileof the carpet that becomes indented. the underlaywill also indent and the backing of the carpet mayalso distort into the indentation in the underlay.Some underlay’s will recover well and some lesswell depending upon their composition, thickness,density etc.
The use of cups below furniture legs can spreadthe load and the net result is a larger area of lessdeeply indented carpet.
The ability of a carpet to recover from a heavystatic load can be measured in the laboratory, usingthe test method described in BS 4939 and manymanufacturers will have data on this aspect ofcarpet performance. In this test the carpet isloaded for 24 hours and the degree of recovery ismeasured after 1 hour and 24 hours. Since thereare so many different underlay’s however, it is veryrare for the recovery from a heavy static load tobe evaluated on carpet and underlay.
Often normal maintenance (vacuum cleaning witha rotating brush machine) will speed up recoverybut in the case of serious indentations the use ofan iron and damp cloth or a steam iron togetherwith a blunt darning needle to carefully tease upthe pile can be beneficial. Care must be take notto over wet the carpet, of course.
FLATTENINGFlattening will occur as a result of traffic whicheventually flattens the pile particularly in the mainareas of use. All pile fabrics will flatten to greateror lesser degree dependant on the amount oftraffic to which it is subjected and the construction(tuft density/pile fibre/height/weight) of theproduct concerned.
SOILINGSoiling is usually the result of some local conditionto which the carpet has been subjected to, ormaintenance, or lack of maintenance programme.There is nothing we as manufacturers can do toprevent soiling in use. There are several types ofsoiling which are quite common:
Spillages - Liquids such as soft drinks, cordials orany drink which contains sugar, particularly hotdrinks, is likely to leave a stain. In such instances,professional help should be sought.
Shampoo - if incorrectly applied, can leave stickysoap residues in the fibres which can result in thesoiling reappearing quite rapidly.
Dust - which is carried on draughts can soilcarpets in various ways, apart from the obvioussoiled edges, at gaping skirting boards for instance,dark lines appearing on surface might suggestairborne dust vacuum-drawn through poorly fittedfloorboards. Sometimes the shape of floorboardscan be seen quite clearly. Air borne dustsometimes shows itself as spots on the carpet, thisis due to the air carried on a draught under thecarpet escaping through minute holes both in theunderlay and the carpet, leaving dust deposited onthe pile much like a filter action. In suchinstallations, the use of a lining paper is essential asa preventative measure.
It is the responsibility of the retailer to advise theconsumer when the carpet is measured of anypoorly fitting doors, skirtings, or floorboards andthe consumers responsibility to ensure anyremedial work to seal draughts, is carried outbefore the carpet is fitted, if a resulting complaintis to be avoided.
INSTALLATIONSTelephone National Institute of Carpet Fitters(NICF) for further information – 0115 958 3077.
This information is given by
responsible manufacturers
to help you help your
customer to make
an informed choice.
• sprouting • shading • static • fading • pile reversal • shedding • flattening • soiling
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14 THE STOCKLISTS December 2011
Abingdon�Flooring 01274 655694
Adam�Carpets�Ltd
Be Tu Tw W Ww 01562 829966
Alternative�Flooring� 01264 335111
Associated�Weavers
Tw Tu 01422 431100
Avena�Carpets�Ltd
Tu Ww 01422 330261
Axwoven�Carpets�Ltd
Ax Be 0121 550 5788
Axminster�Carpets�Ltd
Ax Be Tw 01297 32244
Bajong�Carpets�NV
Tu Tw W +32 56783250
Balta�Industries�NV
Tu Tw W Ww +32 56 62 2211
Beaulieu�International�Group
Be Pr Tu Tw +32 56 67 66 11
Belvedere�CarpetsTu W 020 8800 0740
www.belvederecarpets.co.uk
Betap�Tufting�BV
Tu Tw W +31 383 861 060
BIC�Carpets
Be Tw W +32 56 23 54 10
Bizspoke�Custom�Carpets
Be Tw W 01924 488882
Blenheim�Carpets
Ax Be Tw W Ww 020 7823 3040
BMK 0113 380 5333
Bond�Worth�Ltd
Ax 01562 745000
Brintons
Ax Tu Tw W Ww 0800 505055
Brockway�Carpets�LtdTw W 01562 828200
[email protected] www.brockway.co.uk
Bronte�Carpets�LtdBe Tu Tw W 01282 862 736
www.brontecarpets.co.uk
Burmatex
Tu 01924 262525
Cavalier�Carpets�Ltd
Ax Be Tu Tw W Ww 01254 268000
Christy�Carpets
Tu 019078 308777
Clarendon�Carpets
Tw 01675 433066
Classis�Carpets
Tu W Ww 0870 020 1725
Condor�Carpets�BV
Tu +31 38 4778911
Cormar�Carpets�LtdTu Tw W 01204 881 234
www.cormarcarpets.co.uk
Couristan�Carpets
Ax Tu W Ww 800 223 6186
Craigie�Carpets
Be 01294 558400
Creative�Carpets�Ltd
Be Tu Tw W 0116 284 1455
Creatuft�Carpets
Tu W +32 56 35 4444
Custom�Carpet�Company
Ax Be Tu Tw W Ww 01737 830301
Dan-Floor�UK
W 01454 858014
Domo�International
Be Pr Tu Tw W +32 92 41 4511
Drury�Lane�Carpets�Ltd
Be Tu Tw W 01254 296829
E�&�WE�Carpets
W 01562 825952
Edel�Telenzo�Carpets�LtdTu Tw W 01422 374 417
www.edeltelenzocarpets.co.uk
Enterprise�Weaving�Co
Be Ww 01562 745030
Fells�CarpetsWw 01977 662211
www.fellscarpets.co.uk
Fetcham�Furnishings�Ltd
Tw 020 8944 6220
Fletco�Taepper�A/S
Tu W +45 96 60 3000
Furlong�FlooringTw W 01772 696 787
www.furlongflooring.co.uk
The Stocklists
Carpet�Company�Directory
Edel Telenzo’s Bakerloo Brockway’s VogueMohawk’s Cherbourg Check
Belvedere Carpets
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15THE STOCKLISTS December 2011
Gaskell�Wool�Rich
Tu Tw W 01827 831525
Gaskell�Mackay�Carpets�Ltd
Ax Tu Tw W 01429 892525
Georgian�Carpets
Tu Tw W 01827 831430
Godfrey�Hirst�(GB)�Ltd
Tu 0800 526696
Halbmond�Teppichwerke
Be Pr Tu +49 037 421 420
Heckmondwike�FB 01924 410544
ITC
Be Pr Tw 0032 51 424 411
John�Lanham�Watts�Carpets
Ax Tw Ww 01937 588511
John�Evans�Ltd
Ax Tu Tw W 0161 368 2563
Joseph�Hamilton�&�Seaton
W 01827 831400
Kingsmead�Carpets
Tu Tw W 01827 831 424
Lano�NVAx Pr Tu Tw W Ww +32 56 65 4300
www.lano.com
Le�Tissage�d'Arcade
Ax Ww +32 05685 4747
Lecaflor�Ltd
Ax Be Pr Tu Tw W Ww 0800 78 33 712
Leigh�Spinners�Ltd
Tw 01942 673232
Louis�de�Poortere
W +32 56 393 386
Lusotufo
Tu 01388 664101
Manx�Carpets
Tw W 01827 831 434
Master�Weaver
W Ww 01562 754 382
Mayfield�Carpets
Tu Tw W 01706 639 866
MID�NL
Be +31 38 851 8700
Mohawk�Europe01480 479830
[email protected] 01480 471304
www.mohawkinternational.com
Mr�Tomkinson
Tw Ww 01827 831 450
Ossfloor�UK 01675 433031
Penthouse�Carpets
Tu Tw W 01706 341231
Phoenox�Textiles�
Pr Tu 01484 863227
Pownall�Carpets
Tw W 0845 6528811
Roger�Vanden�Berghe.NV
Tu Ww +32 56 73 57 11
Ryalux�Carpets�Ltd
Be Tu Tw W 0845 652 8811
Sans�Frontieres�Ltd
Be Pr Tu Tw W Ww 0844 5611977
Shaw�Home�Foundations
Tu 01675 433 501
TAT�Carpet 07976 607657
Tapibel�NVPr Tu Tw 01623 481 221
Tasibel�NVTw +32 52 499600
The�Grosvenor�Wilton�CoW Ww 01562 701456
The�Sultana�Carpet�CoAx 01299 822300
The�Wilton�Carpet�CoAx W Ww 0845 296 8850
Thomas�Witter�UK�LtdTu Tw 0870 1128318
Timzo�Tufting�Industry�BVTu +31 38 385 4477
Tisca�TiaraTu Ww +41 71 791 0111
Trendy�Tuft�DesignsBe Tu Tw W 01274 855080
Ulster�CarpetsAx Be Tu Tw W Ww 02838 334433
United�Carpets�&�BedsTw W Ww 01709 732 666
Victoria�CarpetsTu Tw W Ww 01562 749300
Vorwerk 08700 104484
Westex�CarpetsTu 01274 861334
Weston�HammerW 0845 644 9090
Whitestone�Weavers�LtdAx Be Tu Tw W Ww 01429 892555
Wilkies�CarpetsTw 0113 307 9955
Woodward�GrosvenorAx Tu Tw W Ww 0800 526696
Wool�ClassicsTu Ww 0207 349 1560
Woven�Carpets�of�KidderminsterW 01299 827477
Bronte’s stand
Cormar’s Berwick
Tollgate stand
KEY TO CODES:
Be: Bespoke • Pr : Printed • Tu: Tufted • Tw: Twist • W: Wool • Ww: Woven Wilton
If you would like to be included in this section or upgrade your listing,
please contact Diane Martin on +44 (0)1482 659396
or email [email protected]
Every time you see a web or email address in The Stocklists,
you can click straight to it from our online edition at
www.thestocklists.com
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16 THE STOCKLISTS December 2011
The StocklistsWholesale�Distribution�Directory
NationalFells�Carpets
Goole
01977 662211
www.fellscarpets.co.uk
North EastCarpet�&�Flooring�
Gateshead
0191 482 7373
www.carpetandflooring.co.uk
Fells�Carpets
Goole
01977 662211
www.fellscarpets.co.uk
Floorwise�(North�East)�Ltd�
Birtley - see Floorwise p18
Vanguard�Carpets
Redditch
0845 601 1189
customerservices.redditch@
carpetandflooring.co.uk
www.vanguardcarpets.co.uk
Wood�Floor�Sales
Redditch
01527 511888
help.redditch@
carpetandflooring.co.uk
www.woodfloorsales.com
North West A&A�Carpets
Manchester
01204 701188
www.aandacarpets.co.uk
D.�M.�Miller�Ltd
Manchester
0161 205 9949
www.dmmillerltd.spaces.lives.com
Fells�Carpets
Goole
01977 662211
www.fellscarpets.co.uk
Kellars�Ltd
Stockport
0161 443 0970
Lee�Floorstok�Ltd
Liverpool - see Floorwise p18
Lee�Floorstok�Ltd
Manchester - see Floorwise p18
MCA�Floorwise�Ltd
Morecambe - see Floorwise p18
Mytton�Flooring�
Norwich - see Floorwise p18
Millbrook�Carpets
Darwen
01254 703999
Vanguard�Carpets
Redditch
0845 601 1189
customerservices.redditch@
carpetandflooring.co.uk
www.vanguardcarpets.co.uk
Carpet�&�Flooring
Manchester
0161 786 6800
manchester@
carpetandflooring.co.uk
www.carpetandflooring.co.uk
Wood�Floor�Sales
Redditch
01527 511888
help.redditch@
carpetandflooring.co.uk
www.woodfloorsales.com
MidlandsCarpet�&�Flooring�
Birmingham
0121 421 9131
birmingham@
carpetandflooring.co.uk
www.carpetandflooring.co.uk
DMS�Flooring�Supplies
Northampton
0845 643 5601
dmsnorthampton@
dmsflooringsupplies.co.uk
Floorwise�D�&�J�Ltd
Southam- see Floorwise p18
J�J�Wholesale�&�Distribution�Ltd
Birmingham
0121 765 4994
RPS�Flooring
Mansfield Woodhouse
- see Floorwise p18
STS�Flooring�Distributors
Watford
08454 342000
www.stsflooring.com
see page 31 for details
Vanguard�Carpets
Redditch
0845 601 1189
customerservices.redditch@
carpetandflooring.co.uk
www.vanguardcarpets.co.uk
Wood�Floor�Sales
Redditch
01527 511888
help.redditch@
carpetandflooring.co.uk
www.woodfloorsales.com
Woodall�Brothers�Ltd�
Shrewsbury - see Floorwise p18
EastBeds�Flooring
Bedford
01234 341234
www.bedsflooring.co.uk
Faithfull�Floorcovering
Suffolk
01473 822341
www.faithfulls.co.uk
STS�Flooring�Distributors�Ltd
Cambridge
Tel: 01954 781142
www.stsflooring.com
See page 31 for details
Vanguard�Carpets
Redditch
0845 601 1189
customerservices.redditch@
carpetandflooring.co.uk
www.vanguardcarpets.co.uk
Wood�Floor�Sales
Redditch
01527 511888
help.redditch@
carpetandflooring.co.uk
www.woodfloorsales.com
South EastAcorn�Carpet�Accessories
Bromley, Kent - see Floorwise p18
AFS
Middlesex
020 8805 8620
See page 19 for details
Ashmount�Flooring
Supplies�Ltd�
Tottenham
0208 808 2158
www.ashmountflooring.co.uk
continued overleaf....
Are�you�a�Wholesaler?If you’re not listed here, please call
Diane Martin on 01482 659396.
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17THE STOCKLISTS December 2011
The StocklistsWholesale�Distribution�Directory
Beds�Flooring
Bedford
01234 341234
www.bedsflooring.co.uk
Carpet�&�Flooring
Bow
020 8525 5691
www.carpetandflooring.co.uk
Carpet�&�Flooring�
Camberley
01276 672100
www.carpetandflooring.co.uk
Clifford�Floors�
Strood
01634 285900
Culpeck�
Strood
01634 299000
[email protected] .com
Columbia�Flooring
Middlesex
020 8443 3322
www.columbiaflooring.co.uk
See page 22 for details
DMS�Flooring�Supplies
Hemel Hempstead
0845 643 5344
DMS�Flooring�Supplies
Milton Keynes
0845 643 5320
Faithfulls�Service�Centre
Kent
01322 285001
Faithfulls�Service�Centre
Walthamstow
0208 498 3040
Faithfull�Floorcovering
Suffolk
01473 822341
www.faithfulls.co.uk
Kent�Flooring�Supplies�Ltd
Chatham
01634 668668
www.kentflooring.co.uk
Littner�Hampton
London
020 8520 8474
www.littnerhamptoncarpets.co.uk
Potts�&�Ward,�Woodcocks
Ltd
Brighton
01273 557211
www.pwwflooring.co.uk
Rackhams
London
020 8531 9225
www.rackhamsltd.co.uk
See page 29 for details
Salesmark�
Lancing, - see Floorwise p18
Solent�Wholesale�Carpet
West Sussex
01243 774623
www.solentwholesale.co.uk
See page 30 for details
STS�Flooring�Distributors�
Orpington/Croydon
0845 434 1000
www.stsflooring.com
see page 31 for details
Vanguard�Carpets
Redditch
0845 601 1189
customerservices.redditch@carpet
andflooring.co.uk
www.vanguardcarpets.co.uk
Wessex�Flooring�
Amesbury - see Floorwise p18
Wood�Floor�Sales
Redditch
01527 511888
www.woodfloorsales.com
South West Carpet�&�Flooring�
Bristol
0117 316 0555
www.carpetandflooring.co.uk
Fitwell�Flooring�Ltd�
Redruth - see Floorwise p18
Fitwell�Flooring�Ltd
Newton Abott - see Floorwise p18
Solent�Wholesale�Carpet
West Sussex
01243 774623
www.solentwholesale.co.uk
See page 30 for details
STS�Flooring�Distributors
Thame (Oxford)
01844 213555
www.stsflooring.com
see page 31 for details
Vanguard�Carpets
Redditch
0845 601 1189
customerservices.redditch@carpet
andflooring.co.uk
www.vanguardcarpets.co.uk
Wood�Floor�Sales
Redditch
01527 511888
www.woodfloorsales.com
ScotlandCarpet�&�Flooring
Glasgow
0141 427 8456
www.carpetandflooring.co.uk
C.�K.�Davie�Ltd�
Aberdeen - see Floorwise p18
C.�K.�Davie�Ltd
Dundee - see Floorwise p18
Headlam�Scotland�
North Lanarkshire
01698 831 000
www.headlamscotland.co.uk
Neil�Smith�Ltd��
Glasgow - see Floorwise p18
WalesCarpet�&�Flooring�
Bristol
0117 316 0555
www.carpetandflooring.co.uk
Roma�Flooring�
Neath - see Floorwise p18
Vanguard�Carpets
Redditch
0845 601 1189
customerservices.redditch@carpet
andflooring.co.uk
www.vanguardcarpets.co.uk
Wood�Floor�Sales
Redditch
01527 511888
www.woodfloorsales.com
IrelandProvincial�Floorcoverings�Ltd
Dublin - see Floorwise p18
Provincial�Floorcoverings�Ltd
Belfast - see Floorwise p18
Provincial�Floorcoverings�Ltd
Limerick - see Floorwise p18
Are�you�a�Wholesaler?If you’re not listed here, please call
Diane Martin on 01482 659396.
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18 THE STOCKLISTS December 2011
Acorn�Carpet�Accessories�16Bromley, KentTel: 020 8462 0422 Fax: 020 8462 0927
C.�K.�Davie�Ltd�1AberdeenTel: 01224 820077 Fax: 01224 822344
C.�K.�Davie�Ltd 2DundeeTel: 01382 226533 Fax: 01382 226544
Fitwell�Flooring�Ltd 20Redruth, CornwallTel: 01209 214344 Fax: 01209 261112
Fitwell�Flooring�Ltd 19Newton Abbot, DevonTel: 01626 835935 Fax: 01626 834334
Floorwise�D�&�J�Ltd 13Southam, WarksTel: 01926 814922 Fax: 01926 817899
Floorwise�(North�East)�5Ltd�Birtley, County DurhamTel: 0191 410 7070 Fax: 0191 410 6116
Lee�Floorstok�Ltd 8�LiverpoolTel: 0151 708 7420 Fax: 0151 708 7241
Lee�Floorstok�Ltd 7ManchesterTel: 0161 231 8080 Fax: 0161 231 8787
MCA�Floorwise�Ltd 6Morecambe, LancashireTel: 01524 33517 Fax: 01524 381852
Mytton�Flooring�14Norwich, NorfolkTel: 01603 624387 Fax: 01603 612888
Neil�Smith�Ltd�3GlasgowTel: 0141 552 1141 Fax: 0141 552 0623
Provincial�Floorcoverings�Ltd�4�BelfastTel: 028 9075 3202Fax: 028 9075 3901
Provincial�Floorcoverings�Ltd�9Dublin 10Tel: 00353 (0)1 626 3913Fax: 00353 (0)1 626 3960LoCall: 1850 445 746 (ROI)
Provincial�Floorcoverings�Ltd�10LimerickTel: 00353 (0)61 227 100Fax: 00353 (0)61 227 000LoCall: 1850 445 745 (ROI)
Roma�Flooring�15Neath, West GlamorganTel: 01639 633001 Fax: 01639 646116
RPS�Flooring�11Mansfield Woodhouse,NottinghamshireTel: 01623 624198 Fax: 01623 620931
Salesmark�17Lancing, West SussexTel: 01903 750522 Fax: 01903 851111
Wessex�Flooring�18Amesbury, WiltshireTel: 01980 625888 Fax: 01980 676969
Woodall�Brothers�Ltd�12Shrewsbury, ShropshireTel: 01743 441584 Fax: 01743 441629
floorwiseNational�Network�of�Floorwise�Distributors
Award-Winning�Flooring�Accessories
HEAD OFFICEFloorwise Group Limited,
Floorwise House, 22 High Street, Kegworth, Derby DE74 2DA, UK.
Tel: 0044 (0)1509 673974 Fax: 0044 (0)1509 674841
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www.floorwise.co.uk��•��www.carpetunderlay.netwww.signaturewoodfloors.com��•��www.siennawoodfloors.com
www.floorwise.co.uk��•��www.carpetunderlay.netwww.signaturewoodfloors.com��•��www.siennawoodfloors.com
GRIPPER UNDERLAY PROFILES ADHESIVES & SCREEDS
Merry Christmas and aHappy New Year
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19THE STOCKLISTS December 2011
� � � �
PLUS A VAST RANGE OF ACCESSORIES AND TOOLS FOR CARPETS AND LAMINATESContact our sales office or your area representative for prices on any of the above ranges. We also offer a fast service on non stock items. Phone our showroom manager for prices and samples. Our latest price list is dated July 2011.
AFSUnit 4 Baird Road,
Enfield, Middlesex
EN1 1SJ
Tel: 020 8805 8620
Fax: 020 8805 6840
Email:
REP DETAILS:Ashley Best Tel: 07976 916752 Surrey , Hampshire, South LondonNick Hart Tel: 07771 967609 Essex, East LondonKarl Goult Tel: 07957 685428 North London, West London, North West London, Middlesex, Herts.Zac Marsh Tel: 07828 663325 Kent, South East LondonSteve Feher Tel: 07771 616018 Bedfordshire, Buckinghamshire and Berkshire
NATURAL/LOOPSNOMAD 50/50 Nat Loop
SAXONYDEVOTION 30oz PP SaxonyNOBLESQUE 45oz PP SaxonySUMPTUOUS 55oz SaxonySENSATIONAL 58oz Saxony
80/20 WOOL TWISTNEW KILDARE 50/50 30oz TwistBELMONT TWIST 80/20 40ozBELMONT SUPREME 80/20 50oz
PP TWISTVIVA TWIST PP TwistSALT N PEPPER PP Twist
LOOP PILE AND CORDPINCH FELT Needle Punch CordPINCH FOAM Needle Punch ROCKY HB Loop Pile CordROCKY FB Loop Pile CordTITAN CORD Loop Pile Gel Back
CORMAR STOCKEDAPOLLO Excellon TwistBERWICK 40 80/10/10 40 oz TwistBERWICK 50 80/10/10 50 oz TwistFOREST HILLS SUPER 50/40/10 32oz TwistFOREST HILLS ELITE 50/40/10 42oz TwistHOME COUNTIES 42 oz TwistHOME COUNTIES 50 oz TwistMALABAR 100% NaturalNATURAL BERBER SUPER 80/10/10 35 oz TwistNATURAL BERBER ELITE 80/10/10 45 oz TwistNATURAL BERBER DELUXE 80/10/10 55 oz TwistNEW OAKLANDS 80/10/10 32 oz TwistNEW OAKLANDS 80/10/10 42 oz TwistNEW OAKLANDS 80/10/10 50 oz TwistPRIMO PLUS Excellon TwistPRIMO ULTRA Excellon TwistPRIMO TWEED Excellon TwistPRIMO SAXONY Excellon SaxonyWEST COUNTRY 50 80/10/10 50 oz Twist
CORMAR CARPETS 3/5 DAYS DELIVERYAVEBURY 100% Pure New WoolLINDISFARNE 100% Pure New WoolTOWN AND COUNTRY 80/10/10 60 oz TwistWEST COUNTRY 60 80/10/10 60 oz Twist
Roll Size Full Roll EQ* Description
BRANDED TOP END RUBBER SPONGE RANGEELITE 11 m2 129lb Textured Rubber Underlay MAJESTIC 11 m2 135lb Waffle Rubber UnderlayCOLOURS RED 11 m2 135lb Waffle Rubber UnderlayWILLOW GREEN 15 m2 90lb Waffle Rubber UnderlayCRUSADER SUPREME 15 m2 100lb Waffle Rubber UnderlaySUPREME LIGHT 11 m2 101lb Waffle Rubber Underlay
UNBRANDED TREDAIRE SPONGE RUBBERAFS CLASSIC GOLD 15 m2 95 lb Rubber UnderlayAFS SUPER GOLD 15 m2 80lb Rubber UnderlayAFS STANDARD GOLD 15 m2 60lb Rubber UnderlayGRAPHITE 15 m2 Light Weight PE
WOOD FLOOR UNDERLAYSBOARDWALK (Timbermate) 15 m2 3.75mm 23dB Moisture BarrierALL IN ONE 10 m2 3mm 20dB Self Adhesive StripCOMFORT SILVER 15 m2 2.5mm 18dB PE Foam + Foil
TREDAIRE PU UNDERLAYSALPHA 15 m2 8mm Tredaire PUOMEGA 15 m2 10mm Tredaire PUBRIO 15 m2 8mm Tredaire PUZEST 15 m2 10mm Tredaire PUSOFTWALK 15 m2 9 mm Tredaire PUDREAMWALK 15 m2 11 mm Tredaire PUCONTRACT 9 15 m2 9 mm Contract PUSENSATION 15 m2 11 mm Contract PU
DURALAY CONTRACT UNDERLAYSTREADMORE 11 m2 8.0mm CrumbSYSTEM 10 11 m2 10mm Crumb single stick under 40m2
DURAFIT 650 15 m2 6.5mm Double stick crumbDURAFIT 500 15 m2 5.0mm Double stick crumbDEFENDER 15 m2 100lb Flat sponge 0.80 TOGHEATFLOW CARPET 15 m2 6.0mm 0.75 TOG sponge carpetHEATFLOW WOOD 15 m2 2.75mm 0.35 TOG sponge laminate U/LTECHNICS 5 15 m2 5.0mm Double stick sponge
FELT UNDERLAYSFELT 28 15 m2 28oz Wool/jute felt 8mmFELT 42 15 m2 42oz Contract wool/jute felt 11mmKENSINGTON DELUXE 11 m2 74oz Felt crumb rubber
CARPETS UNDERLAYS
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20 THE STOCKLISTS December 2011
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21THE STOCKLISTS December 2011
C
UK SALES MANAGER: Steve Glover 07896 871 502
SALES TEAM: Dan Milstead 07841 565 349 Essex, Suffolk, South Cambridgeshire, Oxfordshire, Buckinghamshire,
Beds, Hertfordshire, North LondonJon Ormrod 07918 081 782 Lancashire, Cheshire, North Wales, Merseyside, North Staffordshire,
North Shropshire, DerbyshireDavid Moran 07710 882 421 Northern Ireland & EireRichard Venn 07968 835 206 Gloucestershire, Wiltshire, Devon, Cornwall, Somerset & Avon,
West Hampshire, Channel IslesSteve Perks 07968 835 205 West Midlands, Northamptonshire, Warwickshire, Worcestershire, Mid Wales South Wales, Leicestershire, Herefordshire, South Shropshire, South StaffordshireSimon Stead 07968 835 204 Yorkshire, North Humberside, Lincolnshire, Notts, Norfolk, North CambridgeshireAndy Finch 07970 693 752 Sussex, South & South West London, Surrey, Kent, Berkshire, S.E. LondonStuart Pollock 07854 580 658 Scotland, Cumbria, North East England
This fantastic range is available for immediate delivery. Contact respective Brockway sales personnel for further detail.
U
South Wales, Leicestershire, Herefordshire, South Shropshire, South StaffordshireS Lincolnshire, Notts, Norfolk, North CambridgeshireA
• 40 colours on superb lectern• 3 qualities – Diamond, Silver & Gold• 80% Wool, 10% Nylon, 10% Polyester• 4m and 5m widths• 4 stacks of 18” x 9” samples• 2 colour swatch books• 9 coordinating stripes now available
All at Brockway wish our valued customers a Happy Christmas and a Healthy & Prosperous 2012 and we thank you for your support. u
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22 THE STOCKLISTS December 2011
A Happy Christmas from the
leading country-wide
carpet & flooring suppliers
Trade Show Rooms Available• Specialist advice and terms available on contract enquiries •
CALL US NOW!!!020 8443 3322
We can supply you with virtually any make of carpet and flooring at
GUARANTEED maker’s list price.......
Delivered direct to business premises FREE OF CHARGE.
For a Speedy and Efficient Service
TRAFALGAR TRADING ESTATEJEFFREYS ROAD
ENFIELD MIDDLESEX
EN3 7TY
Tel: 0208 443 3322
Fax: 0208 805 2346
Opening Times:
Monday - Friday 8.30am to 5.30pm
Saturday 8.30am to 12 noon
ColumbiaFlooring plc
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23THE STOCKLISTS December 2011
OUR SALES TEAMGreater London as far as N. Circularon north side of Thames and as faras M25 on south side, Surrey,Middlesex, Sussex, KentJohn A ConstableT: 01622 685397 M: 07836 734322E: [email protected] & North Lincs John AlsopT: 01904 762471 M: 07860 572220E: [email protected], Cornwall, Somerset, DorsetBrendan Hart M: 07850 130221E: [email protected], Leics, Northants, Notts, Derbyshire Jim Osborne M: 07738 642934E: [email protected], Berkshire, Bucks,OxfordshireNiall Martin M: 07866 735772 E: [email protected] Wales, Bristol,Gloucestershire, Wiltshire Andrew Jefferies M: 07831 457102E: [email protected], Cumbria & Isle of ManJohn Rostron M: 07973 733208E: [email protected] Anglia, Bedfordshire, Cambs,Essex, Herts, Norfolk, SuffolkJonathan Hart T: 01621 817992 M: 07889 264466 E: [email protected] Midlands, South Wales(Wholesalers)Paul BrewerT: 0121 4277117 M: 07798 745181E: [email protected] Manchester, Cheshire, North Wales Philip HambletonT: 01925 740050 M: 07966 397676E: [email protected] EastRebecca Gibbons M: 07970 491215E: [email protected] TindalT: 01436 671421 M: 07836 705620E: [email protected] Islands, Isle of Wight John Eastlake T: 01323 896141 M: 07885 398858E: [email protected] Ireland Gary O’Boyle M: 07831 220675E: [email protected]
Tel: 01422 374417 or 01422 371226 Fax: 01422 377452 Email: [email protected] Telenzo Carpets, 2- 4 Southgate, Elland, West Yorkshire, HX5 0BW.
YOUR HEAD OFFICETEAM CONTACTSOperations Manager: Lesley Inman M: 07703 337989 E: [email protected]
Pride of place this month goes to Barbican, earmarked to be a real winner in 2012. It’s a fabulous 100%
two-ply multi-level loop pile, suitable for Heavy Domestic and General Contract applications. It’s
Scotchgarded and vigorously tested for colour fastness, against light, wet and shampoo. It’s also insect
and rot proof. The range comes in a superb new multi-stripe design and a co-ordinating two-tone plain
in six fashionable earthy tones: Ashes, Cappuccino, Smoke (shown) Aspen, Wheat and Parchment.
BARBICAN’S A SURE FIRE WINNER! Domotex, 14-17 JanuaryFind us at our new location Hall 5, Stand C18
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JOHN POWERS M: 07792 477312 SALES MANAGERBEDS, BERKS, BUCKS, HAMPSHIRE, MIDDLESEX,NORTHANTS, OXON, W&S LONDON, SURREY, [email protected]
RICHARD RICHMAN M: 07791 891044 AREA SALES MANAGERNORFOLK, SUFFOLK, CAMBS, N&E LONDON, ESSEX, KENT,SUSSEX & [email protected]
Wood Floor Specialist
� quality
� choice
� availability
� service
� price
The Regencyrange of stain-resistantcarpets ticksall the boxes:
GEORGE WISELYM: 07967 148665SCOTTISH SALES [email protected]
COLIN RICHFORDM: 07970 163372WEST [email protected]
Scotland
TO BE ANNOUNCEDCUMBRIA, CHESHIRE & FYLDE COAST
ALAN CHEETHAMM: 07966 263571GREATER [email protected]
BOB CHRISTIE M: 07980 786264MERSEYSIDE, WIRRAL & N. [email protected]
North West
BEN THOMASM: 07794 048809MID & WEST [email protected]
JASON BRIMBLEM: 07794 041266AVON & [email protected]
TIM BAILEY M: 07794 048414S.E. WALES & [email protected]
STEWART WAITHMAN M: 07794 048413DEVON & [email protected]
Wales & South West
24 THE STOCKLISTS December 2011
We all try harder. We k
ALAN CAIRNIEM: 07976 311434EAST [email protected]
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CHRIS ALLCOCKM: 07872 964685NOTTS, DERBYSHIRE & [email protected]
MIKE SHUTT M: 07970 158594BIRMINGHAM/ STAFFORDSHIRE,[email protected]
MARTYN REAM: 07968 324598LEICESTER/[email protected]
Midlands
Seeing is believingCustomers can buy with confidencewhen they see the Carefreecleanability in action with the newvideo units for your existing RegencyPOS systems. See our rangeselection in next month’s issue...
DES BEST M: 07968 828516NORTH EAST/EAST [email protected]
RAY ANDREW M: 07973 719801EAST LANCS/[email protected]
REG SYKES M: 07973 403450SOUTH [email protected]
Yorkshire & North East
IAN COLLACOTT M: 07816 217550MIDDLESEX, W. LONDON, [email protected]
DARREN SPENDIFF M: 07791 [email protected]
RAYMOND SMITH M: 07816 [email protected]
London
JOHN AKIEN M: 07791 891024S.W LONDON, SURREY (INS. M25)[email protected]
IAN ROBERTSON M: 07816 217563E & WEST [email protected]
TONY CONWAY M: 07791 891025BEDS, NORTHANTS, OXON & [email protected]
PETER FLETCHER M: 07816 217561HAMPSHIRE, DORSET & SURREY (OUTSIDE M25)[email protected]
South East
PAUL LOVELL M: 07816 217549NORFOLK, SUFFOLK & [email protected]
DAREN STEDMAN M: 07816 217548N, N W & E LONDON, [email protected]
London Salestel: 01322 628707fax: 01322 698733
Preston Sales tel: 01772 696787fax: 01772 311921
Newport Salestel: 01633 283959fax: 01633 275454
Email: [email protected]
www.regencycarefree.co.uk
Central contacts
25THE STOCKLISTS December 2011
know you have a choice!CAREFREE Carpets are
distributed by
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26 THE STOCKLISTS December 2011
Sandhurst RangeThe Wilton Sandhurst range is woven with 24 beautifuland modern colours. This plain twist is a great choicefor both domestic and commercial markets.
Introducing the UK’s newest weaver, now open inKidderminster with high levels of stock for rapid delivery.
Modern carpets manufactured using traditional values
Contrast RangeA cut and loop range weighing in at 47oz comes in 6modern and exclusive colours. Unique contrast patternprovides this Wilton range with a vibrant and strongpresence.
Honeycomb RangeThis cut and loop range features in 6 natural and warmcolours. Made out of 100% new wool, the bee hive typeof texture our Honeycomb range adds additionalwarmth.
Chequers RangeA loop range weighing in at 35 oz and comes in 6colours with a unique chequers board like pattern. 100% new wool ensures high quality texture feel.
Marble Planet RangeThis range is made of 80% new wool and 20% nylonand is ideal for commercial and heavy domestic use. Itfeatures 8 strong and passionate colours.
Merlin RangeOur Axminster Merlin range features 10 vibrant andlight colours and is made out of 80% New Wool and20% Nylon, ideal for commercial as well as domesticmarkets.
Baroque Cameo RangeWith the 10 strong commercial colours, the medallion patternin combination with pindots makes this range ideal forballrooms, function rooms and public areas.
Baroque Pindot RangeThe traditional pindot pattern makes this range ideal for hotelrooms and receptions. Weighing in at 40oz our Baroque Pindotrange, this Axminster range has 10 strong commercial colours.
Trellis RangeThe range features 8 soft and natural colours whichmakes it extremely pleasant and warm. Made in 80%New Wool and 20% Nylon for the commercial market.
Tartan RangeMasterWeaver AxminsterTartan range features 6 modernand vibrant colours, combining traditional Tartan designwith modern and vibrant colours.
Tel: +44 (0) 1562 754382Fax: +44 (0) 1562 861 074Sales: [email protected]: [email protected]
MasterWeaver LTD. Stourport Road, Kidderminster, Worcestershire, DYl17QL. England
• Wilton Hardtwist Cut Pile • 80% New Wool, 20% Nylon, 1458 g/m2 • 4m • Extra Heavy Wear
• Wilton Cut & Loop Pile • 100% New Wool, 1594 g/m2 • 4m • Extra Heavy Wear/Heavy Commercial
• Wilton Cut &Loop Pile • 100% New Wool, 1187 g/m2 • 4m • Heavy Wear/Medium Commercial
• Wilton Loop Pile • 100% New Wool, 1187 g/m2 • 4m • Extra Heavy Wear
• Axminster Cut Pile • 80% New Wool, 20% Nylon, 1255 g/m2 • 3.66m • Very HeavyWear/Medium Commercial
• Axminster Cut Pile • 80% New Wool, 20% Nylon, 1187 g/m2 • 3.66m • Very HeavyWear/Medium Commercial
• Axminster Cut Pile • 80% New Wool, 20% Nylon, 1356 g/m2 • 3.66m • Extra Heavy Wear/Heavy Commercial
• Axminster Cut Pile • 80% New Wool, 20% Nylon, 1356 g/m2 • 3.66m • Extra Heavy Wear/Heavy Commercial
• Axminster Cut Pile • 80% New Wool, 20% Nylon, 1255 g/m2 • 3.66m • Very HeavyWear/Medium Commercial
• Axminster Cut Pile • 80% New Wool, 20% Nylon, 1255 g/m2 • 3.66m • Very HeavyWear/Medium Commercial
Wilton Sandhurst
Wilton Contrast
Axminster Contrast
Axminster Marble Planet
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27THE STOCKLISTS December 2011
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28 THE STOCKLISTS December 2011
Ian PullingerLondon N, EC & E postals, Essex & Middx (withinM25) 07881-502506
Simon Brenner London SE & SW postals, Kent, Surrey & Sussex 07881-502507
Mark EuesdenLondon W & NW postals, South Middx, Western Surrey, Berks & Bucks 07875-714269
James WhiteHerts, Beds, Essex (west of M11) & North West Middx 07881-502508
Paul HensonEssex (Outside M25), Cambs & Suffolk 07837-295379
Antony StapletonSales Director 07881-502505/020-8498-2845
Area Sales Executives
We also stock Ball & Young Underlays,Accessories, Entrance Matting and offer aSpecial Order Service on products fromvirtually every flooring manufacturer inexistence! 48 hour Delivery Service on all
Balterio Laminate Ranges.
GRAPHICS / CONTRACT GELSArena EnduranceSapphireScalaSentinel
NATURAL EFFECTAgadirAnconaAutumn SunsetCashmere 4&5MCountry Treasure 4&5MChallenger BerberGold FieldsHopscotch 2012Houndstooth TweedIvory Coast 2012London Life 4&5MNatures WritingPromenadeRustic TreasureSan Salvador 4&5MShetland/Shetland Design 4&5MTown & Country TweedWoolweave 4&5M
SAXONY / SHAG PILEChamonixCleopatraEminenceHalf CenturyNew CenturyNobilitySupreme EleganceTennessee
CORD, NEEDLEPUNCH &ENTRANCE MATTINGBedford GelBoleroExplorerHippo MatGalaMagnum MatMagnus MatScorpioSupacord
TWISTS - STAIN RESISTBalmoralChislehurstClydeDesert Twist Deluxe 4&5mDublin Twist 2011Easy HeathersFairfield Supreme 4&5MHeathertwist DesignHeathertwist Supreme 4&5mHelmsleyMoorland TwistMystery TwistPembridge TwistRhapsodySalt ‘n’ PepaStartwist / Startwist Supreme 4&5M
TWISTS - WOOLCitation TwistDiscovery 4&5MEden Twist 30/40/50 4&5MIconic Twist 40/50 4&5MParamount 30/40 4&5MRosemount Twist 4&5MSuper Sixty 4&5MThe Berber Twist Collection 40/50 4&5MUltimate Textures 4&5MUltimate Berber Twist 4&5MUltimate Twist 40/50 4&5MUltimate Luxury 4&5M
VELOUR / VELVETDesigners Dream
WILTONParallel LinesRenaissanceUltimate WiltonOakland
VINYL / SMOOTH FLOORINGBlackjack Casino RoyaleChequersEclipseMojoPuregrip XLSuregrip XLThunderball
CARPET TILESBedford CordCapital PlusHeuga 727MagnesiumNeutronPositronProtonQuark
Stop preSS – Ivory CoaSt re-launChed! – Stop preSS the million seller, now
back with superb new colours, the versatile option of action Backing, and with
the same timeless design and quality that you expect. Come on! Check it out!
“There are just two words that we wish to say toour customers, our suppliers and our friends as
we head off for some Christmas cheer, ‘Thank You’ for your support in 2011, it would be
much appreciated should it continue in 2012!”
Call now to receive a copy of our
latest Autumnspecial price
guide!
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29THE STOCKLISTS December 2011
VICTORIABerber StripeCastillionCeltic Heathers Crown TwistDuchess EliteEasiCare - Full Collection
Gaelic HeathersImperial VelvetKelsoNatural AccentsNatural Companions (Sisal, Chenille, Ridge)Regal TwistRustic JewelsTudor Twist CollTudor Manor
LANOBolero - New Colours
Campus X-tremeChiselhurstHeather Twist DesignHeather Twist SupremePembridge Twist - New Colours
SentinelStartwist CollWilton Naturals
BALTAColorado SpringsDesert Twist DeluxeDivaFiestaFusion Happy DaysHigh FlyersGala Cord-all options in stockMoorland TwistNobilityRosemountShetland Shepherd TwistStainsafe FavouriteSuper WiltaxTechnoTwisty
LUSOTUFOCeltic Horizon MandalySafiSintra BoucleTangierTitan & Tital DiagonalTwist BerberUniqueValencia
CORMARApolloBerwick 40/50Home Counties 42/50MalabarOaklands 32Oaklands 42Oaklands 50Primo Plus - New Colours
West Country
BROCKWAYAmore Stripe CollectionAvantiCavendishCraftsman EliteCresta 40/Cresta 50Orion/Orion MajorRadnor 30/Radnor 40
DOMOAbsolute LuxuryAuvergneCabaretFestival TwistHeather TwistMountain PeaksLegacyPlaygroundPortofinoScorpio
ITCBelgraviaConcertoConsulHeritage CollectionKretaPalace
TAPIBELCachetMelodyNevadaReedsSysoltex Homested/Aran/CrofterToscana
BEAULIEU carpets Adventure TwistAthena DublinDurham TwistExplorerEnduranceFashion/GalleryGrass CollectionHeavy Tread MarsMotor CarProntoSelectionsSweet HomesYucatanvinyls Arte Del Ceramic Celtic Stone - New ColoursChessComfort GripJazzSherwood Oak Studio Sonata Texalino Supreme Urban laminatesEssentials (previously Casa)Cottage
IVCComfylux Extra ExpressionsFantasyFusionMaster GripPlanet Precious MetalsPrestoUltimate OakVictoria
MOHAWK CARPETSCentury Collection- Century- Half CenturyPresidential Collection- Independence- Liberty- Freedom (4&5M)- Splendor
MISCELLANEOUSCAVALIERCountry CollectionHamlet Parish and VillageLEIGH SPINNERSAtlasVelourTHOMAS WITTERInnovationsC&H Homestyle LVT - planks and tilesPARAGONToccarre Carpet Tiles
Solent Wholesale Carpet Company LtdCARPET, FLOORCOVERING & ACCESSORY WHOLESALE DISTRIBUTORSTelephone: 01243 774623 Fax: 01243 533636 E-mail: [email protected]
Website: www.solentwholesale.com Zola Park, Barnfield Drive, Chichester, West Sussex, PO19 6UX.
CHECK STOCK, PLACE ORDERS AND MANAGE YOUR ACCOUNT 24/7 ALL THROUGH OUR WEBSITE
We carry other products not listed above, and can also provide a swift special order service on non stock lines. Our reps and sales office would be pleased to answer all enquiries. Our last Price List is dated November/December 2011.
Oxford, Berks, Bucks, Beds, Hants, Middlesex & Herts . . . . Ian Cardrick, [email protected], mobile: 07973 406329Sussex E & W, Surrey, South London & Kent. . . . . . . . . . . . John Robson, [email protected], mobile: 07973 898453Hants, Wilts, Dorset, Somerset, Gloucs, & I.O.W.. . . . . . . . . . . Adam Ayling, [email protected], mobile: 07973 406799Accessary Sales and IT Specialist (All Areas). . . . . . . . . . . . . . . . . Luke Crooks, [email protected], mobile: 07966 664379
News Flash...PRESIDENTIAL COLLECTION NOW IN STOCK
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30 THE STOCKLISTS December 2011
DID YOU KNOW?STS Flooring Distributors Ltd stock a large range
of carpets and carpet tiles via our 5 depots
ORPINGTON • CROYDON • WATFORD • CAMBRIDGE • OXFORD (THAME)08454 341000 08454 342000 01954 781142 01844 213555
Regional ManagerRachel Sherwood 07801 762724Area Manager Dave Lowman 07500 847758Area Manager - Retail Phaedra Duncan 07738 329714North/East London, Berkshire, Beds, Bucks, Herts,Middlesex, Northants, Oxfordshire, Warwickshire
Steve Osman 07919 128401Essex, Cambs, Suffolk, Norfolk
Paul Jones 07801 762719Wiltshire, Gloucestershire, Bristol & Birmingham
Paul Jeffery 07717 218024South/East London, Kent, E Sussex
Sales Area ManagersDana Baldock 07801 762725South/East London, Kent, E Sussex, Part Essex
Mirka Mihulcova 07500 847566South/West London, W Sussex, Berks, Hants, Surrey
Vicky Langley 07962 646847Surrey, W Sussex, Hants, Berks, South/West London
STS GOLDLINE STOCK CARPETSAbbey Twist 30/40Aston TwistBernwood TwistBernwood SupremeBernwood Heather SupremeBlenheim Twist 40Blenheim Twist 50Cherwell CordChislehurstFairfield SupremeGladiator SupremeHarrier FeltHarrier GelHarrier Supreme GelHeathdaleMedicareMulticare Classic New Valley TwistOrinocoOpus TwistRavensbury Twist 32/40/50ScalaSerenitySupersava Elite
BALTA STOCK CARPETSGala CordNew Shepherd Twist
EDEL TELENZOFleurHerculesLawrenceLimaPuma
NEXT DAY DELIVERY PRICE GUIDE DATE JULY 2011
LANO STOCK CARPETSBoleroChislehurst Fairfield SupremeHeather Twist SupremePembridge TwistSapphireScalaStartwistStartwist Supreme
CORMAR STOCK CARPETSApolloBerwick 40/50Forest HillsMalabar TexturesNatural Berber TwistNew Oaklands 32/42/50Primo DelightPrimo PlusPrimo TweedsPrimo UltraTown & Country
BEAULIEU INTERNATIONALBelliniDublin EliteRanger
FIBRE BONDEDEcocord Supacord
CARPET STOCK TILESAscotBeckenhamCheltenham Clipper IICroydonCroydon StripeHeuga 727KestonLatourSaturnSelsdon
STOCK UNDERLAYSBlue HeavenCirrusCloud Nine ContractCloud Nine Super ContractCosi 8mm & 10mmCumulus Durafit 500Durafit 650Goldtred CollectionHeatflow CollectionNimbus Willow GreenRoma Silver LiningSTS Express 8mmTredaire EliteTreadmore
STS Area Managers
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31THE STOCKLISTS December 2011
Weston Hammer UK16/17 Byford Court
HadleighIP7 6RD
Tel: +44 (0)845 644 9090Fax:+44 (0)845 644 9191
We are pleased to announce the arrival ofour latest display stand showing all ourcollection on one compact unit.
If you are interested in having one of ourfree stands please contact our Sales Officeor your local Sales Agent.
Please visit our website atwww.weston-carpets.co.ukfor online cutting requests and more information on our products, or telephone 0845 644 9090 (local rate)
to speak to one of our telephone sales team
OUR UK SALES TEAMMr Ron FeweryTel: 07976 244892London, Oxfordshire, Berkshire,Buckinghamshire.Mr Steve Acton Tel: 07957 836207Kent, Sussex, Hampshire, Surrey, Dorset.Mrs Jac Hayman Tel: 07815 785801Contract Sales East Anglia.Mr Gary Foster Tel: 07515 283872East Anglia, Northamptonshire.
Mr John HinchliffeTel: 07774 990359North Wales, Cumbria, Manchester,Liverpool.Mr Derek Boyd Tel: 07940 320708Scotland.Mr Lee Palmer Tel: 07774 101640Channel Islands.Mr Jonathan Gorman Tel: 07815 121660Northern Ireland.
Mr Mark GarbettTel: 07840 664757Bristol & the West Country.Mr Steve Fletcher Tel: 07831 818989Yorkshire, Lincolnshire, Nottinghamshire, Tyneside. Mr Keith StevensTel: 07710 160166Midlands & South Wales.
Bespoke Design carpet fromHammer CarpetsYou may not have heard of them but Hammer Carpetsin Denmark are the worlds largest manufacturer ofColortec bespoke design carpets in the world.
Colortec is a state of the art tufting machine that usescomputer controlled technology to manufacture anydesign in a maximum of 8 colours.
This tried and tested manufacturing method is up to 10times faster than Axminster and exactly replicates theappearance, unlike a printed design carpet.
If you would like more details of this type of carpet andto find out how competitive and easy to use it can bethen please call your Sales Agent or our Sales officewho will be happy to help.
Jacs Designer tonal loop pile in 100% Wool available in 4m and 5m widths.
Natural Lines Super luxurious 100% Wool loop pile available in 4m and 5m widths.
Tunis A heavy domestic berber loop pile in 100% Wool available in 4m and 5m widths.
Queen Tweed A fine heavy domestic berber loop pile in 100% Wool available in 4m and 5m widths.
Denver A stylish heavy domestic tonal loop pile in 100% Wool, available in 4m and 5m widths.
Oklahoma A heavy domestic berber loop pile in 100% Wool available in 4m and 5m widths.
Supreme Stripe A heavy domestic tonal stripe in 100% Wool loop pile.
Supreme BoucleOur best selling level loop 100% Wool product available in 12 up tothe minute colours in both 4m and 5m widths.
Imperial Boucle A heavy domestic loop pile in 100% Wool available in 4m and 5m widths.
Las Vegas A chunky luxurious loop pile in 100% Wool available in 4m and 5m widths.
Royal Velour A luxurious velour in 80% Wool/20% Nylon in 5m wide.
Sisal Boucle and Sisal Berber Natural fibre textured loop pile ranges in two styles.
The Stone Fibre CollectionOur unique flat woven quality in many fashion stylesand colours available in 4m and 5m widths.
Orlando A chunky loop quality with a thick latex backing for a luxurious feel.
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You can create a carpet websitefor your business in 5 minutes.
Fill out a form for five minutes and we’ll have a good-looking
flooring industry website online for you within 5 days*.
Then you can update it, add to it or ignore it for ever!
Flooring stores don’t generally need anything too fancy – most of the time,
visitors are just trying to find out your phone number, your opening hours
or where they can park! Or they’re just checking if you look professional.
The Floorsites package from The Stocklists offers:
� 7 ready-made pages of flooring industry content covering the key sectorsof carpets, vinyls, laminates, etc.
� Instant online editing – if you can type, you can customise these pagesyourself anytime to add latest offers and news… or leave them as they are– we put all your contact information in there anyhow.
� Choose photos from our library to make your site unique – or uploadyour own images.
� Link to Google Maps – let visitors find you quickly and see where to park
� Auto-email form to let customers contact you direct
* The site takes a bit longer to set up if you already have a website or address.
A Floorsite from The Stocklists costs £390 for the set-up and the first year – and £90 per year thereafter (exc. VAT).
Check�out�what�your�site�would�look�like�atwww.thestocklists.com/floorsites�or contact David Spragg at [email protected] or call 01845 573241.
NO OBLIGATION ‘TEST DRIVE’...We set up your site free-of-charge for a month. If you don’t like it, you don’t pay. There’s nothing to lose!
We’ll have it online for you within5 days.If you don’t like it, it will cost younothing.If you do like it, it will cost you£390 + £90/year.
32 THE STOCKLISTS December 2011
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5 December 2011
Modern vintage
FlooringNews
33from The Stocklists November 2011
The new rug collection from Louis de Poortere “Vintage”comprises a comprehensive choice of designs using a “mash-up’ approach which adapts the timeless appeal of theoriental carpet for the interior of the 21st century.
By using worn looking and rugged oriental carpets designs,reassembled in a new and sophisticated patchwork pattern,Vintage offers a modern feel with the look of an authenticoriental classic.
The range is woven on Wilton Jacquard looms using acombination of wool and cotton chenille and each of thethree design styles, Majestic, Multi and Mosaic have a numberof colour options.
Louis de Poortere is also able to produce custom designs,colours and sizes, if the requirement is to create an exclusivecollection. The initial reaction to the range has been extremelypositive.
T 00 32 56 393 386 www.depoorterelouis.com
Balterio has launched a new and innovative PXP PressXpress fold-down system for fitting the short sides of flooring panels.
Years of research and development combined with the dailyexperiences and wishes of customers resulted in PXP. The clip insidethe plank ensures an immediate locking of the short sides resulting in aseamless and strong joint. Now all you have to do is “press” theflooring boards into place end to end.
PXP is a complete new and innovative fold down system for flooringpanels that is out of the scope of existing third party patents. Onesingle locking action secures 2 panels both horizontally and verticallyand ease of installation is enhanced as the folding angle for installationis not important. No friction force is required during installation
PXP will be a key feature of the Balterio presentation at Domotex inHannover this January..
Completely new, exclusively developed high-tech productionequipment has been designed for inserting the clip into the flooringpanels. The revolutionary and state of the art transport system of theflooring panels on the production line offers unsurpassed accuracyboth in milling of the panels and inserting the clip into the panels.
The new locking system is protected by several (pending) patents anddesign rights and Balterio strongly believes that PXP will furtherenhance ease of installation of its flooring panels for installers andconsumers.
T + 32 56 62 80 81 www.balterio.com
Hot off the press
Headlam, the UK’s largest carpet and flooring distributor, reported asubstantial rise in revenues in the 10 months to the end of Octoberwith a 6.4% increase - UK results were 7.6% up.
Chief Executive Tony Brewer said November’s revenues were alsoconsistent with this performance. “Provided planned revenues areacheived for the remainder of the year, the board is confident that thegroup will deliver its internal performance target for 2011.”
At it’s half year in August, Headlam saw revenue increase from£254.9m to £269m for the six months with profits up 17.3%. in achallenging market and cited constant product development, enhancedmarketing activity and improved logistics as the secrets of its success.
Headlam offers market hope
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34 FlooringNewsDecember 2011
News
Ulster Carpets have recently been involved with the National Trust ontheir journey to bring Avebury Manor, a 500 year old Grade I listedhouse back to life.
The house is part of a new BBC series The Manor Reborn which will seeteams of experts, historians and volunteers working together to restorethe beautiful but empty manor house to its former glory.
Avebury Manor has been adapted, extended and repaired by asuccession of different owners over the years and as a result much of itshistory has been overlooked. This however is all set to change, as each ofits rooms has been restored to reflect four different styles from the past;Tudor, Georgian, Victorian and 20th Century.
Ulster have worked in conjunction with the Russell Sage Studio, London to design and manufacture carpet for two of the rooms in a style whichwould have been true to the era being recreated. As the aim of the series is to engage with viewers and allow them to follow the story on screen theBBC filmed varying stages of the carpets development. Beginning with initial design consultations and a visit to Ulster’s state of the art manufacturingfacility in Portadown filming culminated with the installation of the carpet at Avebury Manor itself. Penelope Keith one of the presenters on the serieswas able to experience first hand the carpet coming down the finishing line for its final inspection. “This is such an exciting project to be part of,” saidPenelope Keith, “as it’ll provide the chance to reveal more about this fascinating house whilst touching on interior design over the years.”
The Manor Reborn will be shown on Thursday nights at 9pm on BBC1 starting with the first episode on 24th November 2011.
T +44 (0) 28 3833 4433 www.ulstercarpets.com
To the manor re-born
Designer Contracts – one of Britain’s largestfloorcovering contractors to the new build industry –has bolstered its position with an acquisition in theSouth West of England and the expansion of its Scottish operation.
The company has acquiredthe contracts division ofCornwall-based PremierCarpets and Flooring anddoubled the size of itsScotland operation bymoving to new premises atCastings Court in MiddlefieldIndustrial Estate, Falkirk.
Designer Contracts managingdirector Peter Kelsey
(pictured above) said: “Premier Carpets is a great fit withour existing framework and structure, and we lookforward to working closely with our new customers in theSouth West.
“Due to business growth in Scotland we had outgrownour previous premises. Our new facility, still situated inFalkirk provides us with capacity to grow in future as wellas the perfect location from which to serve all of ourcustomers the length and breadth of Scotland.”
After Cheltenham Interiors in December 2009 and KamarFlooring in November 2010, Premier Carpets becomesthe third company in two years to have been acquired byfast expanding Designer Contracts.
In addition to floorcoverings, Designer Contracts alsosupplies furniture, lighting, curtain and blind packages tonew homes developers.
T 01246 854 577 www.designercontracts.com
Boost to new-build expertsAs a thank you to retailers and sales assistants, Crown Floors has established aLoyalty Club that awards points for every square metre of carpet sold andwhich can be redeemed against a range of luxury and everyday gift items thatcan be found at www.crownfloorsloyaltyclub.co.uk.
With thousands of gifts and luxury goods from brands such as Apple, Sony,DeWalt and more the Crown Floors Loyalty Club is the perfect way for retailersto treat themselves to something a little special, or get their hands on the latestmust have gadget.
Open to every retailer and sales assistant responsible for the sale of carpetsfrom Crown Floors, the club rewards points for every square metre of EasyClean and wool-mix carpet sold. Sign up before 31st January 2012 and retailerswill be awarded with 2,000 bonus points completely free.
James Caldwell, sales coordinator for Crown Floors explains the idea behind theclub: “We’ve been delighted with the response we’ve had to the launch ofCrown Floors and we just wanted to say thank you to our retailers and the salespeople that have helped to make the brand such a success. Yet we also wantedour thank you to last and feltthat rewarding continued effortswould be a great way to do this.Whether saving points forsomething extra special ormaking the most of a great rangeof smaller items, the CrownFloors Loyalty Club is our way oftreating you.”
Each member of the club will begiven a unique account numberand will receive a monthlystatement so they can keep trackof their point tally. Registration isfast and simple atwww.crownfloorsloyaltyclub.co.ukand the website also cataloguesevery gift available under the scheme,whether the latest in electronic gadgetry orexperience days.
T 0800 0773301 www.crownfloors.co.uk
Loyalty to the Crown
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ADVERT
TO COME
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Running Nottingham’s trams down Crocus Street has forced the closure of a busy city flooring shop – but United Carpets and Beds is turning the shutdowninto an advantage in the city.
The company is regretfully closing its Crocus Street store following compulsory purchase of the area for one of the new routes for the city tramway.But it’s using the closure as an opportunity for a major sale – and huge refurbishment of its three other franchised stores in the city.
“It’s a fantastic opportunity for us to offer our customers some real bargains and an enhanced service in the city,” said John Morris, Store Manager“We’re very sad to see the store go, although we realise that creating new tram routes is great for the city and the people who live here.”
And it has also meant a boost for United Carpets’ Nottingham stores at Long Eaton, Bestwood and Hartley Road. “We’ll be closing our doors atthose stores too, but I’m glad to say it’s just for a few days while each goes through a refurbishment,” said Dave Code, Head of Store Development.“Again, it’s good news for customers, because the new-look stores will offer an even more pleasant shopping experience, with our usual high standardof great customer service and fantastic deals. When we re-open the three stores, we’ll be celebrating with a huge range of special offers, and we’reanticipating a very busy time indeed.”
United Carpets are relocating all staff from the Crocus Street store, which begins its closing down sale this week. United Carpets and Beds is thebiggest franchised flooring retailer in the UK, with more than 80 stores around the country.
T 01709 732 666 www.unitedcarpetsandbeds.com
All aboard for business
36 FlooringNewsDecember 2011
News
When it comes to delivering a first rate installation, what you use isjust as important as how you use it and so, when it comes toaccessories, UK Flooring Direct wants you to think of them.
With fast nationwide delivery, UK Flooring Direct offers a great range ofwood, laminate, cork, vinyl and bamboo floors, plus a leading collection ofhigh performance accessories from leading brands and at competitiveprices.
Whether adhesives from technical gurus Mapei, or specialist soundabsorbing underlays that also help to fight off moisture in uncertaincircumstances, UK Flooring Direct can provide quick access to productsthat make installation easier and that provide those perfect finishingtouches. In fact, UK Flooring Direct has a great collection of finishingprofiles and pipe roses designed to provide the perfect match to manyof its exclusive products.
“Any fitter will know that customers can be particularly picky and thatit’s those little finishing touches that really count,” says Josh Ashby,product manager, UK Flooring Direct. “That is why at UK Flooring Directwe offer a full complement of installation products and finishingaccessories designed to make fitting painless and the end result perfect.”
With a collection of scotias, hardwood skirtings, damp proof membranes,installation products, underlays, trims, profiles, roses and care productsincluding a great range of seals and finishes from leading specialist brandWOCA and maintenance kits for laminate flooring, UK Flooring Direct isthe leading online resource for installation and finishing accessories.
T 0845 287 5623 www.ukflooringdirect.co.uk
Faster finish
Scottish scheme’s strong start
Since launching Recofloor in Scotland just under six months ago,Headlam Scotland is turning the UK’s award-winning vinyl flooringrecycling scheme into a real success story north of the border.
More than 10 tonnes of waste vinyl flooring has been collected bythe firm, Scotland’s largest floorcovering wholesaler and distributor, at its North Lanarkshire premises since April 2011. This figurerepresents some 3.5% of the total waste collected by Recofloor this year.
Collected material is sent back to flooring manufacturers andRecofloor founders, Altro and Polyflor for further processing. Cleanoffcuts are reprocessed back into new vinyl flooring. Smoothuplifted flooring is used to make traffic management products suchas traffic cone bases and speed bumps.
Headlam Scotland has operated from its Eurocentral headquarterssince 1997 and is the first distributor to launch Recofloor inScotland. Recofloor bins have been installed at its site to acceptoff-cuts from fitters, making it easy for them to dispose of wastewhen they arrive to pick up new flooring and supplies.
Waste vinyl flooring off-cuts are also being collected from the new£840 million New South Glasgow Hospital Campus – the biggestsingle NHS hospital building project ever undertaken in Scotland -which opens in 2016 with 1,109 beds and 20 operating theatres.Headlam Scotland provides one-tonne bags for collecting wasteoff-cuts from the hospital site. The collection process is overseenon site by its key client, Edinburgh-based Recycling and Services.When full, the bags are returned to Headlam’s premises forbulking up before being sent for recycling.
T 0161 355 7618 www.recofloor.org
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37from The Stocklists December 2011
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Expert floor finish company, Derbyshire-based Granwax Products Limited, is helping to shape the future of the British flooring industry withthe development of the first industry-recognised organisation, the British Wood Flooring Association.
Developed in partnership with ten other companies, the British Wood Flooring Association (BWFA) has been created to raise the standards of the woodflooring industry through education and training. For installers and suppliers, membership to the BWFA demonstrates a commitment to upholding thehighest standards of craftsmanship in both the installation process and product aftercare. The Association also acts as an independent reference point forcustomers who want a top quality product, together with guaranteed peace of mind.
“The UK flooring industry has never been standardised nor had a representative trade body. At Granwax Products we knew it was vital to the future ofthe industry that such an organisation should be established, both as an impartial resource for customers and to improve industry standards throughspecialist training,” explains Carl Blythe, Director of Granwax Products Limited.
“It is extremely important to us that other companies and, more importantly, flooring contractors, embrace the Association. Not only will it demonstratetheir dedication to maintaining and raising industry standards, but will also give their customers and distributors the reassurance that they are receiving thebest products and service on the market,” continues Carl.
Since its inception the BWFA is going from strength to strength with the opening of its own training facility in Birmingham. The specialist education facilityfor installers and finishers is helping to raise the standards of the industry, as well as ensuring future generations have the correct skills to maintain, andimprove on, the benchmarks that have already been set. “Going forward we hope the BWFA will act as an industry mark of quality workmanship ourmembers will be able to display, and which customers will recognise as a sign that they will receive only the highest standards of skill and service,” adds Carl.
T 01773 541177 www.granwax.com
Wood gets it together
Ethics online
A unique on-line rug directory, Talking Rugs, has been launched by GoodWeave UK, theethical rug labelling scheme. It promises to feature a snapshot of the latest new rug designs inthe market plus current news on designers, style trends and GoodWeave activity.
Aimed at interior designers and consumers looking for the latest inspirational new rugdesigns from ethical retailers, the directory features leading rug companies sellingGoodWeave labelled rugs including The Rug Company, Knots Rugs, Bazaar Velvet,Wovenground and Jacaranda Carpets.
Samantha Towle, Executive Director of GoodWeave UK explains: “Talking Rugs is an excitingnew project for GoodWeave in the UK, which will give high visibility to the many retailerswho sell GoodWeave labelled rugs; it will provide a wonderful one-stop shop window for allthose interior designers and consumers, who would love to buy more ethically”.
Talking Rugs can be found at http://www.goodweave.org.uk/rug-directory
GoodWeave works to eradicate child labour and provides education and support in thecommunity to children rescued from the looms, ensuring they are not forced back to work.The organisation is active in India and Nepal, runs independent factory inspections, to ensure children are not working, funds education programmesfor rescued children and the families of poor village based weavers, and provides financial support to vulnerable children.
T 07740 459279 www.goodweave.org.uk
38 FlooringNewsDecember 2011
News
Shining stone
3M has unveiled its new range of high performance Scotchgard FloorProtector specifically designed for stone floors.
The new Scotchgard Stone Floor Protector by 3M provides finishes thatdeliver a highly durable shine with less labour and at a lower total costthan acrylic floor products.
Compared to traditional acrylic finishes, which require up to four coats oninitial application, Scotchgard Stone Floor Protector needs only two coatsto produce a clean, safe, glossy floor that is less susceptible to scuffs, black marks, stains and scratches than conventional products.
The finish lasts for up to a year with minimal maintenance. Not only is it six times more abrasion-resistant than acrylic finishes; it also resists water,stains and dirt, so finished floors are easily cleaned by dusting and wet mopping. Burnishing is required once or twice a month depending on trafficlevels, as opposed to several times a week with acrylic finishes.
James Gravestock, General Sales & Marketing Manager at 3M Building & Commercial Services Division comments: “By reducing the periodicmaintenance – burnishing, scrubbing, stripping and recoating – associated with acrylic products, our new Scotchgard Stone Floor Protector can saveyou up to 60% on your annual floor care labour and chemicals costs, while prolonging the life of your floor.”
Scotchgard Stone Floor Protector is easy to apply and quick to dry - floors can be returned to use in as little as one hour, minimising costly downtime.For optimum delivery, the 3M Easy Shine Applicator Kit helps to reduce waste and increase productivity. Its unique ‘back-pack’ application doesn’trequire pouring or mixing chemicals, allowing for a safer application with less waste and mess.
T 01234 229496 www.3M.co.uk/Facilities
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News feature
39December 2011
adore means business
“It ticks all theboxes for the
retailer and I amconvinced
that the market isready for it.”
adore has arrived! The eagerly awaited vinyl
flooring system that’s set to secure major
market share and make LVT easier for
retailers has emerged from three years of
development.
adore Touch is the newest premium vinyl plank with unique,
patented click technology to create an enduring flawless finish.
“Everything is in place and we are ready for business,”
says Paul Brady, the head of adore Flooring for Europe.
“The reaction we are getting has been great. Everyone likes the products a lot and loves
the look of the marketing,” says Paul. “It is a great achievement to have done what we
have done and I am convinced the market is ready for it.”
A set of 14 wood decors designed especially for the UK market are now being rolled
out after adore looked closely at market trends. Oaks are, inevitably, the dominant
theme and there are some interesting greys, bleached effects and the popular dark
colours in open and close grain.
The system is being distributed throughout the UK by Headlam’s Home Foundation
division and a sales team of six specialists led by Paul Ashley. The first 100 UK retailers
have stands in store. adore aims to bring on board 100 more retailers each month with
eye-catching and effective point-of-sale material.
“It ticks all the boxes for the retailer,” says Paul. “It’s attractive, keenly priced, flexible for
every room, durable, easy to fit, recyclable and we can offer an excellent service from
high levels of stock.” In fact, 12,000m2 of material are ready for dispatch from Home
Foundation and the same again is sitting in a warehouse at adore’s HQ in Dublin.
The first UK products are 4mm planks with a 0.55mm wear layer incorporating nano
particles of silver for enhanced durability. As a result, adore offers a 25 wear warranty
on domestic installations and 15 years for commercial fits.
Following up on the wood decors, adore will be launching a range of stone and ceramic
decors at the Domotex flooring fair in Hannover in January.
The product’s performance and the continuity of supply from a solid production base
will appeal to retailers who struggle to find LVT companies they are confident dealing
with – the market has often been characterised by large corporates at one end and
small operators waiting for the next container load at the bottom end.
“We are approachable, professional and in this for the long haul”, says Paul Brady. And
adore has big ambitions – “We want to be dominant in Europe,” he says – a claim that
might sound optimistic given the competition but the company is already the leading
LVT supplier in the US and is experiencing massive demand from key European markets
already, especially Germany.
If any further statement of
belief were needed, the
company has just opened its
fourth factory to make the
world’s largest LVT
manufacturing base of three
plants in South Korea and
one in China. Expect lots
more to come!
www.adorefloors.com
T 01675 433075
from The Stocklists
adore on show during one of thepopular demonstrations at theHarrogate Flooring Show 2011
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40 FlooringNewsDecember 2011
Underlining The WoolSafe Organisation’s status as a global expert in the correct and proper care of carpet, managing director, Dr Agnes Zsednaiwas invited to the Ausclean Convention 2011, Australia’s sustainable facilities, cleaning and maintenance event.
Taking part in the event’s Education Sessions, Dr Zsednai explained the global role of The WoolSafe Organisation and how its internationalcertification programme is proving just as important now as upon its launch 20 years ago. The WoolSafe Organisation constantly monitors consumerand professional products in the market place and developments in carpet cleaning technology, working with suppliers to ensure the programme’scontinued relevance.
Through links with carpet mills, retailers and its approved carpet cleaner network, The WoolSafe Organisation is at the forefront of carpet care. Withthe introduction of a new carpet testing facility earlier this year the Organisation is working towards its goal to be the carpet industry’s one stopsolution.
Agnes’ visit to Australia also coincided with the Australian WoolSafe conference, where she explained WoolSafe’s research into using hydrogenperoxide on wool carpets. Through the presentation, Dr Zsednai also covered the effects of pH and buffering of cleaning chemicals on wool carpetsover prolonged use.
“Our visit to Australia underlines that WoolSafe is a global power in the care of carpets,” comments Agnes Zsednai, “and it was great to engage withour friends and colleagues in Australia. Trips like this are invaluable in raising our profile and spreading the word that good carpet care, and TheWoolSafe Organisation, will help to prolong the life of the investment that a quality carpet represents.”
In the 20th anniversary of its carpet maintenance chemical testing and approval programme, The WoolSafe Organisation is reinforcing its reputationas the vital link in correct carpet care and now has offices in Germany, South Africa, Greece, America and Australia.
T 01943 850817 www.woolsafe.org
Woolsafe down under
At last week’s House Beautiful Awards, Crucial Trading was awarded the Gold Award for Best Carpet for its ground breaking striped wooldesign, Mississippi.
The House Beautiful Awards 2011 were held this year in one of England’s finest Art Deco buildings, Freemasons’ Hall in London. Theawards comprised 26 categories, commending not only the UK’s top TV personalities but also 2011’s best homes products and retailers.
Dawn Mallett, Marketing Manager for Crucial Trading says “We are proud to have been awarded the Best Carpet Gold Award forMississippi. It is always a pleasure to receive credit for our floori ng innovations and with stripes being a key flooring trend for this yearwe are pleased to see our much loved Mississippi being chosen”.
Crucial Trading manufacturers creative floorcoverings and has been delighting design conscious homeowners with its innovative plantfibre and wool range for nearly 25 years. Made from 100% wool, Mississippi is hardwearing and suitable for all living areas and is an idealchoice when creating a striking entrance hall, landing or staircase.
T 01675 433091 www.crucial-trading.com
Crucial earns its stripes
The stunning oil finishes now available in Quick-Step Parquet wowed thejudges at this year’s House Beautiful Awards, with the manufacturerpicking up the top Gold Award in the Best Flooring category.
Quick-Step Parquet’s mix of innovation and style left an impression on thejudging panel consisting of key editorial members of the magazine andcelebrity experts. Featuring on the manufacturer’s Palazzo, and Castelloranges, its innovative oil gives an extra matt finish that can be repaired withQuick-Step Oil Care for a long lasting beautiful wood floor.
“We are delighted to win this award and would like to thank HouseBeautiful and the judging panel for recognising that Quick-Step Parquetfloors are some of the very best on the market,” comments PhiliepCaryn, international communications and sponsoring, Quick-Step. “Wework hard at Quick-Step to ensure that homes benefit from beautifulfloors packed with the latest technology and we continue to innovate inthe floor coverings sector.”
The prestigious House Beautiful Awards are now in their eighth yearand not only award the best products in the home interiors industry,but also recognise retailers and celebrities, with Channel 4’s hitRestoration Man presenter George Clarke being voted the readers’Favourite Home-Related Celebrity.
House Beautiful Editor Julia Goodwin says, ‘In tough economic times qualityand value are vitally important in making good products and services standout from the rest of the crowd. The House Beautiful Awards recognisesexcellence – pointing consumers towards the best of the best.’
T 0032 56 67 52 11 www.quick-step.co.uk
News
House Beautiful Awards Golden parquet
Oliver Heath, interior designer presents the award to PhiliepCaryn, international communications manager, Quick-Step, andTom Bourne of Select First.
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42 FlooringNewsDecember 2011
News
Laurence Llewelyn-Bowen will head up an all-star cast of designers at this year’s interiors UK 2012 which takes place inBirmingham’s NEC, January 22-25.
The high-profile designer, will create a special feature celebrating British heritage. He said: “This show is incredibly important to mebecause it is my chance to share with the design industry my particular take on ‘the British look’ in celebration of what promises tobe a very Anglocentric year.
Laurence has already begun designing two rooms within a crumbling manor home as part of his feature for Hall 3. Laurence added: “interiors UK isthe biggest trade event of its kind attracting thousands of visitors, from retailers to designers, all of whom will I hope be prepared for something that isvery much going to put the buoyant very much back into flamboyant. Celebrating the specialness of British design is incredibly important to me andI’m looking forward to meeting designers and retailers at the event.”
Flooring exibitors include Furlong Flooring, Cavalio, Mastercraft Rugs, Oriental Weavers, Rama Carpets, Unnatural Flooring and V4 Woodflooring.
T +44 (0)207 921 8406 www.interiorsbirmingham.com
Design stars at interiors UK
Providing the first glimpse of some of the most innovative and competitivecarpet introductions heading to UK shores in 2012, the Balta Group’s2012 Road Show event drew retailers and wholesalers from across thenation keen to gain the competitive edge.
Bringing forthcoming products from Balta Broadloom, Domo Floorcoveringsand ITC, the three-day event provided an ideal opportunity for partners andflooring specialists to discover how carpets from the Balta Group willprovide value and add positive impact on business for 2012. Showcasingthree residential brands, each with a unique portfolio of value-driven carpetsfor the home, the event proved a huge success:
“Over the three days of the event, we welcomed members of the industryfrom all areas of the country showing just how attractive the value andquality on offer from the Balta Group of companies is to retailers andwholesalers looking for an advantage in day to day business,” commentsPhilippe Hamers, general manager, residential division, Balta Group. “Theevent gives an opportunity to view the latest on-trend styles and to decideon product selection for 2012, while also catering for those that can’t makeit to Germany in January.”
On show included the latest developments from all three key brands,illustrating the depth and diversity of product available from Balta Group andits residential carpet divisions. Having taken place between 8th – 10thNovember at the Crowne Plaza Hotel, NEC, Birmingham, the 2012 RoadShow proved a great success with Balta looking towards revealing the newcollections to a Europe-wide audience at Domotex in January.
T +32 56 62 22 11 www.baltagroup.com
Carpet rolling roadshowDomotex expects success
The flooring trends and fashions for the 2012/2013 season willbe on show at Domotex, the world’s top trade fair for carpetsand floor coverings, from 14 to 17 January 2012.
“Domotex is a business platform and flooring lifestyle show inone powerful mix that makes it the most important annualevent for the international carpet and floor coverings industry,”commented organiserr Dr. Andreas Gruchow. “All indications arethat it’s going to be a great success.
“The global market leaders will be out in force, plus there’s thehotly anticipated premiere of the Wood Flooring Summit, a new,improved site layout and a range of new online services. Withfeatures like these, our exhibitors know they will be in poleposition for new business.”
Some 1,400 exhibitors from over 60 nations have chosen toexhibit their new collections and design developments inHannover. The range is truly comprehensive, encompassingeverything from hand-knotted and machine-made carpets,parquet and laminated flooring through to textile and resilientfloor coverings.
“Customized Living” is the keynote theme at Domotex 2012.Personalization is seen as one of the defining trends of our ageand has an enormous bearing on interior design. Carpets andfloor coverings in particular offer almost unlimited scope forindividual design.
Dr. Gruchow added : “Increasingly, our human desire for greaterindividuality and self-realization is finding direct expression in thedesign of our own four walls. These trends are reflected in thelead theme chosen for Domotex, Customized Living.”
“The theme symbolizes the leading design trends among thecarpets, textile and resilient floor coverings and parquet andlaminated flooring products that will be on display at the fair.”
www.domotex.de
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43from The Stocklists December 2011
Promotional feature
j2 flooring managing director talks to
The Stocklists about the exciting times ahead
for the latest luxury vinyl flooring brand
In a fiercly competitive industry, you may think there is no
room for another luxury vinyl flooring brand, however
j2 flooring managing director Stephen Latham discusses
why their products have something different to add.
As a new company, tell us a bit more about j2 flooring?We are a luxury vinyl flooring brand, specialising in quality designfloors. What makes us stand out against the competition is ourfocus. We understand what the retailers want and keep our focuson giving them a product they are able to make good profit on,which offers an alternative to other products available in thissector. We have started with a small product range and intend togrow organically, adding more ranges and styles to our collectionsas our profile increases. We have huge ambitions to be one of thelargest brands of luxury vinyl flooring, but with strong beliefs onkeeping in touch with our customers.
What does j2 flooring offer that is not alreadyavailable?Simple answer is profit for the retailer. We are finding many retailerssuffering when it comes to selling design floors as many of thebigger players such as Karndean and Amtico are plastered all overthe internet and are available through the majority of flooringretailers across the country. This has an effect on retailers as it drivesdown price and inevitably cuts profit. What j2 flooring offers is a topquality design floor which costs a lot less than the competition. It’snot for sale online and we offer a re-brand it scheme which enablesretailers to rebrand our products and display units to create anexclusive product for their stores if they wish, which in turn willgenerate more profit as it immediately cuts out competition.
How does j2 flooring compete with the marketleaders in luxury vinyl flooring?Obviously when you are competing with companies who havechairmen with deep pockets you need to play to your strengths.Spending millions on advertising isn’t an option for us at themoment. Our strengths lie in the quality and price of ourproducts as well as being flexible and adaptable to marketchanges and customer demands. Starting with a modestcollection means we are able to maintain stock levels and fulfilorders. We aim to increase our product portfolio as our companygrows, keeping it simple but effective is key at the moment.
How do you see the profile of luxury vinyl flooring?Its getting bigger. The quality and realism of designs now isfantastic. The versatility and practical benefits too outweigh anyother product available, which adds to the appeal of a lifestylefloor. However luxury vinyl flooring is known better by brandmore so than the actual type of product it is. This will still be thecase for a while, but with retailers understanding this and thengetting this across to the end user, the actual profile of luxuryvinyl flooring as a product will increase. I find this has started tohappen quicker due to the current economic situation asconsumers are more willing to consider an alternative productwhich can offer a similar quality product but save them money- j2 flooring is that product.
What distribution networks is j2 flooring availablethrough?We are keeping control of distribution to ensure we do not endup with the scenario faced by some of the competition. Whenyou keep it tight in this way and offer to own label products it isour customers who will be the ultimate winners. We arecurrently looking to build a network of retailers and Contractorsacross the UK and welcome these businesses to contact us toopen accounts and start to take profit generation, back in house!
What are the main problems j2 flooring have come up against so far?Pushing the brand nationwide is our most difficult task so far.Many retailers we have introduced the products too have beenextremely positive and most have ordered our small displaystand, but trying to introduce the products all across the UK takestime and a lot of effort. However once our profile starts tobecome bigger and the longer we continue to push, we shouldbe able to have a quality network of retailers across the UK.
Where do you see j2 flooring in 10 years?We have listened in depth to many retailers who currently dealwith many of our competitors. In ten years time we want to havea loyal, profit making portfolio of customers who are notdissatisfied with our distribution policies, who receive an excellentlevel of care and customer service and who would recommendus to their peers. Admittedly, we are small – but totally focusedon listening to our customers, delivering the products they wantand letting them make extra profit. That way in 10 years time thesky is the limit.
j2 flooring is currently looking to expand its retailnetwork across the UK and welcomes retailers toenquire about the products and open accounts.
www.j2flooring.com T 01704 536421 [email protected]
“e quality and realism of designsnow is fantastic, the versatility andpractical benefits too outweigh anyother product available”
Designed to profit the retailer!
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Carpet & Flooring, a leading UK distributor of floorcoveringproducts, is the latest member to join Recofloor andincrease the number of strategic collection points for theUK’s award-winning vinyl flooring recycling scheme.
Established in 1973, Carpet & Flooring has grown into one of thelargest distributors, stocking and distributing products fromEurope’s leading manufacturers as well as its own domestic andcontract floorcovering brands.
Having successfully piloted the Recofloor scheme at itsBirmingham branch in August, Carpet & Flooring has now rolled itout to the remaining seven branches across the country.
“I am delighted that Carpet & Flooring is now participating within the Recofloor Vinyl Take Back Scheme through our national network of branches,”says Managing Director Paul Gordon. “The scheme fits perfectly within the company’s environmental objectives and targets, while providing anopportunity to assist our customers with the segregation and recycling of vinyl and safety flooring..”
Recofloor bins accepting waste vinyl off-cuts and waste smooth uplifted vinyl flooring are now located at all their depots in Bristol, Bow, Camberley,Cambridge, Gateshead, Glasgow and Manchester. Flooring contractors and installers can also collect polythene bags from the trade counters for theirwaste material. When full, these can be left at the depots from where they are sent for recycling into new flooring and traffic management products.
Recofloor was founded by leading flooring manufacturers Altro and Polyflor in 2009 to demonstrate commitment to sustainability within the flooringsector. Managed by Axion Consulting, the industry-led take-back initiative collects and recycles smooth uplifted vinyl and smooth and safety off-cuts.
Recofloor Project Manager, Jane Gardner of Axion Consulting says: “With over 80 drop-off sites and 350 collectors across the UK and Ireland, Recoflooris committed to recycling vinyl flooring waste that would otherwise be landfilled and making sustainable re-use of a valuable resource.”
Recofloor helps local authorities, distributors and contractors to divert growing volumes of waste vinyl flooring from landfill. This not only reducesdisposal costs, but can also assist firms in winning new business through accentuating ‘green’ credentials.
T 0161 355 7618 www.recofloor.org
Growing ranks of recyclers
44 FlooringNewsDecember 2011
News
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201145from The Stocklists December 2011
We’ve selected the very best photos from our editorialpages in 2011 which demonstrate that style, quality andcreativity is alive and well in the UK flooring industry.
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46 FlooringNewsDecember 2011
2011Adam Castlemead: Velvet Stripe Adam Carpets continue to enhance their reputation as manufacturers of innovativeproducts by adding an additional seven colours to their successful Castlemead Velvet Stripe collection. Made at their own factory in
Kidderminster, these seven new colours have proved to be an instant classic.T 01562 829966 www.adamcarpets.com
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47from The Stocklists December 2011
Alternative Flooring: Rock ‘n’ Roll Aretha Franklin made her version of Respect a hit in 1967; featured here is the trendsetting retro Respect, one of the award winning Rock ‘n’ Roll, 100% wool carpets,
by Alternative Flooring. Yet another hit! T 01264 335111 www.alternativeflooring.com
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48 FlooringNewsDecember 2011
2011Balta: Funky Stripes Bring rays of sunshine to the home with The Funky Stripes collection from Balta Broadloom. Bold and beautiful
colourways combine to bring an eye-catching carpet range that delivers the very best in style, performance and ease of maintenance. Availablein a four-metre width, made with 100% Stainsafe® bleach resistant polypropylene and in 8 fashionable colours, Funky Stripes backs its striking
design with a 5 year wear and Stainsafe® warranty. T +32 55 335252 www.baltagroup.com
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49from The Stocklists December 2011
Bond Worth: The Boisdale Group specified a tartan axminster to compliment their baronial themed establishment famed for fine Scottish food, whiskey and cigars.
T 01562745000 www.bondworth.co.uk
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FlooringNews
Cormar: Avebury Cormar Carpet’s striking Avebury Plains and Stripes wool loop pile collection offers five striped designs and 12 stylish plains that can be teamed together to accommodate the trend for a streamlined look in the home. The Woolmark branded rangeis made from 100% pure new wool in a quality 3 ply yarn with a level loop pile surface and provides consumers a new and different look
that is still within the confines of an ‘easy to decorate with’ colour palette. T 01204 881234 www.cormarcarpets.co.uk
201150 December 2011
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51from The Stocklists December 2011
Crown Floors: Bayswater The luscious shaggy pile and striking on-trend colours of Bayswater from Crown Floors make it areal head turner to consumers looking for the latest in fashion-focused carpet for their home. Available in a four-metre width,
Bayswater forms part of a 10 strong collection that includes a range of polypropylene and wool rich carpets that represent quality,diversity and value and which are backed by a strong brand identity. T 0800 077 33 01 www.crownfloors.co.uk
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52 FlooringNewsDecember 2011
Heckmondwike: Supacord Tough, durable yet highly cost competitive, Supacord, designed by Heckmondwike FB, hasalways been a popular choice. And now architects are recognising the design opportunities to cost effectively create the ‘wow’ factor.Supacord can be cut to any design, in any number of the 40 colours available and has an environmental rating that is unsurpassed,
with an A+ BRE Global Rating. T 01924 406161 www.heckmondwike-fb.co.uk
2011
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53from The Stocklists December 2011
Vorwerk: Esprit The Esprit Home Islands collection from Vorwerk Carpets is a new way of thinking in flooring, encouraging engagementand play in a way never possible before. The self-adhesive carpet tiles are available in a unique shape derived from the contract Scale®
TEXtiles® product and in a range of colours and textures that feature in Colour Splash, Selected Nature and Modern Poetry worlds. T 0870 0104484 www.vorwerk.com
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54 FlooringNewsDecember 2011
The British Wool column
British Wool and the Campaign for Wool had the pleasure of taking part in theLord Mayor’s Parade on November 12th where the city’s key roads are closed offfor the pageant and ceremony that is this tremendous patriotic experience.
In partnership with the Worshipful Company of Woolmen – a City of London liverycompany, the BWMB created a feature for one of two horse-drawn drays. The firstfeatured sheep and shearing and the second dray = sponsored by the BWMB andthe Carpet Foundation as well as a number of others showcased the diversity ofwool in product. Red, white and blue carpet provided by Brockway added somecarpet industry flag flying and the whole was set off by the livery men walking withthe sheep dogs alongside.
It obtained superb coverage on BBC and the BWMB’s support was greatlyappreciated by the incoming Lord Mayor, David Wootton – a Yorkshire man raisedand schooled in Bradford, he has taken it upon himself to push the wool industryand its products in his year as Lord Mayor.
“We are delighted to have taken part in this incredible event which appeals to allages and had many thousands of people along the route. A truly British experienceand so it is fitting that British Wool took part this year with a Yorkshire man as LordMayor.” Ian Hartley CEO of the BWMB said.
British Wool pageantry inthe Lord Mayor’s Parade
The 2012 Country Homes & Interiors Calendar -which is issued with the December issue of themagazine - is a tribute to women in the wool industry.
Featuring twelve ladies that have made wool textiles acentral focus of their careers, the Country Homes &Interiors editorial team have showcased a differentside to our wool industry.
“This magazine is very much a lifestyle publication andthe Editor wanted to cover women who had in theirown way, crafted a living from British Wool and beeninvolved in the creativity or manufacturing of it withinthe UK.” Bridgette Kelly of the BWMB explained.
“It is hugely important that different aspects of theindustry are promoted – quite often the behind-the-scenes story is a major selling point and the peopleworking quietly away there, are a very appealing partof that story.”
The magazine has been a generous supporter of theCampaign for Wool; promoting products made inwool throughout the calendar year and is one of thefew magazines that have retained constant coverage ofcarpet for the home.
“Magazines are very driven by the profile of theirreader. They do constant market research and willdefine their readership within age groups, socio-economic group and lifestyle aspirations. It is a highlevel of subscription readership which tends toindicate that their profile is correct.
“Magazines suchas CountryHomes & Interiorsare a key sellingmechanism forhome interiors aspeople tend toreplicate whatthey see there.We are delightedthat they chooseto support thecarpet and widerwool industry.”
Calendar of WoolWomen hits the newsshelves
British Wool took part in the Lord Mayor’s Parade in November.
Country Homes & Interiors released theircalendar for 2012 focusing on wool.
Christmas wishes
Sheep in the snow – a picture fromthe Young Farmer’s photographycompetition sponsored by British Wool.
;;;;2011 has passed by at an incredible speed for us at British Wool and that is
reflected by so many these days. We have seen the advance of the Campaign
for Wool, wool prices at their highest in recent years, economic issues
challenging the whole of our industry and job scarcity posing problems for all
but particularly the young.
Realistically, those of us who work within the industry feel that there is a long
way to go before things improve but Christmas offers a short respite from the
reality and hopefully the New Year will bring new opportunities to us all. The
British Wool team wish you, your staff and your families, a very Happy
Christmas and a healthy and prosperous New Year.
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56 FlooringNewsDecember 2011
sales and manufacturing are dependent upon each other, which
means the carpet industry would shudder to a standstill without
talented machine designers.
Following continuous monitoring of today's rapidly expanding new
markets, the company has produced a special range of cutting,
measuring and wrapping machines to give the industry a fast and
efficient despatch process. Manufactured exclusively in Halifax, the
unique design will cut almost any floorcovering product efficiently
for wholesalers and retailers alike. In addition to its standard
ranges, the company also offers bespoke machines, designed by its
in-house team.
Focusing on delivering fast and efficient fitting of solid wood floors,
Primatech reports that it offers high quality options at competitive
prices. These include T or L format nails and nailers, which can be
included within integrated merchandising packages to retail outlets,
supplied as direct delivery or pallet-based products.
The non-jamming Model H330L manual nailer delivers
constant depth of entry of cleat nails, along with roller
mounting for added comfort, speed and precision, also
including the Primpact pneumatic engine, says the company.
Its most popular UK products are the 330 manual tool and
the 240 and 250 pneumatic nailers.
Taking a slightly different
view, this month sees the
focus placed on tooling
and machinery for the
flooring sector.
Suppliers of machinery and
tools to the flooring industry
seldom receive the recognition
they deserve for the important
role they play. There are a number of
companies who continue to provide
high levels of service, such as Accu-Cut.
Since 1990, the company states it has been
providing customers with the best quality cutting and
rolling machines, back up service and support. It further explains
that its wide range of models allows customers to choose the
product that best fits their needs.
"Accu-cut is proud to be able to save our customers time and
money when they employ an Accu-Cut machine, by controlling
inventory, preventing overcutting, and reducing claims," says the
company. "One person can easily roll, measure, back-roll, inspect,
cut and wrap all the carpet orders with speed, accuracy and
cleanliness. Accurate measuring and precision cutting technology
enables your company to better operate at the expected level of
your customers."
Janser UK, a susidiary of Janser Germany, is another market
leading supplier of tools and machines throughout Europe for
over 50 years. Operating from its Midlands UK base, the company
supplies goods through a nationwide network of distributors and
wholesalers. Janser prides itself on offering a wide range, from
basic items to the very specialised, for all types of flooring
installation. The company’s range can be seen in its
150+ page catalogue 108
and the more concise
quick-reference brochure,
Janser-Basics, which details
essential everyday items.
The company also has an in-
house service/repair facility
for floor stripping machines,
weld guns, electric staplers,
etc. New products and
innovations also keep Janser
at the forefront of
tools/machinery supply.
Merryfield emphasises that
NewsNewsNewsFlower on FlooringFlower on Flooring
“Suppliers of machinery and toolsto the flooring industry seldomreceive the recognition theydeserve for the important rolethey play.”
Tools of the trade
Accu-Cut applies innovation and expertise
Janser UK demonstrates market leadership
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57from The Stocklists December 2011
For more information about featured products:
Accu-Cut • www.accu-cut.com • 0800 862 0251
Janser UK • www.janser-uk.com • 0121 561 5888
Roberts Estillon • www.roberts-estillon.co.uk • 0845 644 4949
Robert Estillon new Cutinator range
by Dennis Flower
retailers respond toindustry issues
Our annual market survey of retail prospects for the yearahead asks what the future holds amid the uncertainty ofconsumer confidence and the seemingly unmitigated diet ofdire predictions from the Euro zone.
Spain, Italy and Greece may be set for a stormy future but atleast they’re guaranteed the sunshine in 2012. Do you see anysilver lining to the UK clouds?
We’re taking the temperature and asking for your assessmentof the economic conditions and future prospects. The surveywill cover consumer confidence, pricing trends, employmentissues and product portfolios. And we’ll be asking whatsuppliers and manufacturers could be doing more to helpweather the storm.
Tell us what you think and join the debate...
2012 prospects surveyIt’s Olympic year in 2012. Are yougoing for going for gold – or expectingto be in for the high jump?
The online survey takes less thanfour minutes and it’s anonymousand doesn’t need any form filling.Please help us inform the industry.
Visit www.thestocklists.comand click on the survey banner totake part.
Flooring Forum - Join our panelThe Forum is the platform for retailers to respond totrade issues and inform the industry about the problemsand opportunities they face on the High Street.
You can join our online survey panel and you’ll beinvited every two months to contribute yourviews - it’s anonymous so you can say exactly whatyou think.
To join the panel, visit www.thestocklists.com andclick on the Online sign-up button.
Roberts Estillon also recognises the importance of innovation,
having recently launched its Cutinator range of design cutters
for luxury vinyl tiles, which continue to grow in popularity. The
company also supplies precision cutting equipment for
engineered wood, laminate LVTs or carpet tiles. "Choose from
a range of four cutters ensuring perfect tailoring of
floorcovering material, the Cutinator is the cutter for the
professional installer," Roberts Estillon states.
Its original Jamb saw cutter was introduced 12 years ago and
the next generation has now arrived. The ‘long neck jamb saw’
has a larger motor and cuts into inside corners of skirting
board up to 12mm thick. Height of cut can be adjusted from
flush to 26mm and doors in situ cut to 44mm.
Manufacturing moisture meters for over 30 years, Tramex
states it now manufactures a comprehensive range of meters
and accessories for all aspects of moisture measurement. Its
range of concrete meters are designed to accurately measure
moisture levels within a subfloor. The addition of relative
humidity reading allows installers to test and corroborate
readings to comply with BS5325 and 8203. "The new Tramex
Hygro-i probe system is the culmination of many years of
research and testing and represents the most accurate and
user friendly RH testing kit available. Probes are left in-situ for
the duration of the test to ensure the fastest possible readings
and are re-usable to ensure the best possible value for money,"
the company states.
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58 FlooringNewsDecember 2011
StocklistsThe
ClassifiedSITUATIONS VACANT
FOR SALE
ContraCt agentsJohn Lanham Watts Carpets Ltd requires ambitious contract salesagents to sell bespoke Axminster carpets to the UK contract markets.We believe we are uniquely positioned to offer an unparalleled service
and quality at a highly competitive price level.If you have the contacts and can sell top quality Axminster carpets
please get in touch.all areas inClUDing lonDon are aVailaBle
retail sales agentJohn Lanham Watts Carpets Ltd require motivated and hardworkingsales agent for the West Midlands, Shropshire, Leicestershire andDerbyshire. There is an established customer base on this area.If you have the contacts and can sell top quality Axminster carpets
please get in touch.
Please aPPly in writing to:
John Lanham Watts Carpets Ltd, Wool Loft House, Sandbeck Way Wetherby, LS22 7DN or email [email protected]
A GLOBAL MANUFACTURER OF TEXTILES FLOOR COVERING(BROADLOOMS, AREA RUGS & BATH MATS) IS LOOKING FOR A SALES & MARKETING HEAD FOR BUSINESS EXPANSION IN UK.CANDIDATES EXPERIENCED IN ABOVE PRODUCT CATEGORIES CAN SEND RESUMES AT: [email protected]
More people read us - official!Call Diane Martin on 01482 659396
AGENTS REQUIREDWe are looking for well-connected, enthusiastic, self-motivated Regional Sales Agents to join ourwholesale business in the UK, promoting ourrange of Rugs to Independent and RegionalGroup Retailers. Successful applicants shouldhave a proven track record with the keyresponsibility of seeking opportunities with newand existing customers to increase sales.
We offer• established areas with room for development • good rates of commission • prompt payment • full training and sales support • showvan (shared use) • showrooms in Nottingham and Lanark
Please send a letter or email your application to:Paul James, Sales DirectorOrigin Red UK LtdUnit 10, Harrington MillsLeopold Street, Long EatonNotts. NG10 [email protected]
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59
StocklistsThe
Classified
FOXISuper PlusThe Rug Tamer! Keeps Rugs In Their Place
COMBINATION UNDERLAYSNEEDLEFELT UNDERLAYS
For orders and further information, please ringP&R Ratcliffe (Underlays) Ltd.Burnley, Lancashire BB10 3BH
Tel: 01282 421026, Fax: 01282 412321www.foxirugtamer.co.uk
JOIN A WINNING TEAM
APPLICATION INFORMATION: All applications will be treated in the strictest of confidence andyour current employer will not be contacted should you express an interest in our company. Applications and letters of interest should be addressed in the first instance to Neil T Valentine Northern Sales Director at [email protected] or toFurlong Flooring, Unit 283, Carnfield Place, Walton Summit, Bamber Bridge, Preston, PR5 8AN. furlong flooring
SITUATIONS VACANT
UNDER RUGS
SALESPERSON REQUIRED FOR FYLDE COAST,
CUMBRIA AND PART NORTH WEST
A rare opportunity has arisen to join the highly successful Furlong Group of Companies representing the
company In the following territory: Cumbria, Flyde Coast, Parts of Lancashire & Cheshire.
Operating out of the Preston Distribution Centre, the successful candidate will be responsible for managing an already establishedaccount base with lots of scope for future expansion and will reside in the territory as advertised. The remuneration package willreflect that of a leading edge manufacturer which will include fully financed company car, basic salary and generous bonus schemebased on turnover.
Our sister company Regency Carpets is firmly established as a leading UK manufacturer of quality carpets which produces andpromotes the highly successful Carefree brand of products.
Our company has enjoyed rapid growth during the last three years and as such we are always looking to hearfrom individuals who match our passion and drive for ongoing success and would always like to hear fromyou in the strictest of confidence for all territories in the UK.
THE STOCKLISTS December 2011
Advertise here!Call Diane Martin on 01482 659396
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