the story of a bag
TRANSCRIPT
TASOS VELIADIS – partner SOCIALAB
The story of a
WHO am I!TASOS VELIADIS
2 more things about me!
I LOVE TELLING STORIES:)
I LOVE CREATING
A story about a
we’ve been telling storiesin classrooms
in churches, coffee shopson stagesFOR EONS
We love stories
Stories have heroes
hero
Stories have villains
Even before the creation of the
first language we had stories
Stories help us to remember
MORE AND MORE PEOPLE BELIEVE THAT THEY MAKE
DECICIONS VIA LOGIC
MORE AND MORE PEOPLE BELIEVE THAT THEY MAKE
DECICIONS VIA LOGIC
IF LOGIC WAS ENOUGH NOBODY WOULD FALL IN LOVE WITH THE WRONG
PERSON
SO WHAT IS DIFFERENT IN THE DIGITAL ENVIROMENT?
DIGITAL STORYstory
trends
Plan your story
insights Creative idea
platforms media
PEOPLE WILL FORGET THE THINGS YOU SAID, THEY’LL FORGET THE
THINGS YOU DIDBUT
THEY’LL NEVER FORGET HOW YOU MADE THEM FEEL
-MAYA ANGELOU-
SO LET’S SEE MY STORY
Let’s talk aboutMy story!
SO LET’S SEE MY STORY
Bags are making us HAPPY!!
SO LET’S SEE MY STORY
Bags that make us HAPPY!!
USEFUL BAGS
Bags are making us smile!!
SO LET’S SEE MY STORY
This bag made us proud
My heroes
We didn’t want to create just
another donation campaign
We wanted to create a story
that would motivate people to share theirs
Because the most beautiful stories
are made by humans
A picture is worth more than a thousand words
t