the strength of presentations use to focus & direct attention

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The strength of presentations Use to focus & direct attenti

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Page 1: The strength of presentations Use to focus & direct attention

The strength of presentationsThe strength of presentations

Use to focus

Use to focus

& direct attention& direct attention

Page 2: The strength of presentations Use to focus & direct attention

The strength of presentationsThe strength of presentations

•One idea per slide

•One idea per slide

1what

1what

•Don’t dilute your message

•Don’t dilute your message

Page 3: The strength of presentations Use to focus & direct attention

or

Put as little as you can on each slide!

Put as little as you can on each slide!

Page 4: The strength of presentations Use to focus & direct attention

Nicholas NegroponteBeing digital

AtomsAtoms BitsBits

Costly

Costly to copy

Costly to move

Costly

Costly to copy

Costly to move

Cheap

-D or Ctrl-D

You’ve got mail!

Cheap

-D or Ctrl-D

You’ve got mail!

Slides, overheadsSlides, overheads .htm, .ppt, .jpg.htm, .ppt, .jpg

Page 5: The strength of presentations Use to focus & direct attention

Everything has the same emphasisEverything has the same emphasis

Can’t tell what’s importantCan’t tell what’s important

Page 6: The strength of presentations Use to focus & direct attention

Title Title

• Point

• Point

• point

• Point

• Point

• point

Page 7: The strength of presentations Use to focus & direct attention

Show

me!Show

me!

Don’t tell me!Don’t

tell me!

Page 8: The strength of presentations Use to focus & direct attention

Use

diagramsdiagrams

Page 9: The strength of presentations Use to focus & direct attention

modelsmodels

Page 10: The strength of presentations Use to focus & direct attention

mapsmaps

OshburgOshburg

AppleburgAppleburg

WinneburgWinneburg

Page 11: The strength of presentations Use to focus & direct attention

PicturesPictures

Cool!Cool!

Page 12: The strength of presentations Use to focus & direct attention

ChartsCharts

Page 13: The strength of presentations Use to focus & direct attention

The BasicsThe Basics

Page 14: The strength of presentations Use to focus & direct attention

The idea is sequencingThe idea is sequencing

Page 15: The strength of presentations Use to focus & direct attention

Presentation problemsPresentation problems

• Reading• Making

others read• Showing off

• Reading• Making

others read• Showing off

• Pontificating • Hiding• Title, point,

point, point

• Pontificating • Hiding• Title, point,

point, point

Page 16: The strength of presentations Use to focus & direct attention

Presentation problemsPresentation problems

• Reading• Making

others read• Showing off

• Reading• Making

others read• Showing off

• Pontificating• Hiding• Title, point,

point, point

• Pontificating• Hiding• Title, point,

point, point

Page 17: The strength of presentations Use to focus & direct attention

Presentation problemsPresentation problems

ReadingReading

Page 18: The strength of presentations Use to focus & direct attention

Presentation problemsPresentation problems

Making others readMaking others read

Page 19: The strength of presentations Use to focus & direct attention

Presentation problemsPresentation problems

Showing offShowing off

Page 20: The strength of presentations Use to focus & direct attention

The idea is sequencingThe idea is sequencing

… not animation… not animation

Page 21: The strength of presentations Use to focus & direct attention

Don’t let your presentation compete with your message

Don’t let your presentation compete with your message

Page 22: The strength of presentations Use to focus & direct attention

• Movement effects are attention getting• if used sparingly

• Movement effects are attention getting• if used sparingly

• The default effect is• The default effect is

Fly from leftFly from left

Page 23: The strength of presentations Use to focus & direct attention

Motion sickness Motion sickness

• Caused by difference between• visual field • inner ear perception

• Motion soon becomes repetitive• Nobody notices anymore• Until someone throws up

• Caused by difference between• visual field • inner ear perception

• Motion soon becomes repetitive• Nobody notices anymore• Until someone throws up

Page 24: The strength of presentations Use to focus & direct attention

• Save flashy transitions and effects for

• Save flashy transitions and effects for

• Gives pacing and dynamics to your presentations

• Gives pacing and dynamics to your presentations

emphasisemphasis

• Gives pacing and dynamics to your presentations

• Gives pacing and dynamics to your presentations

• Gives pacing and dynamics to your presentations

• Gives pacing and dynamics to your presentations

Page 25: The strength of presentations Use to focus & direct attention

• Stay low key• Stay low key

DissolveDissolve

Smooth and subtleSmooth and subtle

WipeWipe Revealing!Revealing!

Page 26: The strength of presentations Use to focus & direct attention

Presentations Presentations with with PowerPointPowerPoint

Page 27: The strength of presentations Use to focus & direct attention

Backgroundissues

Page 28: The strength of presentations Use to focus & direct attention

Background issues Contrast

Use light objects on Use light objects on a dark backgounda dark backgound

Page 29: The strength of presentations Use to focus & direct attention

Background issues ContrastBackground issues Contrast

Or dark objects on a light backgoundOr dark objects on a light backgound

Page 30: The strength of presentations Use to focus & direct attention

Low contrast is difficult to read

Even with strongly contrasting colors

Low contrast is difficult to read

Even with strongly contrasting colors

Page 31: The strength of presentations Use to focus & direct attention

(Darker than background)What looks good on your monitor

(Lighter than background)May not look good projected

High contrast has more impact!

Page 32: The strength of presentations Use to focus & direct attention

TypeissuesTypeissues

Page 33: The strength of presentations Use to focus & direct attention

• Bigger type is easier to read

• If you need to use smaller type, you probably have to much on the slide.

• 36 pt minumum for all text.

• 24 pt. minumum for graphics

• Bigger type is easier to read

• If you need to use smaller type, you probably have to much on the slide.

• 36 pt minumum for all text.

• 24 pt. minumum for graphics

Type issues LegibilityType issues Legibility

Page 34: The strength of presentations Use to focus & direct attention

Type issues LegibilityType issues Legibility

Page 35: The strength of presentations Use to focus & direct attention

Normal upper and lower case is easier to read than ALL CAPITALSNormal upper and lower case is easier to read than ALL CAPITALS

Type issues LegibilityType issues Legibility

Page 36: The strength of presentations Use to focus & direct attention

Normal upper and lower case is always easier to read than ALL CAPITALSNormal upper and lower case is always easier to read than ALL CAPITALS

Type issues LegibilityType issues Legibility

Page 37: The strength of presentations Use to focus & direct attention

Normal upper and lower case is always easier to read than ALL CAPITALS

Use bold, italics, size, colors for emphasis

Normal upper and lower case is always easier to read than ALL CAPITALS

Use bold, italics, size, colors for emphasis

Type issues LegibilityType issues Legibility

Page 38: The strength of presentations Use to focus & direct attention

Type issues Legibility

Legibility

LEGIBILITY

• Upper and lower case words form unique shapes

• All upper case words are all rectangles

• Upper and lower case words form unique shapes

• All upper case words are all rectangles

Page 39: The strength of presentations Use to focus & direct attention

Type issues Legibility

Legibility

LEGIBILITY

All upper case takes up more room

without adding legibility

All upper case takes up more room

without adding legibility

Page 40: The strength of presentations Use to focus & direct attention

Type issuesMixing type styles

Combine normal, bold, italic, bold italic within a typeface freely

Use to define function

For emphasis

Never underline

Combine normal, bold, italic, bold italic within a typeface freely

Use to define function

For emphasis

Never underline

Page 41: The strength of presentations Use to focus & direct attention

Type issues

Page 42: The strength of presentations Use to focus & direct attention

GroupGroup AlignAlign

LayerLayer

PowerPower

The power of computer graphics is at your fingertips

The power of computer graphics is at your fingertips

Page 43: The strength of presentations Use to focus & direct attention

Less is more

OshburgOshburgOshburgOshburg

WinneburgWinneburgWinneburgWinneburg

AppleburgAppleburgAppleburgAppleburg