the twitter case study 2014 dimensions of strategy
Post on 21-Oct-2014
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The Twitter Case Study, latest in the Dimensions of Strategy Series from John Ashcroft and Company. That's experience worth sharing. Check out the web site, the twitter case study.com.TRANSCRIPT
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The
Case Study
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In 2006
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Jack Dorsey sent the first ever Tweet …
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Jack Dorsey sent the first ever Tweet …
… Twitter had six users.
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Twitter had 48,000 usersAt the beginning of 2009
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By the end of the year…
685,000
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And so it began …
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Now Twitter has over 250 million users
Million
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Rivalling LinkedIn amongst the big four!
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But could Twitter generate revenue?
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But could Twitter generate revenue?
The critics had their doubts !
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Now the ARPU is increasing
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And total revenue is increasing too!
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And total revenue is increasing too!
We are projecting revenues of $2 billion by 2016
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Can Twitter actually make money?
But with a market cap of over $20 billion!
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The
Case study .com
Check out
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The
Case study .com
The Dimensions of Strategy SeriesFrom John Ashcroft and CompanyExperience worth sharing © 2014 John Ashcroft
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