theme 5 ict and social change presented by prof. jin-wan seo, ph.d. former member of the...
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Theme 5Theme 5ICT and Social ChangeICT and Social Change
Presented by Prof. Jin-Wan Seo, Ph.D.Former Member of the Presidential e-Government
CommitteeMember of Steering Committee, Asia-Pacific e-Government
Advisory BoardUniversity of Incheon
South Korea
Agricultural Society (_______________) Industrial Society (_______________) After 1956 and 1957 – New Society begins…
Post-Industrial Society – Daniel Bell Super-Industrial Society – Alvin Toffler Mature Society – D. Gabor
“Information Society” (_______________)
_______________ (Peter Drucker) Industrial Revolution Productivity Revolution Management Revolution Tech (craftsman’s confidential function) + Logy (knowledge)
Digital Society/Network Society…
Same Society, Different Names
The Information Society as Post-Industrial Society (1981) J. Naisbitt – Ten Megatrends Y. Masuda – _______________ (computer+_______________ technology)
1st Stage: Automation – escape from physical labor 2nd Stage: Knowledge Creation - escape from mental labor & self-actualization 3rd Stage: System Reform – participatory democracy & voluntary community
Information as a Key to understand the Society User, Vale, Process of a certain form, Source data, information, and knowledge
information = _______________ + meaning knowledge = _______________ + _______________
Its Characteristics as Goods _______________ _______________ _______________ _______________ _______________
Information Society
Technology and Efficiency Increase of productivity Effectiveness
Quality of Life Convenient Life Rationalization of Economic Life
Social Development Lowering of Digital Divide Activation of Virtual Communities
Regional Development and Change of Urban Structure PIMBY or YIMBY _______________, IPTV, Teleport, Intelligent Building
e-Democracy Localization/Decentralization of authority Participatory Democracy and Tele-democracy
e-Conference, e-Vote
Selected Major Changes
Major ICT & Internet Development
Presentation & Discussion!
Where is Everyone? - Baekdal.com
Welcome to 4th Screen - Nokia
1st Screen: 집단적 경험극장의 스크린과 TV 의 등장TV, 라디오 , 전화 등 미디어를 통한 정보 획득
2nd Screen: 세계화1980 년대 이후 TV 의 확산 , 미니카셋트 , PC, 게임기 등 전자제품의 확산마을의 공동체가 공유하는 것이 아닌 가족 중심의 개인화
3rd Screen: 디지털과 아날로그의 경계가 사라짐1990 년 이후 디지털혁명기로 스크린이 개인의 손안으로 소형화 및 휴대화인터넷의 확산과 프로슈머의 등장군중 속에서도 혼자 있는 것과 다르지 않는 공간의 탄생
4th Screen: 새로운 시작현실자체가 가상세계와 통합 및 동기화 (Twitter 는 시작을 의미 )
산업의 모든 서비스 및 제품들은 네트워크를 통해 연결나 중심의 개인화 및 세상의 중심에 자신을 놓고 사는 사회로의 시작
Sense of Community and Its Decline
Internet vs. Social Capital Increase of Social Capital (_______________, norm, trust)?
Information-intensive local community & virtual communities
The Relationship between Technology and Culture Cyber-Culture as Counter-Culture Bizarrerie and different way of thinking N-generation and radical deviation from longstanding values
Did you know this?
Digital Digital ImmigrantsImmigrants(( 디지털 이주민디지털 이주민 ))
Digital Digital ImmigrantsImmigrants(( 디지털 이주민디지털 이주민 ))
_______________(( 디지털 원주민디지털 원주민 ))_______________(( 디지털 원주민디지털 원주민 ))
Then, WThen, Where are you now?here are you now? Then, WThen, Where are you now?here are you now?
1977~1997
BGBG(Before Google)(Before Google)BGBG(Before Google)(Before Google)
AGAG(After Google)(After Google)AGAG(After Google)(After Google)1996
AC (After Computer)AC (After Computer)Vs. BC (Before Computer)BC (Before Computer)
AC (After Computer)AC (After Computer)Vs. BC (Before Computer)BC (Before Computer)
Seo, Jin-Wan, Univ. of Incheon 12
From Growing-up Digital to Grown-up Digital!!
1. 선택의 자유는 최고의 가치 (Freedom) 2. 나의 취향에 맞게 변형하고 개발 , 사용 (_______________)3. 협업에 익숙함 (Collaboration)4. 어떤 사안도 사실여부를 검증하려고 함 (Scrutiny)5. 통합의 가치 추구 (Integrity)6. 항상 재미를 추구 (_______________)7. 즉시성 중시 (Speed)8. 기존 질서를 탈피 , 새로움 추구 (Innovation)
Grown-up Digital (1977~1997)
Seo, Jin-Wan, Univ. of Incheon 13
Paradigm Shift: Web
Access
Accessibility Account Management 브랜드가 질을 결정 광역사용자 접근 Display 개선에 초점
1995 2000
World Wide Web
What I can find?Participation
Programmable Community 관리 동료가 질을 결정 풍부한 User Interface Human Interface 개선초점
2005 2010
Web2.0What I can contribute? _______________
Proactive 정체성 /아바타 관리 Needs 가 질을 결정 Interface 에 따른 환경 기계접근의 개선에 초점
2015 2020
Web3.0What I need to
know?
Technology Foundation Web browser, PC
“Pain Points” Interface limitation Development Skills
Broadband Communal storage
Virtual vs. physical gulf Fragmented identity
Wireless, Sensors, location Semantic technologies
Dependence on augmentation Privacy and trust
Seo, Jin-Wan, Univ. of Incheon 14
Recognize the Changes!!
Small-sized Communication Group Mass Multi Mobile, Ubiquitous Net-generation Emerged
Network Society
_______________ Semantic Web search engine (Google) Knowledge for Knowledge Ideagoras
Change of Knowledge Concept
Long-tail Effect Digital _______________ Reduction of Transaction Cost Collapse of Existing Mass Media
New Economic Environment
Entertainment Change of Social Authority Collaboration Customized Consumption Pattern
Change of Life Mode
Seo, Jin-Wan, Univ. of Incheon 15
변화 속에서 살아 남는 서비스의 특징 !!
웹은 집단지성이다 . 사람들이 어울려서 놀 수 있는 공간을 만들라 .
정보란 흐르는 물과 같다 . 공개하고 흘러가도록 하라 . 남이 쉽게 쓰도록 만들라 . 가치는 사용자가 부여한다 . 광장은 성공한다 .
Web 2.0 의 환경에 대한 이해와 적용
향후 Web 2.0 + Social Media 의 적용
Seo, Jin-Wan, Univ. of Incheon 16
“ 트위터가 세상을 뒤덮고 있다 !! TIME (2009. 6. 15)
Some Implications
Social Network and Its Implications - Opinion-Leading- Major Users – 30s
Inter-communications channel as Twitter
E-democracy and Social Development
ICT and cyberspace for whom and what?
Technology
10,000 mph
Organization &
management
1,000 mph
Public
policies
10 mph
Remained Issues
Case for Quality of Life
Citizen’s Watch & Counter-control
Difference – for competitiveness Interest – for everyone Globalization – for borderlessness Integration – for the value-added utilization Talent – for professionalism Achievement - for performance measure Life Long Learning – for adaptation to new “Digital Society”
DIGITIAL