there's an app for that: exploratory research with mobile users
DESCRIPTION
My talk for User Research Friday 11, where the theme was "off the web" - looking at observing behavior across mobile devices and physical environments.TRANSCRIPT
There’s an App for That!
Exploratory Research with Mobile Users
Diane LoviglioUser Experience Researcher
Mozilla
Architecture & AnthropologyStartup Founder
UX Researcher
Why?
Who We Talked To
1. When, why and how people use apps
2. What is the current user experience with regards to discovering, getting, organizing and using apps
3. What the current mental models of the “app ecosystem”
4. What people’s thoughts are around paid apps
What We Were Trying to Learn
4 weeks, 10 participants, 8 teammates
What We Did
Things to Pack Things to Pack
+ Engineers, PMs
What We Did
Everyone Finished!
Show & Tell
App Ecosystems
Use Multiple Methods to Collect Data in the Field
Diary StudyInterviewShow & TellObservePaper Prototype ExerciseThink-AloudDraw
