P r o b l e mP r o b l e m & S o l u t i o n& S o l u t i o n

‣ No Medium Sized No Medium Sized Venues for Rock Music In Venues for Rock Music In NashvilleNashville‣ Saturated With Country Saturated With Country MusicMusic‣ Expensive TicketsExpensive Tickets

Nashville, TNNashville, TN‣ Construct a 28,500 Sq. Ft. Construct a 28,500 Sq. Ft. VenueVenue‣ Keep Costs Low For Cheap Keep Costs Low For Cheap TicketsTickets‣ Multiple LevelsMultiple Levels

I n d u s t r yI n d u s t r yAnalysisAnalysis

‣ Digital Album SalesDigital Album Sales‣ Direct Product to ConsumersDirect Product to Consumers‣ Non-DRM Download ServicesNon-DRM Download Services

‣ Music IndustryMusic Industry‣ Major Industry Major Industry PlayersPlayers‣ Live MusicLive Music

I n d u s t r yI n d u s t r yAnalysisAnalysis

‣ Live MusicLive Music‣ Major PlayersMajor Players‣ Finances & IncomeFinances & Income

‣ Concert AttendanceConcert Attendance‣ Musical ActsMusical Acts

‣Promoters & Booking Promoters & Booking AgentsAgents

‣ Other FactorsOther Factors

V e n t u r eV e n t u r eDescriptionDescription

‣Our Product is High Quality Live Our Product is High Quality Live Shows.Shows.‣The Location Of The The Location Of The

Venue isVenue is 2300 Clifton Avenue 2300 Clifton Avenue Nashville, TN 32709.Nashville, TN 32709.

‣Resurrect Nashville’s Resurrect Nashville’s Rock Music Scene.Rock Music Scene.‣To Produce High Quality To Produce High Quality Concerts That Are Concerts That Are Affordable.Affordable.

V e n t u r eV e n t u r eDescriptionDescription

‣SecuritSecurityy‣Ticket Ticket CollectorsCollectors

‣JanitorsJanitors

‣TechnicianTechnicianss‣Bartenders/Bartenders/ConcessionsConcessions

‣ Tickets, Alcohol, Food, Cigar Sales, Tickets, Alcohol, Food, Cigar Sales, Hookahs,Merchandise Fees & Cover Hookahs,Merchandise Fees & Cover Charges.Charges.

V e n t u r eV e n t u r eDescription Description

‣Box Office: Normal Business Box Office: Normal Business HoursHours‣Venue Open During Venue Open During

ShowsShows

‣Rooftop Bar Open Rooftop Bar Open NightlyNightly

‣Wristbands Given To 21+ For Wristbands Given To 21+ For AlcoholAlcohol

V e n t u r eV e n t u r eDescription Description

‣Three Three Levels:Levels:1st Level: Stage & Concert Area1st Level: Stage & Concert Area

2nd Level: Concession Stand & 2nd Level: Concession Stand & BarBar3rd Level: Lounge3rd Level: LoungeRooftop Cigar/Hookah Rooftop Cigar/Hookah

BarBar‣The Lounge Will Feature Plush The Lounge Will Feature Plush

Furniture Furniture ‣Lighted Merchandise Lighted Merchandise AreasAreas

V e n t u r eV e n t u r eDescription Description

1st Level: Stage & Concert Area1st Level: Stage & Concert Area

V e n t u r eV e n t u r eDescription Description

2nd Level: Concession Stand & 2nd Level: Concession Stand & BarBar

V e n t u r eV e n t u r eDescription Description

3rd Level: Lounge3rd Level: Lounge

V e n t u r eV e n t u r eDescription Description

Rooftop Cigar/Hookah Rooftop Cigar/Hookah BarBar

M a r k e t i n gM a r k e t i n g

BrochureBrochure

‣Middle Tenn. State Middle Tenn. State UniversityUniversity

‣EconomEconomyy

‣Ticket Ticket PricesPrices

‣Band Band PopularityPopularity

‣AgesAges‣High Schools & High Schools &

UniversitiesUniversities

‣Social Social ClassClass

M a r k e t i n gM a r k e t i n g

‣Radio PromosRadio Promos

‣Rentals: $8-Rentals: $8-$10,000$10,000

‣Strategic Strategic PartnershipsPartnerships

‣FlyersFlyers‣BillboardsBillboards

ExampleExampleFlyerFlyer

‣Tickets: $10-Tickets: $10-$20$20

‣InternetInternet

‣CostsCosts

M a r k e t i n gM a r k e t i n gBudgetBudget

Total: Total: $32,309.68$32,309.68

Total: Total: $32,309.68$32,309.68

C o m p e t i t i o nC o m p e t i t i o n

C o m p e t i t i v eC o m p e t i t i v eAdvantageAdvantage

‣Diverse Revenue Diverse Revenue StreamsStreams‣State-Of-The-Art State-Of-The-Art EquipmentEquipment‣Knowledgeable Knowledgeable StaffStaff

‣ Fulfilling The Need For Fulfilling The Need For Rock Music In NashvilleRock Music In Nashville

‣ Why The Venue?-Why The Venue?-Nashville Needs RockNashville Needs Rock

C r i t i c a l C r i t i c a l RisksRisks

‣Rock In a Country Music Rock In a Country Music MarketMarket

‣ Acquiring Proper Acquiring Proper Licenses/PermitsLicenses/Permits

‣Existing Existing VenuesVenues

S a l e sS a l e sProjectionsProjections

E x p e n s e sE x p e n s e s& Profitability& Profitability

Total:Total:$7,029,333$7,029,333

Total:Total:$7,029,333$7,029,333

I n v e s t m e n t sI n v e s t m e n t s& Ownership& Ownership

C o n c l u s i o n C o n c l u s i o n