MEDICAL TOURISM in Da Nang

An unexplored industry

Medical TourismTravelling of patients from their home countries to other countries for the purpose of treatment.

Medical tourism can include recreation and relaxation activities as well as treatment

Medical Tourism creates about US$70 billion for the world economy

In the Southeast Asia region, Thailand, Singapore and Malaysia are the top 3 destinations for international medical tourism

And also, renowned healthcare systems, Parkway Healthcare, Bumrungrad Hospital or Bangkok Hospital are the preferential choices of international medical tourists.

Why medical tourism• Cost advantage• Better access to healthcare• Reliable quality• Insufficient insurance coverage • Privacy, especially for plastic procedures • Travel as a leisure

Medical tourism destinations

Types of medical tourismType Explanation Estimated

numberCapital gain/lost

Outbound

Vietnamese patients travelling overseas for medical care

30,000 - US$1B (MOH)

Inbound Patients from other countries travelling to Vietnam to receive medical care

80,000Mostly are Laos and Cambodian

US$100M

Domestic Vietnamese patients, from place to place, to receive medical care

Prospective market

Reverse Vietnamese patients staying to receive medical care from an overseas physician

Prospective market

Why Da NangStrengths Weaknesses Opportunities Threats

Da Nang is already a tourism hub

3M visitors a year

650,000 foreign visitors

Accessibility of location

Affordable living cost

Well-trained medical force

Dexterity of surgeons

No brand awareness about medical tourism

No Center of Excellence in specific specialties

Insufficient English-speaking doctors

Stopping Vietnamese going overseas for treatments

Attracting a considerable number of MT, instead going to Singapore, Thailand or Malaysia, visiting Vietnam for treatments

Domestic Medical Tourists

Lack of trust as a medical tourism destination

Key drivers for Da Nang to be a hub

Drivers Availability RemarksExternal Deliberate

policy/Innovation

X

Hospitality X

English-speaking X

Logistic X

Growing Expat community

X

Internal Medical Centre of Excellences

Not available

Attract foreign physicians/ Vietnamese iconic doctors to come to Da Nang to practice, in an international environment, to:- Stop Vietnamese going overseas for treatments- Acquire MT market shares from Singapore/

Thailand/ Malaysia - Elevate the domestic medical tourism flow

Benefits of Medical Tourism for Da Nang

• Leverage effect for the economy• Contribution to involved industries

(airlines, hotels, F&B and leisure industry)

• Acquisition of cutting-edge technology • Improve public as well as private

healthcare sector• Reduce unemployment

Top procedures for medical tourism in Da Nang

Outbound medical tourism Inbound medical tourism Reverse medical tourism

Beauty Procedures (cosmetic, anti-aging, etc.) Orthopedic & Spinal Surgery

Stem Cell Therapy & Chronic Diseases Cancer Treatment

Fertility Treatment Heart Care/Cardiac Surgeries

General Surgeries

Dentistry

Obesity/Bariatric / Weight loss Surgeries

Alternative Medicine

Eye/Lasik Vision Care

Challenges of MT in Da Nang

Selection of physician

Communication Issues

Lack of Trust

Critical issues for medical

touristsFollow-up difficulties and complication risk

Addressing challengesChallenges Solutions

Selection of physicians Short term- Overseas recognized physicians- Iconic Vietnamese physicians from Ha Noi, HCMCLong term- Medical Training

Communication issues - Medical Interpreters- New breed of well-trained and English-speaking physicians

Follow-up difficulties and complication risks

- Adoption of International Quality Control (JCI)- Collaboration with overseas healthcare systems for patient co-management

Lack of trust Build up overtime via three above solutions

TMMC Healthcare Vision• TMMC Da Nang will be the flagship

hospital• Accessible healthcare• Safety and High-quality• Expertise exchange• Utilization resources

Conclusion• Medical Tourism should be a component for

economic growth in Da Nang. • Creating a Steering Committee, involving all

stakeholders to provide a framework, to facilitate medical tourism

• Collaboration with international healthcare organizations

• Targeting both medical tourists and local patients

• A deliberate policy is a catalyst, to nurture medical tourism

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