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    DearReaders,

    We take pride in releasing the fourth issue of TogetHR.

    With the financial year at its close, corporates busy tallying their accounts and balance sheets, the

    going on media buzz regarding the elections in five Indian states, all highlight the need of

    statistics in ensuring efficiency and accuracy in different situations. All in all, the commonality in

    almost every major happening is the vital role of anticipating, forecasting and predicting

    changes, be it the new expected regulations or the exit polls. With this insight we present you

    the role of analytics in the field of HR through our Cover story:HR Analytics - Adding value to

    Organisation

    Under the Concoction section, Article of the Issue is Generation Z as Human resource. It

    talks about the concept of change and highlights the quality of Generation Z which will

    become the future workforce of organisations. The article Change is Motto, takes the

    concept of change further. It talks about how organizations are realizing the significance of

    managing and conforming to change. As it is rightly said that change is the only thing that is

    permanent. The article on Role of HR professionals in satisfying subtle needs captures the

    vital role an HR professional plays in maintaining work-life balance a crucial requirement for

    improved efficiency and productivity of the organisation. Is Employee sabbatical- a double-

    edged sword? discusseswhether organizations give employee sabbaticals or not, and what

    are its pros and cons.

    We got an opportunity to interact with Ms. Neha Karde, GM (Corporate Human

    Resources), Mahindra & Mahindra Ltd. She shared her views over the recent trends in HRM

    and those specific to Mahindra & Mahindra as well. The detailed interview features in the

    Conflux section.

    Campus Buzz section of this issue talks about HuRicane, an online HR quiz organized by team

    usHR to enrich the HR knowledge of the participants here at IIM Shillong.

    Team usHR would like to extend heartfelt thanks to all our readers.

    Do write in to us with your feedback and enjoy reading this issue!!

    Team usHR

    aculty Advisor:

    of. Rohit Dwivedi

    of. Sonia

    ongmaithem

    eam usHR:

    nkita Shah

    NK Srividya

    oopur Borwankar

    Padmini

    ourojit Ghose

    ayur Kumar Lakhmani

    eetisha Arya

    ooja Batheja

    kshi Prashar

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    Disclaimer: The views presented are the opinion/work of the individual author and The HR Club of IIM Shillong

    bears no responsibility whatsoever.

    Cover Story 10- Ankita Shah | IIM S

    In the ever changing business scenario HR

    functions have evolved from a mere

    functional and clerical role to giving valuable

    importance to human capital and predictive

    analytics strategy commonly known as HR

    Analytics. HR analytics plays a significant

    role in providing valuable insights for the

    proper and efficient functioning of an

    organisation.

    Conflux 11 Excerpts of Interview with Ms. Neha Kharde

    Concoction 44 Employee Sabbatical A Double Edged Sword

    - Vibhav Kardam |IIMS

    7 Change is the Motto

    - Vidhatri M | GIM

    14 Generation-Z as Human Resource

    - Sunny Lekhraj Telang | SIMSREE Mumbai

    18 Role of HR Professionals in Maintaining Work

    Life Balance - Mahajan Abhijeet | IIM Indore

    Campus Buzz 20Connoisseur Speaks! 21Contest With The Best! 23

    Conten

    ts

    arch - April 2012

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    Conflux

    www.iims-ushr.in | 1

    Please tell us about your experiences before joining

    Mahindra &Mahindra.

    I graduated from JBIMS in 1993. It was a time when not

    many people took up Human Resource Management as a

    serious career option. But I was always interested in HR and

    was personally fascinated by the design aspect of it. My stint

    in L&T gave me a number of opportunities to learn more

    about this field. L&T is one company which had an HR

    department even before the HRD ministry was established.

    So the learning there, was immense.

    After that I shifted to BPL mobile, Mumbai circle. Telecom

    industry was one of the sunrise sectors during this time. You

    see, start-ups have their own challenges and working there

    added a completely new dimension to my experience. I then

    moved to UK for the next four years to pursue CIPD

    qualification. There I worked as a

    recruiter for a company which is into

    online buying of shares. It gave me a

    very good understanding of HR

    functioning in a developed economy.

    Post that, I worked in Pidilite where I learnt how aggressive

    FMCG sector is when it comes to recruitment. All these

    experiences helped me understand how the role of the HR

    department varies from sector to sector.

    Then I moved to Tata Motors as Head of the Recruitment

    and Competency vertical where I worked in different

    processes. Finally I was attracted to the Mahindra Group.

    This company offers a lot of freedom for employees. In

    2008, I was on sabbatical for 18 months and moved to

    Switzerland with Family and did my PhD at the Swiss

    Management Centre. After returning back to India I went

    back to my work at Mahindra. During that time, there was

    expansion in the group domains and I was appointed as the

    Head of Project Harmony. It was only last year that I joined

    the Corporate HR department and was involved with the

    entire chartering of the Mahindra Rise.

    Please tell us something about

    Mahindra Rise.

    Rise, is a concept, a philosophy which

    aims at creating a culture. We attempt to

    Tete e Tete with

    Ms. Neha KhardeGeneral Manager -Corporate Human Resources,

    Mahindra & Mahindra Limited

    On Mahindra Rise and

    uman Resources at M&M Ltd

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    Conflux

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    bring in practices where all the stakeholders rise along with

    the organization. We believe in

    rising for change wherever

    necessary, instead of just

    accepting the way things are.

    We have tried to create an HR

    framework where we train

    people and try to inculcate this philosophy into them. The

    main aim is to deliver this brand experience to our

    customers in every way possible.

    What is the importance of developing new talent for

    M&M?

    The main difference between Tata Motors and M&M is that

    in Tata motors emphasizes on grooming the internal talent

    while the philosophy of M&M was always to bring in

    talent from outside. Both companies follow

    opposite beliefs. At M&M, we now realise the

    importance of both outsourcing talent as well

    as developing it in-house. Therefore, we try to

    strike a balance between both to get the best

    possible results.

    In times of recession, how do you pursue talent

    management-something which does not clearly

    have defined ROIs?

    It is true that talent management is affected immensely

    during recession. However this is not the case at Mahindra.

    It is the commitment of the top management towards

    development of talent which

    sustains our efforts to promote

    talent management in the

    company. Furthermore, these

    practices are practised in-house

    at Mahindra, which reduces

    cost, and consequently helps us insulate ourselves against

    such problems. Also, Mahindra continued to perform well

    even during the downturn of 2008. So, we have never faced

    an issue engaging in talent management.

    We have often seen Human Capital Management and

    Talent Management being synonymously used with each

    other. Do you also agree with this view?

    No, I dont agree to it. Human capital

    management and talent management cannot

    and should not be used synonymously. Talent

    Management is the process of identifying key

    successors and hot pots and grooming them in a

    systematic manner so that their talent can be

    harnessed effectively. Human Capital Management

    on the other hand is a broader term which is not just

    restricted to successor planning. It encompasses

    talent management as well.

    Mahindra entered two wheeler segments by taking over

    Kinetic Motors in 2008 in India and in 2011 they acquired

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    Conflux

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    Ssangyong Motor Company in South Korea. During these

    acquisitions what challenges did you face while tackling

    with the cultural differences, inter-personal conflict and

    the likes?

    It is common to face challenges during acquiring and

    integration and Mahindra is no exception. Even we faced

    challenges but what is important is how we handled it. We

    believed at integrating the activities and harmonizing them.

    However, this is not a rule. In fact it depends upon the need,

    market conditions and the company cultures followed. When

    a company is acquired, depending on the situation, we let

    them work independently.

    There is no function-wise

    integration. For

    instance in case of

    Swaraj, it was

    better for us to

    let them function

    as they did, before

    the merger. They have

    their own strengths and

    making them work according to the Mahindra philosophy

    would only have reduced their efficiency. And our strength

    lied in allowing them to function as they actually were.

    During mergers, therefore, the important thing is to allow

    both companies to leverage on their respective strengths.

    There is a notion of gender bias in the IR sector of HR.

    What is your take on that?

    Well, yes, this domain has traditionally been employing men.

    However, the scenario is fast changing. Women are now

    being given equal opportunities. Nowadays, you see equal

    number of women on the shop floor. The gender bias, that

    once used to exist, is slowly getting eliminated. And a similar

    belief is shared at Mahindra as well. We have started with a

    tie-up with Ford and Ford factories employ a lot of women.

    How has the human resource management contributed to

    the rapid growth of M&M?

    The Rise philosophy is an important feature of the growth of

    M&M. And Rise is driven through two things one is the

    brand and the other is the internal portion which is done

    through HR. It is crafted by top the HR management and all

    the big HR heads are involved in the key decisions.

    Mahindra gives a lot of importance to this domain and

    recognizes the contribution of the development of human

    resources towards the holistic growth of the organization.

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    One of the great perks working at Intel in the US is that

    every seven years you get eight weeks paid Sabbatical ,

    Jeff Hodgkinston. Jeff is a senior member of Intel

    organization and this will be his fourth sabbatical. No doubt

    this statement of Jeff makes it evident that he was eagerly

    looking forward to this. This break like the earlier three will

    help him rejuvenate his body and mind, improving his work

    performance when he returns. The icing on the cake is

    that he is getting paid for all this. Look at another

    statement Tim took 3 months to complete the assignment

    which he earlier used to complete in 2 months, John

    Gatte, senior manager, IFCIA Corporation, complaining

    about the negative impact a long sabbatical had on one of

    his subordinates. Sabbatical, as I see it, is a double-edged

    sword. If not planned, implemented and controlled

    properly, could backfire on the organization over time.

    Seeing the plus side of the sabbaticals we can say that

    they are of great help in employee retention and

    development. They give employees the respite they need

    to balance their work/life needs by providing them an

    opportunity to

    pursue their

    hobbies and

    areas of interest.

    This in turn paves

    way for greater

    productivity,

    higher morale on

    the job which ultimately leads to increased job satisfaction.

    Sabbaticals are of immense importance in professions that

    crave for creativity and innovation like that of scientists and

    researchers. Sabbaticals give employees the creative

    space they need to think something new and different.

    Probably this explains why the list of the companies that

    have successfully implemented various sabbatical

    programs is headed by Apple and Intel which are known

    for their innovative products. For software companies

    sabbatical is way through which they can test their bench

    strength in terms of project readiness.

    A sabbatical program can help employees gain perspective

    and return to work with a stronger commitment to the

    company. Apart from the numerous benefits that sabbatical

    offers to the direct beneficiary (the employee taking

    sabbaticals), it also gives a chance to the employee to fill

    in his shoes for acquiring new skills and competencies.

    Sabbaticals provide him/her an excuse to get away from

    the daily monotonous task and learn new things.

    Employee sabbaticala double - edged sword

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    If we see the other side of the coin then we will observe

    that sabbaticals dont always paint a rosy picture as

    seemed at the first instance. Many times it happens that

    sabbaticals are restricted down the hierarchy and across

    the departments. The employees who are not included feel

    neglected which could decrease their morale and work

    performance. Employee loyalty and trust may also at times

    get affected as a result of this perceived partiality.

    Sometimes taking a sabbatical for an employee proves to

    be a nightmare when he is unable to adjust to his job after

    returning back.

    As a result of this the employee feels out of sorts,

    disinterested and demotivated. This is more common for

    jobs which have continuously changing work environment.

    For employers sending employees on sabbatical turns

    disastrous when they resign midway or sometimes even

    dont report back to work. This problem leaves organization

    with a huge gap to fill especially when the employee was a

    senior member of a team or was working for a long time at

    a position. Seeing the urgency of the work requirement

    and importance of the emptied position, the vacancy is

    filled in an unplanned and haphazard manner which further

    complicates the issue.

    Sabbatical, in India is a relatively new concept. When I

    probed sabbaticals in Indian context as compared to their

    cross border counterparts I observed two major

    differences. Firstly unlike foreign private organizations like

    Intel and Google where the main purpose of sabbatical is

    to reinvigorate the employees, in India, sabbatical is used

    mainly as a cost cutting tool and social service move.

    Employees in Indian organizations are mostly not given

    more than 50% of the

    salary and are often

    required to work for

    an N.G.O. during the

    sabbatical period.

    The other difference

    comes in the way

    society sees an

    employee on

    sabbatical. In western

    countries and USA

    sabbaticals are taken by the society as a common practice

    whereas Indian society attaches social stigma with the

    person without job. As an aftereffect he is bound to feel

    dejected and low on self-esteem. This could deter

    employees from taking sabbatical in spite of all its benefits.

    After analyzing both sides we can say that the positives of

    the sabbatical program outweigh the negatives but the

    repercussions cannot be easily

    ignored otherwise the results

    could be tragic as

    discussed. In my

    opinion a

    befitting sabbatical

    policy can easily

    take care of

    these issues.

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    First of all the sabbatical policy needs to clearly specify the

    eligibility requirements which should be strictly based on

    consistent performance and number of years worked in the

    organization. The policy also should define the

    compensation benefits that will be given during the period.

    The compensation should be uniform for all the

    hierarchical levels to maintain parity. By that I mean for

    example if the decided compensation is 90% of the pay

    during sabbaticals. Then all employees whether one is

    working at junior engineer level or as a board member

    should be given 90% of the salary during his sabbatical.

    For best results sabbatical should be given after

    determining the parameters on which the organization want

    the employee to improve and this must be communicated

    to the employee in advance. Appropriate measurement

    metrics should be in place to check for post sabbatical

    improvements which will determine the effectiveness of the

    sabbatical program and further refinement in it if required.

    Pre planning of how the employees work will be handled

    during sabbatical time is also of paramount importance.

    Lastly I feel that the policy must clearly indicate that there

    is no job risk in taking a sabbatical for the employee. A

    felicitous sabbatical policy possesses the potential to play

    humongous role in organizational development and

    profitability. Similarly an ill-prepared one can be the biggest

    hurdle in organizational growth.

    Vibhav Kardam | IIM Shillong

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    Concoction

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    Change can affect an organization in numerous ways.

    Change occurs when organizations shift their strategies

    and processes, or through mergers and acquisitions, or

    restructure, or downsize, or introduce new technologies.

    The result of such an organizational change results in

    stress amongst employees and all the baggage that

    accompanies it.

    Theoretically, managing change seemed easy to me

    because whenever I was quizzed on the same, I would

    give the same rhetoric reply as to managing change starts

    with the top management realizing the need to confront

    change, and collaborating with the middle level managers

    in setting a strategy to handle change and then

    communicating this strategy across the organization.

    Pheww!! Such a participative method, of course, would

    help the management succeed in changing organizational

    culture and employees attitudes rather than top-down style

    of management to handle change. Then, why is change

    still feared and why do some organizations fail in their

    transformation initiatives to confront change?

    When management executives are asked the reasons

    behind their successful change management programs,

    they give a variety of different answers. This is because

    they form their perspectives from their personal

    experiences in their firms, and on different factors. Some

    of these factors called the soft factors includeleadership skills, ability to motivate, communication skills,

    culture prevalent in the organization, commitment between

    top management and employees towards change etc.

    Managing these factors is necessary but definitely not

    sufficient to bring about change as they are not easy to

    measure, and even if measurable, the results need not be

    authentic and most importantly it is difficult to change

    existing attitudes and relationships.

    The emphasis on hard factors has gone amiss in thepursuit of the soft factors. Some of the hard factors that

    help in bringing about change are the specific time period

    required to accomplish milestones in the targeted change

    program, the number of people required for this program

    and their ability to complete the program on time, and the

    projected financial results that the intended change

    program is expected to achieve. These hard factors are

    easy to measure, and form the base of most businesses.

    Thus, it is essential to begin with the hard factors and then

    include the soft factors in the change management

    program.

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    Having talked about change programs, let us consider a

    recent incident The acquisition of Motorola Mobility

    Holdings, Inc. (MMI) by Google for $12.5 billion. These

    two companies are poles apart in their cultures, working

    styles and their business processes. Google focuses on

    software and has the

    advantage of flexibility while

    Motorola Mobility specializes

    in hardware (phones) where

    once the phone is delivered in

    the market, MMI loses its

    flexibility of correcting the defects in the phone. Despite

    Motorola delivering some hit cell phones, it lost out its

    market share because of little innovation from its

    employees, and the bureaucratic layer of middle

    management. It is obvious that due to the cultural

    differences, employee lifestyles, management issues, the

    employees of MMI would find it hard to adapt to the

    prevalent Google culture. Thus, after the acquisition,

    Google decided to treat MMI as a separate entity for the

    time being.

    Google would be a trendsetter if it could manage these

    differences. From the business perspective, we as

    customers would benefit from this acquisition but Google

    must give a thought to MMIs employees. MMIs

    employees would love to be associated with a brand like

    Google but face the problem of management style. While

    most of the employees in MMI are middle-aged on

    average, the employees of Google are far younger on

    average. So, the former employees would not like to have

    terms dictated to them by

    Googles employees. MMIs

    employees lifestyle is different

    from those of their Google

    counter parts right from the way

    they dress, the car they use to

    the salary and incentives they receive. Google should not

    only view MMI solely for its patents but should also

    consider it as a complementary partner and work towards

    synergy.

    MMI has realized, from its past mistakes, that how

    important change is. And, to implement change, a work

    culture is needed that adapts quickly to new challenges

    and opportunities; something Google prides itself for. By

    being part of Google, Motorola can now have the edge it

    always wanted. While Google makes its OS more and

    more functional, consumers can be sure that support for

    their handsets is always ready. It instills in customers a

    kind of confidence that makes them stick to MMIs phones.

    Though we perceive MMI as a corporate mogul stuck in

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    its past, their recent actions and products have shown

    sparkles of innovation and needless to say, innovation is

    synonymous with Google. By being partners, both can

    benefit each other to achieve their ultimate goal market

    dominance (Googles Smartphone OS dominance).

    According to a Google press release, Google plans to

    supercharge the Android ecosystem. Although Google

    will operate MMI as a separate entity, the structural

    changes will not only strengthen Android smartphones and

    devices, but are projected to change the smartphone

    environment.

    They should consider both the hard factors as well as the

    soft factors of change as discussed above to bring about

    this synergy. Google should conduct team training

    programs for the managers in MMI and Google to come to

    a consensus in adopting methods to create a more flexible

    work environment. Managements of both Google and MMI

    should chart out the future strategy of MMI in alignment

    with Googles.

    On the other hand, since Google is growing, it could take

    the best of the management experience of MMI and try to

    integrate it into its corporate policy. On 29th October,

    2011, Mr. Jha, CEO of MMI announced 800 job cuts to

    rein in costs, as they prepared themselves to be acquired

    by Google. Google should plan an employee retention

    strategy for the existing MMI employees as job security is

    of paramount importance in these times. If Google cuts

    more jobs after the acquisition, then the synergy may get

    disturbed and become one-sided, and the entire deal could

    collapse.

    Its high time for Google to show its competence on the

    concept ofChange as well.

    Vidhatri MannemGoa Institute Of Management

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    Cover Story

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    Cover Story

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    HR ANALYTICSAdding value to organisations

    In the ever changing

    and dynamic

    environment where

    businesses operate

    in uncertainty, operations have transcended from a

    transactional to a strategic level, technology has not only

    highlighted but also validated the importance and worth of

    the irreplaceable human capital, and HR functions have

    evolved from a mere functional and clerical role to giving

    valuable importance to human capital and to

    predictive analytics strategy commonly

    known as HR Analytics. HR

    analytics plays a significant role in

    providing valuable insights for the

    proper and efficient functioning of

    an organisation. It helps in

    anticipating, forecasting and predicting

    changes not only in the internal environment

    i.e. within the organisation but also in the related external

    environment.

    Technological progress in the form of

    automation of processes like payroll,

    succession planning, need to identify the

    what if circumstances, determine the

    workforce trends before and as they happen

    and to initiate a proactive approach towards

    uncertainties and the

    dynamic environment

    have made HR

    analytics a must for

    any organisation. In

    this world where everything is quantified and measured in

    numbers HR analytics plays a crucial role in measuring the

    vital contribution HR makes towards the growth and

    progress of an organisation. It can be

    easily summarised in words of

    Zach Thomas of Forrester

    as, Forward-looking

    analytics that push well

    beyond traditional metrics

    are the cornerstone of

    this effort. But siloed

    systems, inconsistent data,

    and a lack of benchmarks and

    tools have made this increasingly difficult to achieve. To

    address this problem and become more strategic, HR

    professionals must get their arms around the data, identify

    key performance indicators (KPIs), settle

    on a technology approach, and infuse the

    data into their organization.

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    Cover Story

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    As an HR Head or Manager, an individual needs to take

    key decisions in various fields vis--vis performance

    management, selection and recruitment, packages and

    salary offered and the training

    that needs to be provided. The

    CEO of the organisation is

    more interested in numbers in

    terms of cost per employee,

    conversion rate, attrition rate,

    absenteeism, ageing analysis,

    joining ratio, effective employee relation, workforce

    utilisation, rise in productivity and output and hence its

    impact on the organisations top line and bottom line rather

    than in simply qualitative terms. HR analytics facilitates this

    process. It helps aligns the HR strategy with the corporate

    strategy and supports strategic planning by accelerated

    use of current data and information and a more

    effective decision making

    process. The recent trends like

    increasing economic constraints

    which any organisation faces,

    the growing need and

    importance of human capital

    and focus on using HR metrics

    to quantify HR contributions has

    heightened the need and importance of HR analytics.

    HR analytics is not only talked about but also increasingly

    implemented in todays world. Renowned organisations like

    Cognizant, Oracle and Ramco Corporations have

    increasingly implemented HR

    analytics in their organisational

    structure. Ramco Decision

    Works, a corporate

    performance management

    solution, provides tools to

    measure how well an

    organisation is meeting its targets and hence be

    accountable for the resources that it manages. Oracle HR

    Analytics as implemented by Oracle is a subset of Oracle

    Business Intelligence Applications (OBIA). Oracle analytics

    help provide timely, fact-based insight into activities across

    the entire organization including CRM, Supply Chain,

    Finance and HR. Here data processing is enabled

    from multiple systems; cross-

    functional analysis becomes

    possible. Oracle HR Analytics

    supports the organization all the

    way from insight to action with

    extensive integration of

    workforce, financial, and

    operational data sources and

    guided analytical workflows. Furthermore Cognizant uses a

    HR analytics system known as HRTIPS which serves the

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    same purpose. Another example is AT&T and Google

    which has shown quantitatively that one who takes

    initiative will give a higher job performance as compared to

    one who has only high academic achievements.

    Statistics further corroborate the significance of HR

    analytics within any organisation. Statistics shows that

    approximately organisations that implement HR analytics

    have been able to increase their sales

    growth figures by 8%, net

    operating income by 24%

    and higher sales per

    employee 58%. The

    biggest

    advantage of

    using HR

    analytics within an organisation is that it makes the

    complex data required easily accessible especially with

    role, responsibility, profile and package demarcations for

    future references, analysis and optimal decision making

    process. It also facilitates active and immediate action in

    the corporate world where timely and quick action is

    extremely essential for gaining competitive advantage over

    the rival firms.

    Despite the importance, need and role that HR analytics

    can play within any organisation, a large number of

    organisations are still to implement it and exploit the

    advantages it beholds. Though there arises several

    difficulties in implementing HR analytics in terms of cost,

    restructuring, consent within the organisations the benefits

    it has makes it a must for any organisation.

    Lastly the words of Clay Shirky, US Now, truly reflect what

    role HR analytics can play in adding value to an

    organisation- A revolution does not happen when society

    adopts new tools, it happens when society adopts new

    behaviour.

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    Concoction

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    I would like to begin my article with a quote which I find

    relevant to our present situation and to the theme of my

    article. Ronald Reagan once said: Each generation goes

    further than the generation preceding it because it stands

    on the shoulders of that generation. You will have

    opportunities beyond anything we've ever known

    Human Resource is an inseparable part of a business.

    Irrespective of its size, each business relies heavily on its

    Human Capital, particularly the Innovation driven and

    manufacturing driven organisations. With changing time the

    methodologies of doing business have changed

    commensurately. The changes in these methodologies

    were mainly driven due to emerging generations within the

    society.

    Each business required alterations with oncoming of new

    generation. Organisations capable of quickly adapting to

    this change are able to survive while the rest struggle.

    Changes in the customer behaviour with each new

    generation was evident to companies, it was also known to

    them that the same characteristics are being reflected

    within the organisation, since the new recruits belong to

    the same generation.

    Belonging to generation Y, Ive seen the differences in the

    manner of doing business between my generation and the

    previous generation. Since entire generations of

    employees are being replaced in regular intervals, it

    becomes essential for Human Resource Managers to align

    himself with these changes. A new generation is knocking

    on the doors of these HRMs, eagerly waiting for an

    opportunity to prove themselves.

    Generation Z, also known as Generation I, or Internet

    Generation, and Generation Text, and dubbed Generation

    @ is the new work force for any organisation. The

    characteristics of this generation are of vital importance to

    HRMs, since some of the traditional theories of HR would

    seem less effective while managing them.

    RECRUITING: According to me the most important

    aspect while recruiting Gen z employee is to forget the

    outdated concepts of Degrees and Certifications that

    symbolized quality. HRMs would want to recruit them on

    the basis of relevant ideas

    and

    methodologies to their

    business rather than the degrees and certifications they

    hold. This has been true for ages, right from Henry Ford to

    Mark Zuckerberg. Imagine what it would be like to miss out

    on Mark Zuckerberg while recruiting just because you were

    emphasizing on degrees. Recruitment for the younger

    generation would require emphasizing on Talent and

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    relevant Innovative Ideas and being lenient on the actual

    qualification front.

    Recruitment sources would also require an overhaul.

    Traditional sources of recruitment such as employment

    agencies would have to

    be given less priorities.

    If there is a Talent

    available out there, you should be rest

    assured that the name will pop up on

    a social networking site more

    than often.

    HRMs would have to extremely mobile during

    recruitment process. Searching techniques have to be

    broadened to include more of internet localities. Age old

    written exams and interviews would require new

    supplements to gauge the employee. Needless to say the

    process has to be technology driven. Psychological

    analysis would also play a vital role during assessment.

    Competitive edge for companies would rely on how they

    are able to identify younger and younger talent for

    recruitment.

    ALIGNMENT: This generation grew up with

    Yahoo and Google. Internet is their hometown. Search

    engines, cell

    phones and

    now smart

    phones are

    extended part

    of their

    senses. They

    communicate

    through technology, primarily on social media sites and

    their network of friends is large, much larger than any

    other generation. As digital natives', they are comfortable

    sharing their personal lives and private thoughts with a

    large network of people, many of whom they have not met

    face to face. They are not focused on developing

    relationships but rather on the getting immediate

    responses to their requests.

    HRMs would have to take into account this peculiar trait.

    Gen Z is exposed to different kinds of social network over

    the internet and has the constant urge to communicate

    with everyone possible. For HRMs it will be essential to

    manage their work force

    given the fact

    that there

    are

    multiple ways in

    which they can get distracted and

    deviate from the goal. HRMs will have to ensure that the

    employees are aligned in such a way that they identify

    themselves with the goal of the organisation and are clear

    about individual goals set in front of them.

    As earlier mentioned, Gen Z will have an internet presence

    far-reaching than their physical presence and will not

    differentiate between their private and professional life

    when it comes to expressing their thoughts. So it has to be

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    ensured that employees do not communicate classified or

    sensitive information which could be used for the wrong

    purpose.

    A good HRM will be able to publicize his organisation

    through his employees communication channels. A good

    boss creates a good impression; a good impression gives

    birth to good thoughts and Gen Z excels in communicating

    their thoughts through whatever means available. Just

    imagine what kind of organisational brand can be created

    through social networking sites if a HRM is able to keep

    most of his Gen Z employees happy.

    MOTIVATION: Gen Z would require different

    sets of motivational techniques within the organisation.

    Monetary incentives would drive them to a certain point but

    not all the way. For them, working environment will need to

    support various forms of technology including the use of

    personal gadgets and personal social media site

    participation. Each new technology which is an integral

    part of their personal lives has to be part of the office

    environment as well.

    They will seek out organizations with a large social media

    presence and understanding of how to use it, creatively, to

    build and market products and services. Occasionally they

    will seek help out from others from the virtual world to

    share ideas, create products, and service customers. Gen

    Z being very independent, would look for employers who

    can provide them with self-directed training environments

    where they can learn without being dependent on others

    very often.

    Employees from Gen Z will be bubbling with energy; it

    would be absolutely critical how their energies are

    channelled. HRMs would have to ensure majority of it is

    utilized for the organisations benefits. Social gatherings,

    cultural events and other employee engagement activities

    within a company would have to be organised more often

    since they are integral part of Gen Zs lives.

    Recognising the efforts of employees would be one of the

    key factors to encourage them. Most of them have set out

    to achieve high goals and to make it big. It would motivate

    them if HRMs are able to recognize their efforts. Long time

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    employee retention would not be problem if due

    recognitions, acceptance of new ideas and greater scope

    of creativity is provided to them.

    Gen Z loves a challenge, wants to be surrounded by

    bright, creative people, want everything right now. They

    thrive in multimedia environment and can learn any time

    anywhere. So it would be absolutely necessary to include

    majority of their learning process through various forms of

    multimedia. It can be clearly seen that motivation for the

    Gen Z would be sets of small efforts which look out for

    their basic social needs. If the above mentioned steps

    are taken care of, theyll serve as an extended employee

    retention program as well.

    Some other motivations could be providing flexible hours,

    work from home, less or no attire regulation at workplace

    and encouraging parallel careers for the employees.

    Gen Z employees would not be leaving organizations

    rather managers inability to deal with the frustration that

    comes with managing the younger generation.

    There is a new breed of

    players coming into

    the stadium,

    players who are in a

    league of their own, if given

    an opportunity and guidance

    are going to redefine the way the game is played. Looking

    at the present economic scenarios over the world, its not

    a pretty field we would be handing over to them, probably

    one of the worst conditions the economies have been

    through, but the final and the most important characteristic

    which I forgot to mention was that this generation is

    Innovative, which has been the driving force behind all the

    businesses.

    If this generation as a consumer has been responsible for

    the drastic changes seen across the globe, across the

    businesses, we can only imagine how much disruption will

    be created by their innovations when they ascend within

    organisations.

    For my conclusion I would like to quote Bill Gates whose

    words precisely portray the potential of Gen Z: Generation

    I will be able to conceive of the Internets possibilities far

    more profoundly than we can today. This new generation

    will become agents of change as the limits of the Internet

    expand to include educational, scientific, and business

    applications that we cannot even imagine

    Sunny Lekhraj Telang | SIMSREE Mumbai

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    To begin with, lets consider

    the Maslows hierarchy of

    needs. Now every organization

    claims that it more or less has

    satisfied the needs of an

    individual given in the

    hierarchy of Maslow. This is where a scope for

    investigation lies. Is it really so? If yes, then why do the

    employees fail to achieve a sustainable balance between

    the work and life? One of the

    Nestls HR policies is that it tries

    to make the workplace so

    comfortable that the employees

    should feel happier while coming

    from home to office rather than

    vice versa. But is that true for the

    others as well? And the answer really is NO. Because no

    matter how much organizations speak of, they fulfill the

    hierarchy of Maslows needs only to some levels.

    Physiological needs, is what even the Government takes

    care of, for most of the individuals. Then if we were to talk

    of safety needs, social needs, or self-esteem needs, these

    are fulfilled by the companies through the many

    schemes and offers they have in their jobs. All

    the parties that people attend, all the movies

    that they watch, all the enjoyment they do, to

    achieve a work life balance, is but just limited to

    up to four levels of Maslows pyramid.

    But what the organizations

    turn a blind eye to is that there

    is a fifth level also in the

    hierarchy given by Maslow,

    which is the Self Actualization

    Needs. The most fundamental

    and essential fact is that, until this need is satisfied, an

    individual can never have a sound balance between work

    and life, with the extreme case making him a workaholic or

    lethargic fellow in the company,

    none being good for the company.

    The first step is that one must ask

    himself why I am doing and what

    am I doing? just as Will Smith

    says, too many people spend

    money to buy things they dont

    want, to impress people they dont like. Most of the times

    we are busy in our life without giving a thought to the fact

    whether whatever we are doing corresponds to our values

    and purpose of life. It is just like a captain of a ship

    announcing to his subordinates, we are in middle of the

    sea, but we dont know where to go from here. Our lives

    are not much different. We are also busy in

    doing things, with our joys and sorrows, but we

    are not able to establish a proper balance

    between work and life, as we never ask

    ourselves, what is the purpose of my life and

    do my present activities align to that purpose?

    If at all we get the answer to this question, then

    Role of HR professionals inmaintaining

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    not only we will direct our lives properly, but we will be

    eternally happy and blissful. We must ask ourselves, If I

    were to die now, what would my friends, relatives and

    people who know me talk about me? One would love to

    be known as a good, loving and caring person. But soon

    after evaluating our present pursuits, we realize the harsh

    but true reality. We come to know that we are really giving

    time to do things which would be done for the pleasure of

    others, and not for the pleasure of our selfish desires.

    Despite the most sophisticated and advanced learning

    processes today, what is taught merely teaches one to

    focus on the transient goals, all of our affection is based

    on fleeting things, and moving behind our selfish pursuits.

    One has to rise above this dimension for a change. A

    change which will be a positive one, and one which will

    bring about a real sense of satisfaction, enabling an

    individual fulfill his self-actualization need, and at the same

    time, benefitting others.

    For all this, one has to ask oneself whether the activities

    that one is doing are for his/her own selfish desires, or are

    things done for others selflessly. Man by nature is a social

    animal, and there is always a tendency to love others and

    to receive love from others. Love in this context does not

    mean romance with the opposite sex, but it means selfless

    service attitude. To some extent at least, one must have

    this selfless service attitude towards others, without any

    reservations for the self. When this is fulfilled, then comes

    an inner feeling of satisfaction, which makes him happy. It

    not only makes him happy, but also makes him generous,

    humble, courteous, and loving and caring to all in the

    society.

    The HR professional has a very important role in this

    regard. The HR professionals need to make the individual

    realize that he/she has such a need called as self-

    actualization need, and then help him achieve it. Most of

    the people remain miserable because of ignorance. So

    they need to realize it first, and then can be guided.

    Physical things around us wont really make us happy in

    the long run. If they were to make us happy, then we

    would not have found millionaires and billionaires

    committing suicides due to frustration.

    The HR professionals have a great deal of work in this. It

    is they who need to focus on the fact that, instead of

    making things better, they must strive to make people

    better. Because when the hearts are transformed, then

    great heights can be achieved. Making things better, only

    leads to another stage in which they have to again make

    them better, and then again, and then again. This cycle

    will never stop. When we make people better, then groups

    become better, organizations become better, society

    becomes better, country and eventually the world becomes

    a better place.

    Mahajan Abhijeet A | IIM Indore

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    Campus Buzz

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    Come March and it is time for exams. Students gear up on

    the preparation and the stress of study increases. To

    relieve this stress, usHR team organized a

    stress buster online event for the

    students of IIM Shillong.

    HuRicane, the 1st ever onlineHR quiz was held at the campus.

    The event required the participants

    of the 1st

    and 2nd

    year PGP batches to

    register in groups of 2. The quiz comprised of

    20 questions and the teams were required to answer them

    in a time limit of 30 minutes. The

    team which gave the highest

    number of answers

    in the shortest

    possible time was to be

    declared winners. In case

    of a tie, the team that

    answered the maximum number of

    star marked questions correctly was to be declared

    winners.

    The event generated considerable interest among all the

    participants and 16 teams registered for the event. The

    level of difficulty of the questions asked in the quiz ranged

    from absolute sitters to very tough ones. A few questions

    contained graphs and 1 question contained a cartoon

    description too. The questions basically aimed to test the

    overall HR knowledge acumen and the ability of the team

    to work together and effectively.

    There was a tie in the end between

    3 teams, all of whom

    answered the same

    number of

    questions correctly.

    However, as pre-

    declared, on the

    basis of number of star

    marked questions answered

    correctly and the time of submission,

    the team CPR formed by Anzaar Rana and Kailash

    Madan were declared winners. A cash prize of Rs. 1000

    was awarded to them.

    The winners said it was mainly due toteam work that they managed to winthe event. The event was widelyappreciated and the participantsexpressed their desire that more suchevents should be conducted.

    Campus BuzzOnline HR Quiz conducted in IIM Shillong

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    Connoisseur Speaks!

    www.iims-ushr.in | 21

    Hi, my immediate boss was my batch mate in post-

    graduation. Due to personal grudges of those days he

    is showing bias against me. He is making me work

    overtime everyday which is disrupting my personallife. Also he keeps insulting me in front of his

    colleagues and mine. My work life has been

    completely disrupted despite the effort and

    commitment I have shown. What should I do? Please

    help.

    Hi, I am 26 years old married woman working in an

    MNC. My husband and I have been working for

    this organisation since past 4 years and came to

    know each other here itself. After a year of

    marriage now we are facing problem to be at the

    same place. Earlier we were in different process, but

    now we both are part of the same process. The

    problem we are facing here now is that our fellowemployees keep us isolated and dont talk to us

    much. The main reason behind this is I feel that

    post-marriage we both were too much involved with

    each other and used to spent time together without

    caring for our fellow employees. Now this is having

    negative repercussions on us. Please suggest a

    solution so that we can gain back the confidence of

    our fellow employees and get a chance to mingle

    with them.

    Connoisseur Speaks!!!

    Spouses working at the same place create different kinds of

    problems. We can understand the situation you are facing

    and this problem needs immediate attention because it

    may turn worse if it gets too late. Constant efforts by you

    and your husband can easily solve the problem. You can

    start with a few simple steps like other than the lunch

    hours, dont take coffee breaks together. Try to go on the

    short breaks with your friends in the process. During lunch

    hours also, sit with your friends rather than with your

    spouse. If your desks are adjacent or very nearby, thenrequest your TL to provide you desks in such a manner so

    that you can increase your interaction with other

    employees rather than with each other. Get involved with

    your fellow employees more and more. You will need to

    make constant efforts for a short while and hopefully

    situation will be fine soon.

    Hello, we really empathise with your situation. Such

    situations of personal bias are not new or unheard of in the

    workplace. Our advice to you would be firstly to try and

    keep your personal and professional life separate. We

    know it is easier said than done but letting work related

    issues affect your personal life would harm you drastically.

    Again go and talk to your immediate boss, explain him that

    college days are over and we should not get our personalproblems in between work. This would not only harm you

    but also the work quality and hence the goodwill of the

    company. Our advice to you would be to resolve the

    differences between you and him. In case he is still

    adamant to treat you wrongly, maintain a performance

    record of yours, continue working effectively and with

    sufficient proof approach your bosss boss with the

    happenings. Even if that fails then please talk to your HR

    head about the situation and approach the grievance

    redressal cell if one exists in your organisation.

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    Connoisseur Speaks!

    www.iims-ushr.in | 22

    Hi, I am a 30 year old man working in an

    MNC in Mumbai. I am at the Team Leader

    post and have been at this post for the past 2

    years. During this period I have seen many

    employees working under me and significantly

    contributing as a group. However, currently I

    have 2 employees under me, only seven months

    old in the organization, who are always

    competing against each other, at times for no

    reasons. It is in a way affecting the morale of

    other employees who constant see the conflict

    in front of them. These two employees cannot

    get along with each other and they constantly

    complain about each other to me. What

    should my approach be in dealing with such

    employees? Please tell me a way out because I

    have not come across such a situation before.

    I understand the situation you are facing and such a

    conflict very adversely affects the work environment and

    the morale of the fellow employees. This is a very

    sensitive issue and needs to be dealt very carefully byyou as you can only bring harmony at the workplace.

    First step should be to individually talk to them and let

    them know that how their behaviour is adversely

    affecting the workplace environment. Tell them that

    they are valuable assets to the firm and that such

    behaviour would not only affect them but also the

    workplace. Take the matter seriously with them and ask

    them to work out their differences and ensure that they

    understand the gravity of the situation. If required, a

    third party intervention can be welcomed i.e. in case the

    situation goes out of control. Make them realize the

    repercussion of the extreme steps that can be takenagainst them. However, take up these measures only

    when they refuse to manage the problem on their own.

    mailto:[email protected]
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    Contest

    www.iims-ushr.in | 23

    Last date for sending the answers for Contest: April 30th, 2012

    Email ID:[email protected] of the email: TogetHRContest4_CollegeName

    Unscramble these five Jumbles,

    one letter in each square, to form

    words related to HR

    usHR, IIM Shillong

    Connect the following

    SAPAILPAR

    OLMASW

    MEBNHGNRKCAI

    RVWEINTEI

    NPYOETMMLE

    mailto:[email protected]:[email protected]:[email protected]:[email protected]
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    Contest

    www.iims-ushr.in | 24

    This Issues Results The prize for Article of the Issue has been awarded to Sunny Lekhraj Telang from SIMSREE Mumbai for his

    Article Generation-Z as Human Resource. He is awarded with a cash prize of Rs.1000/- and a Certificate ofAppreciation.

    All other articles selected for the issue shall also receive Certificate of Appreciation. The prize for Contest with the Best for JAN-FEB 2012 Issue has been awarded to Sowmiya V from SDM

    Institute for Management Development, Mysore. She is awarded with a cash prize of Rs.500/- and a Certificateof Appreciation.

    1. Assessment Centres

    2. Attrition

    3. Hawthorne Effect

    4. Performance Appraisal

    5. Talent Management

    6. Cost Leadership

    7. Downsizing

    8. Succession Planning

    Team usHR invites articles from B-Schools all across India. We are looking for original articles related to field ofHuman Resources. References should be cited wherever necessary. The best article will be featured as the Article ofthe Issue and would be awarded cash prize of INR 1000

    Instructions:

    Kindly email your article with the file name and the subject as __ by 30th April 2012

    Article must be sent in Microsoft Word Document (doc/docx), Font: Times New Roman, Font Size: 12, Linespacing: 1.5. The size of the article should be between 700-1000 words

    The cover page of the article should only contain the Title of the Article, the Authors Name and theInstitutes Name. Results shall be announced in the next issue of TogetHR

    For other updates, check our Facebook page usHR-HR Club of IIM Shillong

    Also certain entries which could not make the cut to the TogetHR will get figured on our blogwww.iims-ushr.in

    9. Mentor

    10.Counselling

    11.Enculturation

    12.Benchmarking

    13.Grievance

    14.Negotiation

    15.Recruitment

    Last Contest Answers

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