tomas wennerstein, syncron presenation at spare parts 2013

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Differentiated Inventory Management Tomas Wennerstein – MD, Syncron Inc. Stockholm, 8 January, 2013

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"Differentiated Inventory Management", Tomas Wennerstein – MD, Syncron Inc. presentation at Spare Parts Business Platform 2013. Find out more http://www.sparepartseurope.com/

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Page 1: Tomas Wennerstein, Syncron presenation at Spare Parts 2013

Differentiated

Inventory Management Tomas Wennerstein – MD, Syncron Inc.

Stockholm, 8 January, 2013

Page 2: Tomas Wennerstein, Syncron presenation at Spare Parts 2013

Page 2 COPYRIGHT © SYNCRON INTERNATIONAL AB 2013

Main Themes of the Presentation

• A segmented approach is default within price and campaign management etc.,

but why not when it comes to Inventory Management?

• What dimensions are relevant to segment the inventory management approach

on and what are the benefits?

• Repairable parts requires a different inventory management process vs. non-

repairable

Page 3: Tomas Wennerstein, Syncron presenation at Spare Parts 2013

Page 3 COPYRIGHT © SYNCRON INTERNATIONAL AB 2013

Differentiation is Applied in Many Areas

• Everybody understands the value of

Differentiation

• Differentiation is embedded in business practice

when it comes to:

– Marketing

– Pricing

– Sourcing

Page 4: Tomas Wennerstein, Syncron presenation at Spare Parts 2013

Page 4 COPYRIGHT © SYNCRON INTERNATIONAL AB 2013

Different Levels of Inventory Differentiation

• Basic differentiation CostDemand (Sales lines, VAU, Cost)

• Basic Purpose differentiation and Manual overrides.

• Advanced differentiation CostDemand

• Strategy based differentiation

Scope: Inventory Management for After Market parts. Many SKUs in many stocking locations requires dynamic rules that are automatically applied.

DO Quality

Page 5: Tomas Wennerstein, Syncron presenation at Spare Parts 2013

Page 5 COPYRIGHT © SYNCRON INTERNATIONAL AB 2013

Today - What Do Most Companies Do?

• Basic “CostDemand”

differentiation:

– Demand, ABC (VAU),

Picks/Calls/Sales, Cost

A B C $ 0-100 $ 101-1000 $ 1000-

1 Rule X Rule Y Rule Z 1 Rule V Rule W Rule U

2 Rule XX … … OR 2 Rule VV … …

3 … … … 3 … … …

4 or more … … … 4 or more … … …

PICKS

VAU

PICKS

COST

Page 6: Tomas Wennerstein, Syncron presenation at Spare Parts 2013

Page 6 COPYRIGHT © SYNCRON INTERNATIONAL AB 2013

Today - What Do Most Companies Do?

• Basic “CostDemand”

differentiation:

– Demand, ABC (VAU),

Picks/Calls/Sales, Cost

• Basic Purpose differentiation and

Manual overrides

Rule YY

Part A

Non Critical Items Critical Items

A B C A B C

1 Rule X Rule Y Rule Z 1 Rule X Rule Y Rule Z

2 Rule XX … … 2 Rule XX … …

3 … … … 3 … … …

4 or more … … … 4 or more … … …

PICKS

VAU

PICKS

VAU

Non Critical Items Critical Items

A B C A B C

1 Rule X Rule Y Rule Z 1 Rule X Rule Y Rule Z

2 Rule XX … … 2 Rule XX … …

3 … … … 3 … … …

4 or more … … … 4 or more … … …

PICKS

VAU

PICKS

VAU

Page 7: Tomas Wennerstein, Syncron presenation at Spare Parts 2013

Page 7 COPYRIGHT © SYNCRON INTERNATIONAL AB 2013

Advanced CostDemand Differentiation

• Get better at managing the

”CostDemand” differentiation

– What is the cost for

maintaining the same agreed

service level for a part that has

few sales and high VAU

compared to LOW VAU and

high sales?

Inventory cost / Sales order line

A1 A2 B1 B2 C1 C2

1

2

3

4 ?

5-6

7-9

10-19

20 or more ?

PICKS

VAU

Page 8: Tomas Wennerstein, Syncron presenation at Spare Parts 2013

Page 8 COPYRIGHT © SYNCRON INTERNATIONAL AB 2013

Advanced CostDemand Differentiation

• Get better at managing the

”CostDemand” differentiation

– What is the cost for

maintaining the same agreed

service level for a part that has

few sales and high VAU

compared to LOW VAU and

high sales?

Inventory cost / Sales order line

A1 A2 B1 B2 C1 C2

1

2

3

4 500-5000

5-6

7-9

10-19

20 or more 1

PICKS

VAU

Page 9: Tomas Wennerstein, Syncron presenation at Spare Parts 2013

Page 9 COPYRIGHT © SYNCRON INTERNATIONAL AB 2013

Advanced CostDemand Differentiation

• Get better at managing the

”CostDemand” differentiation

– What is the cost for

maintaining the same agreed

service level for a part that has

few sales and high VAU

compared to LOW VAU and

high sales?

• By targeting different Service Level

on a more granular level, you will

be able to maintain a Total Higher

Service Level at a lower cost

Inventory cost / Sales order line

A1 A2 B1 B2 C1 C2

1

2

3

4 500-5000

5-6

7-9

10-19

20 or more 1

PICKS

VAU

Target Service per DEMAND/VAU class

A1 A2 B1 B2 C1 C2

1 0% 0% 0% 0% 0% 0%

2 0% 0% 0% 0% 0% 0%

3 0% 0% 0% 0% 0% 0%

4 50%

5-6

7-9

10-19 99.7%

20 or more 99.7% 99.7%

PICKS

VAU

Page 10: Tomas Wennerstein, Syncron presenation at Spare Parts 2013

Page 10 COPYRIGHT © SYNCRON INTERNATIONAL AB 2013

Advanced CostDemand Differentiation

• Challenge the 12 month horizon as a

stocking criteria

– What says that 12 months is optimal?

– In Fast moving Retail no one would

use 12 months

– Aerospace and similar industries

sometimes use 3-4 years

Page 11: Tomas Wennerstein, Syncron presenation at Spare Parts 2013

Page 11 COPYRIGHT © SYNCRON INTERNATIONAL AB 2013

Advanced CostDemand Differentiation

• Challenge the 12 month horizon as a

stocking criteria

– What says that 12 months is optimal?

– In Fast moving Retail no one would

use 12 months

– Aerospace and similar industries

sometimes use 3-4 years

Successful results from going from 12 months to 12 and/or 18 months

Target Service per DEMAND/VAU class

A1 A2 B1 B2 C1 C2

1 0% 0% 0% 0% 0% 0%

2 0% 0% 0% 0% 0% 0%

3 0% 0% 0% 0% 0% 0%

4

5-6

7-9

10-19 99.7%

20 or more 99.7% 99.7%

PICKS VAU

Target Service per DEMAND/VAU class

A1 A2 B1 B2 C1 C2

1 0% 0% 0% 0% 0% 0%

2 0% 0% 0% 0% 0% 0%

3 0% 0% 0% 0% 0% 0%

4

5-6

7-9

10-19 99.7%

20 or more 99.7% 99.7%

PICKS VAU

Target Service per DEMAND/VAU class

A1 A2 B1 B2 C1 C2

1 0% 0% 0% 0% 0% 0%

2 0% 0% 0% 0% 0% 0%

3 0% 0% 0% 0% 0% 0%

4

5-6

7-9

10-19 99.7%

20 or more 99.7% 99.7%

PICKS VAU

Page 12: Tomas Wennerstein, Syncron presenation at Spare Parts 2013

Page 12 COPYRIGHT © SYNCRON INTERNATIONAL AB 2013

Strategic Differentiation

• Understand the ROI on different parts as they are stocked in Inventory and

adjust your inventory strategy and consequently your Inventory Parameters

• Example of groups that could be valid when segmenting you inventory

management techniques

– Criticality

– Captive vs Commercial

– Margin contribution

– Weather and Climate related

– Part Life cycle phase

– Unreliable suppliers

– Machine Life cycle phase

– Machine belonging

– Non historical demand driven

items vs. demand driven

– Planned vs. unplanned

– Rotables vs. normal

– Short vs. long lead-time

Page 13: Tomas Wennerstein, Syncron presenation at Spare Parts 2013

Page 13 COPYRIGHT © SYNCRON INTERNATIONAL AB 2013

Strategic Differentiation

• Dimensions to consider for the different

strategies

– Stocked or not stocked

– Criteria for stocked or non stocked

– Target Service Level

– Alert level for manual review

– How much should historical demand

influence the inventory management

(new parts)

– New methods

Page 14: Tomas Wennerstein, Syncron presenation at Spare Parts 2013

Page 14 COPYRIGHT © SYNCRON INTERNATIONAL AB 2013

Common Questions Related to Inventory Differentiation

• Is there a business case for me?

• What differentiation is applicable?

• What is the effort?

Page 15: Tomas Wennerstein, Syncron presenation at Spare Parts 2013

Page 15 COPYRIGHT © SYNCRON INTERNATIONAL AB 2013

Business Case and Relevant Differentiation

• Smarter basic differentiation normally yield 10-25% inventory savings at a

maintained overall service level.

• Adding other values such as differentiated service and techniques for different

segments will add value as well as facilitate less administration.

• A more exact value can only be found by:

– Analyzing the data, you will be able to draw relevant conclusion as long as

the business has not changed substantially.

– Understanding the value contribution of Inventory Management and discuss

with Sales and Marketing as well as Product Development.

Page 16: Tomas Wennerstein, Syncron presenation at Spare Parts 2013

Page 16 COPYRIGHT © SYNCRON INTERNATIONAL AB 2013

What is the Effort to Become Better at Differentiating?

Two aspects to consider are:

• Finding the relevant segments for the operation

– Understand the value that availability adds for customers and profit for the

different segments

– Understand the data and how you can make your segments

• Incorporate the differentiation in daily inventory management

– System support

– Skills and “know how”

Page 17: Tomas Wennerstein, Syncron presenation at Spare Parts 2013

Page 17 COPYRIGHT © SYNCRON INTERNATIONAL AB 2013

Questions

How many would say that they that are doing differentiation to

its full potential? 1

Page 18: Tomas Wennerstein, Syncron presenation at Spare Parts 2013

Page 18 COPYRIGHT © SYNCRON INTERNATIONAL AB 2013

Questions

What segments do you differentiate on today and what has

prompted that? 2

Page 19: Tomas Wennerstein, Syncron presenation at Spare Parts 2013

Page 19 COPYRIGHT © SYNCRON INTERNATIONAL AB 2013

Questions

Where do you see the biggest challenge in incorporating more

Differentiation in your inventory management? 3