top 10-content-marketing-mistakes
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Top 10 Content Marketing Mistakes
Ana Lucia Novak© www.socialana.com
PRESENTED BY ANA LUCIA NOVAK
Mistake #1: Forgetting to Promote
Don’t expect people to come flocking to your content. Tell your mailing list, social media followers and more. You have to promote your content.
Ana Lucia Novak© www.socialana.com
Mistake #2: No Reusing or Repurposing
Content you’ve already published can serve many purposes. Reuse and repurpose great content.
Ana Lucia Novak© www.socialana.com
Mistake #3: Missing Call to Action
Always now what you want the end result of your content to be and include a call-to-action.
Ana Lucia Novak© www.socialana.com
Mistake #4: Target Market Confusion
Listen to your audience and know who they are, what their passions and what their worries are.
When you know that, your content marketing becomes much easier.
Ana Lucia Novak© www.socialana.com
Mistake #5: Creating All Your Own
Keep focused on growing your business and enlist help to create your content.
Ana Lucia Novak© www.socialana.com
Mistake #6: Lack of Relevance
Make sure your content is relevant to your audience.
Otherwise, you’ll simply create confusion and not get the results you were hoping.
Ana Lucia Novak© www.socialana.com
Mistake #7: Not Prioritizing Content
Understand which content marketing channels produce the best results and prioritize from there.
Ana Lucia Novak© www.socialana.com
Mistake #8: Not Sharing Other Content
Sharing the content has a couple of benefits. First, it makes you a resource for great content. Second, when you share, people are more likely to share
back.
Ana Lucia Novak© www.socialana.com
Mistake #9: Not Interacting
Let your readers know you’re a real person. Respond to questions. Answer comments. Be real and be approachable.
Ana Lucia Novak© www.socialana.com
Mistake #10: Quantity Over Quality
It’s true the more content gives you more opportunity to be seen, but focusing on quality means your content go even further.
Ana Lucia Novak© www.socialana.com
Ready to Get Content Marketing Results?
Ana Lucia Novak© www.socialana.com
Tighten up your social media strategies, Improve Your Online Presence or Need Help Managing Your Social Media Programs?Schedule a time with me here: http://meetme.so/analuciaand complete the assessment form: http://SocialAna.com/hire-Ana-Lucia