total produce corporate brochure

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Unlock THE Global Produce Market WITH

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Follow us on: andKeyword: top fruit.

For more information, please visit

www.totalproduce.com

Unlock THE Global Produce Market WITH

SLOVAKIA

SPAIN

FRANCE

ITALY

ROMANIA

POLAND

GERMANY

NETH.

CZECH REP.

UNITEDKINGDOM

IRELAND

INDIA

UNITED STATES OF AMERICA

CANADA

DENMARK

SLOVAKIA

SWEDEN

SPAIN

FRANCE

ITALY

POLAND

GERMANY

NETH.

CZECH REP.

UNITEDKINGDOM

IRELAND

SLOVAKIA

SPAIN

FRANCE

ITALY

ROMANIA

POLAND

GERMANY

NETH.

CZECH REP.

UNITEDKINGDOM

IRELAND

INDIA

UNITED STATES OF AMERICA

CANADA

DENMARK

SLOVAKIA

SWEDEN

SPAIN

FRANCE

ITALY

POLAND

GERMANY

NETH.

CZECH REP.

UNITEDKINGDOM

IRELAND

SLOVAKIA

SPAIN

FRANCE

ITALY

ROMANIA

POLAND

GERMANY

NETH.

CZECH REP.

UNITEDKINGDOM

IRELANDCANADA

INDIA

DENMARK

SLOVAKIA

SWEDEN

SPAIN

FRANCE

ITALY

POLAND

GERMANY

NETH.

CZECH REP.

UNITEDKINGDOM

IRELAND

UNITED STATES OF AMERICA

Local at heart, Global by nature, Total Produce is different. Across Europe and North America, our operations are embedded in the local communities in which we trade, supported by the resources and reach of our broader group.

We deliver the Best of Both Worlds.

In Total Produce we believe in local. Across our operations throughout Europe and North America, it is empowered local management who shape our services and drive our business. They bring local experience and expertise, relationships with local growers, an understanding of local consumers and that all important personal touch to our on-the ground operations. They are our competitive advantage. They make Total Produce your local fresh produce specialist.

Locally we provide…

• A partner in produce that understands your customers, your market and your business.

• Flexibility on-the-ground in the marketplace.

• Customised products, packaging and services.

• The shortest route to market for the best local produce.

We further believe that in bringing together the collective attributes and strengths of diverse fresh produce providers, our growers and customers can best be served. We’re very proud to have grown into one of the world’s leading produce providers, a position which enables our local operations and partners to avail of the opportunities arising from our global reach, collective procurement and shared core competencies.

As a Group, we deliver…

• Access to the best global growers.

• Synergies & effeciencies across operations and logistics.

• Extended availability and broader ranges.

• Added value through Marketing and New Product Development.

• Resources for local investment.

• Quality Assurance; the capacity to follow produce from seed to store.

SLOVAKIA

SPAIN

FRANCE

ITALY

ROMANIA

POLAND

GERMANY

NETH.

CZECH REP.

UNITEDKINGDOM

IRELANDCANADA

INDIA

DENMARK

SLOVAKIA

SWEDEN

SPAIN

FRANCE

ITALY

POLAND

GERMANY

NETH.

CZECH REP.

UNITEDKINGDOM

IRELAND

UNITED STATES OF AMERICA

Local at heart, Global by nature, Total Produce is different. Across Europe and North America, our operations are embedded in the local communities in which we trade, supported by the resources and reach of our broader group.

We deliver the Best of Both Worlds.

In Total Produce we believe in local. Across our operations throughout Europe and North America, it is empowered local management who shape our services and drive our business. They bring local experience and expertise, relationships with local growers, an understanding of local consumers and that all important personal touch to our on-the ground operations. They are our competitive advantage. They make Total Produce your local fresh produce specialist.

Locally we provide…

• A partner in produce that understands your customers, your market and your business.

• Flexibility on-the-ground in the marketplace.

• Customised products, packaging and services.

• The shortest route to market for the best local produce.

We further believe that in bringing together the collective attributes and strengths of diverse fresh produce providers, our growers and customers can best be served. We’re very proud to have grown into one of the world’s leading produce providers, a position which enables our local operations and partners to avail of the opportunities arising from our global reach, collective procurement and shared core competencies.

As a Group, we deliver…

• Access to the best global growers.

• Synergies & effeciencies across operations and logistics.

• Extended availability and broader ranges.

• Added value through Marketing and New Product Development.

• Resources for local investment.

• Quality Assurance; the capacity to follow produce from seed to store.

SLOVAKIA

SPAIN

FRANCE

ITALY

ROMANIA

POLAND

GERMANY

NETH.

CZECH REP.

UNITEDKINGDOM

IRELANDCANADA

INDIA

DENMARK

SLOVAKIA

SWEDEN

SPAIN

FRANCE

ITALY

POLAND

GERMANY

NETH.

CZECH REP.

UNITEDKINGDOM

IRELAND

UNITED STATES OF AMERICA

05

Total Produce

How We Do Business...

06

TO

TA

L P

RO

DU

CE

- L

ET

’S G

RO

W T

OG

ET

HE

R

Global by natureLoca

l at h

eart

FinancialSecurity, Pooled Resources, Investment Capital

Added Value

Marketing, NPD, Shared

Core Competencies

Reach

New Markets, New Growers,

New Products

Scale

Collectiv

e Procurement,

Synergies, Efficiencies

Infrastructure Facilities, Logistics, Customisation

PeopleExperience,

Expertise, Relationships

Growers

Supporting, Advising,

Consolidating

Category

Management

Local M

arkets,

Local Tr

ading,

Local Consu

mers

The Consumer

Collec

Sys

Glob

al by n

atureLo

cal

at h

eart

SLOVAKIA

SPAIN

FRANCE

ITALY

ROMANIA

POLAND

GERMANY

NETH.

CZECH REP.

UNITEDKINGDOM

IRELANDCANADA

INDIA

DENMARK

SLOVAKIA

SWEDEN

SPAIN

FRANCE

ITALY

POLAND

GERMANY

NETH.

CZECH REP.

UNITEDKINGDOM

IRELAND

UNITED STATES OF AMERICA

05

Total Produce

How We Do Business...

06

TO

TA

L P

RO

DU

CE

- L

ET

’S G

RO

W T

OG

ET

HE

R

Global by natureLoca

l at h

eart

FinancialSecurity, Pooled Resources, Investment Capital

Added Value

Marketing, NPD, Shared

Core Competencies

Reach

New Markets, New Growers,

New Products

Scale

Collectiv

e Procurement,

Synergies, Efficiencies

Infrastructure Facilities, Logistics, Customisation

PeopleExperience,

Expertise, Relationships

Growers

Supporting, Advising,

Consolidating

Category

Management

Local M

arkets,

Local Tr

ading,

Local Consu

mers

The Consumer

Collec

Sys

Glob

al by n

atureLo

cal

at h

eart

Total Produce

Extracting Costs, Adding Value

0807

TO

TA

L P

RO

DU

CE

- L

ET

’S G

RO

W T

OG

ET

HE

R

Total Produce is one of the world’s largest and most accomplished fresh produce providers and Europe’s market leader. Operating out of 21 countries, but serving many more, Total Produce’s global infrastructure of over 100 depots stretches across Europe, India and North America. Distributing over 300m cartons of fresh fruits and vegetables every year, group turnover exceeds €3b per annum – our size and reach generating synergies, creating efficiencies and adding value.

Growing, sourcing, importing, packaging,

distributing and marketing the complete fresh produce basket our range

extends from the more familiar to the truly

exotic and includes all major fruit categories

including tropical, deciduous, citrus, exotic and

stone fruit but also an equally comprehensive

range of salads and vegetables.

Committed to on going investment in

infrastructure, across our group we employ

state of the art facilities including temperature

controlled storage and ripening facilities,

logistical tracking systems, automated order

assembly technology and innovative IT

ordering solutions.

Servicing the wholesale, foodservice and

retail sectors, Total Produce is a complete

fresh produce solution provider- offering

a comprehensive menu of services to our

customers ranging from simple service

provision to complete category management.

Total Produce is committed to achieving ever

greater efficiency in the delivery of produce

to our home markets and to closing the gap

between producer and consumer.

Total Produce

Extracting Costs, Adding Value

0807

TO

TA

L P

RO

DU

CE

- L

ET

’S G

RO

W T

OG

ET

HE

R

Total Produce is one of the world’s largest and most accomplished fresh produce providers and Europe’s market leader. Operating out of 21 countries, but serving many more, Total Produce’s global infrastructure of over 100 depots stretches across Europe, India and North America. Distributing over 300m cartons of fresh fruits and vegetables every year, group turnover exceeds €3b per annum – our size and reach generating synergies, creating efficiencies and adding value.

Growing, sourcing, importing, packaging,

distributing and marketing the complete fresh produce basket our range

extends from the more familiar to the truly

exotic and includes all major fruit categories

including tropical, deciduous, citrus, exotic and

stone fruit but also an equally comprehensive

range of salads and vegetables.

Committed to on going investment in

infrastructure, across our group we employ

state of the art facilities including temperature

controlled storage and ripening facilities,

logistical tracking systems, automated order

assembly technology and innovative IT

ordering solutions.

Servicing the wholesale, foodservice and

retail sectors, Total Produce is a complete

fresh produce solution provider- offering

a comprehensive menu of services to our

customers ranging from simple service

provision to complete category management.

Total Produce is committed to achieving ever

greater efficiency in the delivery of produce

to our home markets and to closing the gap

between producer and consumer.

0810

Total Produce

Our Integrated Supply Chain

TO

TA

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CE

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’S G

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OG

ET

HE

R

0810

Total Produce

Our Integrated Supply Chain

TO

TA

L P

RO

DU

CE

- L

ET

’S G

RO

W T

OG

ET

HE

R

111112

At Total Produce we’re committed to exceeding expectations and setting a new standard in fresh produce provision. We deliver consistent, superior fresh produce, competitive pricing and a customised, value added service that offers a real competitive edge to our customers.

• Our Supply Chain – At source and across

our markets, ours is an efficient, lean supply

chain, one that brings our customers and the

grower ever closer together-reducing costs

and generating value.

• Collective Procurement – Europe’s leading

fresh produce provider, Total Produce’s

capacity to consolidate orders allows us to

deliver sustained volume to key global growers, secure availability

and extract superior value for our customers

at home.

• Local Procurement – Total Produce is

a committed partner to local growers-

shortening the distance from farm to fork

and contributing to the communities in which

we trade.

• Quality Assurance – We deliver produce

you can trust. Consistently. At source, our

presence in the world’s richest growing

regions – inspecting, auditing, liasing and

contributing allows us to customise product

– influencing at first hand production,

packaging and quality. In the marketplace-

we apply the strictest quality protocols to

our produce – something recognised in

our achievement of the leading industry

accreditations (BRC, STS, Globalgap)

• Total Produce – A One Stop Shop. Our

“speciality” is all fresh produce. Our

expertise, experience and influence extends

across all major categories and lines. We

present to our customers the complete fresh

produce basket and the marketing support to

help them sell it-minimising administration,

driving sales and freeing customers to

concentrate on the most important thing –

their own business.

Total Produce

What Makes Our Produce Different?

TO

TA

L P

RO

DU

CE

- L

ET

’S G

RO

W T

OG

ET

HE

R

111112

At Total Produce we’re committed to exceeding expectations and setting a new standard in fresh produce provision. We deliver consistent, superior fresh produce, competitive pricing and a customised, value added service that offers a real competitive edge to our customers.

• Our Supply Chain – At source and across

our markets, ours is an efficient, lean supply

chain, one that brings our customers and the

grower ever closer together-reducing costs

and generating value.

• Collective Procurement – Europe’s leading

fresh produce provider, Total Produce’s

capacity to consolidate orders allows us to

deliver sustained volume to key global growers, secure availability

and extract superior value for our customers

at home.

• Local Procurement – Total Produce is

a committed partner to local growers-

shortening the distance from farm to fork

and contributing to the communities in which

we trade.

• Quality Assurance – We deliver produce

you can trust. Consistently. At source, our

presence in the world’s richest growing

regions – inspecting, auditing, liasing and

contributing allows us to customise product

– influencing at first hand production,

packaging and quality. In the marketplace-

we apply the strictest quality protocols to

our produce – something recognised in

our achievement of the leading industry

accreditations (BRC, STS, Globalgap)

• Total Produce – A One Stop Shop. Our

“speciality” is all fresh produce. Our

expertise, experience and influence extends

across all major categories and lines. We

present to our customers the complete fresh

produce basket and the marketing support to

help them sell it-minimising administration,

driving sales and freeing customers to

concentrate on the most important thing –

their own business.

Total Produce

What Makes Our Produce Different?

TO

TA

L P

RO

DU

CE

- L

ET

’S G

RO

W T

OG

ET

HE

R

Total Produce

What Makes Our Service Different?

1314

TO

TA

L P

RO

DU

CE

- L

ET

’S G

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OG

ET

HE

R

Flexibility, efficiency, innovation and reliability are the cornerstones of the superior service culture which drives Total Produce operations.

Our Customer Focus

We recognise the different needs of Retail,

Wholesale and FoodService and of individual

clients within this sector. Our products and

services are customised accordingly.

Our People

Our procurement and sales personnel are

produce people with “can do” attitudes.

Driven, in-tune with the marketplace and

responsive to customer needs, they are

experienced professionals, always eager to go

the extra mile.

Our Infrastructure and Reach

Total Produce’s extensive infrastructure and

global distribution channels collectively deliver

a superior distribution network – one that is

always close to hand, one that can manage

contingencies and one that can facilitate central

procurement and multi-site deliveries across

continents.

Our Experience

Total Produce’s track record at meeting the

most exacting service level requirements

across all sectors is unrivalled.

Our Value-Added Service

Our service doesn’t end with the handover

of product. Through marketing support and

promotions and the provision of Quality

Assurance and Category management

support, we are committed to working with

our customers to help them differentiate their

offering in-store and maximise sales.

Our Capacity To Innovate

Be it operational innovation in terms of

product service or product innovation in

varieties, packaging or range, Total Produce is

determined to lead the marketplace.

Service Integrity

We deliver on our promises.

Total Produce

What Makes Our Service Different?

1314

TO

TA

L P

RO

DU

CE

- L

ET

’S G

RO

W T

OG

ET

HE

R

Flexibility, efficiency, innovation and reliability are the cornerstones of the superior service culture which drives Total Produce operations.

Our Customer Focus

We recognise the different needs of Retail,

Wholesale and FoodService and of individual

clients within this sector. Our products and

services are customised accordingly.

Our People

Our procurement and sales personnel are

produce people with “can do” attitudes.

Driven, in-tune with the marketplace and

responsive to customer needs, they are

experienced professionals, always eager to go

the extra mile.

Our Infrastructure and Reach

Total Produce’s extensive infrastructure and

global distribution channels collectively deliver

a superior distribution network – one that is

always close to hand, one that can manage

contingencies and one that can facilitate central

procurement and multi-site deliveries across

continents.

Our Experience

Total Produce’s track record at meeting the

most exacting service level requirements

across all sectors is unrivalled.

Our Value-Added Service

Our service doesn’t end with the handover

of product. Through marketing support and

promotions and the provision of Quality

Assurance and Category management

support, we are committed to working with

our customers to help them differentiate their

offering in-store and maximise sales.

Our Capacity To Innovate

Be it operational innovation in terms of

product service or product innovation in

varieties, packaging or range, Total Produce is

determined to lead the marketplace.

Service Integrity

We deliver on our promises.

1516

Growers

Why do the best growers prefer to work with us?

TO

TA

L P

RO

DU

CE

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ET

HE

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Across over 125 years of trading Total Produce has forged enduring, constructive and rewarding relationships with the most accomplished local and global growers.

We are an enthusiastic and committed partner

to local producers in the markets in which we

trade – investing in facilities and providing

agronomic and marketing support. We are

equally committed to our global producers,

working with growers to customise product at

source, anticipate market demands and deliver

the fastest, most effective route to market. In

working with Total Produce, quality growers can

rely on:

Flexibility…

• Multiple markets

• Multiple sectors

• Multiple categories

Collective Procurement…

• High volumes

• Predictable programmes

Commercial Stability…

• Financial transparency

• Investment capacity

• Financial security

A Tried & Tested Business Model…

• Long term, personal relationships

• On-the-ground presence in key growing areas

• Agronomic support

• A direct, efficient route to market; minimising

market prices

• Responsible, reliable trading practices

• Localised, expert market knowledge

1516

Growers

Why do the best growers prefer to work with us?

TO

TA

L P

RO

DU

CE

- L

ET

’S G

RO

W T

OG

ET

HE

R

Across over 125 years of trading Total Produce has forged enduring, constructive and rewarding relationships with the most accomplished local and global growers.

We are an enthusiastic and committed partner

to local producers in the markets in which we

trade – investing in facilities and providing

agronomic and marketing support. We are

equally committed to our global producers,

working with growers to customise product at

source, anticipate market demands and deliver

the fastest, most effective route to market. In

working with Total Produce, quality growers can

rely on:

Flexibility…

• Multiple markets

• Multiple sectors

• Multiple categories

Collective Procurement…

• High volumes

• Predictable programmes

Commercial Stability…

• Financial transparency

• Investment capacity

• Financial security

A Tried & Tested Business Model…

• Long term, personal relationships

• On-the-ground presence in key growing areas

• Agronomic support

• A direct, efficient route to market; minimising

market prices

• Responsible, reliable trading practices

• Localised, expert market knowledge

1718

Total Produce and the Retailer

TO

TA

L P

RO

DU

CE

- L

ET

’S G

RO

W T

OG

ET

HE

R

Total Produce is a complete fresh produce solution provider and an ideal Category management partner for the modern retailer. A “one stop shop” for all major categories and major global brands, Total Produce is an experienced and accomplished supplier to retailers- from supermarket chains to corner shops.

Our strength lies in listening, advising and

investing in relationships, using our global

contacts to customise our product offering,

ensuring competitive prices, superior produce

and innovative packaging and promotions.

Our aim? To deliver to the consumer via

a seamless, lean supply chain maximum

freshness at minimum cost and to our

retail partners also, we believe a very real

competitive advantage. In working with Total

Produce, Retailers can rely on:

The Fundamentals…

• The best growers from the right regions at the

right time

• Integrated Quality Assurance: Seed to Store

• Proven track record at meeting the most

exacting Service Level Requirements

A Lean Supply Chain…

• Investing – Extracting costs, Adding Value

• Economies of scale, synergies & efficiencies

Category Management…

• “Finger on the pulse” of local markets;

anticipating demand and managing supply

• Innovation; products, packaging, marketing

1718

Total Produce and the Retailer

TO

TA

L P

RO

DU

CE

- L

ET

’S G

RO

W T

OG

ET

HE

R

Total Produce is a complete fresh produce solution provider and an ideal Category management partner for the modern retailer. A “one stop shop” for all major categories and major global brands, Total Produce is an experienced and accomplished supplier to retailers- from supermarket chains to corner shops.

Our strength lies in listening, advising and

investing in relationships, using our global

contacts to customise our product offering,

ensuring competitive prices, superior produce

and innovative packaging and promotions.

Our aim? To deliver to the consumer via

a seamless, lean supply chain maximum

freshness at minimum cost and to our

retail partners also, we believe a very real

competitive advantage. In working with Total

Produce, Retailers can rely on:

The Fundamentals…

• The best growers from the right regions at the

right time

• Integrated Quality Assurance: Seed to Store

• Proven track record at meeting the most

exacting Service Level Requirements

A Lean Supply Chain…

• Investing – Extracting costs, Adding Value

• Economies of scale, synergies & efficiencies

Category Management…

• “Finger on the pulse” of local markets;

anticipating demand and managing supply

• Innovation; products, packaging, marketing

1920

TO

TA

L P

RO

DU

CE

- L

ET

’S G

RO

W T

OG

ET

HE

R

Adding Value

Marketing and the Consumer

Our

Brand

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ET

HE

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Applied to only the finest global produce, Total Produce’s consumer brand, TOP champions the consumer and differentiates the retailer. It is an interactive, accessible brand inextricably linked to its website, Topfruit.com, its Facebook page, its YouTube channel and the TOP Fruit Hub Smartphone App. It is a brand dedicated to empowering and encouraging consumers to buy more fresh produce and use it in ever more innovative ways. It’s a fruit brand for the connected age.

The TOP brand

Consumer, not company orientated. A

contemporary, interactive lifestyle brand,

developed to link consumers to the ideas,

inspiration & advice they want & need to make

the most out of fresh produce.

Exceptional Produce

The quality you would expect from fruit bearing

our name.

Adding Value by

1). Engaging & empowering the consumer

2). Differentiating packaging

Complimented by

www.topfruit.com website, YouTube channel,

Facebook & Twitter pages and Total Produce

Smartpack QR-Coding and NFC tagging.

1920

TO

TA

L P

RO

DU

CE

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ET

’S G

RO

W T

OG

ET

HE

R

Adding Value

Marketing and the Consumer

Our

Brand

TO

TA

L P

RO

DU

CE

- L

ET

’S G

RO

W T

OG

ET

HE

R

Applied to only the finest global produce, Total Produce’s consumer brand, TOP champions the consumer and differentiates the retailer. It is an interactive, accessible brand inextricably linked to its website, Topfruit.com, its Facebook page, its YouTube channel and the TOP Fruit Hub Smartphone App. It is a brand dedicated to empowering and encouraging consumers to buy more fresh produce and use it in ever more innovative ways. It’s a fruit brand for the connected age.

The TOP brand

Consumer, not company orientated. A

contemporary, interactive lifestyle brand,

developed to link consumers to the ideas,

inspiration & advice they want & need to make

the most out of fresh produce.

Exceptional Produce

The quality you would expect from fruit bearing

our name.

Adding Value by

1). Engaging & empowering the consumer

2). Differentiating packaging

Complimented by

www.topfruit.com website, YouTube channel,

Facebook & Twitter pages and Total Produce

Smartpack QR-Coding and NFC tagging.

Total Produce

Smartphone Innovation

2122

TO

TA

L P

RO

DU

CE

- L

ET

’S G

RO

W T

OG

ET

HE

R

Satisfying consumer demand for more information has always been a challenge for the fresh produce sector. In Total Produce we believe Mobile technologies and interactive communication with the consumer at point of purchase represents the future.

We are committed to adding value to both our products and services through innovation and

specifically to pioneering advancements in consumer interfacing. To this end, we continue to invest,

having already developed-

• Total Produce Smartpacks – a complete range of TOP branded QR coded packaging linking to over

200 fun Total Produce produced fresh produce videos (“FruitBytes”)

• The TOP Fruit Hub for Smartphones – an industry-leading consumer app, making hundreds of

recipes videos and fruit based games for kids, competitions and social media portals accessible to

the consumer at the touch of a button.

• NFC enabled “Fresh Point” retail produce stands, allowing consumers to conveniently and instantly

download, bespoke video content, making the fresh produce stand a “destination fixture” in-store.

Scan the QR code to the right or tap the NFC tag to watch a short explanatory video on our NFC enabled stand.

NFC TagQR Code

Total Produce

Smartphone Innovation

2122

TO

TA

L P

RO

DU

CE

- L

ET

’S G

RO

W T

OG

ET

HE

R

Satisfying consumer demand for more information has always been a challenge for the fresh produce sector. In Total Produce we believe Mobile technologies and interactive communication with the consumer at point of purchase represents the future.

We are committed to adding value to both our products and services through innovation and

specifically to pioneering advancements in consumer interfacing. To this end, we continue to invest,

having already developed-

• Total Produce Smartpacks – a complete range of TOP branded QR coded packaging linking to over

200 fun Total Produce produced fresh produce videos (“FruitBytes”)

• The TOP Fruit Hub for Smartphones – an industry-leading consumer app, making hundreds of

recipes videos and fruit based games for kids, competitions and social media portals accessible to

the consumer at the touch of a button.

• NFC enabled “Fresh Point” retail produce stands, allowing consumers to conveniently and instantly

download, bespoke video content, making the fresh produce stand a “destination fixture” in-store.

Scan the QR code to the right or tap the NFC tag to watch a short explanatory video on our NFC enabled stand.

NFC TagQR Code

2324

Total Produce

Category Specialisation

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Total Produce has an established track record for delivering en masse the mainstays of the fresh produce sector, efficiently, cost effectively and consistently across 52 weeks of the year to consumers around the world.

Nevertheless, our organisation also retains the f lexibility to focus resources, concentrate procurement & apply acquired core competencies to emerging categories to deliver the superior produce and additional synergies and efficiencies required by the marketplace. By putting in place specialist business units to drive the market, foster category innovation and increase sales. Two such units are Total Berry and Total Exotics –

• Formed to develop new varieties and

formalise a global supply network for the

Total Produce group

• Foster innovation

• Harmonise standards

• Deliver synergies

• Total Berry & Plant Sciences USA sign

exclusive NPD agreement in 2011

• “Berries For The Senses” brand

& packaging developed

• 2012 – Collective procurement

and branding begins

• Exotics centre of excellence opened in

Ridderkerk, the Netherlands in 2011

• Brings together of cumulative group expertise

in the procurement of exotic fruits &

vegetables

• Premium branding & packaging – “Fruits for

the Senses”

2324

Total Produce

Category Specialisation

TO

TA

L P

RO

DU

CE

- L

ET

’S G

RO

W T

OG

ET

HE

R

Total Produce has an established track record for delivering en masse the mainstays of the fresh produce sector, efficiently, cost effectively and consistently across 52 weeks of the year to consumers around the world.

Nevertheless, our organisation also retains the f lexibility to focus resources, concentrate procurement & apply acquired core competencies to emerging categories to deliver the superior produce and additional synergies and efficiencies required by the marketplace. By putting in place specialist business units to drive the market, foster category innovation and increase sales. Two such units are Total Berry and Total Exotics –

• Formed to develop new varieties and

formalise a global supply network for the

Total Produce group

• Foster innovation

• Harmonise standards

• Deliver synergies

• Total Berry & Plant Sciences USA sign

exclusive NPD agreement in 2011

• “Berries For The Senses” brand

& packaging developed

• 2012 – Collective procurement

and branding begins

• Exotics centre of excellence opened in

Ridderkerk, the Netherlands in 2011

• Brings together of cumulative group expertise

in the procurement of exotic fruits &

vegetables

• Premium branding & packaging – “Fruits for

the Senses”

Contact us

2526

Total Produce plc 29 North Anne Street, Dublin 7, Ireland. Tel: +353-1- 887 2600 Fax: +353-1-887 2731

Czech Republic Hortim International spol. s r.o. Kšírova 242, BRNO 619 00.Tel: +420-5-4352 2222 Fax: +420-5-4352 2333

Denmark BRDR. LEMBCKE A/S (Denmark) Gronttorvet 220, PO Box 427, 2500 Valby. Tel: +45-36-156 322 Fax: +45-36 15 63 23

India Suri Agro Fresh Pvt Ltd, C-129 New Subzi Mandi Azadpur, Celhi 110 033. Tel: +91-11-27233445 Fax: +91-11-27436704

Ireland Total Produce Ireland, 1 Beresford Street, Dublin 7. Tel: +353-1-809 5555 Fax: +353-1-873 0068

Italy Peviani SpA- Siziano Viale Lombardia 7/9, 27010 Siziano, Pavia. Tel: +39-0382-678 511 Fax: +39-02 5776 0390

North America The Oppenheimer GroupSuite 101, 11 Burbridge St.,Coquitlam, BC V3K7B2, Canada. Tel: 604 461 6779Fax: 604 468 4780Email: [email protected] Gambles Ontario Produce Inc. 240-165 The QueenswayToronto, OntarioM8Y 1H8 Canada. Tel +416 259 6397Fax +416 503 0350 Email:[email protected]

SpainGrupo ARC Eurobanan – Madrid,Mercamadrid, Plataforma Baja – Parcela B 3.3, 28053 Madrid. Tel: +34 91 779 66 00Fax: +34 91 779 66 01

Sweden Everfresh Holding AB, Everfresh AB, Långebergavägen 190 256 69 Helsingborg. Tel: +46 (0)42 450 2300 Fax: +46 (0)42 450 2390

The Netherlands Total Produce B.V. Marconistraat 19, 3029 AE Rotterdam,

P.O. Box 6162, 3002 AD Rotterdam. Tel: +31-10-244 8400 Fax: +31-10-244 8401

Frankort & Koning BVVenrayseweg 126, 5928 RH Venlo.Tel: +31 (0) 773897272Fax: +31(0)773826134Email: [email protected]

Haluco B.V,Klappolder 224, 2665 MR Bleiswijk, P.O. Box 208, 2665 ZL.Tel: +31 1052 43600Fax: +31 1052 43604Email: [email protected]

Total Exotics Europe B.V,Handelsweg 150,2988 DC Ridderkerk.Tel: +31 (0) 180 644040Fax: +31 (0) 180 644059Email: [email protected]

United Kingdom Total Produce Limited – UK Head Office,Enterprise Way, PinchbeckSpalding, Lincolnshire PE11 3YR.Tel: +44 (0) 1775 717660 Fax: +44 (0) 1775 717676

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For more information about Total Produce, please visit www.totalproduce.com Email: [email protected].

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Contact us

2526

Total Produce plc 29 North Anne Street, Dublin 7, Ireland. Tel: +353-1- 887 2600 Fax: +353-1-887 2731

Czech Republic Hortim International spol. s r.o. Kšírova 242, BRNO 619 00.Tel: +420-5-4352 2222 Fax: +420-5-4352 2333

Denmark BRDR. LEMBCKE A/S (Denmark) Gronttorvet 220, PO Box 427, 2500 Valby. Tel: +45-36-156 322 Fax: +45-36 15 63 23

India Suri Agro Fresh Pvt Ltd, C-129 New Subzi Mandi Azadpur, Celhi 110 033. Tel: +91-11-27233445 Fax: +91-11-27436704

Ireland Total Produce Ireland, 1 Beresford Street, Dublin 7. Tel: +353-1-809 5555 Fax: +353-1-873 0068

Italy Peviani SpA- Siziano Viale Lombardia 7/9, 27010 Siziano, Pavia. Tel: +39-0382-678 511 Fax: +39-02 5776 0390

North America The Oppenheimer GroupSuite 101, 11 Burbridge St.,Coquitlam, BC V3K7B2, Canada. Tel: 604 461 6779Fax: 604 468 4780Email: [email protected] Gambles Ontario Produce Inc. 240-165 The QueenswayToronto, OntarioM8Y 1H8 Canada. Tel +416 259 6397Fax +416 503 0350 Email:[email protected]

SpainGrupo ARC Eurobanan – Madrid,Mercamadrid, Plataforma Baja – Parcela B 3.3, 28053 Madrid. Tel: +34 91 779 66 00Fax: +34 91 779 66 01

Sweden Everfresh Holding AB, Everfresh AB, Långebergavägen 190 256 69 Helsingborg. Tel: +46 (0)42 450 2300 Fax: +46 (0)42 450 2390

The Netherlands Total Produce B.V. Marconistraat 19, 3029 AE Rotterdam,

P.O. Box 6162, 3002 AD Rotterdam. Tel: +31-10-244 8400 Fax: +31-10-244 8401

Frankort & Koning BVVenrayseweg 126, 5928 RH Venlo.Tel: +31 (0) 773897272Fax: +31(0)773826134Email: [email protected]

Haluco B.V,Klappolder 224, 2665 MR Bleiswijk, P.O. Box 208, 2665 ZL.Tel: +31 1052 43600Fax: +31 1052 43604Email: [email protected]

Total Exotics Europe B.V,Handelsweg 150,2988 DC Ridderkerk.Tel: +31 (0) 180 644040Fax: +31 (0) 180 644059Email: [email protected]

United Kingdom Total Produce Limited – UK Head Office,Enterprise Way, PinchbeckSpalding, Lincolnshire PE11 3YR.Tel: +44 (0) 1775 717660 Fax: +44 (0) 1775 717676

Scan here to watch a three minute video on the Total Produce group

For more information about Total Produce, please visit www.totalproduce.com Email: [email protected].

TO

TA

L P

RO

DU

CE

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ET

’S G

RO

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Follow us on: andKeyword: top fruit.

Follow us on: andKeyword: top fruit.

For more information, please visit

www.totalproduce.com

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