tourism p new
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GALLANT-Beta
MD.MAHBUBUL HOQUE
07882824
SHANTANA SHARMIN
091725
TANVIR AHMED
091700
UTSARIKA SINGHA
091764
PROMIT DAS GUPTA091755
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Bangladesh is a large delta laden withbounties of nature and it is one of thecountries in the South Asian region that
has the least arrival and revenue earnedfrom the tourism industry. The welcoming
and hospitable people of the country are
the main strength of Bangladesh as atourist destination. Tourism industry is in a
young line of business but it is developing.
Now-a-days the country shows a number
of positive sides of tourism in spite ofgreat challenges related to geography,
climate and huge population. In thisproject paper we tried to find out the
past of tourism business of Bangladesh,
the series of evolution and we also tried
to provide with a probable future of thisbusiness.
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More new operators are being opened.
Govt. identified tourism as a revenue sector.
BPC·s special programs.
Tourism has been directing from specific ministry.
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Archeological sites:
Paharpur
Mahasthangarh
Mainamati
Lalbagh Fort
N atural tourism:
Kuakata
Tamabil-JaflongMadhabkunda
Saint Martin·s Island
SundarbansCox's Bazar
Jamuna Multipurpose Bridge
Fantasy KingdomFays Lake
Nanadan Amusement park
Kaptai Lake
Modern/Manmade tourism
Ahsan Monjil
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1.Tourist organization & tour operators.
a. Government.
b. Non-government.
2.Contributory firms & Companies.
a. Accommodation.
b. Transport.
Other Competitors:
Bangladesh Parjatan Corporation.
Jamuna Resort.Private
arrangment(Eco-Tourism)
67%
BangladeshParjatn
Corporation21%
JamunaResort
12%
Market Share
Private arrangement(Eco-Tourism).
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7) Bird Watching
8) Fish Catching
9) Rail Travel10) Religious Tour
11) Language Guide
12) Health Tourism
13) Special media & photographic tour
14) Special Buddhism Culture tour
Tour operators provide the
following comfortable and enjoyable servicesin Bangladesh :
1) Tour Packages
2) Hotel Reservation
3) Land Transportation
4) River Cruise5) Cycling
6) Arranging Jungle Safari
Service Provided
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Bangladesh
ParjatanCorporation
is targeting
basically theforeigners.The reason
may be thatto earn more
foreign
currency. The
main target
customers of
this industryinclude:
The nature seeker.
The newly married couple forpackage tour.
Different organization for
group tour.Students for group tour.
Seasonal tour people.
The foreigners who wants tovisit.
Government personnel of
abroad.Business people.
Sports people.
All the potential people.
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Table: Foreign Exchange Earnings from Tourism and Travels in
BangladeshYear Earnings from Tourism
Amount (Million Tk*) Growth Rate (%)
1990-91 267.7
1991-92 391.3 (+) 46.17
1992-93 448.3 (+) 14.57
1993-94 1607.1 (+) 35.4
1994-95 823.6 (+) 35.66
1995-96 1125.4 (+) 36.64
1996-97 1799.7 (+) 59.92
1997-98 3086.9 (+) 71.52
1998-99 2370.1 (-) 23.22
1999-00 2582.7 (+) 8.97
2000-01 2638.1 (+) 2.15
2001-02 3087.1 (+) 17.02
2002-03 3207.4 (+)3.90
2003-04 3782.7 (+) 17.94
2004-05 4203.2
5
(+) 11.12
Average Growth Rate (+) 24.12
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Financial
Year
Total
Income
Operating
Expense
Operating
Profit/Loss
Depreciation Total
Expense
Tax Before
Profit/Loss
2008-09 1119.92 1043.67 76.25 7.80 1051.47 68.45
2009-10 1623.34 1357.17 266.17 9.00 1366.17 257.17
In the financial year 2009-2010 their income, expense, profit and loss were-
Account sector Paid(Tk. In Lakh )
Income tax 29.23
Dividend 5.00
DSL 20.00
Vat 196.04
Total 250.27
Bangladesh Parjatan Corporation has paid tax from its own fund in the financial year 2009-2010:
Incometax
12%
Divident2%
DSL8%
Vat78%
Paid Tax
cont·d..
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Financial year Investment
2007-08 21.63
2008-09 184.43
2009-10 157.43
Total 449.05
It also invest from its own fund in the financial year 2007-08, 2008-09, 2009-10
0
50
100
150
200
2007-08 2008-09 2009-10
Investment from own fund
Series 1
cont·d..
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Announcement of Sundarban as the world·slargest mangrove forest & the
cox·s bazar as the largest sea
beach is the turning pert.
Still survival·s of sundarban in the selection
of world·s new 7 wonders.
Getting unique ministry.
BPC·s joining in the 2010 international
tourism fair in Thailand.
Continuous growth in revenue.
Growth rate of foreigners.
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S =distinctive culture.
=geographic location.
=world class tourist spot.=hospitable local people.
= less costly.
O = emerging country brand.
= traditional Bengalihandicrafts &
costumes.=IT development
= Improvement ingovernance,
infrastructure.
W = improper tourist facility.
=poor infrastructure.
=funds rarity.=restriction for the foreigners
T =climate change.=traffic jam in Dhaka
city.
=political instability.
=security.
SWOT
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PESTAnalysis
Political factor.
Economic factor.
Technological
factor.
Socio-cultural
factor.
Positive:
Security.
Political invitation
Negative:
Instable Democracy.
Hartal & Strike.
Corruption.
Govt. Policy.
Positive: Planning for
international market.
Increase Govt. &
Private Investment.
Positive:
E-banking.
Luxurious transport
Positive: Tribal peoples culture
culture.
Unbiased religious culture.
Hospitability.
Negative:women skimping dress
Drinking alcohol openly
Entering a religious place
Negative:
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Lack of enough tourist facilities in
the hilly areas.
Lack of specific principles.
Problem with forecast.
Problem with branding.
Traffic jam in Dhaka city.
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Proper campaign.
Establishment of Hotel/Motel and buildroad·s in the hilly areas.
Introduction and actualization of perfect
tourism principles.
More Govt. and private investment.
Identifying newer tourist spot and develop.
Increasing current sport·s facility.
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Bangladesh is one of the smallest
countries in the world. But as a tourist
destination it is one of most lucrative
location. She has the world·s longestsandy sea beach, Cox·s bazaar and
world largest mangrove forest
Sundarban. These two places represent
Bangladesh to the world in a new way.
The hospitable people are a part of
attracting tourism. We have also a reach
cultural heritage. Overall we see thatBangladeshi tourism industry isrunning in a rapid way. But it hasalso adverse effect like climate
change is a major factor andBangladesh is a developing country
but also it has to budget a lot in
tourism sector. though having theadverse affect the country offers alot of attraction. So at last we can
say visit Bangladesh before touristcome.
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Books:
Hill, C. W. L., International Business, 7th Edition, Irwin Professional Pub. (Charles W.L. Hill, 2008)
Daniels, J. D, Radebaugh, L. H., and Sullivan, D. P. ² International Business:Environment s and Operation, Prentice Hall. (John D. Daniels, Lee H. Radebaugh,
Daniel P. Sullivan, 2010)Journal:
Bangladesh Parjatan Corporation(Annual report 2009-10)
Websites:
http://www.bangladeshtourism.gov.bd
http://www. parjatan.gov.bd
http://www.tour2u.com
http://www.thedailystar.net/story.php?nid=24155
http://www.descoverybangladesh.com/meetbangladesh/sciencs_tecnology.html
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http://www.nationalsencylopidia.com/economics/Asia-and-the-pacific/Bangladesh.html
http://www.nos.gov.bd/biwtc.htm
http://www.holidays-amazing.com
http://www.bangladeshecotours.com/
http://www.delta-outdoors.com
http://www.excursionbangladesh.com/
Person:1. Mohammad Ehsanul Kabir(Bappi)
Deputy Manager(Public Relation)
Head of IT cell & SICT Focal Point,Bangladesh Parjatan Corporation
Cell: 01711-528157, 01672-10606
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2. Md. Shahjan Talukder
Executive officer(Public Relation)
Bangladesh Parjatan Corporation
Cell: 01731-200423
3. Sankar Kumar Mojumder
Senior Assistent(Public Relation)
Bangladesh Parjatan Corporation
Cell: 01711-249518