track productor: app cloud
TRANSCRIPT
Rui Costa Senior Account Executive
Lead a digital transformation with connected apps
App Cloud
Forward-Looking Statements
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Video
App Development App Cloud
Business Intelligence Analytics Cloud
Salesforce Automation Sales Cloud
1:1 Customer Journeys Marketing Cloud
Online Communities Community Cloud
Service Operations Service Cloud
CUSTOMER SUCCESS PLATFORM
Internet of Things IoT Cloud
CIOs are looking to “build the digital enterprise”
vsInfrastructure-centric Customer-centric
-2% +200%GrowthDecline
Digital enterprise starts with a connected customer
Data from Salesforce Data from
Internet of Things
App Data
Device Data
Ecommerce Data
Website Data
Social Posts
Mobile Events
Community Engagement
History
IQ and Predictions
Custom App History
Sales History
Service History
Marketing History
Customer Profile
How can you deliver truly connected experiences with apps?
Apps Have Complex Requirements
ProfilesIdentity
Customer Preferences
ProductivityBusiness Processes
Integration
ExtensionsPayment Processors
Marketing Plugins
ElasticityContextual
Scale
TrustPayments
Private Data
Real-time ConnectionsSensors
Streams of data
Every App Needs a Different Approach
Engagement Apps Connected Apps
Elastic Streaming
Process Apps
Model-Driven
Different apps have different requirements across technology and skill sets
FORCE & LIGHTNING
CONNECT
Model-driven visual app development on Force
Agility layer to back office data
APPEXCHANGEExtend Force with #1 Enterprise App Marketplace
HERO. ENTERPRISE
SHIELDBuild trust and
security into your apps
Flexible platform for elastic scale
IoT CLOUDStream & event-based
platform
Introducing: Salesforce App CloudA flexible, unified platform to build connected apps for the enterprise
Customer data and
meta-data
APIsShared
identity
Business
data
ElasticModel-Driven Streaming
Engagement Apps Connected Apps Automate Business Processes, Faster
Process Apps
Transform Your Business with App Cloud
Empower Everyone to Build Model-Driven AppsForce.com & Lightning Platform
Digitize any Business Process Visually build business logic and connect to data
Instantly Mobile Build with compactness and activate with a click
Create custom Lightning Components develop and reuse HTML5 components across all your enterprise apps
Build apps with drag & drop ease Admins can create apps with clicks
Add an Agility Layer to Your Back Office SystemsSalesforce Connect
Connect to Enterprise Data with Clicks Flexible OData framework to integrate with ERP
Bring More Data with Custom Adapters 10000+ web APIs beyond OData
Integrate Salesforce Orgs and Data Across multiple Salesforce instances
2900+ Apps 3M Installs
Customized for Salesforce
Proven and Secure
Reviewed by Peers
AppExchange
The #1 Business Apps Marketplace
Salesforce Shield
Infrastructure Services
Network Services
Application Services
Secure Data Centers
Backup and Disaster Recovery
HTTPS Encryption
Penetration Testing
Advanced Threat Detection
Identity & Single Sign On
Two Factor Authentication
User Roles & Permissions
Field & Row Level Security
Secure Firewalls
Real-time replication
Password Policies
Third Party Certifications
IP Login Restrictions
Customer Audits
Salesforce Shield Platform Encryption
Event Monitoring
Field Audit Trail
Build Trust and Security into Your Apps
ElasticModel-Driven Streaming
Productivity Apps Engagement AppsDeliver Scalable Consumer Experiences
Connected Apps
Transform Your Business with App Cloud
Empower Developers to Build Engagement AppsHero. Enterprise
Personalized Consumer Experiences Custom and flexible user design
Deliver the Modern Dev Experience Containers, microservices, & modern languages
Connected to SalesforceSync customer apps with business processes
ElasticModel-Driven Streaming
Turn Events into Connected Experiences
Productivity Apps Engagement Apps Connected Apps
Transform Your Business with App Cloud
Capture Massive Data Streams in Real Time
Customer data from sensors, devices, websites and apps
Create 1:1 Engagement
Engage customers through Salesforce apps
Execute Actions with Intelligence
Filter streams and use insights to take smarter actions
Take Actions on Event Streaming DataIoT Cloud
Everything you need to become a mobile company
Introducing: App Cloud Mobile
Mobile UI for Any Approach Custom and flexible user design
Powerful Mobile ServicesData integration, identity, offline, and push
Connected to SalesforceShared data and governance of mobile apps
Scale and Elasticity Build, run, and scale mobile apps fast
Web Hybrid Cross-platform Native
Sync
ConnectorsIdentity
MessagingEncryption
APIs Libraries
Data Model
Business Logic
Security & Trust
Testing & Deployment
Maintenance & Updates
Multi-tenant cloud
Elastic cloud (Hero.)
NEW
D̀emo
Miguel Serrano Lead Solution Engineer, App Cloud
Choose the Right Approach for Each AppFrom task-oriented to high-compute apps approach must vary based on the use case
Process Engagement ConnectedAppsApps Apps
Jorge QuintãoDirector Executivo
Salesforce App CloudLead a digital transformation with connected apps
AppExchange Trailhead
Shared Identity & Data Model Integration Shield
FORCE HEROKU ENTERPRISE THUNDERLIGHTNING
Trusted and Connected Platform Run all your apps on a trusted platform
Speed and Agility Every employee can build fast with clicks or code
Complete Enterprise Ecosystem Best place to learn, build, buy, and sell apps
Blaze Your App Cloud Trail with Trailhead
Trailhead
Interactive challenges and learning paths
Badges, gamification, and reporting
100% free and open to anyone
trailhead.salesforce.com
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