1. TRAILER DECONSTRUCTION Safe Haven

2. GENRE It is clear from the trailer that Safe Haven has a predominantly Romantic genre, due to the fact that it revolves around a woman and her growth and reestablishment in a new town due to the help of her male love interest. However it could also be said that the film has elements of the drama genre as there is the idea that the woman is running from someone, as an audience member we do not know what, however when we see a detective trying to trace her down and a house on fire, we can assume that there are definite dramatic elements to the film.

3. NARRATIVE Surrounds the life of a woman who is running from her past. She finds temporary sanctuary and peace in a small quiet sea side town, and begins developing a romantic relationship with a local man who had lost his wife a few years previous. Her life begins to find a bit of stability, making friends, finding a job and spending time with the man and his two children. However a detective who is trying to track her down, soon finds her, and turns her new world upside down, putting her and those close too her in danger.

4. UNIQUE SELLING POINT Audience is unaware of what is going on the entirety of the trailer, instead of being in the know of what it is exactly that the woman is running from, the audience is left to guess what exactly happened in her past life. However you are still supporting her and hoping that it turns out for the best, despite her being tracked down by a detective, you are still rooting for her. Essentially the USP of the trailer is that through the deceit of the audience, they are left wanting to know what happens.

5. TARGET AUDIENCE Through the trailer, it is clear that the audience is female, given that films of a romantic genre are often directed toward them. However additionally the fact that the main character is female, therefore more relatable is another factor that the target audience is that of the female gender. In terms of age the audience is likely going to be older, possibly mid teen mid thirties/forties. Any younger and I feel they would not fully understand the reasoning behind characters actions and any older may not be as accepting of the plot line or may see it as being too dramatic or trashy.

6. MUSIC The music in the trailer is a version of Go Your Own Way by an artist called Lissie. The song is slow paced to begin with before speeding up in tempo, this really adds to the contrast between the lighthearted and dramatic moments of the trailer. The lyrics of the song also have elements that relate to the movie, the idea of doing things on your own grounds and fighting for independence. A link to this music is uploaded below in this post.

7. POPULAR SHOT TYPES/ANGLES There is a multitude of long shots and establishing shots in the trailer which draws attention to the environment. This is particularly important when you consider the town is not only new to the main female protagonist, but also the audience. These shots really give them an idea of where they are. Over the shoulder shots are also common and this gives the audience the feeling as if they are actually a part of the situation or the person who is speaking. It also gives a good view of the other persons emotions. This is used predominantly in the trailer as a way of insight in the two main characters getting to know each other. There are also a number of close ups which also helps show the emotions and reactions of the characters, particularly during dramatic or high intensity moments.

8. SHOT EXAMPLES

9. PACE In general the trailer is relatively fast paced from the beginning, from where the female protagonist is running from the detective to the end where the real high intensity action begins to kick in. However in the middle it could be argued that through the settling in the new town, the trailer does lose pace so that the audience too can feel that feeling of familiarity and contentment.

10. DIALOGUE/VOICEOVER There is no voiceover in the trailer that comes from an inside source, a lot of the dialogue overlaps some scenes however it is continuous therefore could not be considered a voiceover. There is dialogue included, such as conversations between the main female and male and with others. This dialogue gives a bit more of a general idea of the plot, such as running away from the past or the fact that the male lost his wife a few years previous. Did you hear about his wife? Somewhere that I dont really want to go back to

11. CREDITS AND INTERTITLES There is a series of credits, crediting the original author (the film being an adaption of the book) as well as crediting the institutions, main actor, crew and companies that were involved in the making of the film. In terms of intertitles there are a series of title pages that explain more about the film with what the audience can assume is the slogan of the film Its not what youre running from, Its what youre running too. There is also a title page, giving information regarding the release month of the film.