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© The Bulletproof Executive 2013

Transcript of “286 with Tony Wrighton”

Bulletproof Radio podcast #286

Bulletproof Radio Podcast #286, Tony Wrighton

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Speaker1: Bulletproofradio.Astateofhighperformance.

Dave: Hey,it'sDaveAspreyofBulletproofRadio.

Today'scoolfactofthedayisyou'veprobablyneverheardofpetrichoreventhoughyouprobablyreallylikeit.It'sthesmellofrainwhichisactuallythesmellofwhendecomposedmateriallikeleavesisblownoutofthesoilbytherain.Itgoesintotheairanditmixeswithminerals.Petrichor,addthattoyourlistofuselesstermsyou'llprobablyneveruseagainbutsomethingyouactuallylike.

Itallstartswithyourwebsite.Bulletproofexec.comiswhereIstarted.Thewebsite'simmenselyimportanttoBulletproofbecausethat'showwehelpmillionsofpeopleeverymonth.Growingyourbusinessstartswithastunningwebsite.Nomatterwhatbusinessyou'rein,wix.comwillhavesomethingtohelpyoucreateakickasswebsite.Wix.comisacloud-baseddevelopmentplatformthat'susedbymorethan70,000,000peoplethroughouttheworld.Youcandoityourself.Youdon'tneedtobeaprogrammeroradesigner.Theyhavehundredsofdesigner-made,customizabletemplatestochoosefrom.Thereareeasydraganddropfeatureswithnocodingneededandyoucangetyourwebsitelivetodaywithmobileoptimization,securehostingandSEO,24/7supportandmore.TohelpyoubuildyourcompanythewayIdid,it'seasyandtheresultisstunning.

Also,checkoutthestoriesonwix.comtoseerealsuccessstoriesofpeoplewho'veusedwixtobuildgreatwebsites.Gotowix.comandsignupforanentirelyfreeaccounttoday,nocreditcardsrequired.That'swix.com,w-i-xdotcom.Checkthemouttoday.

Today'sguestonBulletproofradioisanauthor.He'sapresenteronSkySportsnewsonSkySportsandherunsatop-ratediTunespodcastcalledZestology.TonyWrigthon'swritten3bookswithVirginBooksin12languagesandhaswrittenabunchofappsandaudiobookswithmorethan150downloadsoniTunesandespeciallyintheUK,you'veseenhimallovertheplaceinthenews.YoumighthaveseenhimmoreinCosmopolitanMagazine.He'squiteaninterestingguy.Tony,welcometotheshow.

Tony: Dave,thanksforhavingmeon.I'mabigfan.Ijustwanttocorrectsomethinginyourintro.YousaidI'vehadover150downloadsoniTunes.That'sactually150,000.

Dave: Ididn'tsaythousand?

Tony: Idon'tthinksobut…

Dave: Iwasthinkingahundred…

Tony: It'sapleasuretocorrectyou.


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Dave: Iwasthinking150,000.Allright.Thankyoufortellingmethat.Wow!Allright.LookslikeIskippedacomathere.That'sactuallyasubstantialnumberofpodcastdownloads.

Tony: That'saudiobooksandappdownloads,notpodcasts,

Dave: Notpodcasts.

Tony: …whichismorerecent.

Dave: Gotit.Zestologyjuststartednottoolongago.

Tony: Yes,Zestologyhasbeenthelastfewmonths,yeah.

Dave: It'shardtogettothelistsoyoudidsomethingrightwhenyou'reoneofthetoppodcastsbecauseittookmealittlebitmorethanacouplemonthsjustcrankingthesethingsout.

Tony: Yeah.I'mahugefanofBulletproofradioandasyouknow,IflewoverfortheconferencelastweekinPasadena.

Dave: Yeah.Thankyouformakingthelongflightover.WasitworththetriptocometotheBulletproofconference?

Tony: Yeah.Itwasawesome.ReallyinspiringspeakersbutIguessprobablythethingIenjoymorethananythingwasjustbeingabletoconnectwithsomanyotherbiohackers,inspiringpeopleandrealizedthatI'mnottheweirdestoneamongstallmyfriendsanymore,youknowwhatImean?Otherpeoplearedoingstuffevenstrangerthanwhat…

Dave: I'mnotsosurebecausetherealreasonIhadyouonbesidesthefactyou'redoinglotsofcoolstuffbutIwantedtochatwithyouaboutNLPorneurolinguisticprogrammingwhereyou'vebeendoingthatformorethan10yearsnowwhichisatopicIhaven'ttouchedontoomuch.I'vehadafewotherNLPpractitionersonbutneverreallyzoomedinonit.Snceyou'vewrittenbooksonthetopic,Ifigurethis'dbeagreatwaytotalkabouthowlanguageprogramsthesubconsciousandallthat.Youmightbeoneoftheweirdonesbecauseyouuselanguageinastrangeway.Youjustdon'tlookasweirdassomeoftheotherbiohackers.

Tony: That'stheimportantthing.There'sasayinginNLPterms.There'snothingworsethanabadNLPer,someonewho'stryingtousetheskills.Youcantell,they'rebeingslightlyweirdwiththestuffthey'resayingbutactually,they'renotbeingveryelegantinthewaythey'recommunicating.

Dave: I'veseenafewpeopletryanduseitinmarketingcontext.Forpeoplelistening,NLPisawayofspeaking.I'lltryanddefineitwellandyoucantellmewhereI'mwrongbecauseI'vereadthebooks,notyourbooks,actually.IshouldreadthembutIreadtheoriginalBandlerbooksonit.

Tony: I'llsendthemover.


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Dave: Ifoundtheoriginalbookstobeentirelyincomprehensiblebutthere'sbasicallywaysofspeakingthatbypassalotofconsciousprocessing.Whenpeopleuseit,youcansometimesconvincepeopletodothingsthattheyaren'treallyquiteawarethatthey'redoing.Youcanalsouseittohelppeopleinatherapeuticcontext.It'snotagoodtechnologyorbadtechnologybutwhenyoutrytouseittomakepeoplebuyyoursnakeoil,it'stotallynotcool.I'veseenthathappenacoupletimeswiththenonprofitthatIrun.You'relike,"Look.You'renotevengoodatwhatyou'redoing.It'snotokaytobeusingthosetechniquestotrytogetpeopletouseyourstuff."Youcancallitthedarksideofusinglanguageoryoucouldactuallyuseittohelpsomeoneovercomearealproblemthatthey'redealingwithlikeanaddictionorsomesortofpsychologicalblock.

HowhasmyattemptatdefiningNLP,havingreadthebookandnotunderstoodanyofitfromtheoriginalguywhowroteaboutit100yearsago?

Tony: I'dgiveitadefinitely5andahalfoutof10.

Essentially,it'sthestudyofhowpeopledothingswell.It'sthestudyofhowwecommunicatebetterwithourselvesandotherpeople.It'showwecanmanageourmoodsandreallyhowwecanhackourlivestobemoreproductiveandincreaseourperformancelevels.Youfocusedonthelinguistics.Therearealotoflinguisticsinthere,alotoflinguisticswhicharereallyfun,especiallywhenyouusethemonyourselfandthatkindofvoiceinyourhead.

There'splentymorethanthelinguistics.That'sthereasonthatIgotintoitbecauseIusedtoworkinradio.Iwasinterestedinmakingmyshowabetterexperienceforpeopletolistentoandgetthemtolistentolongeraswellandgetmorelisteners.That'swhyIgotintoitbuttherearesomanyotherfacetstoit.

IthinkNLP,it'snotthegreatestname,isit?Itwasinventedinthe70sbyRichardBandlerandJohnGrinderinCalifornia.Theycameupwiththisname.Iguesstheycameupwithit.I'mnotquitesurebutIguessthat'swhencomputersstartedtotakeoff.Computerswerethenewinthing.Theywantedacomputer-yterminologyintheirphrasebutactually,Ithinksomethingalongthelinesofneurohackingmightbemoreappropriateforthisdayandagebecausethat'sessentiallywhatitis.

Dave: It'strue.Infact,eitherWilliamGibsonorprobablymoreBruceSterlingwroteawholebookabouttheideaoffindingonesoundthatunlockedpeople'snervoussystems.It'sahugesocietalchangesitmade.

There'sdefinitelyabitofasciencefictioncomputerprogrammingperspectivetothisideathatjustusingwordsandgesturesproperlycanhaveaneffectonpeople'sbiology.It'sactuallyaverydeepsciencebutwhatIthinkisinterestingaboutyourworkisthatratherthanmystifyingitwhichisfranklywhatIsawwhenIreadtheoriginalbooks.Thisisnotsticking.

You'retalkingabout,whatdoyougetfromit?It'sonethingtosay,"Lookwhatyoucando.YoucanmoveAtoB,"butnoonecasesunlessyousay,"WhenyoumoveAtoB,itgivesyou


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Company,"andsoyou'reconfidenceinaminute.That'soneofyourbooks.RelaxinaMinute.That'soneofyourbooks.You'reapplyingNLPtowardsgettingabenefitwhich,thatisdefinitelyhacking.You'redoingitinaminuteandnot4hoursofsufferingwhichistheoldwaysodefinitelythatqualifiesashacking.

Tony: That'smyrealpassionforit,actually.I'veseenhowithelpsmepersonallyonallkindsofdifferentlevels.You'rerightabouttheoriginalbooks.RichardBandlerandJohnGrinderaredifferentmen.Somewhereontheshelfbehindme.I'vegotsomeofthosebooksthatyouwerementioning.They'reactuallyoutofprintnow.Transformationsisoneofthem.Ithinkyoupayabout60quidforthemoneBayifyouwant.

Dave: It'sonmyshelf.

Tony: They'recompletelyoutofprint.Yeah,yeah.That'sacollector'sitem.Ifyouwanttomakeanextra60quid,thengetontoeBaywithit.

Iguessmypassionisto,yeah,demystifythetechniques,showpeoplehowtheycanusethemintheirlives.Asyousay,thebookswereallinaminuteorless.Also,comeatthingsfromtheslightlyskepticalperspectiveofpeoplewhoareenteringthisworldforthefirsttime.AlotofthepeoplewhocheckoutmypodcastsormybooksmightbeviewerstotheTVchannel.Thismightbetheirintroductiontoaslightlydifferentworldofpersonaldevelopment.Iwanttobe,firstlyveryrealaboutwhatIdobutIalsohavethatslightsameairofskepticismaboutthetechniquesthattheymight.

Dave: That'shelpfulforpeoplebecausefrankly,someNLPstuffisprettyweird.Youtalkedaboutlotsofweirdbiohackers.There'speoplewithdevicesstrappedtotheirbodiesandpeopledoingallsortsofstrangebreathingexercisesandshoutinglikeNewZealandrugbyteamsandeverythingelse.Someofthestuffis,ifyou'venevercomeacrossit,kindofweird.

Givemeanexample.UsesomeNLPonme,makemerelax.Justkidding.ShowmehowyouwouldsaysomethingmaybetothevoiceinyourheadwithoutusingNLPtechniquessoyoushowmeanineffectivewayandshowmeamoreeffectivewaytodoit,thewaythatyouwouldteachinyourbooks.

Tony: Okay.YoumentionedthevoiceinyourheadandthatissomethingthatisarealissueforpeopleandIthinkonearea,theNLPandself-hypnosisandhypnosisingeneralcanreallyhelpiswhenyoulookatthevoiceintheheadandyouchangeandimproveitsimpactthatithasonyou.

Whenyou'rethinkingaboutthevoiceinyourhead,somepeoplehaveareallyloud,distinctvoicethatisoftennotverykindandveryfriendlyandnotveryhelpfultothem,especiallywhenitcomestoanxiety.Thereareloadsofthingsyoucandointermsofthatvoice.OneofthethingswelookatinNLPtermsislookingatthewaythatyouexperienceintheworldandjustchangingitandhackingitalittlebit.Withthatvoice,youmightnoticewherethatvoiceis.Ifyou'resomeonewho'sgotaloud,internalvoice,whereisit?Isitinfrontofyou?Isitbehindyou?Isitslapbanginthemiddleofyourhead?Then,youmightthinkaboutmovingit.Try


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movingitfurtheraway,tryputtingitoverinacorneroftheroomandthenimaginethatthere'savolumedialonit.Obviouslythistakesalittlebitofaleapoftheimaginationbutitdoesworkandstarttoturnitdownalittlebit,justtomakethatvoiceinyourheadalittlebitquieter.

Then,ifthevoiceissomethingthatcanoftenbequiteunpleasanttoyouorcertainlycauseyoudistress,perhapslookatgivingitacompletelydifferentvoice.Insteadofitbeingyoutalkingtoyourself,giveitavoiceofMickeyMouseorwhoeveritmightbe.Noticehowitsoundswiththosesamewords,thatsameinternaldialoggoingonbutwithBartSimpson'stellingyouwhattodoandhowthatchangesthewaythatyouperceiveyourowninternalvoice.

Dave: Oneofthethingsthatyourinternalvoicecandoisyoucansaythingsthattriggeryourfightorflightresponse.There'ssomedynamictherethatyoufeelphysicalanxietyorstressasaresultofwhatyourownvoiceinyourheadsaidtoyou.FromanNLPperspective,the2thingsyourrecommendednowisnumber1,getcontrolofwordsbymovingitaroundandchangingbasicallywhatvoiceisusing,likeyoucandoasSirionyourphonebutitsoundslikeanAustralianinsteadofanAmerican.Okay.

Tony: Yeah.DownloaditsoundwithB.A.Baracus'voiceratherthan…

Dave: Canyoureally?

Tony: Sirican.

Dave: YoujustbroughtuptheA-Team.Now,you'recool.

Tony: IsthatthefirsttimetheA-Teamhasbeenbroughtuponbb?

Dave: In250episodes,nobodyhastalkedaboutB.A.Baracus,exceptforyou,Tony.You'vesetanewrecord.

Tony: Excellent.I'mpleasedaboutthat.Yeah,theotherthingthatNLPwillreallyhelpoutinthatsituationisthehypnosiselementofitandtheself-hypnosis.OneofthetopicsthatseemstocomeupagainandagaininBulletproofradioandcertainlywhenIinterviewpeopleaswellishavingsomekindofmeditativepracticeeveryday,whetherthatismeditationortranceorinmycase,Iusealotofself-hypnosis.

Thegreatthingabouthypnosisis,ifyou'resomeonetryingtomforthefirsttime,often,you'llfeellikeyou'redoingitwrongbecauseyou'resittingthereandyou'dbetryingtofollowtheinstructionsbutyourmindwillkeepwanderingoffandyou'llfeellikeyou'renotdoingitright.Youareactuallydoingitrightbutyou'llfeellikeyou'renot.

Withself-hypnosis,especiallyifyouusesomekindofguidedhypno-therapylikeacreativevisualizationorsomethingyoulistentooryougoandseeahypno-therapistorahypnotist,theywillguideyouintothedifferentplace.Becauseofthewordsthatthey'reusing,yourmindisoccupiedandtherefore,ithaslesschancetowanderoff.Icertainlyhadareallyvividillustration


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ofthisacoupleofyearsago.I'dbeendoingtheNLPstuffforyears.Then,thisisthereasonforthepodcast,actually.IwentofftothePhilippinesonholidayandIwasinthemiddleofnowhere.ItwasabeautifulretreatinthemiddleofnowherecalledTheFfarm.I'mnotsureactuallyyouwouldapprovedofthemenutherebecauseitwasaveganmenu.

Dave: Iusedtobearawveganandyoucangetlotsofgoodstuff.Allyouhavetodoissmugglesomeextrafatinthere,justafewsticksofbutter.Theywon'treallyknow.

Tony: Idon’tthinkthiswasbecauseofthevegandietbutthefirstmorningafterIgotthere,IwokeupinthemiddleofnowhereandIhadnumbpatchesonmyforeheadandonmyface.

Dave: Oh,Wow!

Tony: Aswellasthat,IhadarashandIwassuper-tired.Ifeltlikeeveryboneinmybodywashurting.Ifeltlikemyspleenwasgoingtoexplode.Thisallcameonfairlysuddenly.

ThefirstthingthatIdidwascomehometotheUK,gettestedbyawholehostofneurologists.Whenyougetnumbpatchesinyourface,obviouslyyoumightbeworriedthatthere'ssomekindofstrokesymptoms.Thankfully,thatwasokay.

Asitwenton,Isawsomanydoctorsandsomanyspecialistsandneurologistsandtheycouldn’tgivemeanyreason.TheytoldmeIcontractedsomekindofvirus,thatIwasexperiencingsomekindofpostviralfatiguebutbeyondthat,theycouldn'treallyhelp.Ispent3monthsinbed.SkyThoughtcouldn'tgointoSkyThoughts.Couldn'treallydoanything.Theywereveryunderstandingbuttheyringupeachweekandsay,"Yougettingbetter?"I'dsay,"NotquitebutIletyouknowwhenIam."

Dave: What'dyoudo?That'saprettyseriousthing.

Tony: NLPandhypnosishelpedmassivelybecauseIthinkwhathadhappened,Istilldon'treallyhaveadiagnosis.ItwasglandularfeverlikesymptomsalthoughIdon'treallyknow.TheNLPandthehypnosishelpedbecausewhathappenedisItippedmyselfovertheedgeadrenally,Ithink.Iwasjustinapermanentstateoffightorflight.HavingbeensomeonewhowasabitofaTypeApersonalityinthefirstplace,asIthinkmanybiohackers,probablymanylistenerstoyourpodcastare,peoplewhoreallycontrolovertheirlivesandliketoexcel,beingoutofcontrolandnothavingadiagnosisjustleadmetoconsultDoctorGoogleonaregularbasisandmassivelyelevatemyselfintofightorflight.

Istartedusingloadsofthehypnosistogetmyselfdownintothealphastateandthatreallystartedtohelp.Itwasn'ttheonlythingthathelpedbutitwastheprincipalthingthathelpedanddidloadsofotherstuffalongthewaylikeyogaandactuallyEFTwhichwasprobablythemosthelpfulthingIneverdiscoveredbefore.

Dave: Wow!


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Tony: Yeah.Iknowyou'vehadafewEFT…

Dave: Yeah,butstill,definethatforpeoplelisteningwhohaven'theardofEFTbefore.Tellmeaboutthat.

Tony: Youmighthaveheardofit.It'stapping.It'semotionalfreedomtherapyandyoutaponvariousmeridianpointsaroundthebodytoreleaseemotionwhichisparticularlyhelpful,Daveifyou'reaslightlyrepressedBritishmalewho'snotusedtoexpressinghisemotions.That'swhatAmericanandCanadiansalwayssayaboutusBrits,thatwe'renotgreatatexpressingemotions.

Dave: Iwasactuallygoingtosay,isthereanyotherkindofBritishmale?

Tony: We'renotallasbadasHughGrantbutsothatwassomething,thatwassohelpfulforme.IstumbleduponitbyaccidentreallybecauseIfoundsomeoneintheUKwhospecializesinNLP,EFTandfatigue.Within10minutesofhavinggonetoseehimfirstlywasinfloodsoftearsandallthisemotionwascomingout.Secondly,Iknewitwasokay.Thathasbeenarealprofounddiscoveryforme.I'mactuallytraininginEFTnowaswell.NotbecauseIwanttopracticeitwithotherpeoplebutjustbecauseIknowwhatanimpactit'shadonmealongsidetheNLP.I'dlovetoknowmore.

Dave: Now,halftheAmericanslistingarelike,"Oh,man!Thisguybrokeoutintotears.Whattheheck?"Buthere'sthething.Yourbodystoresemotionsthatarenotinyourhead,thatdonotmakeanysensewhatsoever.Ifyouuseatechniqueliketappingandyoudothis,IthinkImadethetappingsolutionontheshow.Youdothisanditjustsoundsweird.Infact,itsoundsasscammyaspossibleexceptthere'snothingthatyou'rebuying.It'sjustpeoplearelike,"Well,thiskindofworks."Itdoesmakesensethatifyouassumethatemotionsthatyou'renotconsciousofarestoredinthebody,whichisnotanunreasonableassumption,likeweknowthere'samind-bodyconnection.Ifthatmightbetrue,thentappingoncertainspotscouldhaveaneffect.

Then,whenyoutryitandyou'relike,"Oh,mygod.Somethinghappenedthere."Heck,yeah!Itwouldmakesense.Then,whatyou'reperceivingasamajorproblem,thebodycanletgoofsomeofthefearthat'sassociatedwiththepainandallofasudden,youperformbatter.

Areyoursymptomsallthewaygoneorareyoulivingwiththemandtheydon'tholdyoubacknow?

Tony: Mostlybutnotall.Istillgettheoccasionalnumbpatchonmyface.IlookaftermyenergylevelsalotmorethanbeforebutI'musedtothenumbpatchesnow.Atonepoint,theyspreadtomyhandsandmyfeetaswellandactuallytherestofmybody,too.Apartfromthat,everything'sprettymuchokaybuthavingamuchmoreincreasedawarenessofmyenergylevelsisdefinitelyoneofthethingsthat'sarisenfromthat.

Then,Iguessmyinterestinbiohacking,Iwasdoingitbeforethat,beforeIgotillinthejunglebutthat'sbeentakentoanewlevel.Ilovetryingdifferentsupplementsanddifferentlifestylehackstoimprovemyenergyandwell-beinglevels.IthinkthattiesinwithNLPreallywell


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actuallybecauseoneofthedefinitionsofNLPisdoingwhatworks.It'sjustthestudyofhowpeopledothingswell.Intermsofquantifiedselfandtrackingone'sprogressandtrackingwhatworksforme.OnceIstartedtodoabitofbiohackingbutthenmakereallyquitedetailednotes,spreadsheetnotesofwhatsupplementsI'mtaking,amImeditatingthatday?DidIswitchoffmyphoneforacoupleofhoursandgetoutside?WhatexercisedidIdo?HowlongdidIsleepfor?Then,thingsthatmightnothaveanabsolutequantifiablevaluebutIcangiveavaluelikewhatwouldmyenergylevelsoutof10andhowwasmystomachoutof10andhowhappydidIfeeloutof10andnoticingthecorrelationsbetweendifferentthings?Ithinkthat'sanaturalextensionofNLPintoatechnologicalage.It'sbeenreallyfunplayingwiththatstuff.

Dave: Itsoundsalittledorkytosomepeoplelisteningbutitisabsolutelyfun.Ifyouoveranalyzeoryouovercollectthedata,youcanspendallyourtime…

Tony: Now,you'replayingtheskepticaltypethatIdowiththeNLPstuff."Okay,evenifyouthinkthisisabitskeptical,giveitago."

Dave: It'strue.I'vebeentothepointwe'relike,"Ohmygod.MeasuringallthesupplementsItake,Iusedtodoalltheseamazingspreadsheets.Irealizedovertimethatsupplementsyoutakeoughttomatchwhatyou'redoingthatday."Didtheygetnotthatmuchsleeplastnight?AmIgoingtoliftheavyorsomethingtoday?AmIgoingtoworkoutalot?"Thatchangeswhatyouneedtodoforyouradrenals."WasIexposedtomoretoxins?"

Yeah,actually,youcantellwhenyou'reexposedtomoretoxinsbecausetheycreatelittlesensationsinthebodythatareabsolutelypredictableandrepeatable.Ifyouknowallofthesethingsyouwouldchangewhatyoutake,justlikeyouwouldeatexactlythesameamountofcalorieseverydayorexactlythesamefoodeveryday.IfinallystoppedtrackingmostsupplementslikeItrackafewofthem,theonesthatI'mlookingforspecificeffectsbutforthemostpart,I'vetakenthisfor10years.Iknowexactlywhatitdoes.Thatgoesoffthespreadsheet.IknowhowmanybottlesofitIbuysoIknowmyaverageintakebymydailyintakenow.

Whenyougetintothepointwhereyou'retrackingwhatyou'rehacking,it'sactuallygreatfunbecauseyou'relike,"Wow!Ihadanamazingdaytoday.Why?"Then,yougettoplaydetectiveinsteadofjustwhatmostpeoplebelievewhichisIhadagooddayorabaddaytoday.Itwasjustrandom.Ihavenocontrol.Ihavenoknowledge.It'sjusttotallynotlikethat.You'reinchargeofeveryfoodcravingyoueverhad,right?

Tony: That'sexactlyright.Yourealizehowhitandmissitisbeforeyoustarttrackingstuff.YoudidagreatpresentationattheBulletproofconferencewhichIreallyenjoyedwhichwastheeffectofdifferentfactorsonyoursleepquality.

Dave: Thatwastheone,the900daysofdatabehindit,right?WhereItrackedit?

Tony: Yeah.Yeah.WhichI'lleitherhave900daysofdatabutIwaswatchingthatthinking,"Wow!Icandothesamewithmydatawithsleeporactuallyanythingelse."WhatIwasstrugglingtowork


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outishowtogetthatlevelof…AllI'vegotistherawdata.Idon'tquiteknowwhattodowithitandmakeitintoanicegraph.IguessIneedtofindadataanalysttoworkitallout.

Dave: I'mprettysureifyougotofiverr.com,it'srelativelybasicExcelstuffyoucandosothat'sprobablynotaterriblyexpensivevirtualassistanttaskbutit'dbeprettycooltohavethereportsbecauserawdata,unlessyou'retrainedinanalyzingit,it'snotthateasytoanalyze.Iactuallyamtrained,asIwenttobusinessschool10yearsagowhichmeans,essentially,I'mnottrainedbecauseI'mnotadataanalyst.I'mfamiliarwiththeterms.I'vedoneworkwithbigdatabutit'snotnecessaryunlessyou'regoingtogetintoacertainlevelofstatisticalanalysis.Then,youneedtounderstand,wasitstatisticallyrelevant.Wastheimportancewaspinpointlessthan.001.

Forthatkindofstuff,ifyou'reworkingwithevenabasic4-yeartrainedstatisticianwhichyoucangetvery,veryaffordablyonline,youcangetwhatyouneedwithoutspendingmorethan50quidbutI'mprettysure.Idon'tknowtheexchangerateofquidtobucks.

Tony: Butjustgoingbacktothebasictheoryofdoingwhatworks,thisiswhyIloveit.Ifsomeonewaslistening,thinking,"Well,therewasatimeabout6monthsagowhenIwasreallykickingassandeverythingwasgoingreallywellinmylifeandnowit'snotgoingquitesowell."Intheory,ifyougotthisdatagoingback6monthsormore,youcangoback,checkyourdataandremember,"Oh,yeah.That'swhenIwasmeditatingeverydayorworkingouteveryday,"orwhateveritmightbe.That'squiteexcitingfromanNLPperspectiveintermsofmodelingyourownsuccess.

Dave: Itgetsalittleweird,too,becauseyoucanbecomeobsessedwithwhatyoutrack.Ifyoulookatthehistoryofcholesterolresearch."Oh,look.Wecanmeasurecholesterolbecauseit'seasy."Theystartedtrackingthatandtheentiremedicalcommunitygotdownthischolesterolrathole."Oh,yeah.Wethoughtitmatteredandnowitreallydoesn't."It'sbeenbillionsofpeoplesbehaviorhasbeeneffectedbyreallythesamemistakeoftrackingwhatyoucanmeasureandsotracingwhatmatterswhichwasinflammation,itturnsout.Theyjustcouldn'tmeasureinflammationverywell.

Tony: JustoneotheraspectoftrackingthatI'minterestedinaskingyouaboutisIuseoneoftheJawbones,oneoftheoriginalJawbonephonestotrackmything.

Dave: Ihadoneofthose.

Tony: Yeah.IwouldliketogetsomethingalittlemoresophisticatedbutthereasonIdowngradedtotheJawboneoneisthatwastheonlytrackingdeviceyoucangetthatdoesn'thaveBluetooth.

Dave: Iknow.

Tony: Mostofthesedevices,youcan'tswitchtheBluetoothoffandintermsofreducingEMFsandreducingtoxinsinyourbody,whatdoyouthinkaboutwearingsomething,emittingaverysmallradiation24hoursaday?WhatdoyouthinkaboutwearingBluetoothrightonthis?


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Dave: Thisisareallyinterestingquestion.Ithinkalotofpeoplelisteningareinterestedinthisaswell.There'sagroupofpeoplesay,"Lookhowmyphoneturnedon,rightnexttomyheadwhenIgotobed."There'sprettygoodevidencethatthat'snotagoodidea.There'ssomethermaleffectsthatareverysmall.Inotherwords,likethemicrowaveovencookingthingbutthat'snotreallytheanalogy.It'smoreaboutscramblingasignal.Morelikewhenyourcellphonegoesnearaspeakerphoneandyouhearthebuzzing.Youknowthere'ssomethinghappeningthere.

ThereareenoughstudiesformethatIdon'tholdthecellphoneuptomyhead.Idon'tsleepwithacellphoneturnedonintheroom.There'snoneedtodothat.Besides,Iwantedtosleep.WhydidIwantpeopletobeabletocallme?ItjustmakessensefromasleepqualityperspectivebutIdosleepwithmyphoneinairplanemodewhichhelpstodotrackingforme.AphoneinairplanemodehasverylittleEMFwithit.I'mcomfortabledoingthatbuttheideaofhavingaBluetoothsignalon.IsBluetoothbetterforyouthanacellphonesignalorWi-Fisignal?Definitely.Iwouldsaysubmittinganyofthoseisbadforyou,whichisanassumptionthatI'mwillingtomake.Ithinkthejury'sstilloutbutIdon'tthinkthatthey'reprovablyharmlessrightnow,either.

I'mconcernedaboutEMF.WhenIputEMFfiltersin,I'vehadclientswhosleepbettereverysinglenightbecauseoflessdirtyelectricalemanations.Basicallythere'sstuffgoingonthereandneedsmorescienceandthere'sabigindustrythatdoesn'twanttheretobemoresciencebecausethey'llhavetore-engineertomakeeverythingcompatiblewithourbiology.That'sallgoingtohappenornotoverthenext50years.Let'sassumerightnow,we'regoingtoprotectourselves.

Then,youwanttotracktheirsleep.There's3solutionsthatworkfortrackingyoursleepthatdon’t'requireBluetoothandI'mnotafanofBluetoothbecauseIdon'tmindBluetoothduringthedayandwhenIneeditbutIdon'twanttobebathinginBluetooth24/7becausefrankly,let'sdoitto10generationsofmiceorsomethingandseewhathappens.Ijustdon'tthinkit'sbeenthatwelltestedandIsaythishavingbeentheCTOofoneofthewristbandcompanies.Basis,thewristbandtrackerthatIntelboughtfor100,000,000.IwasCTOandco-founderoftheUScompanyforalittlewhile.Iturnedouttheirtechnologywasn'twhereIthoughtitwaswhenIjoined.IwasonlythereforseveralmonthsafterIleftventurecapitalbutitwasarealinterestingtimetodiginonthat.IwasalsoinvolvedinthefirststickonBluetooth,thehospitalgradeheartratemonitorbackin2003.I'vebeenlooking,howdowesafetygetasignaloffthebodyforalongtime.

BluetoothisarelativelysmallriskandI'mtotallyfinetouseitwhenyougetbigbenefitsbutsleepingwithiteverynighttogetalittlebitofdataisnotagoodideainmymind.So,youcandotheJawbonething,thefirstgeneration.Ifoundtheuserinterfaceonthatwasincrediblyannoyinganditwastoomuchwork.Ijustdidn'tgetalotoutofitsoIlostitwhichhappenstomostofthosethings.

TheotheroneyoucandoisrunanapponyouriPhone.There'sabunchofappsthatnowtrackyoursleepand/orthoseAndroidappsaswell.Theyusethemicrophoneortheaccelerometer.Theytellyouwhat'sgoingon.ThegoldstandardforthatandIdon'tknowiftheystillmakeitisBeddit.Bedditwasattheconference.IhadaBedditProwhichallowedyoutoplugitintoan


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Ethernetconnectionsothiswasrunningonmybed.Youcouldactuallygetheartratevariabilityinformationwhileyousleep.ThewaycoolestthingI'veeverseen.Youputthispieceoftapeonyourmattressbuttheygavemeareplacementbecauseitstoppedworkingwhentheychangedtheirinfrastructureorsomething.Theygavemeareplacementandit'sBluetooth.I'mlike,"Idon'twanttheBluetooth.IwanttheonewithEthernet."Idon'tknowiftheystillmaketheEthernetone.Itwasmoreexpensiveandallthatbutthatwouldbethegoldstandard.Ijustdon'thavethatoneanymore.

WhatIdonow,Iputmyphone,myalarmclock,usesthemicrophoneonthephone.Ittracksmysleepusingthemicrophone.Thedataisn'tgreatbutit'sdefinitelygoodenough.Ithastheaddedbenefitofwakingyouduringtheheightofthesleepcycle.Idon'twanttobejoltedoutofsleep.IfI'mgoingtowakeupat7am,I'dratherwakeupat6:40atthetopofasleepcyclethanwakeupat7amwhenI'mindeepsleepandfeelgroggyallday.That'sreallylonganswertothequestionbutthat'smythoughtsonit.

Tony: No.It'sinteresting.It'ssomethingthatI'vebeengrapplingwithforawhile.IthinktheJawbonecandothataswellintermsofwakingyouupatthetopofyoursleepcycle.Foranumberofreasons,Ihaven'tgotinvolvedinoneoftheApplewatchesbutbeingahugefanofAppleproductandIwasinterestedinitbutIpresumethatusesBluetoothaswell.

Dave: ItdoesuseBluetooth.IhaveanApplewatch.Ithinkit'sonmydesk.Thefactthatit'snotonmywrist.Iwasallexcited.Ididn'tgetgreatvaluefromtheheartratemonitoringstuff.ItwasthesametechnologythatweusedatBasisorverysimilartechnologybutasahealthtrackingwatch,itdidn'tleavemeastounded.Ithadmepickupmyphonealittlebitlesssoifyourphonesnotonyoubecauseit'sintheroomandyourwatchisonyou,youmighthaveareductioninradiationthat'stotallyworthit.It'sreallyhardtosay.Atacertainpoint,you'resittinginaroomwithaWi-Fiantennaanyway.You'reprobablynotinthelowEMFenvironmentunlessyoudesigneditthatway.

Tony: That'strue.Ihaveinstalledoneofthose2quidtimersthatswitchestheWi-Fioffatnight.ItweetedJawbone,Ithinkandsaid,"Oh,yournextwristband,canyouatleasthaveaswitchwhereyoucanswitchofftheBluetooth?"Theygotbacktomesaying,"They'dconsiderallthecustomer'sfeedback."We'llsee.

Dave: Yeah.Goodluckonthatone.It'sinterestingtrickandonethatacoupleguestshavetalkedabout.OnegroupofpeoplewillputatimerontheirWi-Fisoitjustturnsoffatmidnightwhichispartofdisconnecting.Now,Ican'tdoFacebookunlessIgetupandgomesswiththesystem.That's,Ithink,kindofagettingcontrolofbadhabitsandchangingyourelectromagneticenvironmentbutyouwillsleepbetterifyourheadisnotrightnexttoWi-Fiantenna.Itreallydoesaffectsleep.Youcantellthatprettyeasilyformostpeople.

TheothergroupofpeopledoeswhatIdo.Inmylasthouse,IhadalampcordfromIKEAwhichisbasicallyhasalittleswitchtoturnoffthelamp.IjustpluggedtheWi-Fiintothatsobeforebed,youbrushyourteeth,hittheswitchandtheWi-Fi,turnsoffandyoucanuseitaslateasyouwant.Eitheroneofthoseisjustagoodhabittohave.


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Inmyhousenow,whenwewereremodeling,Ihadtheelectriciansputinaswitchoutletsothere'saswitchnexttothelightswitchthatturnthelightsonthat'sliketheWi-Fiswitch.Then.withtheWi-Fionandoff,it'sveryconvenient.Wherethisdoesn'tworkisifyouhaveabunchofstuffconnectedtotheinternetthatyouwanttoleaveconnected,especiallyifyouhavewireddevicelikeIdosoyouhaveaseparateWi-Fibox,notjusttheonethatcomefromyourcablecompanysoyougetinternetthroughonerouterandWi-Fiononethat'sonaswitch.That's,forme,thatwastheidealsituationsoIcouldstillbethinkingDropboxfrommydesktopmachinebutIcouldgotosleepwithoutit.

Tony: Allweneedisforthenext900days,weneedyoutotrackyoursleepwiththeWi-Fionandthenwithitoff.Then,reportin3yearstime.

Dave: Goodluckwiththat.

Iwanttoaskyouaboutsomestuffinyourbooks.Youtalkaboutdecluttering.Declutteringisalltheragebecauseofthelifechangingpoweroftidyingupwhichisthemostinsanebookinthatitsold7kabillioncopiesontheNewYorkTimeslist.It'sblownawayalmosteveryotherbookonthelistinthelastmonths.Peoplejustkeepbuyingit.JoePolish,theguywhorunstheGeniusNetwork,abiggroupofentrepreneurswhoareworkingtochangetheworld.Hegaveittomeinaboxofstuff.Iwaslike,"Really?Thislady'stellingmehowtofoldmysocks.Isitthatimportant?"Itturnsoutthewholebookisaboutdeclutteringanditreallygavemesomefoodforthought.

Then,Ifindthatyou'retalkingalotabouttheadVincisecrettosuccessindeclutteringsowalkmethroughyourperspectivewhichisdifferentthanthatbutit'salltherage.Everyonewantstodeclutter.TellmehowyoudothiswithanNLPspinonit.

Tony: Theconceptofdeclutteringorsimplifyingisancient.Lao-Tzuwroteaboutdeclutteringallthoseyearsago.Myperspectiveondeclutteringis,it'salmostmoreanonlinedeclutterthanthephysicaldeclutter.There'ssomeamazingresearch.Theyreconmanypeoplenowspendmoretimegazingintoscreensthantheydointotheeyesofpeopleeveryday.That'sareallyscarythoughtwhenyouspendmoretimelookingatthedullblueglowofyourdevicethanyoudogazingintotheeyesofanunpredictable,excitinghumanbeingeveryday.

Dave: Iwastryingtogetadollthathad2iPhone'sforeyessoIcouldtellmybodyIwaslooking…I'mjustkidding.Goahead.

Tony: IthinkIrealizedthisafewyearsago,actually.Thingslikewalkingdownthestreet,seeingasunsetonabeautifulwintersdayhereinLondonandratherjustappreciatingthesunsetforwhatitwas,thinkingwhatInstagramfiltercouldIputon?Ithinkalotofpeoplewouldfeelthesameway,especiallyaboutwhenyougoout,whenyou'reonholiday,forexample,you'rethinkingmoreabouthowyou'drepresentthatfamilytoyourfriendsratherthanactuallyexperiencingtheholidayitself.


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OneofthesimpletoolsthatIcameupwithescapingthescreensforacoupleofhoursaday.Ioriginallyjustdevelopedthisformyselfbutnow,Iuseitwiththeclientsandthepeoplewhotakemyprogramsaswell.Thatwouldbe,foracoupleofhourseachday,switchingeverythingoffandpreferablygoingoutsidebutdoingallthethingswhichwelovemostinthisworldbutnotmanyofthemactuallyinvolveascreen,whetherit'shangingoutwithfriends,eating,relaxing,sex.Whateveritmightbe.Mostofthemdon'tinvolvescreens.Ifsexdoesn'tinvolvescreensforyou,thenyoumaywanttothinkaboutit.

Dave: I'mjustthinking,Ithinkscreensareinvolvedinallofthose.I'msurethere'saKellogg'sglutenapplicationfortheiPhone,too.IncreaseyourglutenintakeeverydaywithextraGMOcrunchiesontop.

Tony: Yeah.That'soneofthethingsthatItrackeveryday,actually.HowmanyhoursI'veswitchedofffor,minimumof2,oftenit'smore.

Dave: Doyoutrackthisonascreen?

Tony: Yeah.Yeah,Ido,attheendofthedaybutIwillhaveswitchedoffforatleast2hoursbeforeItrackit.

Dave: Icanrespectthat.

Tony: Yeah.Idoamixtureoftracking,writingstuffdownandtrackingonascreenaswellbecauseIthinkintermsof,attheendoftheday,thereissomethingtobesaid,oneofthethingswedoinNLPiswelookatthedifferentwaysweexperiencetheworld.The3mainwayswouldbethevisualandauditoryandkinestheticsotouchyfeely,thewayweexperiencethings.

Whenyouwritesomethingdownasopposedtotypingsomethingintoacomputerorasmartphone.Ifeellikeitreallyaccessesallthose3sensesreallywell.Thevisualactofseeingthewordsthatyou'rewritingdown,auditory,you'retellingyourselfthewordstowritedownbutthenthekinesthetic,you'reholdingyourpenandyougetthatfeelingofwritingsomethingdownwhichIthinkisslightlymorepowerfulthantypingsomethingintoacomputer.Certainlyisforme.

Dave: IliketothinkI'monthecuttingedgebutIcouldbeanaysayerhere.Iagreedwitheverythingthatyou'resayingthere.Eventhekinestheticfeelingofwritingwithgoodqualitypaperandwritingwithapenthatdoesn'tsuck.Ihavethismultigripcelluloidpenmadebymonksandallthisstuff.

Formyjournaling,Iwasreallydoingitbecauseithastofeelrightwhenyou'redoingit.Forawhilebeforethat,IhadmyowncomputersinceIwas8.There'snotalotofpeopleintheir40swhodidthat.Myfirstcomputerwaspre-dosandpre-Microsoft,pre-allthatstuffbecausemydadworkedinITsoIhadthehandmedowntinygreenscreenthatweighed50poundskindofthing.Ilearnedonthat.It'sallreallystrangebecauseIfeellikeIhavetheconnectionthroughthetypewriterandI'vedonepersonalgrowthworkonalaptopwheretheyfeellike,"Youcan't


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doit.""Youdon'tunderstand.That'showmybrainworks,"butIswitchedittopensfromcomputersandthere'sadifference.

However,I'veswitchedsincethenalsotousingSiri.Thepowerofthewrittenwordversusthespokenword.Ibelievethatifyousitthereandyousayyourwhateveryou'regoingtowriteinyourjournalbutyouspeaktheworksthatthekinestheticvibrationfromspeakingandactuallymakingasoundtrumpswritingitdownonpaper.Youjustcouldn'ttranslateitintowordsbutnowyoucan.Thenew,newthingisyoudictatewhatyouwant.Whatdoyouthinkaboutthat?

Tony: I'mnotafan.

Dave: Allright.That'scool.

Tony: BecauseIwouldsay,thatbecauseIdouseSiriquiteabitfornotesandjustsendingmessagestopeoplewhenIcan'tbebotheredtotypeitout.TheonethingthatInoticeisthatqualitycontrolis,orIwouldsay,qualitycontrolwillincreasewhenyou'rewritingsomethingdown.

Ifyou'rewritinginabookattheendofthedayandIdodothateveryday,Ithinkyou'dthinkmoreaboutwhatyou'regoingtoputifyou'reactuallycommittingitdownbecauseyou'reusingthepenmadebymonksanditanicenotebookswhichyou'llkeepforprosperity.TheotherthingIguessisthatwhenyou'resavingsomethinginSiri,wheredoesitendupgoing?It'snicetohaveabook.I'vegotashelfdownherewithbooksthatI'vebeenwritingeveryeveningforthelast4or5years.ItjustfeelsabitmorespecialbutdefinitelyusingSiriwillbebetterthannothing.

Dave: Iagreewithyouonthearchivalvalueofhavingyourhandwrittenstuffandwhenyoutouchit,likeIhavemyjournalsfromTibetwhenIdiscoveredthisyakbutterteathing,notthatIdiscoveredyakbutter.I'mprettysureitexistedforthousandsofyearsbutwhenIpersonally…Iwaslike,"Oh,look.Thisismydiscoveryofit."Idohavethosejournals.Whenyouseethemandtouchthemandseethewords,itdoesbringbackmemoriesthatprobablylookingatsomeSirithingsonacloudsomewhere.Ineverwill.Youhaveaverysoundpointthere.

Intermsofdecluttering,Iunderstandyouhaveabunchofjournalsontheshelfbutthoseareprobablythingsyouwouldwanttokeep.Whataretheotherdeclutteringthingswecando,asidefromwritingthingsdownwithyourscreenoff,whichiscool?

Tony: Yeah.SimplifyingyourlifeintermsoftechnologyIthinkismassivelyimportant,hesaysashechecksamessage.Youforgetyou'vegotthisposhnewstudio.Icanseeeverythinggoingon.

Dave: Iknow.What'sgoingonhere?MyphoneisvibratingandannoyingmebecauseIdidn'tputitinairplanemodesoI'mnotactuallycheckingamessageandputtingiton…

Tony: I'msogladthishashappenedbecauseitillustratesmypointperfectly.Idon'tknowifyou'veheardofLindaStonethewriterwhotalksaboutcontinuouspartialattentionandhow…


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Dave: Whatwereyoutalkingabout?Sorry.Yeah.I'veheardofLindaStone.Ihaven'treadherstuffyet,though.

Tony: It'sareallyniceconcept,thiscontinuouspartialattentionandhowushumanbeingsarereallynotbuilttomulti-task.We'renotverygoodatitandwegotsomanydemandsonourtimeandattentionnow,it'slikehaving1,000,000windowsopenonyourcomputeratonce.There'sjustsomethingstressfulaboutit.

Bydecluttering,whenyoustarttoclosethosewindows,switchoff,thenyoustarttobeabletodevoteyourfullattentiontoonethingatatime.Recently,IspokeatanNLPconferencehereintheUK.Iaskedtheaudience,"Whohere,firstthinginthemorning,checkedyourphonethismorning?"Atleast80%ofpeoplesaid,"Yes."Iwasn'tsurprisedatallbecauseIusedtodothatuntilfairlyrecently,

Dave: That'sbadforyou.

Tony: …aboutayearago.

Dave: Yeah,itisbecauseyoustartyourdayonsomeoneelse'sagendaratherthanyourownandespeciallyifyou'resomeonewhoworksincreativefield.Allofasudden,yougetsuckedintotheblackvortex,themireofemailandyoucan'tclimboutagain.Yourbrainisthinkingaboutthatslightlyalignmessagethatyoureceivedfromsomeoneinsteadofthebigpictureofwhatneedstobedoneduringtheday.Simplifyinganddeclutteringformereallyisaboutusingtechnologytoyouradvantage,notdenyingthefactthatitexistsornotdenyingthefactthatitcanreallyhelpusandobviouslypeoplelisteningwhoarebiohackersknowthatbutjust,yeah,justregulatingit'susealittlebitmorebydoingakindofdigitaldeclutter.

Dave: There'sacoupleinterestingthingswecanunpackinwhatwejusttalkedaboutthere.Okay,doingmanythingsatonceisaproblem.You'redefocusedbutbusy.Then,there'sokaythesolutionthatfocused.

I'vegotmydaysdowntoevery15minutesareorchestratedby2ofmyEAsandpeople,like,"Howcanyoudosomuch?You'reBulletproofandyou'rewritingbooksandyou'redoingradioshowandyou'vegotcoffeeandcoffeeshops."I'mlike,"Youknowwhat?I'vebuiltincredibleefficiencyintomylifewhereIminimizemydecisionmakingbutwhatIlearnfromdoingallthatisthatactuallyfocusisalsotoxic."IcanfocusalldayeverydayandIhaveenoughenergyinmybrainforthefirsttimeinmylifewhereIcandothatandI'mnotgoingtohitthewall.

Theproblemisthathugelyvaluablethingshappeningyourbrainwhenyou'renotfocusingandyou'renotdefocused.It'slikethepassivemodeinthebrainwherecreativityandintuitioncomefrom.Ihadtofinallystart...Thisisarecentthingforme.IthoughtschedulingtimetodonothingbecauseifIdon'tdothat,thenallthegoodthoughtswhereI'mlike,"Oh,wait.Yeah.IguessIcoulddothat,"andallthegoodstuffdoesn'thappen,eventhoughI'mexecuting.I'mnotcreating.That'sreallyatoughone.DoyouhaveanyNLPtricksforthat?


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Tony: It'sreallyinterestingyousaidthatactuallybecauseonceIoverthelastcoupleofyears,IhadtoreappraisemyprioritiesabitonceIspent3monthsinTibet.

Dave: Bytheway,chronicfatiguesyndrome,fibromyalgia,toxicmoldpoisoning,allthethingsIhave.Yeah.I'mwithyou100%.Webothdidthis.Tellmemore.

Tony: Yeah.Then,youknow,goingbacktoSkySportsonedayaweekandreallyworryingthatI'dbeabletogetthroughitandthatvoiceinmyheadwasprettyloudwhenIfirstwentback.

Intermsofnowmyprioritiesare,oneofmybiggestprioritiesinlifeistoenjoythejourneymuchmorethanIeverdidbefore.Theproblemis,nowthatI'mbacktofullhealth,thatTypeApersonalityfights,itwantstotakechargeagain.WeobviouslyspokenaboutthesimilaritiesbetweenmanybiohackersandtypeApersonalitiesintermsofhighachievement.IdefinitelyschedulequitelongperiodsofmydaywhenIdon'tdoverymuchbutthenIfindthateithermeditatingorself-hypnosisgetsmebackintothatstatewhereifIdoself-hypnosis,IdiditacoupleofhoursbeforewespoketodayandIfeltlikeIhadanhourandahalfsleepafterwardsIfeltutterlyrefreshed.Beforehand,there'sacoupleofthingsIwasthinkingaboutalotofthings,emailsandthenobviouslythisinterview.Iwasthinking,"Oh,youknow,doesthelightneedtobeonbecauseit'sdarkhere,"andthatkindofthing.Then,Ididsomeself-hypnosisandIfoundthatIwasjustmorerelaxed,morechilledandmoreme.Formanypeople,thatmighttaketheformofmeditationortranceorevenprayerbuthavingsomekindofperiodinthemiddleofthedaywhenyoucanjuststepbackanddonothingissoimportant.Idothateveryday.

Dave: Awesome.Iwouldencouragepeoplelisteningtohearthosewordsandrealize,"Okay."You'renotabadpersonifyouhaveanhourofunscheduledtimewhereyou'rejustgoingtodowhateverbutifwhateverisclickingaroundonFacebook,it'sprobablynotactuallythatbeneficial.

Tony: That'stheproblem,isn'tit?Evenwiththebestintentions,Ioftenfindmyselfdoingthatsimilarkindofthing.Wethinkwhenwe'rechillingoutafteralongday,sittingonasofa,lookingatFacebookisagoodthingforrelaxingourbrainbutifyoulookatourbrainwaves,theyareinhighbeaterwhenyou'rescrollingdown.Inoneminute,youmightread20differentstatuses,30differentstatusesandyourbrainhastobeinprettyhighbeatertodealwithallthatinformation.

Dave: Thereis,Ithinkinalotofpeopleastressresponse.IgaveatalkinMalmo,SwedenseveralyearsagoaboutdigitaloverloadbecauseIwasthefirstguytosellanythingovertheinternet.IsoldacaffeineT-shirtoutofmydormroomwhenIwasinmyveryearly20s.ItwasinEntrepreneurmagazine.Itwaslike,itturnsoutitwasthefirstecommerce,eventhoughwedidn'tcallitthatbackthen.

Iwasreallyaddictedtotheinternet,eventhoughIthinkeveryoneisnowbutIwouldfeelthis,Iwasgoingtodieifmyemailwentdown.Intheearlydays,youremailwentdownlikeevery5days,somethingwouldhappen.ObviouslyitwasjustintotheworldandIwouldphysicallyhaveanxietyandstressandthingslikethat.


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Youlookatthelittlevoicesinyourhead,thelittlestressresponsesthatpeoplehavetotechnology.Ilookatwhereitisnowafter10weeksofintensiveneurofeedback,doingthe40yearsofZenalphabrainwavetrainingstuffthatIdo,whetherornotIhavetheinformationornot,watchingmysympatheticnervoussystem,thereisn'tthecoresenseofdoomorthreatorthatotherstuff.IcanlookattheFacebookstatusupdates,Icanhavemessages,IcanhavemessagesbutIdon'thavethestresslevelsthatIdid.Istilldon'tcheckmyemailfirstthinginthemorning.It'sbadforyoubutitfeelslikethebiologicalcostofhavingalltheseinformationthingscomesincanbedramaticallyreducedusingprobablyself-hypnosis,probablymeditationandcertainlyusingneuralfeedback.Youliterallyareaboutaslike,"IguessI'mnotgoingtodieifIdoordon'tlookatFacebooktoday,"butmostpeoplehavealittlevoiceinthebackoftheirheadsthat'slike,"Ifyoudon'tlookatf,youdon'tknowwhat'sgoingon.Ifyoudon'tknowwhat'sgoingon,somethingmighteatyou,"orwhatevertheinternalwiringisbutit'slike,Ihavetodoitandit'sacoresurvivaldrive.IsthereanNLPmantraorsomethingthatIshouldbeusingorpeoplelisteningshouldbeusinginordertojustactuallybealittlelessstressedabouttechnology?

Tony: Mantrascanhelp.They'dbecalledaffirmationsinNLPterms.WhenBartSimpsonwroteonthechalkboard,"Iwillnotbenaughty,"100times,thatworksalittlebitbutifyoustarttousesometypeofself-hypnosiswhereyoutakeyourselfintoaslightlymorerelaxedstateandifyouuseaguidedhypnosiswheresomeonewho'sgivingyousomesuggestionsinthatsothatyourunconsciousmindcanstarttochangethewayyoufeelaboutanythingthat'seffectingyounegatively,thatwouldbealittlebitmorepowerfulbutyeah,affirmationscanworkaswellifyoutellyourselfsomethingpositivebutbytheway,I'mtellingyourself,"Iwillnotbenaughtyanymore,"isanegativesuggestion.Youwanttophraseitinthepositiveandthat'ssomethingthatwelookatwiththelinguisticelementofNLP.Phrasingthingsinapositive,whatwecallawell-formedoutcome.

Dave: Asamatteroffact,wouldyougointothatalittlebitmore?Thisdrivesmeinsane.I'mverycarefulwithlanguageandifyousaytheword,"Not,"yourbraindoeshearthatinanaffirmation.Itonlyhearswhatcomesafterit.TalkaboutthatdynamicbecauseIfullythinkhalfthepeoplelisteningtothiswhohaveaffirmationsorthingstheysaytothemselvesaresayingtheminanegativetoneorthey'rephasingitnegatively.Theydon'tnecessarilyunderstandtheincredibleharmthatdoes.Givemethefullstoryonthisbecauseitreallymattersforpeople.

Tony: It'slikewhenyousaysomeone'sobviouslynothappyaboutsomethingandyousay,"Don'tworry,"andtheirbrainhearsthewordworry.Togiveyouabetterexamplethatmightmakeyourealizethepoweroflanguageandhowit'sused.IguessthisisNLP101butit'sdefinitelyworthemphasizing.

Ifyouweretosaytoasmallchilddrinkingamilkshake,"Don'tblowonthatstraw,"becausethemilkshakewillgoallovertheplace,what'stheonethingthey'regoingtodo?IfIaskyounow,"Don’tthinkofablueelephant,"youhavetothinkaboutablueelephantinordertonotthinkoftheblueelephant.

ChangingyourselftaughttothinkaboutthingspositivelyisreallyimportantandIlovelookingatcompanieswho'venotquitegraspedthistheory.There'sacompanyoverherethatsellscar


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insurance.Theyhavetheworstnameintheworld.They'recalledconfused.com.WhenIthinkofconfused.com,Ifeelconfusedjustthinkingaboutthecompany.

Dave: I'llprobablygetintroubleforsayingthisbutthere'sanothercompanywhohasthisbasicmotto,"Don'tbeevil."Youknowwhichcompanythatis?Youknowwhothatis?

Tony: No.

Dave: It'sGoogle.

Tony: Whoisit?

Dave: ThefoundersofGoogle.LarryandSergeisaid,soGoogle'sfirstserverswereintheExodusdatacenters,thecompanywhereIwasafounderoftheconsultinggrouptheresosincetheveryearlydays,theseareamazingguysbuttheirmottois,"Nomatterwhatwe'redoing,don'tbeevil."Butwhenyouphrasethingsinthenegative,whatyourbrainhearsisthesecondpartandIthinkGoogle'sdonesomeamazingstuffbutman,theyhavetopotentialtobeevilandtheirmottois…

Tony: Isdon'tbeevil.Thisiswherealotofpeoplecometrainedinlinguisticswillworkwithcompaniestojustimprovetheirmessage.

Dave: Begoodiswhattotellyourself.Tellyourselftodon'tbeevilbecauseyou'llturnintoDarthVader.That'sjusthowwe'rewired.Atleast,that'swhatIbelieve.

Tony: Yeah.I'mabsolutelysurethattheguyswhorunconfused.comwishdailythattheyhadabetternamebecauseifIwastotellyouaboutconfused.comandIhadn'ttoldyouitwasacarinsurancecompanyfirst,youwouldn'tknowwhatitwas.Evennow,I'mnotquitesureinmyheadifitiscarinsurancetheysellbutIthinkitis.

Dave: Yeah.Wow!Iwouldneverchoosethat.It'smemorablebutjustbecausesomething'smemorabledoesn'tmeanthatyouwanttorememberit.

Tony: Iguess,whenI'mworkingwithaclientorsomeoneoneononeandtheysay,"Well,Idon'twanttodothisanymore,"that'sthefirstthingyoulookat.Yousay,"Well,whatdoyouwant?"

Dave: Okay.Let'stalkaboutalphastatewherewe'regettingupontheendoftheshowbuttellmealittlebitaboutwhatyoudowithalphastates,howyouaccessthem,whattheyare.

Tony: Alphastateissomethingthat’sobviouslypoppeduponyourshowmanytimesbefore.Thebrainhas4brainwavestatesthatweoperateat.Weareabletomeasurethatandincreasingly,we'reabletomeasureitquiteaffordablyandbeaterisahighlevelnormalwakingstatebutbeaterisalsowhenwe'requitestressedorwhentheadrenalineispumping.Alphaisadifferentstate.It'slikemeditation.It'sflowstate.Itsrelaxationandit'sastatewherewecangetmorecreative,starttomakechangesorsimplystarttorelax.


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Ithinkthat'soneofthethingsaboutmanyoftheNLPtechniquesthatweuse.Hypnosiscanmakechangesatadeepunconsciouslevelbychangingthewayyourunconsciousmindthinksaboutthingsbutalso,justbygettingintoahypnoticoralteredstateorameditativestateofwhateverkindyoucallit,it'sjustnice.It'sjustmorerelaxingandyoutakeyourselfintomoreofanalphastate.IrealizewhenIwasillandI'dbeeninthejungleandIgotthisvirusandIspent3monthsinbedthatIhadtotakemyselfoutoffightorflightwhichishighbeaterandtakemyselfintoalphafarmore.That'swhyIstarteddoingthetapping.LoadsandloadsofNLPandhypnosiswhichreallyhelpedandeverythingelse,gentleyoga.NotBitcromyoga,bythewaybutgentleyogaclassestoreallybringmyfightorflightresponseundercontrol,bringdownmycortisonelevelsandhypnosisdoesthatreallywellsoIthinktheotherreallyexcitingthingabouttechnology.Iknowwe'vespokenaboutescapingthescreenquiteabitbutintermsof,Ithinkit'sonly5or10yearsagotogetanEEGwhichwouldmeasureyourbrainwavestateswouldcostabout10,000poundsforamachine.

Dave: I'vehadanEEGsince1997.

Tony: WhydidIevendoubtthefactthatyou'dhaveanEEGmachine?Now,youcangetaMuseheadbandwhichcostsacoupleofhundredpounds.I'vegotoneandthemuseisactuallyopensourcetechnology,isn'tit?

Dave: Isit?

Tony: Yeah.There's2appsatthemoment.There'stheMusemainappwhichdoesn'treallygiveyou…itdoesn'tgiveyouthefeedbackyouwantifyouwanttoknowwhenyou'reinabeaterstateorinanalphastatebutsomeonehasbroughtoutaniPhoneappjustrecently.Ihaven'ttriedityetwhichwillgiveyouanexactreadoutapparentlywhenyourbrain'sinbeaterandwhenit'sinalphaandwhenit'sinthetaandsoon.

Dave: That'sinteresting.There'ssomuchgoingonhere.I'vebeenlookingat,justthevariouswaystherebecauseit'snotenoughtosayit'sinalphaorinbetabecausethere'sallthesebroadmentareasthatyoumightwanttohavethere.Youmightwanttohavealphainthefront,alphaintheback.ThepatternthatItrainistohavealphastartinthebackandmovetothefrontoftheheadthat'scoherentsobothhalvesofthebrainaredoingitthesametime.Doingthe40yearsofZentraining,I'vemanagedtojustaboutthequadrupletheheightofmyalphawavessothesizeofthewave,likeifyou'renormallyusedtohavinganicewaveyoucouldsurf,Igottidalwavescominginhereandthat'schangedmyperformanceinlotsoflevelsandconcernIhaveisthattheknowledgetoknowwheretotrainthisstateofthebrainisstillinitsinfancy.YoucantakeahealthybrainandyoucantrainittohavePTSDin2hours,literally.It'snottraumatizedcanhaveanxietyifyoutrainthewrongthings.ThemorewelookatneurofeedbackandthemorepowerfulI'mconvinceditbecomes,themoreI'minterestedinitbutalsothemoreI'm,"Wow!Youcanreallycausegreatharm."Fortheconsumergradetechnologiesoutthere,thoselookrelativelysafebecauseyou'regettingaveryweaksignalthat'slike,"Okay,isitmorebetaormorealphabutyou'renotdoing,thispartisalphaandthispart'sbeta."You'renotgettingsomeoftheprecisecombinations.


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Tony: Yeah.Iguesswhatwillbegoodisoncemoreapplicationsforthistechnologycomeout,it'showyoucanreadthisdataandthenimproveitandlearntorelaxitatthesametime.It'snotjustthesemachinesmeasuringbrainwaves.ForinstancetheheartratevariabilitystuffIknowthatyouuseandI'vebeenusingthatforquiteawhilewithmyclientsaswell.Idon'tuseitthatmuchnow,I'mhappybutyah,butgettingthatfeedbackisreallyexcitingwhenyoucanseethelinessmoothoutanditincreaseindepth.Oh,itactuallyworks,thisstuff.

Dave: It'sprettyamazing.You'vegonethroughallthis.WhatIfindfascinatingisyoureallygonedownthispathbecauseyouhadsomethinggowronginthejungleandwhatalotofpeopledon'trecognizeisthatbiotoxinstriggeranxiety.Thisisthereasonthat,tothisday,ifIdrinkamoldycupofcoffee,Ifeelusuallyabout2to4hourslater,Igetanxiety.Igetasugarcraving.I'mlike,"Aah!"Icanfeelit.Iknowverymuchwhatitis.It'snot,myanxiety,it'sasenseofimpendingdoom.It'sbiologicalanxiety.

Whenyou'regettingaflareupofwhateverthevirusthatyoucaughtinthejunglewasormanyotherpeople,theydon'tunderstandthatthemealtheyateexposedthemtoanallergen,likeafoodthey'reallergictowhichcausedabiologicalstressresponse.Allthestressresponses,right?Theysuppressalpha.WhatyoulearnedtodoandwhatIlearnedtodowithbreathing,meditation,self-hypnosis,progressiverelaxation,tapping.Allthesevariousmodalitiesofbiohackingallowyoutohavemorecontrolofyourbiology.Allofthemareaboutraisingalphabackupbecausewhenyouraisealpha,youchangeyourheartratevariabilitywhichcutsoffthesympatheticstressresponse.

Somethingintheenvironmentorsomethinginourbodiesmadethestresslevelsgoupandinsteadofbeingvictimsofthatwhichiswhatwe'veallbeentaughttodo,we'relike,"No.Screwthatnoise.I'mgoingtohackit."Youbringitbackdownusing,IwouldconsiderEFTasatechnology.NLPisatechnology.Thesearethings,tools,techniques,whetherthey'redigitalornotdoesn'tmatterthatweevolvedasasociety.Wetransmitthroughteachingsothatotherpeoplecanusethetechnologiestogetmorebiologicalcontrolsoyoufigureditoutbecauseyouhadadireneed.Iweighed300pounds.MybrainwasfallingapartandIwasanentrepreneurwhowasn'tgoingtokeepbeinganentrepreneur.Ihadadireneed.Ithinkhalfthepeoplethatyoumetorwhoyoumetattheconferencehadadireneedatsomepointintheirlife.Itcouldhavebeentheywerejustinmiserable,badrelationships.Theirbiologydidn'tfallapart.Theyjusthadadrenalfatiguewhichisprettybad.Otherpeoplehadserioushealthconditions.Therewasapersonthere,halfofherfacewasparalyzedafterasurgeryandshewasamodel.Shewaswalkingaround.Shestilllookslikeamodelbutitwasahugeamountofworkandeffortandhealing.

Idon'tknow.Ifeelinspiredbythisbecausethestuffyou'redoingcameaboutfromaprettyuglysituation.Ifeellikecrap.Ican'tworkinmyjobatTV.Myfaceisreallynumb.Hereyouarenow,you'vegainedallthatknowledgeforeverypersonlikeyouwhosharesthatknowledge,there'sprobablyanother10,000peoplewhoaresittingaround,going,"Youknow,Ifeellikecraprightnowandthere'snothingIcando."Whenyougooutthereandyousay,"Thisiswhatyoucando,"you'reactuallyhelpinghugenumbersofpeoplenotgothroughallthecrapyouwentthrough.Thanksfordoingthat.Iappreciateit.


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Tony: Thanks,Dave.Yeah,no.it'sarealpassionformetoshareit.Youknow,sinceIstarteddoingthepodcast,alotofpeopleIspeaktowhohavesomekindoflowlevelmedical…

Dave: Everyone?

Tony: It'snotsomethingthat'sgoingtotakethemtohospitalbutit'ssomethingthat'scausingthemsignificantanxiety.Youknow,young,healthypeopleintheir20sand30swhoshouldbeintheprimeoftheirlives,takingtimeoffofworkbecauseofsomekindofstresscomplaintthattheycan'tquiteputtheirfingeronorjustnotgettingthoughsleeporanunexplainedrashorwhateveritmightbe.It'samazinghowmanypeoplementionthesetypeoflowlevelsymptomstomeandhowIthinkalotofitcanbeimprovedbylookingatthekindofthingsthatwe'vespokenabout,especiallygettingintothealphastatebecausethefirstresponsewhenyoustarttogetillismassivelygetintofightorflightmode.Ofcourse,you'vegotDoctorGoogletohelpusaswell.

Bytheway,thatdoesn'thelpyoursymptomsatall.Perhapsabriefconsideredlookatwhattheproblemmightbemighthelpbutifyou'respendinghourstryingtofindtheanswer,hoursatatimelikeIwasandtheanswerstillisn'tappearingandyoucarryonGoogling,that'sjustelevatingyourfightorflightresponsemassivelyandyou'reproducingmorecortisolandfeelingworseaboutthewholething.

Dave: Yeah.It'satoughone.Youdon'twanttogiveupifyouhaven'tfoundthesolutionbutIwouldsay,"Googleforanhour.Figureoutthelikelysolution.Tryitforacoupleweeks.Thengobackanddoitversusimmerse."

Awesome.Youknowwhatwe'regoingtocomeuponthisquestion.Itcomesupattheendofeverypodcastsandwe'reattheendofthetimewe'vegot.I'mhopingyoudidn'tprepareaheadoftimebutmaybeyoudid.Ifsomeonecametoyoutomorrowandsaid,"Look.I'mgoingtokickassateverythingIdo.Iwanttoperformbetteratbeinghuman.Whatarethetop3mostimportantthingsIcando,"orno?

Tony: IdidprepareaheadoftimebutI'mgoingtochangethefirstonebasedonwhatwewerejustsaying.Ithinkthefirstthingandalmostthekeytolife,certainlyforme,isacceptanceandlettinggo.Ifyou'reaTypeApersonality,ifyou'realistenertoBulletproofradio,you'resomeonewho'sreallykeenoncontrollingeveryaspectofyourlife,youcan'tcontroleverything.Youcanplanasmuchaspossiblebutafterthat,theabilitytosimplyletgoandacceptwhathappensmeansthatyoucanliveinthemoment.It'saworkinprogressformebutit'sbeautifulandIgetitrightwhichissometimes.

Thesecondthingwoulddefinitelybeescapingthescreens.ThatthingImentionedearlieronabouthowpeopleoftengazemoreintoacomputerscreenthantheydointheeyesofpeopleonadailybasis.That'sjustcrazywhenyouthinkabouttheevolutionofman,howlongwe'vehadcomputersandhowlongwe'vehadsmartdevices.Switchingoffforacoupleofhoursadayanddefinitelynotlookingatyourphonebeforebreakfast.


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Thethirdthingis,it'saregularthingonmypodcastsdefinitely.Thatissomekindofmeditativepractice.We'vespokenaboutmeditationquiteabit.We'vespokenaboutself-hypnosisalotalthoughwehaven'tnecessarilygoneintothespecificsofhowitcouldmakechangesandhowtheconsciousmindcanonlythinkofaround7thingsatoncebuttheunconsciousmindlooksafterallthethingsthatyouarefocusingonrightnowlikebreathingforexampleorblinking.Self-hypnosiscanmakearealdifferencebyoccupyingthemind,takingintoitadifferentplaceandthenplacingmylittlesuggestionsinthere.

Ifyouwantmoreonself-hypnosis,youcanobviouslycheckmeoutonlineandtherearethoseofgreathypnotherapistsandhypnotistsoutthereormeditationaswellisawesome.EmilyFletcherspokeatthebiohackingconference.Ilearnedsomemeditationfromherandheronlinecourseandthat'sbeenfantasticforme.Ilovethataswellsojustsomethingthathelpsyoutocreatesomedowntimetodealwithalltheuptimethatwehaveduringtheday.

Dave: That'sanawesomesetof3answers.Wherecanpeoplefindoutmoreaboutyourwork?Givemeyoururls.Youhavebooks.Youhaveallkindsofstuff.Givemethemaster2or3URLspeoplecanremember.We'llputalloftheseintheshownotes,ofcourse.

Tony: Thanks,Dave.Mywebsiteistonywrighton.com.It'st-o-n-y-w-r-i-g-h-t-o-ndotcomandthepodcastsisZestologywithazandthat'soniTunesandyoucanGoogleitandyou'llfindit.

Dave: Aweseome.Thanksforbeingontheshow.Ilookforwardtomeeting.I'llbeoutintheUK.We'llbeteachingsomemoreoftheBulletproofcoachtraining.

Tony: Oh,good!

Dave: Iwanttosay,I'mtryingtoforgetwhatmonthbutforpeoplewhoareinterestedinbeingexecutivecoaches,we'redoingaFebruarytraininginNewYorkandIthinksomuchbelikeMaysometimeoutintheUKsoIshouldbeoutthere.Maybethere'sachanceforustohookup.

Tony: Yeah.That'dbegreat.Canyouopenacoffeeshophereaswell?

Dave: Givemetime.

Tony: Thereisanotherbranch,chainofcoffeeshopsellingsomethingsimilartowhatyoudobutquitedifferentatthesametimesowecoulddoitthere.

Dave: Mostdefinitely.There'salotofcoffeeplacesintheUK.Greatcoffeecultureandwhenyougetthefulllabtestedbeans,itchangesthephysiologicalstressresponse.That'swhatit'sallabout.

Tony: Yeah.Definitely.

Dave: Awesome.Talktoyousoon.

Tony: Thanks,Dave.Thankyou.


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TonyDave: Ifyouenjoyedtoday'sepisode,I'dloveitifyouwentovertoiTunesorpodcastoneandjustclickthelittleboxthatsays,"Ilovethisshow.It'samazing.Youchangedmylife.Asamatteroffact,it'sthecoolestshowever,"orsomethingalongthoselines.Basically,letsomeoneelseknowthatit'sreallygood.

Ifyouareinterestedinwhatwetalkedboutwithalphabrainwaves,youmightwanttocheckout40yearsofzen.com.ThisisathingIdowithsomehighendNCOs.Warning:Itisexpensive.ThisisnotasourceofprofitsformebutitisawaythatI'mabletosharewithpeoplewhoarereadythemostimpactfulthingI'veeverdoneoutofallmybiohacks.It'salotbutit'schangedmylifemorethananythingelseI'vedonesoifthat'sofinteresttoyou,that'stheotherthingthatwetalkedaboutintheshowtodaythatmaybeinteresting.Therearemanyothermoreaffordablewaystogetsomeresults.Ijustdon'tknowanotherwaytogetthoseresultsmorequickly,otherwiseIwouldnevertalkaboutsomethingthatpricey.

Haveanawesomeday.

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