travelling as a tourist or resident: finding your way online
DESCRIPTION
Presentation by Ingrid Mason, National Project Manager, Collections Australia Network, for the Museums Australia, WA, Changing Landscapes, 8 Oct 2009.TRANSCRIPT
![Page 1: Travelling as a Tourist or Resident: finding your way online](https://reader035.vdocument.in/reader035/viewer/2022062704/55584493d8b42ac6078b520a/html5/thumbnails/1.jpg)
Ingrid Mason, National Project Manager, Collections Australia Network, Museums Australia, WA, Changing Landscapes, 8 Oct 2009
![Page 2: Travelling as a Tourist or Resident: finding your way online](https://reader035.vdocument.in/reader035/viewer/2022062704/55584493d8b42ac6078b520a/html5/thumbnails/2.jpg)
Travelling as a Tourist or Resident..
…finding your way online…
Ingrid Mason, National Project Manager, Collections Australia Network, Museums Australia, WA, Changing Landscapes, 8 Oct 2009
![Page 3: Travelling as a Tourist or Resident: finding your way online](https://reader035.vdocument.in/reader035/viewer/2022062704/55584493d8b42ac6078b520a/html5/thumbnails/3.jpg)
http://www.flickr.com/photos/ravages/155595849/ http://creativecommons.org/licenses/by-nc-sa/2.0/
When travellers arrive in a new place…
Ingrid Mason, National Project Manager, Collections Australia Network, Museums Australia, WA, Changing Landscapes, 8 Oct 2009
![Page 4: Travelling as a Tourist or Resident: finding your way online](https://reader035.vdocument.in/reader035/viewer/2022062704/55584493d8b42ac6078b520a/html5/thumbnails/4.jpg)
http://www.flickr.com/photos/dramaqueennorma/460701184/http://creativecommons.org/licenses/by-nc-sa/2.0/
…one of their first acts to “ground” themselves isto familiarise themselves with the territory. That might be the landscape, the language, the music, the transport systems, the buildings, the smells, the food, or the people….
Ingrid Mason, National Project Manager, Collections Australia Network, Museums Australia, WA, Changing Landscapes, 8 Oct 2009
![Page 5: Travelling as a Tourist or Resident: finding your way online](https://reader035.vdocument.in/reader035/viewer/2022062704/55584493d8b42ac6078b520a/html5/thumbnails/5.jpg)
Unpack this session title...
http://www.flickr.com/photos/practicalowl/482858 http://creativecommons.org/licenses/by-nc/2.0/
Ingrid Mason, National Project Manager, Collections Australia Network, Museums Australia, WA, Changing Landscapes, 8 Oct 2009
![Page 6: Travelling as a Tourist or Resident: finding your way online](https://reader035.vdocument.in/reader035/viewer/2022062704/55584493d8b42ac6078b520a/html5/thumbnails/6.jpg)
When the decision is made to develop digitally what organisations and practitioners in the collecting sector need to do is:
Think…
Ingrid Mason, National Project Manager, Collections Australia Network, Museums Australia, WA, Changing Landscapes, 8 Oct 2009
![Page 7: Travelling as a Tourist or Resident: finding your way online](https://reader035.vdocument.in/reader035/viewer/2022062704/55584493d8b42ac6078b520a/html5/thumbnails/7.jpg)
Assess the need or desire for this changeArticulate the value it is anticipated this change will bring (tangible or intangible)
Challenge assumptions (within and outside of the organisation) about what people need and wantConsult organisational governance documents and major stakeholders
Review organisational operations, processes and service levels to see what needs attentionReview current and ongoing budget capacity and staff resources and skills
This is a LOT of words…
Ingrid Mason, National Project Manager, Collections Australia Network, Museums Australia, WA, Changing Landscapes, 8 Oct 2009
![Page 8: Travelling as a Tourist or Resident: finding your way online](https://reader035.vdocument.in/reader035/viewer/2022062704/55584493d8b42ac6078b520a/html5/thumbnails/8.jpg)
This travel story is an analogy for the impact of decision-making to undertake digital development…
http://www.flickr.com/photos/asmamirza/2599581983/ http://creativecommons.org/licenses/by-nc/2.0/
Ingrid Mason, National Project Manager, Collections Australia Network, Museums Australia, WA, Changing Landscapes, 8 Oct 2009
![Page 9: Travelling as a Tourist or Resident: finding your way online](https://reader035.vdocument.in/reader035/viewer/2022062704/55584493d8b42ac6078b520a/html5/thumbnails/9.jpg)
Need
Value
Assumption
Consultation
ReviewReview
Review Review
Review
Review
Review
$$ $$
$
Ingrid Mason, National Project Manager, Collections Australia Network, Museums Australia, WA, Changing Landscapes, 8 Oct 2009
![Page 10: Travelling as a Tourist or Resident: finding your way online](https://reader035.vdocument.in/reader035/viewer/2022062704/55584493d8b42ac6078b520a/html5/thumbnails/10.jpg)
- develop an organisational website- make collections discoverable online- undertake an image digitisation project- use social media technologies- design an exhibition website- enabling email research enquiries- redesigning the organisation’s website- taking images of collection items- putting significance statements online- building an online community
Ingrid Mason, National Project Manager, Collections Australia Network, Museums Australia, WA, Changing Landscapes, 8 Oct 2009
![Page 11: Travelling as a Tourist or Resident: finding your way online](https://reader035.vdocument.in/reader035/viewer/2022062704/55584493d8b42ac6078b520a/html5/thumbnails/11.jpg)
NeedEngage
CommunicateConnect
ValueParticipationInformation
sharing
AssumptionReaders &
ContributorsContent
ConsultationColleagues Community
Web design Technical
Skills
Practice
Social
Media
Open
Source
Moderation
Process
$$
$
Ingrid Mason, National Project Manager, Collections Australia Network, Museums Australia, WA, Changing Landscapes, 8 Oct 2009
WordPress
Blog YouTube
Channel
SlideShare
Account
![Page 12: Travelling as a Tourist or Resident: finding your way online](https://reader035.vdocument.in/reader035/viewer/2022062704/55584493d8b42ac6078b520a/html5/thumbnails/12.jpg)
Ingrid Mason, National Project Manager, Collections Australia Network, Museums Australia, WA, Changing Landscapes, 8 Oct 2009
Outcomes:
Rich content
Community participation
Practitioner expertise
Community outreach
Community engagement
Information sharing
Numbers: Wider exposure Stickier webpages
Web traffic increase Listserv/website link