trending in health tech online infographic
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WHAT’S TRENDINGIN HEALTH-TECH ONLINE
Total AudienceIn the past year, fitness tracking devices and apps have been the major drivers of global online conversations around consumer-facing health technology.
Healthcare Practitioners
Fitness Trackers
Apple Products Self-mgmtHealth
Devices/Apps
Fitness Apps
What will Drive the News in 2015?
In the past year, Apple products and self-management health devices and apps have been the major drivers of online conversations of healthcare practitioners around consumer-facing health technology.
A: College student invents Medical Watch for blood pressure patients.
B: Intel announced that Pebble released its fitness and sleep tracker: Basis Peak.
C: Jawbone launches new wearable fitness tracker: the UP3.
A: Apple unveils Healthkit and highlights the New Mayo Clinic App.
B: The Success of Apple Smartwatch may rely on Healthcare partnerships.
C: (Event) Health Tech competition at #AHA14
5/10/2014 6/10/2014 7/10/2014 8/10/2014 9/10/2014 10/10/2014 11/10/2014
6/10/2014 7/10/2014 8/10/2014 9/10/2014 10/10/2014 11/10/2014
Fitbit is the top brand that gathered the highest mention
volume globally.
Top Hashtags
Top Hashtags
#health
#tech
#fitness
#mhealth
#technology
307213
177053
174949
108827
83272
Apple products received the highest mention volume by
Healthcare Practitioners.#health
#digitalhealth
#mhealth
#innovation
#healthcare
1342
1232
1197
264
246
Who to pay attention to in 2015
54.5KFOLLOWERS
@EricTopolEric Topol Dr. Eric Topol is a cardiologist and
Founder of Scripps Genomic Medicine.
119KFOLLOWERS
@Atul_GawandeAtul Gawande Dr. Atul Gawande is a professor at the
Harvard School of Public Health and a surgeon at Brigham and Women’s Hospital.
2.06MFOLLOWERS
@Obi_ObadikeObi Obadike
Obi Obadike is a co-host of the Lifestyle Magazine Health TV Show.
4,288FOLLOWERS
@CrowdFundSitesHoward Orlo�
A website for all things crowdfunding.
104KFOLLOWERS
@UTAustinUT Austin
1.57MFOLLOWERS
@RWWReadWrite
ReadWrite provides news, analysis and conversation in all things web, tech and social media.
A BC
A
B
C
3/10/2014 4/10/2014 5/10/2014 6/10/2014 7/10/2014 8/10/2014 9/10/2014 10/10/2014 11/10/2014
A
B
Austin, TXIn the past year, wearable startups and SXSW have been the major drivers of
online conversations around consumer technology.
A: ReadWrite reporter shares personal experience of using several fitness tools during SXSW ‘14.
B: SXSW adds health tech track to spring festival.
Authors leading the conversation online for Austin
#austin
#sxsw
#fitness
#atx
#tech
72
51
46
33
30
#health 26
#mhealth 13
Top Words Used
Austin Total Audience
mentions
mentions
30,000
25,000
20,000
15,000
10,000
5,000
mentions
140
120
100
80
60
40
20
100
90
80
70
60
50
40
30
20
10
Total Audience
Healthcare Practitioners
Top Hashtags
For additional information, please contact W2O Group at [email protected] and follow them on Twitter at @W2OGroup.