Trickipedia Tech Himalaya Post Website Proposal

January 2016 Prepared by: Trickipedia Tech Prepared for: Himalaya Post

Trickipedia Tech proposal for HP www.trickipediatech.com Not to be copied or reproduced

IntroductionThank you for the opportunity to submit a proposal for the design of the Himalaya Post website. Working together, I believe we can create a dynamic website that is simple to navigate and has a professional, yet welcoming design.

trickipedia Technologies was founded in the year 2010, which specializes in web development, website design, ecommerce development, Web Application, Custom Development, flash and SEO. Its a company with sample amount of flexibility. We never let you pay more than you need, or give less attention than you deserve. It is privately funded, do not rely on venture capital and operate on a continuously profitable basis, thus are able to maintain all operations and growth with the current revenues. Our philosophy being "complete customer satisfaction" which makes us a people oriented company, wherein we work person-to-person and not business-to-Business.

IntroductionWe Provide professional web solutions like web hosting, website Designing, web application development. We are pioneers in Web solutions since last Nine years now, based at Ottawa Capital city of Canada. We also provide redesigning of website and addition of more features like E-commerce, payment gateways, to the existing websites.What we doWe Provide professional web solutions like web hosting, website Designing, web application development. We are pioneers in Web solutions since last Nine years now, based at Ahmedabad city of India. We also provide redesigning of website and addition of more features like E-commerce, payment gateways, to the existing websites

How we workCurrently we are the team of 18 specialists with strong customer focus. We assist small, medium and large companies in building their professional web presence. Your website is worked over by:• Basic & Advanced Web Design• Creative web designers• Responsible project managers• Experienced quality testers• Professional marketing team

• Why we succeed

• Trickipedia uses fresh and innovative ideas• We design interactive and dynamic websites never make use of

ready made templates.• Client Base of 200+ websites from more than 20 Countries• Established in 2010.• Our specialists have an eye for detail vital for commercial websites• Trickipedia Tech located at Canada, the country with strong

programming skills, yet cost-effective cooperation opportunities.• Use of Innovation and new ideas in making the process of web

development smooth and fast.

OUR INFRASTRUCTURE • 3500 Sq Ft of Office Space Located at a Central Location of the city• Computers powered by dell, HP and Acer• Multiple Internet Providers• CAT-6 Infrastructure• UTM and Firewall• Database Backup solutions

NEEDSHimalaya Post needs a website design to update its brand and presence on the web.The site design will be built to reach out to prospective clients, as well as serve and support thecurrent Himalaya Post clients.Furthermore, Himalaya Post needs a website that can be maintained by its IT staff employee, without the need to regularly employ The Brand Affect to make changes.The Himalaya employee needs to be able to add and revise both text and photosand additional pages if necessary

SOLUTIONS• The idea of “ Himalaya Post” HP-NEWS website is oriented to develop the

high-quality online resource of accurate information that reflects variety of opinions and meaningful discussions about development of democratic society in Pacific Asia and Western World. Himalaya Post provides instant news reports and analytical materials, reviews, comments on all over the world

• HP produces up to 100 news items in Chinese, Russian, French, Spanish, Arabic, Ur and 50 news items in English about politics, economy, society, culture, science, and sport in Central Asian region. Its interactive features include traditional push-channels of content: RSS, email list, online bookmarks and social networks: Facebook, Twitter.

Draft design strategyThe draft and design strategy that we have made to develop website according to your following demands.• Business goals• Increase monthly audience of CA-NEWS website to 300,000

visitors.• Growth of new subscribers by 50%• Become financially sustainable and have positive profit.• Keep position in TOP 3 of news providers in Central Asia.• Maintain competitive salaries and benefits for staff and

freelancers.

Draft design strategy• Marketing and branding goals• Latest news from the region 24/7• One of the leading news sources in the region• The place where people can not only read, but discuss critical issues• News website that people can trust and rely on• High quality and easy access to content• Harmonic balance of images and text

Draft design strategy• Target audience• International:• Business community• Journalists and reporters• Non governmental organizations• Students and academia• Policy makers and governmental agencies• Labor migrants

Draft design strategy

• Diplomatic missions and embassies• International NGOs• Analytics and academia• Journalists and mass-media

Draft design strategyPersonasReporter: Woman, 25 years old, office worker. She reads online news sites on daily basis, checking them morning and afternoon to keep in touch with events in own country and in the region. She pays attention to details and quality of news reports to find new ideas for own reports and articles.Businessman: Man, 36 years old, active reader. He regularly reads variety of both print and online mass media. Checks news websites and compares different sources to get full picture of situation on markets. Subscribed to several outlets simultaneously. As a businessman he pays attention not only to content but ads as well.Student: Man, 20 years old. Usually access news websites irregularly, and finds news on secondary sites or through search engines. Mostly interested in entertainment, sport, science and accidents. Prefer to read short texts and easily lose interest in case of big articles. Likes to share links in social networks: Facebook, Twitter.

Technological constraints• Linux based server with several mirrors• CMS is based on MySQL and php• Website has to be compatible with all major browsers• Compatibility with accessibility policy• Integration with third-party API (Facebook, Twitter)• Availability of https for closed part of the website (subscribers)

GENERAL TASKS• Browse articles: geographically, chronologically, by topic• Browse archive of news• Search through website• Browse company info• Comment articles on the website• Print article• Send links via email

GENERAL TASKS• Subscribe to RSS channel• Subscribe to email list of headlines• Share articles via Facebook, Twitter• Share bookmarks via online bookmarking services (Digg, Delicious,

Reddit, etc)• Subscribe to online news packages• Manage users account information

CRUCIAL SUCCESS FACTORS• Increased number of visitors• Increased number of subscribers• Increased number of ads sales• Increased number of comments and links in social media• Increased number of citation in mass media

Content Management System• Central to the new design from Trickipedia Tech will be a robust

Content Management System• (CMS) that will allow Himalaya Post to make changes easily to

the website, without requiring a dedicated workstation or additional software.

• Not only will the CMS save Himalaya Post website revision costs, but it will also ensure that the website stays fresh and up to date.

Website OrganizationThe new design will have 5-7 main landing pages:These 5-7 main pages will be "hardwired" into the new design by The Brand Affect and links tothem will appear in the horizontal menu bar at the top of the page (below the logo).On each of these pages, we can include a left-hand column that Himalaya Post can useto create links to as many "subpages" as they wish. Therefore, the CMS allows for as manypages as necessary, without incurring additional cost beyond the original design and landingpages fee.

Website OrganizationThe new design will have 5-7 main landing pages:These 5-7 main pages will be "hardwired" into the new design by The Brand Affect and links tothem will appear in the horizontal menu bar at the top of the page (below the logo).On each of these pages, we can include a left-hand column that Himalaya Post can useto create links to as many "subpages" as they wish. Therefore, the CMS allows for as manypages as necessary, without incurring additional cost beyond the original design and landingpages fee.

Workflow Preliminary Design• Working in conjunction with Himalaya Post, The Brand Affect will recommendtemplates based on the needs we have discussed. Once a template is approved, theBrand effect can begin incorporating the Content Management System and getting itready for initial design and content setup. The preliminary design concept for the newwebsite will include the basic layout, color palette, font choices, etc.• Himalaya Post will need to provide the basic website content prior to initialdesign beginning. We have found that content can be the biggest roadblock infinishing a website in the time projected, which is why we require the initial copy prior tostarting. This allows us to focus on more of the design and function of the site, ratherthan trying to piece it together as we go along.

Workflow Preliminary Design• Generally clients will gather existing materials (pamphlets, forms, papers, photographs)and ready them for the site. The content is then parsed out into individual web pagesand assembled in a hierarchy which is easy to understand and to navigate. Site contentis added to pages which have a consistent theme and look in terms of headers, footersand custom accent graphics, like buttons, bullets and more.o The Brand Affect can help to provide a basic template to assist in developing thesite content if needed upon request.Once we complete our initial review of the website, the copy can be added to or changed asneeded

Initial Design ReviewOnce the initial design is ready for review, The Brand Affect will setup a meeting or phone callto go over the website with Himalaya Post. In this review, we will go through the sitepage by page and notes will be taken regarding any edits, changes or additions we discuss.Second / Final Design ReviewOnce the changes and edits have been made to the website, The Brand Affect will setupanother meeting or phone call to go over the website with {COMPANY NAME}. In this review,we will once again go through the site page by page and notes will be taken regarding anyedits, changes or additions we discuss.

TrainingOnce the site is ready to go live, Trickipedia will run ONE two-hour training sessionwith Himalaya Post employees, showing them how to use the Content ManagementSystem. This can be done on site or online.• LaunchWhen Himalaya Post has finished incorporating all the content they wish to have atlaunch, they will ask Trickipedia to make the site go live…Congratulations!

Project summaryWebsite Design and Setup• work with client to create a custom website interface - layout, colors, and fonts• set up website architecture and navigation system• implement nameplate/logo placement and design• integrate content management systemWebsite Training• ONE 2-hour onsite training or up to 2 1-hour phone or skype training sessions forCompany Representatives on using site tools & how to read and access googleanalytics tracking softwareo additional phone training sessions can be scheduled for $50/hour

Enhance Website Graphics and Functionality• customize website to tailor to both the prospective and current client, with less clicks toget where they are trying to go.• update website content that is provided, both new and from current website, and createmenu items based on navigation layout.• add high resolution images and custom graphics based on the intended audience tomake the website more appealing to the user• create login access section for Sponsors and Participants• create custom form for inquiries (if needed)• create latest news and resources section of website.• setup meta description, keywords and page titles to help with SEO

Additional Components• set up a Gmail account to link directly to Google Analytics to allow the ability to monitortraffic and retrieve analytic statisticso Gmail account also allows us to setup a company Google+ account, as well as link intoGoogle Picasa and YouTube channel, to allow the user to upload photo galleries anddisplay video content on the website. (for growth and expansion)• integration of social media in the website through multiple channels – ability forFacebook, google+, LinkedIn and moreo includes custom Facebook timeline graphic and social icon• Godaddy hosting is preferred and is to be purchased by client – but we setup for you.

Additional OptionsEmail Marketing IntegrationThe Brand Affect can assist you with email campaigns and data gathering using ConstantContact or MailChimp. Some items include, but are not limited to:

• Business Initial Design Setup - $200o Let us customize 2 email templates with custom graphic headers and your color palette and fonts for future email campaigns. We can create an “announcement” type email, as well as a newsletter based email template that can be copied and edited for each email campaign.

We also provide custom graphic headers that we host on your website, so you don’t have topay for space to store images with Constant Contact or MailChimp. We can also setup thetemplates with relevant content provided by the company

• Addition of Contacts - $75/hour

o Need help adding your contacts? The Brand Affect can help you put your contacts togetherand sort them (if applicable), to allow you to set up different email lists. This way, you cansend specific email campaigns, or send to all based on the content of the message. Thehardest part is getting them all together initially, so ask how we can help.Website MaintenanceThe Brand Affect can assist you as you rollout your new website. An important part of keepingyour site relevant and attracting visitors is by updating your content. This can be through newproducts or services, resource updates or latest industry news. Some companies do not havethe time or resources to make frequent updates, so we can help by making them for you underone flat fee:

• Monthly Retainer - $250• Monthly Retainer - $250o This would include any updates made to the website. Whether it’s a new page or menuitem, updated site graphics, addition of forms, or latest news articles, it would be coveredunder the retainer. These can be setup as 3, 6 or 12 month retainers, based on thefrequency of updates or transition over of a new website.

• Hourly Rate - $75o Only need a couple updates at a time or one big campaign push? We can help only whenneeded and bill our time in 30 minute intervals.

TOTAL PROJECT BID……………………………………………. $X,000

Fee schedule If Himalaya Post wishes Trickipedia to go forward with the project, here is the schedule for payments of the fee:• 50% DEPOSIT due upon acceptance of the proposal before work commences• 25% due upon initial site review• 25% plus any incurred additional hourly fees no later than 30 days from when the completed design was delivered to Himalaya PostThe Trickipedia Tech will launch the website when requested, providing that there is no balance due.

Terms & ConditionsOnce the project fee is paid in full to The Trickipedia Tech, any elements of text, graphics, photos,contents, trademarks, or other artwork furnished to Himalaya Post for inclusion in websiteare owned by Himalaya Post.Trickipedia Tech works in direct partnership with Hibiscus Brand Management for custom webgraphics and has a design portfolio in conjunction with Hibiscus Brand Management throughtheir website.Trickipedia Tech assumes Himalaya Post has permission from the rightful owner to useany images or design elements that are provided by Himalaya Post for inclusion in thewebsite, and will hold harmless, protect, and defend Trickipedia Tech from any claim or suitarising from the use of such elements.

NEXTstepsTo proceed with this project, Himalaya Post is required to take the following steps:

• Accept the proposal "as is" or discuss desired changes.*Please note that changes to the scope of the project can be made at any time, but additionalcharges may apply.• Finalize and sign contract• Submit initial payment of 50% of total project fee.

Once these steps have been completed we will begin the project.

SIGNED BY: ____________________________________________ DATE: _______________

Please make checks payable to: Trickipedia Tech https://www.facebook.com/karimkhan.baig