tur(f) example (i)
DESCRIPTION
TUR(F) example (i). TUR(F) example (ii). - PowerPoint PPT PresentationTRANSCRIPT
TUR(F) example (i)
Variants offered(Additional) Reach
Achieved
Variant A alone 18%
Variants A, C 12%
Variants A, C, F 10%
Variants A, C, F, B 4%
Variants A, C, F, B, H 3%
Variants A, C, F, B, H, K 2%
Variants A, C, F, B, H, K, G 2%
TUR(F) example (ii)
Total Reach Achieved
0%
10%
20%
30%
40%
50%
60%
Varian
t A a
lone
Varian
ts A, C
Varian
ts A, C
, F
Varian
ts A, C
, F, B
Varian
ts A, C
, F, B
, H
Varian
ts A, C
, F, B
, H, K
Varian
ts A, C
, F, B
, H, K
, G