twilio web service api for building voice applications
DESCRIPTION
Twilio lets web developers build advanced, reliable voice communications applications using only basic web development skills, and simple pay-as-you-go pricing. Build hosted Interactive Voice Response Applications, PBX, emergency notifications, automate phone-based sales and customer service, and more.TRANSCRIPT
Copyright 2008 Twilio
Empower Web Developers
To build Voice Communication Apps that Make or Receive Phone Calls, using only Basic Web
Development skills
Simple API
Only Five Building Blocks.
Powerful API Build Advanced, Useful Applications
Pay-As-You-Go Pricing No upfront, no commitment. Pay only for what you use.
Voice Communications
Sales AutomationOrder Inquiry
Customer Relations ManagementIntelligent Call Distribution
Emergency NotificationAppointment Reminders
Voicemail
(we use every day)
Costly and Difficult to Build
Costly to Build
Voice Applications$20B Market1
Telecom Engineers
(thousands)Tiny Workforce
Specialized Skill SetOnly Thousands of Qualified People2
(Cisco Certified, etc.) Complex Open Source Options
Steep Learning Curve
SIP, IAX2, uLaw, GSM, skinny, STUN, SDP, RTP, H.323, PSTN, DTMF, H.238, DID, E.164, ENUM
NAPTR, DUNDi, Speex, T.38, SDP, G.711, G.729, QOS...
Realtime RequirementsReliability Challenges1 http://www.marketresearch.com/product/display.asp?productid=1778408&g=1
http://www.destinationcrm.com/Articles/ReadArticle.aspx?ArticleID=43477
http://www.marketwire.com/press-release/Dmg-Consulting-Llc-914082.html
2 http://www.narte.org/h/aboutnarte.asp
Commoditize the Skills
Voice Communications
$20B Market
Telecom Engineers
(thousands)
Web DevelopersLargest engineering workforce!
Millions of Skilled WorkersProcesses
Agile DevelopmentCommodity Hosting
Existing Infrastructure Investment
Twilio
Telecom Goo
Twilio
HTTP
HARD EASY!
XMLMP3, wav, etc.
<Say><Play>
<Record>
<Gather>
<Dial>
<Say>Thank you for calling XYZ Corp.</Say>
<Play>http://mycompany.com/greeting.mp3</Play>
<Record action=’http://mycompany.com/handler.php’/>
<Gather numDigits=’1’ action=’http://mycompany.com/handler.php’ />
<Dial>415-867-5309</Dial>
Just 5 Building Blocks
Simple API
Example:
Example:
Example:
Next Grand Central
In 15 Lines of PHP!
Privileged and Confidential
Pay-As-You-Go Pricing
3¢ / minute
5¢ / minute toll free
$5 / month per phone number
No Contract, No Shenanigans
Before:Traffic Spikes Kill Service
With Twilio:Capacity on Demand
Thousands of Calls Spike = Success!*Now a Twilio Customer
Privileged and Confidential
RIPHard
Voice Apps