DESCRIPTION
TWITTER. Social media websites are not online catalogues and cannot be measured as such. Twitter as Third World Order: Linkosophy. Twitter. Heuristics Report Card. Why and What. Findable : C + Learnable: A Valuable: B. This doesn’t tell us about the user relationship!. - PowerPoint PPT PresentationTRANSCRIPT
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TWITTERSocial media websites
are not online catalogues and cannot be measured as such.
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TWITTER AS THIRD WORLD ORDER: LINKOSOPHY
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HEURISTICS REPORT CARD
Findable: C+Learnable: AValuable: B
WHY AND WHAT
This doesn’t tell us about the user relationship!
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WHY AND WHATBusiness Model:• Business = Makin' Money• Twitter isn't a pay service, so...• Who are Twitter's customers?• What value propositions/resources/activities
does Twitter provide?
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Revenue Customers
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ContentCustomers
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“Conversation is King, content is just something to talk about.”
CoryDoctorow
Quote taken from LinkosophyPicture from Wikipedia
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WHO
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WHO I love
Tweeting with you!
People only love me for what I can do for them!
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USER TEST We learned how user friendly Twitter’s features are, but we did not learn about the overall Twitter user-to-user experience
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HOW: WIREFRAMES AND BLUEPRINTS
• Architecture defines the experience
• Design refines and tailors the experience
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CONCLUSION
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