twitter, aec media and the noble art of pr for the built environment
DESCRIPTION
Liz Male's presentation to B2Camp, 8 October 2009, on the use of Twitter as part of a PR campaign.TRANSCRIPT
Be2Camp, 8 October 2009
Twitter, AEC media and the noble art of PR for the built environment
How to find a journo• Twellow, WeFollow, JustTweetIt directories• Mediaontwitter• Muckrack• JournalistTweets• Check out relevant media websites• Check out their followers – journalists stalk each other• Check out who your PR company is following• I will post a list on my website next week• Why don’t we create a Be2Camp wiki of media in our
sector?
#PRFAIL
It’s all about relationships• Make yourself attractive• Use Twitter to facilitate face-to-face, phone and email• Make a date• Don’t spam, stalk, sneer or suck up• Remember it’s all about listening and sharing value• Find ways to please your partner• Always be honest and open• Don’t get so luv’dup you forget the day job• When appropriate, celebrate your successes!
http://twitter.com/lizmale
Liz Male Consulting LtdSpecialist PR for building, property and sustainability in the built environment
Tel. 01908 [email protected]