twitter for academia
TRANSCRIPT
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Twitter for Academia
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@KTDigital
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AVOCADO ON TOAST FOR BREAKFAST…
http://www.youtube.com/watch?v=putQn89TQzc
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WHAT IS TWITTER?
Twitter is a micro-blogging platform composed of 140 character answers (tweets) to one question “what’s happening?”
http://youtu.be/0UFsJhYBxzY
http://www.youtube.com/watch?v=PThAriHjk10
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WHAT IS TWITTER?
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LISTEN TO THE NOISE OF OXFORD
@UniofOxford @UnivOxford @KelloggOx @SomervilleOx @MansfieldOxford @WolfsonCollege @PembrokeOxford @magdalenoxford @StAnnesCollege @WadhamAlumni @OxfordSBS @oxfordclassics @oiioxford @oxmartinschool @engfac @TheSmithSchool @BlavatnikSchool @oxford_anthro @AshmoleanMuseum @OBGHA @OxfordTheses @OxfordCareers @oxfordpodcasts @oxfordweblearn @LTGOxford @ITLPOXFORD @oucsits3 @oucs @OxWISER @bodleianlibs @jjcollephemera @MHSOxford @radcliffescilib @TheOxStu @OxfordUnion @UniodOxfordSI @OxfordExams @OxfordGradStudy @oxcei @oxfordunishop @OxfordTalks @OpenSpires @galaxyzoo @oxford_thinking @oucunews @mobileox @ww1lit @RunCoCo @modelling4all…….
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Social media
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THE MAJOR NETS
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BUILD A PLATFORM
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Starting with twitter
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YOUR TWITTER IDENTITY
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PER
SO
NA
L
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PER
SO
NA
L-PR
OFE
SSIO
NA
L
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IND
IVID
UA
L/C
OLL
EC
TIV
E-
OR
GA
NIS
ATIO
NA
L
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TO
TALL
Y
OR
GA
NIS
ATIO
NA
L
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TH
E C
HA
RA
CTER
A
CC
OU
NT
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TH
E C
HA
RA
CTER
A
CC
OU
NT
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Following
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A WORD ON AUTO-FOLLOWS
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Tweeting
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JOIN THE CONVERSATION
@ @KTDIgital I really enjoyed your Twitter for Academia session today. What was the link to that Twitter archive tool?
. @KTDigital Can you send out the links to the Twitter archive tools you mentioned today?
Really enjoyed today’s Twitter for Academia session by @KTDigital today. Links to the slides are here http://www….
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JOIN THE CONVERSATION
# Great article published in #Dickens2012 in the Times today: http://www….
Great article published on the legacy of Charles Dickens in the Times today http://www…. #Dickens2012
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JOIN THE CONVERSATION
RT RT @KTDigital Slides for today’s Twitter for Academia presentation now up at http://www…
Very useful, especially the strategy bit RT @KTDigital Slides for today’s Twitter for Academia presentation now up at http://www…
Really enjoyed today’s Twitter for Academia session by @KTDigital today. Links to the slides are here http://www….
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CO
NV
ER
SATIO
NA
L
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SU
BSTA
NSIV
E
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TH
E M
IDD
LE W
AY
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TWITTER FOR RESEARCHERS
• Tweet your work and others (and link to open web full/summary versions of publications)
• Ask questions
• Crowdsource data
• Reach out to external audiences
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USING TWITTER IN DEPARTMENTS / COLLEGES
• Tweet outside speakers and events
• Tweet news to students
• Foster internal comms
• Use separate accounts for admin alerts or teaching info
• Connect with alumni
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TWITTER FOR UNIVERSITY LIBRARIES AND MUSEUMS
• Tweet events and activities
• Tweet something we can’t find on your homepage
• Gather user/visitor feedback
• Customer service
• Create a daily/weekly feature
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TWITTER IN THE CLASSROOM
• Create a course twitter feed
• Ask students to summarise points of a lecture in 140 characters
• Ask students to tweet questions during a lecture
• Ask students questions and display the answers and discuss
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THE ACADEMIC CONFERENCE
• Use the conference hashtag
• Introduce each session/talk
• Boil statements down to main point
• Link to speaker resources
• Any questions?
http://inflexionadvisors.com/blog/2010/05/13/how-to-live-tweet-a-conference/
http://jeffhurtblog.com/2011/04/25/ten-tips-for-successful-conference-tweeting/
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A WORD ON AUTO-TWEETING
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BACKUP YOUR TWEETS
• RSS
• Twapper Keeper
• The Archivist
• Twistory
http://www.readwriteweb.com/archives 10_ways_to_archive_your_tweets.php
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Twitter strategy
http://blogs.lse.ac.uk/impactofsocialsciences/2011/09/29/twitter-guide/
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1. TRACTION
1.Tweet regularly
2.Follow others and have @ conversation
3.Craft your tweets to be retweetable
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2. MOMENTUM
1.Enhance existing relationships
2.Mix social media and the physical world
3.Use some toolsHootsuite
TweetDeck
Tweepi
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3. EXPANSION
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THE IMPACT FILE
• Number of followers
• Names of useful people for future collaboration
• Invitations that come via twitter
• Number of hits to your blog / website via twitter
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SUMMARY
If timely communication, engagement, relationships and conversation are considered of value to academic activities then, if used effectively, platforms such as Twitter can have a marked impact.
http://www.youtube.com/watch?v=dYP-wBaqQAI